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lead generation specialist

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Blue Pine Mountain House

Job OverviewWe are looking for a results-driven Paid Ads Specialist to manage and optimize performance marketing campaigns across Google Ads, Meta (Facebook &amp; Instagram), and other paid platforms, with a primary focus on real estate lead generation. The ideal candidate should have hands-on experience generating high-quality leads for property sales, rentals, and real estate projects while maintaining strong CPL and ROI benchmarks.Key Responsibilities<ul><li>Plan, launch, and manage Google Ads (Search, Display, YouTube) and Meta Ads campaigns</li><li>Develop and optimize real estate lead generation funnels (projects, societies, apartments, villas, rentals)</li><li>Perform audience targeting, retargeting, and lookalike strategies</li><li>Write and test ad creatives, copies, and CTAs aligned with buyer intent</li><li>Optimize campaigns based on CPL, CPA, ROAS, and lead quality</li><li>Coordinate with sales teams to improve lead quality and conversion rates</li><li>Monitor daily ad spend, budgets, and performance metrics</li><li>Conduct A/B testing on creatives, landing pages, and audiences</li><li>Track performance using GA4, Meta Pixel, Google Tag Manager, and CRM data</li><li>Prepare weekly and monthly performance reports with insights and recommendations</li><li>Stay updated with platform policy changes and industry best practices</li></ul>Required Skills &amp; Qualifications<ul><li>4-5 years of hands-on experience in paid advertising</li><li>Proven experience running real estate ad campaigns (local or international)</li><li>Strong command of Google Ads &amp; Meta Ads Manager</li><li>Experience with lead generation campaigns (forms, landing pages, WhatsApp, calls)</li><li>Understanding of real estate buyer psychology and sales funnels</li><li>Strong analytical and optimization skills</li><li>Familiarity with CRM systems and lead tracking</li><li>Ability to work onsite and collaborate with internal teams</li></ul>Preferred Qualifications<ul><li>Experience with property portals, housing projects, or real estate developers</li><li>Knowledge of international real estate markets (UAE, UK, USA) is a plus</li><li>Experience with TikTok Ads or LinkedIn Ads is an advantage</li><li>Basic understanding of landing page CRO</li></ul>What We Offer<ul><li>Competitive salary (market-aligned)</li><li>Performance-based growth opportunities</li><li>Long-term role with a stable day-shift schedule</li><li>Opportunity to work on high-budget, high-impact real estate campaigns</li><li>Collaborative and growth-focused work environment</li></ul>Job Type: Full-timePay: Rs80,000.00 - Rs120,000.00 per monthWork Location: In person

Paid Ads Specialist (Real Estate)

My Digital People

We are seeking an experienced Amazon PPC Specialist with a strong background in keyword research, campaign optimization, and A+ Content development. The ideal candidate will have a proven track record of improving campaign performance, driving sales growth, and optimizing overall account profitability on Amazon Seller Central or Vendor Central.Key ResponsibilitiesAmazon PPC Management<ul><li>Create, manage, and optimize Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display).</li><li>Conduct daily and weekly performance analysis to improve ACoS, ROAS, and overall ad profitability.</li><li>Perform bid adjustments, keyword refinement, and negative keyword implementation.</li><li>Develop and execute campaign strategies aligned with product and business goals.</li></ul>Keyword Research<ul><li>Perform advanced keyword research using tools such as Helium 10, Jungle Scout, Data Dive, or similar.</li><li>Identify high-performing keywords and optimize listings, PPC campaigns, and product targeting.</li><li>Continuously analyze search trends and competitor keywords for optimization opportunities.</li></ul>A+ Content &amp; Listing Optimization<ul><li>Plan, design, and publish A+ Content to improve product detail page conversions.</li><li>Collaborate with content and design teams to ensure brand consistency and high-quality imagery.</li><li>Optimize product listings (titles, bullet points, descriptions, backend keywords) using SEO best practices.</li></ul>Analytics &amp; Reporting<ul><li>Monitor key performance metrics including CTR, CVR, CPC, TACoS, and sales attribution.</li><li>Generate weekly/monthly performance reports and provide actionable insights.</li><li>Analyze competitor ads, pricing, and strategies to guide campaign improvements.</li></ul>Requirements<ul><li>Minimum 4 years of hands-on experience managing Amazon PPC for multiple products or brands.</li><li>Strong expertise in keyword research, campaign structure, and optimization techniques.</li><li>Experience creating and optimizing Amazon A+ Content and product listings.</li><li>Proficiency with Amazon Seller Central or Vendor Central.</li><li>Experience with PPC tools such as Helium 10, Pacvue, Sellics, Data Dive, or similar.</li><li>Strong analytical skills and comfort working with large data sets.</li><li>Ability to work independently and meet performance KPIs.</li></ul>Preferred Qualifications<ul><li>Experience with DSP campaigns is a plus.</li><li>Previous experience in e-commerce, digital marketing, or brand management.</li><li>Strong communication and project management skills.</li></ul>Why Join Us<ul><li>Opportunity to work with a fast-growing brand/team</li><li>Competitive compensation</li><li>Growth opportunities in e-commerce and performance marketing</li><li>Onsite Full Time Job; Shift Timings are 12:30pm to 09:30pm</li></ul>Job Type: Full-timeWork Location: In person

