paid search specialist

Digilatics

Ads Specialist &ndash; Performance AdsLocation: Lahore Cantt, Pakistan (On-site)Reports To: Assistant Manager &ndash; Performance AdsAbout DigilaticsDigilatics is a performance-driven digital marketing agency serving US-based businesses. We specialize in Paid Media and Lead Generation systems backed by strong analytics, disciplined execution, and accountability for measurable business outcomes.We value clarity, ownership, and execution quality over surface-level activity.About the RoleThe Ads Specialist role is a hands-on paid media position focused on campaign execution, optimization, and data-driven improvement across Paid Search and Paid Social channels.This role is ideal for someone who already understands paid media fundamentals, can manage campaigns independently within a defined strategy, and is ready to grow into a senior or assistant managerial position over time.You will work closely with the Assistant Manager and Manager to execute approved strategies, test performance improvements, and maintain campaign quality.This role is expected to assume partial QA ownership and early diagnostic responsibilities typically handled by an Assistant Manager, as part of real-world leadership preparation.Experience &amp; Core Requirements<ul><li>3+ years of experience as a Paid Search / Paid Social Specialist or similar role</li><li>Proven experience planning and implementing Paid Search and Paid Social campaigns</li><li>2+ years of experience with web analytics, tracking, and performance reporting</li><li>Strong understanding of conversion-focused advertising and optimization logic</li><li>Comfortable owning assigned accounts and day-to-day performance</li><li>Demonstrated track record of maintaining stable performance with minimal preventable errors.</li></ul>Strategy Support &amp; OwnershipYou will execute paid media strategies defined by senior team members and take ownership of campaign performance at the execution level. This includes monitoring results, identifying optimization opportunities, and flagging risks early.You are expected to apply AI and automation tools to improve optimization efficiency and reporting speed, while validating outputs and aligning with senior strategy.You will be expected to question unclear instructions or inconsistent data rather than executing blindly.Begin independently diagnosing performance drops and proposing corrective actions before escalation.Support Assistant Manager by providing structured observations during performance reviews and audits.Campaign Execution &amp; OptimizationYou will be responsible for:<ul><li>Building, launching, and optimizing campaigns across Google Ads, Microsoft Ads, and Meta Ads</li><li>Managing keywords, audiences, bids, budgets, and creatives</li><li>Running A/B tests on ads, audiences, and landing page elements (where applicable)</li><li>Maintaining campaign hygiene and documentation</li><li>Following platform best practices and internal SOPs</li><li>Responsible for ensuring zero-mistake launches across assigned accounts.</li><li>Failure to follow QA checklists or SOPs resulting in preventable client-facing issues will directly impact performance reviews.</li></ul>Proactively identifying underperforming elements and proposing improvements is expected, not optional.Analytics, Tracking &amp; Data AccuracyYou will analyze performance data regularly and provide evidence-based recommendations to senior team members.You should have working knowledge of setting up and validating conversion tracking through Google Tag Manager and be able to identify basic tracking issues.You are expected to flag tracking inconsistencies before making optimization decisions.You are accountable for data trustworthiness at the campaign level&mdash;optimizations based on incorrect or unverified data are considered execution failures.Tools &amp; Technical Skills<ul><li>Strong proficiency with Google Ads, Microsoft Ads, Meta Ads</li><li>Working knowledge of Google Analytics and Google Tag Manager</li><li>Advanced usage of Google Sheets, Excel, Docs, and Office tools</li><li>Research skills using Ahrefs, SEMrush, and similar platforms</li><li>Experience with structured A/B testing and performance measurement</li><li>Expected to document experiments, changes, and learning clearly for future reference and team reuse.