paid search specialist

Tafaseel Designs

Job Title: Paid Ads Specialist (Performance Marketing Specialist)Position OverviewWe are seeking a data-driven and results-oriented Paid Ads Specialist to manage and optimize digital advertising campaigns across multiple platforms. The ideal candidate will have strong analytical skills, hands-on experience with paid media channels, and a proven track record of driving conversions, leads, and ROI through strategic campaign execution.This role requires performance-focused thinking, continuous optimization, and the ability to scale campaigns efficiently.Key Responsibilities Campaign Management:&middot; Plan, launch, and manage paid advertising campaigns across:o Meta (Facebook &amp; Instagram)o Google Ads (Search, Display, YouTube)o TikTok Adso LinkedIn Ads (if applicable)&middot; Conduct keyword research and audience targeting.&middot; Set up tracking pixels, conversion events, and remarketing campaigns.Optimization &amp; Performance:&middot; Monitor campaign performance daily.&middot; Optimize bids, audiences, creatives, and landing pages to improve ROI.&middot; Conduct A/B testing on creatives, headlines, and targeting strategies.&middot; Reduce cost-per-lead (CPL) and cost-per-acquisition (CPA).Analytics &amp; Reporting:&middot; Analyze campaign metrics including CTR, CPC, ROAS, and conversion rates.&middot; Prepare weekly and monthly performance reports.&middot; Provide actionable insights and scaling strategies.&middot; Collaborate with creative and content teams to improve ad performance.Qualifications &amp; Requirements Education:&middot; Bachelor&rsquo;s degree in Marketing, Business, or related field (preferred).Experience&middot; 5 years of experience in paid media management.&middot; Proven track record of managing significant ad budgets.&middot; Experience in lead generation and/or e-commerce campaigns.Technical Skills:&middot; Strong knowledge of:o Meta Ads Managero Google Ads &amp; Google Analytics (GA4)o Google Tag Managero Conversion tracking setup&middot; Basic understanding of landing page optimization.&middot; Experience with CRM integration (advantage).Core Competencies:&middot; Strong analytical and data interpretation skills.&middot; ROI-driven mindset.&middot; Ability to manage multiple campaigns simultaneously.&middot; Attention to detail.&middot; Problem-solving and proactive thinking.Job Type: Full-time

Paid Ads Content Specialist

Mohkaab Enterprise

Location: Lahore (On-site)Office Timing: 12:00 PM &ndash; 8:30 PMContract Type: Full-Time, PermanentSalary: Competitive (based on experience)Experience Required: Minimum 3+ yearsJob Description:We are seeking an experienced Amazon PPC Specialist to manage and optimize our Amazon advertising campaigns. The ideal candidate will have a strong understanding of Amazon's advertising platform and a proven track record of driving profitable growth through paid search. You will be responsible for creating, managing, and optimizing PPC campaigns to achieve our sales and ROI goals.Key Responsibilities:<ul><li>Develop, implement, and manage Amazon PPC campaigns across multiple accounts.</li><li>Conduct keyword research to identify high-performing, relevant search terms.</li><li>Monitor, analyze, and optimize campaigns to improve performance metrics such as CTR, CPC, and conversion rates.</li><li>Perform A/B testing on ad creatives and landing pages to optimize results.</li><li>Analyze campaign performance data to generate actionable insights and recommendations.</li><li>Manage budgets effectively to maximize return on ad spend (ROAS).</li><li>Keep up-to-date with Amazon&rsquo;s advertising policies, trends, and best practices.</li><li>Provide regular performance reports to the team, outlining successes, challenges, and areas for improvement.</li><li>Collaborate with the content and marketing teams to align ad strategies with broader marketing goals.</li></ul>Qualifications:<ul><li>Proven experience as an Amazon PPC Specialist or in a similar role.</li><li>Deep understanding of Amazon's advertising platform, including Sponsored Products, Sponsored Brands, and Sponsored Display ads.</li><li>Proficiency in keyword research tools and analytics platforms.</li><li>Strong analytical skills with the ability to interpret data and make data-driven decisions.</li><li>Experience with A/B testing and campaign optimization techniques.</li><li>Ability to manage multiple campaigns simultaneously and meet deadlines.</li><li>Strong communication skills and the ability to work collaboratively with a team.</li></ul>Preferred Qualifications:<ul><li>Experience with Amazon DSP and programmatic advertising.</li><li>Experience with SEO and understanding of how it integrates with PPC.</li></ul>What We Offer:<ul><li>Opportunity to work with a dynamic team in a fast-growing company.</li><li>Professional development opportunities and the chance to grow with the company.</li></ul>How to Apply:Interested candidates should send their resume, a cover letter detailing their experience with Amazon PPC, and examples of successful campaigns they have managed.Job Type: Full-timePay: Rs100,000.00 - Rs150,000.00 per monthWork Location: In person