Amazon PPC Specialist

The Digital Elites

Shift: 3:00 PM &ndash; 11:00 PM (Monday&ndash;Saturday)Location: On-site (In-house role)About the RoleDigital Elites Global is hiring an experienced Google Ads PPC Expert with minimum 3 years of agency-level experience managing high-budget ad accounts. The ideal candidate must be highly skilled in optimizing campaigns, handling complex accounts, resolving suspensions, and working closely with design &amp; development teams for conversion-focused improvements.Key Responsibilities<ul><li>Manage and optimize high-budget Google Ads campaigns across Search, Display, Performance Max, and YouTube Lead Gen</li><li>Develop full-funnel strategies for lead generation and conversion optimization</li><li>Handle Google Ads account suspensions, policy violations, and appeal processes</li><li>Build, scale &amp; analyze Performance Max and Display campaigns</li><li>Collaborate with designers and developers for CTR &amp; conversion improvements</li><li>Make data-driven decisions using Google Analytics (GA4), GTAG, GTM &amp; enhanced measurement tools</li><li>Improve landing pages (WordPress/HTML basic understanding required)</li><li>Conduct weekly reporting &amp; performance analysis</li></ul>Requirements<ul><li>Minimum 3 years of experience in a reputable digital marketing agency</li><li>Strong experience managing high-budget Google Ads accounts</li><li>Expert-level knowledge of: Search, Display, Performance Max, YouTube Lead Gen</li><li>Experience handling account suspensions &amp; policies</li><li>Understanding of HTML basics and WordPress landing pages</li><li>Strong knowledge of GA4, GTM, GTAG &amp; conversion tracking</li><li>Strong analytical &amp; communication skills</li></ul>What We Offer<ul><li>Salary: 150k &ndash; 250k PKR</li><li>Long-term stable role</li><li>Creative &amp; performance-driven work environment</li><li>Opportunity to work on international high-budget accounts</li></ul>How to ApplyApply via Indeed or send CV + portfolio (campaign screenshots/case studies) to:Email: info@digitalelites.ioWhatsApp: +923164287817Job Type: Full-timePay: Rs150,000.00 - Rs250,000.00 per monthWork Location: In person

Google Ads PPC Expert – Full-Time (Evening Shift)

Jobizon HR Solutions

Job Description:We are looking for a PPC Ads Expert to plan, launch, and manage high-performing paid advertising campaigns across multiple platforms. The ideal candidate should have hands-on experience in driving traffic, leads, and conversions through data-driven ad strategies.Key Responsibilities:<ul><li>Create, manage, and optimize PPC campaigns (Google Ads, Meta Ads, Bing Ads)</li><li>Perform keyword research, competitor analysis, and bid optimization</li><li>Write compelling ad copies and improve Quality Scores</li><li>Track conversions and analyze campaign performance</li><li>Manage ad budgets and maximize ROI</li><li>A/B test ads, landing pages, and targeting strategies</li><li>Provide regular performance reports and insights</li></ul>Requirements:<ul><li>Proven experience managing PPC campaigns</li><li>Strong knowledge of Google Ads, Facebook Ads, and analytics tools</li><li>Ability to optimize CTR, CPC, CPA, and ROAS</li><li>Experience with conversion tracking and remarketing</li><li>Excellent analytical and communication skills</li></ul>What We Offer:<ul><li>Competitive salary / project-based compensation</li><li>Flexible remote work</li><li>Long-term collaboration opportunities</li><li>Performance-based incentives</li></ul>Job Type: Full-timeWork Location: In person