</li></ul>Analytical Thinking &amp; Problem-SolvingThis role requires strong analytical skills and structured thinking.You should be able to:<ul><li>Analyze performance trends and anomalies</li><li>Identify root causes rather than surface symptoms</li><li>Translate data into clear insights and recommendations</li><li>Begin mentoring Executives by reviewing their work for logic, accuracy, and execution quality.</li></ul>Ability to connect campaign performance with lead quality feedback is a strong advantage.Communication &amp; Reporting<ul><li>Strong interpersonal and communication skills</li><li>Ability to prepare clear campaign reports and insights</li><li>Confidence in explaining performance changes to internal stakeholders</li><li>Support client reporting and discussions when required</li><li>Expected to challenge incorrect assumptions in reports&mdash;accuracy takes priority over speed.</li></ul>The ability to explain performance insights in simple terms is highly valued.Work Ethic &amp; Growth Potential<ul><li>Strong time management and task prioritization skills</li><li>Reliable team player who supports collective goals</li><li>Willingness to take ownership of assigned outcomes</li><li>Clear interest in growing into a senior or assistant managerial role</li></ul>Consistent execution quality and learning velocity are key indicators of growth readiness.Repeated preventable errors (tracking misses, incorrect budgets, broken experiments, missed QA steps) will block progression to Assistant Manager.Consistent quality, junior uplift, and diagnostic maturity are mandatory for promotion consideration.Industry Awareness<ul><li>Stay up to date with paid media platform changes and best practices</li><li>Apply learning from experiments, case studies, and internal reviews</li><li>Expected to align with Ads Department 2026 standards on documentation, QA discipline, and AI usage.</li></ul>KPIs Influenced by This Role<ul><li>Campaign-level CPL and efficiency</li><li>Testing execution and learning adoption</li><li>Data accuracy and reporting reliability</li><li>Reduction in avoidable optimization errors</li></ul>Contribution to junior execution accuracy and reduced rework is a tracked signal.This Role Is NOT for You If<ul><li>You require constant supervision</li><li>You execute tasks without understanding context</li><li>You avoid accountability for campaign performance</li><li>You rely on reviews to catch basic execution or tracking mistakes.</li><li>You treat AI tools as substitutes for thinking or validation.</li></ul>Benefits &amp; Working Hours<ul><li>Competitive salary aligned with role scope</li><li>Performance-based growth opportunities</li><li>Health insurance and fitness facilities</li></ul>Working Hours: 06:00 PM &ndash; 03:00 AM PKT Aligned with 08:00 AM &ndash; 05:00 PM EST(Slight adjustments during US daylight savings)Equal Employment OpportunityDigilatics is an equal opportunity employer. All employment decisions are based on merit, performance, and business needs.Pay: Rs180,000.00 - Rs250,000.00 per monthApplication Question(s):<ul><li>Do you have past experience working in a Digital Marketing Agency? (Yes/No)</li><li>Have you previously worked with American clients in a professional capacity?</li><li>What is your current monthly salary in PKR? (Short Answer)</li><li>What is your expected monthly salary in PKR? (Short Answer)</li><li>What is your joining notice period? (Short Answer)</li></ul>Work Location: In person