Amazon PPC Specialist

Skyray Ventures

Google Search &amp; YouTube Ads (Remote)We&rsquo;re hiring an experienced Google Ads Specialist to lead paid acquisition for a high-ticket B2B agency.Mandatory: You must have run Google Ads for an agency before (software, web design, SEO, marketing, etc). You must also have experience with high-ticket online offers (coaching, consulting, agency services $3K&ndash;$50K+).Key Responsibilities<ul><li>Build &amp; scale high-intent Google Search campaigns</li><li>Launch &amp; optimize YouTube Ads (authority + retargeting)</li><li>Optimize for booked calls &amp; revenue, not just leads</li><li>Improve CPL &amp; cost per booked call</li><li>Conduct advanced keyword &amp; competitor research</li><li>Manage tracking, attribution &amp; retargeting</li><li>Collaborate on landing page CRO &amp; A/B testing</li></ul>Requirements<ul><li>4&ndash;5+ years Google Ads experience</li><li>Proven results with high-ticket B2B offers</li><li>Managed $10K&ndash;$100K+ monthly budgets</li><li>Strong tracking skills (GTM, conversion tracking, attribution)</li><li>Excellent communication &amp; professionalism (comfortable on Zoom)</li></ul>Bonus: SEO experience + strong YouTube Ads background.Job Types: Full-time, Part-timeApplication Question(s):<ul><li>Have you personally managed Google Ads campaigns for an agency (software, web design, SEO, marketing, etc.)?</li><li>How many years of hands-on Google Ads experience do you have?</li><li>Have you run Google Ads for high-ticket online services ($3K&ndash;$50K+ offers)?</li><li>What is the largest monthly Google Ads budget you have managed?</li></ul>Work Location: Remote

Google Search & YouTube Ads Specialist (High-Ticket B2B | Remote)