PPC Ads Expert

X UP Brands

<div>X Up Brands is a dynamic and fast-growing company that manages a portfolio of e-commerce and Amazon FBA businesses. Our mission is to build on each brand&rsquo;s legacy, preserving their unique ethos while leveraging our digital marketing expertise to maximize growth and profitability.
Role Overview:
We are looking for a highly analytical and results-driven Senior Amazon PPC Manager to take ownership of our brands&rsquo; Amazon advertising strategies. The ideal candidate will have a deep understanding of Amazon PPC and a proven track record of developing and executing strategies to drive sales and profitability. This person will be accountable for managing advertising budgets, optimizing campaigns, and identifying new growth opportunities to scale our portfolio of brands.
Key Responsibilities:<ul>
<li>
Develop and Execute PPC Strategies: Create, implement, and manage comprehensive Amazon PPC strategies to increase sales, improve return on ad spend (ROAS), and maximize profitability for multiple brands.</li>
<li>Campaign Management: Manage all aspects of Amazon PPC campaigns, including keyword research, bid management, ad creation, and performance analysis.</li>
<li>Performance Analysis and Optimization: Regularly analyze campaign performance data to identify trends, insights, and areas for improvement. Implement changes to optimize campaigns for better visibility, conversion rates, and cost efficiency.</li>
<li>Budget Management: Take full ownership of advertising budgets, ensuring that spending is aligned with business goals and delivering the best possible ROI.</li>
<li>Competitive Research: Conduct competitive analysis to identify market trends, customer behavior, and competitor strategies. Use these insights to develop new PPC tactics and enhance existing campaigns.</li>
<li>Reporting and Insights: Generate regular reports on PPC performance, providing actionable insights and recommendations to stakeholders.</li>
<li>Cross-Functional Collaboration: Collaborate with marketing, sales, and product teams to align PPC strategies with overall business goals and brand positioning.</li>
<li>Stay Updated on Industry Trends: Keep up to date with the latest changes in Amazon's advertising platform, policies, and industry best practices to maintain a competitive edge.</li>
<li>Strategic Growth Planning: Identify new opportunities for growth, including new ad types, markets, and channels to expand brand visibility and revenue potential.</li>
</ul>
Requirements
Bachelor&rsquo;s degree in Marketing, Business, or a related field.<ul>
<li>
3-5 years of experience managing Amazon PPC campaigns, preferably in an agency or fast-paced e-commerce environment.</li>
<li>Proven track record of driving sales growth and improving profitability through effective PPC strategies.</li>
<li>Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.</li>
<li>Expertise in using Amazon Advertising tools, such as Amazon Seller Central, and third-party tools like Helium 10, Sale Insights, and Data Dive.</li>
<li>Excellent understanding of keyword research, bid optimization, and audience targeting strategies.</li>
<li>Highly organized, detail-oriented, and able to manage multiple projects simultaneously.</li>
<li>Strong communication skills, with the ability to present complex data and insights clearly to stakeholders.</li>
<li>Self-starter with a proactive approach and a strong sense of ownership and accountability.</li>
</ul>
Desired Skills and Competencies:<ul>
<li>
Advanced proficiency in Excel or Google Sheets for data analysis and reporting.</li>
<li>Experience with programmatic advertising, Amazon DSP, and display ad campaigns.</li>
<li>Familiarity with other e-commerce platforms (Walmart, eBay) is a plus.</li>
<li>Strong project management skills with the ability to work effectively across teams.</li>
<li>Creative problem-solver with a results-oriented mindset and the ability to adapt to changing market dynamics.</li>
</ul>
Benefits
What We Offer:<ul>
<li>
Competitive compensation package.</li>
<li>10 local paid holidays and 10 paid days off.</li>
<li>Quarterly performance bonuses.</li>
<li>Annual Paid Trip</li>
<li>Opportunities for professional growth and development in a dynamic, high-growth environment.</li></ul></div>

Tricircle Technical Services LLC 

We are looking for an experienced Meta Ads &amp; Google Ads Specialist to manage and optimize paid advertising campaigns. The ideal candidate should have strong hands-on experience with Facebook, Instagram and Google Ads to drive leads, sales and brand awareness.Responsibilities:<ul><li>Create, manage and optimize Meta (Facebook &amp; Instagram) ad campaigns</li><li>Plan and execute Google Search, Display, and YouTube ads</li><li>Monitor ad performance, budgets, CTR, CPC, ROAS, and conversions</li><li>Perform audience research, A/B testing, and retargeting</li><li>Optimize landing pages in coordination with the team</li><li>Generate performance reports and insights</li><li>Stay updated with the latest paid advertising trends</li></ul>Requirements:<ul><li>Proven experience with Meta Ads and Google Ads</li><li>Strong understanding of paid marketing strategies and funnels</li><li>Experience with Pixel, Conversion Tracking and Google Analytics</li><li>Ability to analyze data and improve campaign performance</li><li>Good communication and time management skills</li><li>Portfolio or past results preferred</li></ul>Job Type: Full-timePay: Rs40,000.00 - Rs70,000.00 per monthWork Location: In person

Meta Ads & Google Ads Specialist

Rajwali Group of Consultants

<div>
 
 About ABS Development
 
 
 ABS Development is a growing London-based construction company specializing in two critical areas:
 
 Commercial/B2B Construction &amp; Refurbishment
 
 and
 
 High-End Residential Renovations
 
 . A key competitive division is
 
 Absolute Scaffolding
 
 , our integrated, in-house scaffolding service. We operate a successful hybrid B2B/B2C model, prioritizing quality, safety, and efficiency.
 