Ads Specialist

Granule Services

GOOGLE ADS EXPERT:We are looking for a passionate, dedicated individual who brings innovative ideas for achieving goals as a &quot;Google Ads Expert&quot;.JOB DESCRIPTION:<ul><li>Maintain all crucial aspects of the Google Ads campaigns.</li><li>Build and enhance paid search landing pages and ad campaigns.</li><li>Evaluate and optimize advertising strategies to maximize return on investment (ROI)</li><li>Utilize Google AdWords to power a wide range of online marketing efforts.</li><li>Expert in analyzing and optimizing pay-per-click (PPC) campaigns to maximize ROI, YouTube Advertising campaign with a high ROI.</li><li>Control and optimize display advertising across different platforms.</li><li>Create PPC techniques to boost your internet visibility.</li><li>Work with a team of Digital Marketing.</li></ul>BENEFITS:<ul><li>Market Competitive Salary.</li><li>Fuel Allowance.</li><li>Annual Bonus.</li><li>Annual Promotion.</li><li>Provident Funds (PF).</li><li>Paid Leaves.</li></ul>NOTE:This is a Full Time Office Based Job, Located at DHA Phase VI Karachi.Job Type: Full-timeWork Location: Hybrid remote in Karachi

Google Ads Expert

Leaders Training Center

Immediate Hiring &ndash; Paid Ads Specialist (Meta &amp; Google Ads)Company: Sparkia Digital Marketing Agency Location: Doha, Qatar Job Type: Full-Time | On-Site Salary: QAR 3,000 &ndash; 3,500 Working Hours: 9:00 AM &ndash; 6:00 PM Off Day: FridayCandidates currently in Qatar only.Sparkia is looking for a hands-on Digital Marketing Specialist with experience in managing client accounts, digital campaigns, social media marketing, and lead generation.Key Responsibilities:<ul><li>Manage digital marketing campaigns across Meta, Google, LinkedIn, TikTok, and other platforms</li><li>Generate and optimize leads through paid advertising campaigns</li><li>Manage social media accounts for Sparkia and client portfolios</li><li>Create content calendars, captions, and campaign ideas</li><li>Monitor campaign performance and prepare reports</li><li>Coordinate directly with clients and manage multiple accounts</li><li>Create static social media designs and marketing creatives (preferred)</li></ul>Requirements:<ul><li>Proven 3-4 years of experience in Digital Marketing and Social Media Management</li><li>Strong knowledge of Meta Ads Manager and Google Ads</li><li>Experience with lead generation campaigns</li><li>Excellent communication and account management skills</li><li>Ability to manage multiple projects/clients and deadlines</li><li>Creative mindset with strong marketing understanding</li><li>Basic graphic design skills using Canva, Adobe Express, Photoshop, or similar tools will be an advantage</li></ul>Preferred Skills:<ul><li>Agency experience</li><li>SEO knowledge</li></ul>To Apply:Please share your updated CV and portfolio/examples of campaigns handled.Email: tallat@leaders.qa WhatsApp: +974 3005 8021Job Types: Full-time, ContractPay: QAR3,000.00 - QAR3,500.00 per monthApplication Question(s):<ul><li>How many years of Digital Marketing experience do you have?</li><li>What is the largest monthly advertising budget you have managed?</li><li>How many client accounts have you managed simultaneously?</li><li>Have you been directly responsible for lead generation campaigns and ROI reporting?</li><li>Which industries/niches have you marketed for?</li><li>Can you create campaign strategies, ad copy, content calendars, and performance reports independently?</li><li>What is your level of experience with lead generation through paid ads? (Beginner-Intermediate-Advanced)</li><li>Have you managed campaign budgets and optimized cost per lead (CPL)? (independently or Under supervision)?</li><li>Have you used lead generation tools such as Facebook Lead Forms or LinkedIn Lead Gen Forms?</li><li>What is your experience with A/B testing in digital ad campaigns?</li><li>Are you comfortable with a salary of 3000 QAR + accommodation?</li><li>Have you previously worked in any marketing agency for international clients?</li><li>Are you currently based in Qatar and willing to join immediately?</li><li>Do you agree to submit a short video introduction as part of the screening process?Are you comfortable submitting a 1&ndash;2 minute video introduction (via WhatsApp) covering your background, key achievements, and why you&rsquo;re the right fit for this role?</li><li>Which platforms are you fully proficient in? (Meta Ads, Google Ads, TikTok Ads, LinkedIn Ads, Google Analytics/GA4, SEO tools)</li></ul>Work Location: In person

Paid Ads Specialist (Meta & Google Ads) - Onsite

Lead Tech (SMC-PRIVATE) Limited

Are you good at running Google Ads? We're hiring a Google Ads Specialist to join our team at Lead Tech.We're an IT and software services firm focused on digital entrepreneurship and performance marketing. We need someone who knows how to set up, manage, and fix PPC campaigns to get real results.What you will do<ul><li>Create and run Google Ads campaigns from start to finish.</li><li>Track budgets and manage daily spending.</li><li>Test keywords, ad copy, and landing pages to get better returns.</li><li>Support our marketing and ecommerce projects.</li><li>Look at the data and tell us what works and what needs fixing.</li></ul>What we need from you<ul><li>Real experience managing successful Google Ads campaigns.</li><li>A solid understanding of performance marketing.</li><li>You make decisions based on numbers instead of guesses.</li></ul>How to apply Send your resume and a short note about a successful campaign you ran recently.Pay: Rs50,000.00 - Rs70,000.00 per monthWork Location: In person

Google Ads Specialist

Savills Middle East

<div>
 
 The Role
 
 
 
 Savills plc is a global real estate services provider listed on the London Stock Exchange. We have an international network of more than 600 offices and associates throughout the Americas, the UK, continental Europe, Asia Pacific, Africa and the Middle East, offering a broad range of specialist advisory, management and transactional services to clients all over the world. Our people combine entrepreneurial spirit and a deep understanding of specialist property sectors with the highest standards of client care.
 