Vision Tech

Key Responsibilities:<ul><li>Campaign Strategy &amp; Execution:</li><li>Develop and execute effective PPC strategies across search and display networks (Google Ads, Bing Ads) and social media platforms (Facebook Ads, Instagram, LinkedIn, etc.).</li><li>Set up, manage, and optimize campaigns to meet business objectives such as lead generation, sales, and brand awareness.</li><li>Keyword Research &amp; Management:</li><li>Conduct thorough keyword research to identify high-performing keywords for campaigns.</li><li>Continuously analyze and optimize keyword lists based on performance data.</li><li>Ad Copywriting &amp; Creative Testing:</li><li>Write compelling ad copy and headlines that drive engagement and conversions.</li><li>Test different ad creatives and strategies to improve click-through rates (CTR) and conversion rates.</li><li>Bid &amp; Budget Management:</li><li>Manage PPC budgets across multiple campaigns, ensuring campaigns are cost-effective and meet performance targets.</li><li>Optimize bids and adjust budgets based on real-time performance data to maximize ROI.</li><li>Performance Analysis &amp; Reporting:</li><li>Use analytics tools (Google Analytics, Ads Manager, etc.) to track campaign performance, monitor metrics, and generate actionable insights.</li><li>Prepare and present regular reports on campaign performance, including KPIs like cost-per-click (CPC), click-through rate (CTR), conversion rate, and return on ad spend (ROAS).</li><li>A/B Testing &amp; Optimization:</li><li>Continuously test landing pages, ad copy, keywords, and bidding strategies to enhance campaign performance.</li><li>Implement data-driven adjustments to improve campaign efficiency.</li><li>Stay Updated with PPC Trends:</li><li>Keep up-to-date with the latest trends, best practices, and algorithm changes in PPC advertising, ensuring that strategies are aligned with industry standards.</li><li>Collaboration:</li><li>Work closely with the content and design teams to ensure landing pages and ad creatives align with PPC goals.</li><li>Collaborate with other marketing specialists to integrate PPC strategies with overall marketing campaigns.</li></ul>Requirements:<ul><li>Proven experience as a PPC Specialist, SEM Specialist, or similar role in digital marketing.</li><li>Strong experience with Google Ads, Bing Ads, Facebook Ads Manager, and other PPC platforms.</li><li>Experience in Google Analytics and other performance tracking tools.</li></ul>Job Type: Full-timePay: Rs70,000.00 - Rs120,000.00 per monthWork Location: In person

PPC Specialist

Outgive Inc

<div>
 
 About The Job
 
 
 
 Are you tired of commuting day in and day out? Longing for the freedom and flexibility of remote work, but worried about missing out on the social connections with your coworkers? Well, get ready for the best of both worlds! When you join our team, you'll experience the power of collaboration and the warmth of a supportive community, all from the comfort of your own home.
 
 
 But wait, there's more! Head over to our website at www.sellerinteractive.com to discover new possibilities and learn more about what we have in store for you.
 
 
 
 Who We Are
 
 
 
 We promise you haven't worked with anyone else like us before! Seller Interactive is a Toronto-based company that has been dominating e-commerce growth marketing since 2018. Our journey has been filled with countless triumphs and lessons learned, as we've navigated the treacherous terrains of the Amazon marketplace. And guess what? We've emerged as Canada's leading full-service Amazon agency, armed with the most effective selling strategies in the game.
 
 
 Picture this: a global team of over 300 exceptional individuals, each one an absolute A-player. On our team, you will meet Brand Strategists, Designers, Copywriters, Video Editors, Media Buyers, Developers, and the list goes on. Our team boasts an impressive array of specialized skills, all working together to achieve greatness.
 
 
 Seller Interactive is driven by our 4Gs - Grit, Growth, Greatness, and Gratitude. These core values aren't just empty words; they are the beating heart of our company. We embody these principles in everything we do, from conquering challenges at work to embracing personal growth in our everyday lives.
 
 
 So, what are you waiting for? Dive into the excitement and join us on this incredible journey. Say goodbye to the ordinary and hello to a career that will challenge, inspire, and reward you like never before. Seller Interactive is where dreams come alive, and we can't wait to welcome you to our unstoppable team. Get ready to redefine what work can be!
 
 
 
 We Are Looking For
 
 
 
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 We are looking for Amazon PPC Specialists who have strong written and verbal communication skills, &amp; the ability to tease out insights and make strategic recommendations from campaign data. The PPC Specialist has a strong understanding of paid search tactics and digital marketing skills to monitor and manage our Amazon PPC campaigns that generate positive ROI.
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 Responsible for managing PPC strategy, audit, optimization, and growth for a maximum of 14 accounts.
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 Responsible for training and auditing level 1 specialists as required.
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 Your core daily tasks will include keyword research, setting up &amp; optimizing ad campaigns, analyzing and reporting on campaign performance, investigating and troubleshooting issues or anomalies with campaigns
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 Daily monitoring, creating, and optimizing PPC campaigns for client accounts.
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 You&rsquo;ll be the main point of contact and will be responsible for delivering weekly performance reports and monthly calls.
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 Editing and presenting competent PPC campaign strategies (with the help of in-house templates and proposals) to existing and potential clients to convince them that PPC is a good investment and that we are the best at what we do.
 