 
 We require an experienced, results-driven Freelance Marketing Specialist to optimize our online local presence and digital advertising efforts to capture both high-value commercial leads and consistent residential inquiries.
 
 
 
 
 
 The Role: Digital Growth Specialist
 
 
 You will be responsible for strategizing, executing, and reporting on all organic and paid search initiatives to drive qualified leads to both our construction and scaffolding divisions. You must understand how to market services across a hybrid audience (Developers vs. Homeowners).
 
 
 
 
 
 Key Responsibilities
 
 
 1. Google Business Profile (GBP) Optimization (Local SEO)
 
 <ul>
 <li>
 Fully audit and optimize the current ABS Development Google Business Profile, ensuring maximum visibility for
 
 "scaffolding near me"
 
 and general local searches.
 </li>
 <li>
 Develop and execute a
 
 consistent GBP posting schedule
 
 (3-4 posts/week), alternating content between B2B compliance/projects and B2C before/after results.
 </li>
 <li>
 Strategize and manage the
 
 review solicitation and response process
 
 to leverage social proof for both audiences.
 </li>
 <li>
 Ensure all
 
 Service Areas
 
 and
 
 Service Categories
 
 are accurately mapped to maximize exposure in London.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 
 2. Organic Search Engine Optimization (SEO)
 
 <ul>
 <li>
 Perform comprehensive
 
 keyword research
 
 targeting both high-value commercial terms (
 
 "Principal Contractor London," "Commercial Refurbishment"
 
 ) and high-intent residential terms (
 
 "House Extension Specialists London"
 
 ).
 </li>
 <li>
 Provide actionable recommendations for website content structure, including meta data, headings, and internal linking across the commercial and residential service pages.
 </li>
 <li>
 Implement technical SEO best practices to improve site speed and mobile experience.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 
 3. Google Ads Management (PPC)
 
 <ul>
 <li>
 Create, manage, and optimize highly targeted Google Ads campaigns with distinct budget allocation for B2B and B2C segments.
 </li>
 <li>
 
 B2B Campaign Focus:
 
 Keywords targeting high-value commercial leads (e.g., "Tender Submissions," "Integrated Scaffolding Solutions"). Focus on conversion actions like 'Request a Tender Invitation.'
 </li>
 <li>
 
 B2C Campaign Focus:
 
 Keywords targeting local service intent (e.g., "Loft Conversion Quotes," "Home Renovations near me"). Focus on conversion actions like 'Request a Quote.'
 </li>
 <li>
 Develop compelling ad copy and landing page strategies to maximize Quality Score and ROI.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 
 Required Skills &amp; Experience
 
 <ul>
 <li>
 Proven experience managing
 
 Google Ads campaigns
 
 with a minimum monthly spend of &pound;3k (or similar complexity).
 </li>
 <li>
 Demonstrable success in improving
 
 Google Business Profile ranking
 
 and local search visibility in competitive urban markets (London experience preferred).
 </li>
 <li>
 Expert knowledge of SEO tools (e.g., SEMrush, Ahrefs, Google Search Console).
 </li>
 <li>
 Experience specifically within the
 
 construction, trade services, or property maintenance sectors
 
 is a massive advantage.
 </li>
 <li>
 Strong analytical skills with the ability to provide clear, concise reporting on campaign performance.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 
 How to Apply
 
 
 Please send the following
 
 <ul>
 <li>
 Your CV/Resume.
 </li>
 <li>
 A brief summary (max 300 words) of your strategy for capturing
 
 Scaffolding
 
 leads in London.
 </li>
 <li>
 A successful PPC campaign
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
</div>

Google Business Profile, SEO & Google Ads Specialist

Explore 577+ Paid search specialist in Lahore this January. Find roles across top companies and apply now to boost your career.

577 paid search specialist jobs IN Lahore

Paid Ads Specialist (Real Estate)

Amazon PPC Specialist

Google Ads PPC Expert – Full-Time (Evening Shift)

PPC Ads Expert

Amazon PPC Specialist

Meta Ads & Google Ads Specialist

Google Business Profile, SEO & Google Ads Specialist