 
 The Paid Media Executive is responsible for the accurate setup and optimisation of paid social media campaigns, with additional support across paid search where required. This role plays a key part in driving growth across business divisions by delivering effective digital activations that attract and engage potential clients. Core responsibilities include audience research, social ad creation, optimisation and budget management, performance monitoring, A/B testing, and reporting on campaign effectiveness. The role will also support paid search activity through keyword research, bid management, and campaign analysis as needed.
 
 
 The individual will be Cairo‑based, supporting the UK business, and will form part of a Cairo media buying team alongside other locally based media buyers.
 
 
 
 Key Responsibilities
 
 
 
 
 Campaign Setup
 
 
 
 Set up new paid media campaigns upon receipt of a brief, including target audience, budget, and messaging.
 
 
 
 Campaign Checks and Optimisation
 
 
 
 Review campaigns thoroughly before publishing to ensure accuracy.
 
 
 
 Daily Checks
 
 
 
 Conduct daily checks on all live campaigns to ensure they are running correctly. Alert the team to any campaigns performing below benchmarks, allowing discussion on how best to optimise and adjust strategies.
 
 
 
 Reporting
 
 
 
 Generate regular reports with added commentary for sharing with business stakeholders.
 
 
 
 Continuous Improvement
 
 
 
 Identify opportunities for process improvement and efficiency in campaign setup. Stay up-to-date with industry best practices and emerging technologies in digital marketing.
 
 
 
 Skills, Knowledge And Experience
 
 
 
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 Experience in setting up paid social campaigns across multiple platforms including Meta and LinkedIn.
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 Experience in setting up paid search campaigns.
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 Strong analytical skills with the ability to prepare and interpret reporting information.
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 Experience using Google Analytics.
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 Fluent in English.
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 A passion for marketing, paid social and PPC opportunities.
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 Strong teamwork and interpersonal skills for liaising with clients and colleagues.
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 Excellent written and verbal communication skills.
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 Hands-on experience with PPC and Paid Social campaigns.
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 Knowledge of Google Ads and Google Analytics.
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 Comprehensive understanding of Paid Media, PPC marketing principles, approaches, and best practices.
 
 
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 </ul>
 
 Preferred Experience &amp; Skills
 
 
 
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 Good written and verbal communication skills.
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 Ability to multi-task and manage various project elements simultaneously
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 Strong attention to detail
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 Certification or qualification in paid social and as a PPC Specialist
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 Immediate availability preferred
 
 
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 </ul>
 Over 42,000 people work for us in more than 700 offices all over the world. This breadth of global coverage, combined with specialist services and market insight, means we'll always have an expert who is local to you.
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Paid Media Executive

NetRoots Technologies

Digital Marketing Specialist (SEO, SMM &amp; Performance Marketing)Location: LahoreJob Type: Full-Time | Permanent | On-SiteSalary: PKR 100,000 &ndash; 130,000 per monthOffice Hours: 10:00 AM &ndash; 07:00 PMWe are looking for an experienced Digital Marketing Specialist with a minimum of 3 years of hands-on experience in SEO, Social Media Marketing, Performance Marketing, and PPC campaigns. The ideal candidate should have a strong understanding of digital marketing strategies and a proven ability to drive traffic, leads, and conversions through organic and paid channels.Responsibilities:Develop and execute digital marketing strategies to increase brand awareness, engagement, and conversions.Manage and optimize Google Ads, PPC, and Meta (Facebook/Instagram) advertising campaigns.Perform On-Page, Off-Page, and Technical SEO activities to improve website rankings and organic traffic.Monitor website performance using Google Search Console, Google Analytics, and other SEO tools.Manage social media marketing campaigns and performance marketing initiatives.Conduct keyword research, competitor analysis, SEO audits, and link-building activities.Analyze campaign performance, prepare reports, and provide actionable recommendations to improve ROI.Stay updated with the latest digital marketing trends, search engine algorithm updates, and industry best practices.Collaborate with internal teams to ensure marketing activities align with business objectives.Requirements:Bachelor's degree in Marketing, Communications, Business, or a related field.Minimum 3 years of experience in Digital Marketing.Strong expertise in SEO (On-Page, Off-Page, and Technical SEO).Hands-on experience with Google Ads, PPC Campaigns, Performance Marketing, and Social Media Marketing.Proficiency in Google Analytics, Google Search Console, Facebook Ads Manager, and other relevant SEO/SMM tools.Excellent analytical, communication, and problem-solving skills.Ability to work independently and in a fast-paced environment.Ability to Commute: Lahore (Required)Experience: Digital Marketing, SEO, SMM &amp; Performance Marketing: 3+ years (Required)How to Apply<ul><li>Interested candidates can email their CVs at: hr@netrootstech.com</li></ul>Contact:034510010810423628777004236287772Job Type: Full-timePay: Rs100,000.00 - Rs130,000.00 per monthWork Location: In person