 
 </li>
 </ul>
 
 Am I qualified for the position?
 
 
 
 <ul>
 <li>
 We don&rsquo;t believe in a strict list of &ldquo;qualifications&rdquo;. We care more about your passion for the industry and role, the grit you have to learn new challenges, and your ability to work well with others! Here are some general guidelines of what we&rsquo;re looking for:
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 Have at least 2 years of experience managing paid search campaigns online.
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 Have been studying SEO for years and know how to rank a product/website/video for a specific search term.
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 Can name 3 keyword research &amp; analysis tools right off the top of my head, and know how to use them all.
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 Have a track record of learning and mastering new Advertising platforms.
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 A team player who loves sharing knowledge with others.
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 Have excellent written and verbal communication skills, can create a good-looking spreadsheet, and is comfortable talking on the phone with teammates and clients.
 
 
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 </ul>
 
 Bonus Points (not Required)
 
 
 
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 <li>
 Reverse Engineer - Knows how to deep dive into your top competitor's listings and discover exactly what their most profitable keywords and search terms are for their listings.
 
 
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 </ul>
 
 What&rsquo;s the pay?
 
 
 
 It depends on your experience, however, the range for this position is between $700 - $900 USD per month.
 
 
 
 Work Hours
 
 
 
 Monday to Friday: Must be available to work from 9AM - 5 PM EST, 40 hours a week.
 
 
 
 WHY WORK WITH US? WHAT'S IN IT FOR YOU?
 
 
 
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 100% remote work, no commute!
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 Full exposure and training in your field while having the autonomy to unleash your skills.
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 Fun and empowering working environment.
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 Career and character growth opportunities.
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 Stable job opportunity.
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 Open communication.
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 Access to Company Apps and Tools that are effective for Productivity, Communication and Collaboration (Remote work can be easy-peasy with these tools! *wink*).
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 Flexible time (Applicable to some roles only).
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 On-time payment bi-weekly. Your salary will be transferred directly to your local bank account. (No fee will be deducted from you. We cover it so you can receive your exact payment to your local bank account)
 
 
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 </ul>
 
 Will I be able to succeed in this role?
 
 
 
 Take a moment to ask yourself if you embody some, if not all, of our 4Gs - grit, growth, gratitude, greatness. If you think you have a driven personality combined with an appreciation for collaboration, teamwork, and creative freedom, then you definitely belong here.
</div>

Sparc Digital Solutions

Job SummaryWe need a Google Ads Specialist with a minimum of 2 years of experience in managing mid-to-large scale budgets. You should be an expert in Search, Display, and Performance Max campaigns, with a deep understanding of how to generate high-quality leads for service-based businesses.Advanced Key Responsibilities<ul><li>Full Funnel Campaign Setup: Designing and executing Search, Display, Remarketing, and Performance Max (PMax) campaigns.</li><li>Conversion Tracking Mastery: Setting up and troubleshooting Google Tag Manager (GTM), GA4 Conversion events, and Enhanced Conversions.</li><li>Lead Quality Optimization: Implementing negative keyword strategies and &quot;Search Themes&quot; to filter out junk leads and focus on high-ticket clients (e.g., Remodeling/Construction).</li><li>A/B Testing: Constantly testing Responsive Search Ads (RSA), ad extensions (Assets), and landing page copy to improve CTR and Quality Score.</li><li>Bidding Strategies: Hands-on experience with Smart Bidding (Target CPA, Target ROAS) vs. Manual bidding based on campaign goals.</li><li>Data Analysis &amp; Reporting: Providing detailed weekly/monthly reports using Looker Studio or Google Analytics 4 to show clear ROI/ROAS.</li><li>Competitor Analysis: Using tools like SEMrush/SpyFu to monitor competitor moves and adjust bidding strategies accordingly.</li></ul>Technical Requirements &amp; Skills<ul><li>Experience: 2+ years of proven experience in Google Ads (Agency experience is a huge plus).</li><li>Certifications: Google Ads Search &amp; Display certifications (Preferred).</li><li>Advanced Tracking: Solid understanding of Server-Side Tracking and Lead-to-Sale journey tracking.</li><li>Industry Knowledge: Proven track record in the Home Improvement, HVAC, or Service-Based sectors.</li><li>Budget Management: Ability to manage monthly spends of $5,000 to $20,000+ effectively.</li><li>Copywriting: Ability to write high-converting, &quot;click-worthy&quot; ad copies that stand out in a crowded market.</li></ul>What We Offer<ul><li>Salary: Competitive 50k - 60k PKR (Depending on technical expertise).</li><li>Work Culture: A professional and growth-oriented environment at SPARC Digital Solutions.</li><li>Projects: Work on high-spending international accounts and diverse niches.</li></ul>How to ApplyPlease apply with your CV and a Screenshot/Case Study of your best-performing Google Ads campaign (Focusing on Lead Generation/CPA).Job Type: Full-timePay: Rs50,000.00 - Rs60,000.00 per monthWork Location: Hybrid remote in Rawalpindi