Digital Marketing Expert

Best Option General Trading LLC

Job PurposeThe Digital Marketing Expert will be responsible for designing, implementing, and managing data-driven online marketing strategies. The primary focus of this role is to drive high-quality lead generation, maximize search engine visibility, optimize paid ad spend, and elevate the brand&rsquo;s digital presence across local and international markets.Key Responsibilities1. Search Engine Optimization (SEO)<ul><li>Execute robust On-Page and Off-Page SEO strategies to improve organic rankings on major search engines.</li><li>Conduct continuous keyword research, identifying high-intent search terms while managing exhaustive negative keyword lists to streamline traffic.</li><li>Optimize website architecture, URLs, schema markup, image tags, and local SEO (including Google Business Profile).</li><li>Write and refine compelling SEO titles, meta descriptions, and landing page content to maximize click-through rates (CTR).</li></ul>2. Paid Advertising (PPC &amp; Performance Marketing)<ul><li>Plan, build, and optimize high-converting Google Ads campaigns (Search, Display, Performance Max) targeted at corporate and individual clients.</li><li>Manage and scale paid social media campaigns across platforms like Meta (Facebook &amp; Instagram), LinkedIn, and TikTok.</li><li>Continuously conduct A/B testing on ad creatives, copy, audience targeting, and landing pages to lower Cost Per Acquisition (CPA) and improve Return on Ad Spend (ROAS).</li></ul>3. Content Creation &amp; Social Media Management<ul><li>Develop a comprehensive content calendar aligned with business promotions, seasonal trends, and service launches.</li><li>Produce high-quality, engaging visual and text assets for digital platforms, including professional social media reels, short-form videos, and static banners.</li><li>Oversee basic mobile videography and content creation, utilizing high-end mobile hardware and cinematic transitions to maintain a polished, premium brand aesthetic.</li></ul>4. Analytics &amp; Reporting<ul><li>Track, analyze, and report on the performance of all digital marketing campaigns using tools like Google Analytics 4 (GA4), Google Search Console, and CRM platforms.</li><li>Translate complex data sets into actionable insights and strategic recommendations for senior management.</li></ul>Required Skills &amp; Qualifications<ul><li>Experience: 3&ndash;5 years of proven experience as a Digital Marketing Specialist, Performance Marketer, or similar role. Experience in lead-generation industries (e.g., corporate services, consultancy, or B2B) is highly preferred.</li><li>SEO Expertise: Deep understanding of search engine algorithms, ranking factors, and core SEO tools (e.g., Ahrefs, SEMrush, Moz).</li><li>Ad Platform Mastery: Hands-on experience managing substantial budgets on Google Ads Manager and Meta Business Suite.</li><li>Content &amp; Tech Savvy: Strong eye for visual design and layout. Experience with basic video editing tools and an understanding of mobile content production workflows (e.g., formatting for Instagram Reels/TikTok).</li><li>Communication: Exceptional written and verbal communication skills with the ability to write sharp, persuasive, and professional ad copy.</li><li>Analytical Mindset: Strong data-analysis skills with a laser focus on conversion rate optimization (CRO).</li></ul>Are you currently working in India ?Are you willing to relocate to Dubai ?Contacts : +971 521295667 / ecommerce@bestoption.aePay: From AED2,500.00 per monthWork Location: In person

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