Performance Marketing Specialist (Google Ads Expert)

Ithaka

<div><div>ITHAKA's mission is to expand access to knowledge and education around the world. Our services &mdash; JSTOR, Portico, and Ithaka S+R &mdash; enable people everywhere to learn, to grow, and to overcome barriers to education. In carrying out our mission, as employees we feel a deep responsibility to members of our community and to each other, and we are committed to building and sustaining a culture where everyone can thrive.</div><h2 class="jobSectionHeader">
The Role</h2>

The ITHAKA marketing team seeks an independent contractor for the role of Digital Advertising Specialist (Independent Contractor) to enhance and execute digital marketing activities, particularly in paid search and paid social media advertising. In this role, you will focus on managing and optimizing Google Ads and LinkedIn campaigns, with an emphasis on ad account management, strategic audience targeting, ad development, performance tracking, and evidence-based adjustments to ad campaign strategies. You are expected to work remotely from within the continental United States, dedicating approximately 20-25 hours per month, with potential adjustments based on campaign needs and seasonal trends. This role offers a unique opportunity to collaborate with a mission-driven organization dedicated to expanding global access to knowledge and education.
<h3 class="jobSectionHeader">
Objectives</h3>
<ul><li>Increase brand awareness, engagement, and conversions through digital advertising.</li>
<li>Optimize ad spend for maximum ROI.</li>
<li>Implement data-driven ad strategies.</li>
<li>Align advertising efforts with overall campaign marketing goals across ITHAKA's portfolio of products and services.</li>
</ul><h2 class="jobSectionHeader">Scope of Services</h2>
<h3 class="jobSectionHeader">Strategy and Planning</h3>
<ul><li>Conduct market research and gain an understanding of the organization's brands, products, services, and marketing objectives.</li>
<li>Support definition of target audiences and buyer personas.</li>
<li>Identify digital advertising opportunities aligned with business goals.</li>
<li>Identify metrics for campaign measurement.</li>
</ul><h3 class="jobSectionHeader">Campaign Development and Execution</h3>

Paid search advertising (Google Ads):
<ul>
<li>Develop and refine paid search strategies aligned with JSTOR's mission and goals.</li>
<li>Manage and optimize ITHAKA's Google Ads account, including Google for Nonprofits grant utilization.</li>
<li>Conduct keyword research to inform high-performing ad copy.</li>
<li>Monitor and optimize budget pacing, bid strategies, and audience targeting.</li></ul> 


Paid social media advertising (LinkedIn):
<ul>
<li>Strategize and execute LinkedIn ad campaigns tailored to ITHAKA's audiences.</li>
<li>Manage audience segmentation and targeting to improve engagement.</li>
<li>Consult on compelling ad copy and collaborate on creative assets.</li>
</ul><h3 class="jobSectionHeader">Optimization, Performance Tracking, and Reporting</h3>
<ul><li>Monitor ad performance and make real-time adjustments to improve campaign performance.</li>
<li>Conduct A/B testing on copy, creative, and targeting.</li>
<li>Optimize and deliver regular performance reports on key metrics such as impressions, clicks, CTR, audience engagement, conversions, CPC, and ROAS, and surface insights to continually refine campaigns.</li>
<li>Manage budgets and adjust bids based on performance insights.</li>
<li>Deliver insights and recommendations for continuous improvement.</li>
</ul><h3 class="jobSectionHeader">Collaboration and Compliance</h3>
<ul><li>Effectively communicate and collaborate with internal teams and stakeholders, ensuring seamless coordination.</li>
<li>Ensure all ads meet platform guidelines and industry best practices.</li>
<li>Stay updated on digital advertising trends and algorithm changes.</li>
<li>Be a self-starter with a high level of accountability and the ability to manage projects independently and meet deadlines in a remote work environment.</li>
</ul><h2 class="jobSectionHeader">Deliverables</h2>
<ul><li>Digital advertising implementation plan.</li>
<li>Optimized campaigns and recommendations for scaling.</li>
<li>Ad creative (copy, graphics, videos) in partnership with digital marketing and creative teams.</li>
<li>Performance reports with actionable insights.</li>
</ul><h2 class="jobSectionHeader">Timeline and Milestones</h2>
<ul><li>Engagement begins upon execution of the contract/SOW.</li>
<li>The contract will operate on a month-to-month basis, with regular evaluations to assess effectiveness and alignment with business needs.</li>
</ul><h2 class="jobSectionHeader">Work Authorization and Sponsorship</h2>

ITHAKA is not currently considering candidates who require any type of immigration sponsorship (additional work authorization or permanent work authorization), now or in the future, in order to work in the United States.
<h2 class="jobSectionHeader">
Compensation</h2>

At ITHAKA we believe in openness and equity. Part of living those values is our commitment to clarity about salary ranges, so candidates know what to expect. The starting pay for this freelance position ranges from $75 to $100 per hour. Hourly pay may vary with job-related knowledge, skills, and experience. 
 
#LI-JS1 #LI-REMOTE<div><h2 class="jobSectionHeader">
Work for ITHAKA</h2>

We are committed to our organizational values of belonging, evidence, speed, teamwork, and trust. We take seriously the need for everyone to feel welcome. Belonging is one of our core values, and it shows in our vibrant culture. People from a wide range of backgrounds work at ITHAKA, and we believe that unique perspectives help us realize new insights and build better solutions.

We want to work with people who are passionate about ideas like these and who wish to contribute their perspectives and talents to ITHAKA's mission. We enthusiastically welcome applications from people of all backgrounds and credentials. We want to hear your story and include your perspective in the transformative work we aim to do.

Learn more about Working at ITHAKA.
<h2 class="jobSectionHeader">
Apply Now</h2>

Although ITHAKA has physical offices in New York and Ann Arbor, Michigan, our employees are distributed across the continental United States. At this time, we're not considering candidates who are unable to work and reside in the continental U.S.

Candidates may apply by submitting an application online through our career site, if you have any questions about your application, please contact us at careers@ithaka.org. ITHAKA is committed to providing reasonable accommodations, if there's anything we can do to accommodate any portion of the application or hiring process, please contact us at accommodations@ithaka.org.

We are proud to be an Equal Opportunity employer. All qualified applicants receive consideration for employment without regard to identity or other status protected by law. We invite you to read our Equal Employment Opportunity Statement. ITHAKA cares about your privacy, learn more about our Applicant Privacy Notice.</div></div>

Digital Advertising Specialist (Independent Contractor)

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10000 paid search specialist jobs Near Me

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