paid social media manager

DND International Pvt. Ltd.

<p>We are seeking for Talented E-Commerce Manager. As a Ecommerce Marketing Manager, you will be responsible for conceptualizing, planning and proactively managing social networks, providing marketing solutions, and able to handle Facebook, Instagram, Tik Tok Ad Accounts along with marketplace channels of our e-commerce platform.</p><p><b>SEO Duties:</b></p><ul><li>Up-to-date with the latest trends and best practices in SEO.</li><li>Provide off/on-page optimisation.</li><li>Conduct technical audits and provide recommendations.</li><li>Conduct in-depth keyword research, intent analysis and keyword mapping.</li><li>Provide local SEO optimisation for GMB.</li><li>Read, respond and derive insights from customer reviews.</li><li>Share ideas that shape our marketing strategy at large.</li><li>Provide ongoing support and solutions on Social Media content &amp; paid social Ads to ensure objectives are being met.</li><li>Assist the team with the development and execution of social media strategies.</li><li>Create, administer and execute relevant paid social media strategies on Facebook, Instagram, Tik Tok etc. to increase brand exposure and lead generation.</li><li>Conduct A/B Testing to measure, analyze and optimize the value of the campaign throughout.</li><li>Track social media campaigns to ensure they are achieving intended results.</li><li>Research competitors and trends.</li><li>Deliver reporting &amp; analytics.</li><li>Must able to do lead generation.</li><li>Must have prior experience Google Ads</li><li>Must have experience of Retail E-Commerce Marketplaces with at least 4 years of experience.</li><li>Also, as communication with POCs is a must for these marketplaces, fluent English is something we are looking for.</li><li>Sole custodian of business for the Ecommerce accounts with the specified set of platforms.</li><li>Building a strong presence in E-commerce channel in the given accounts, with clear merchandising lead indicators.</li><li>Track daily/weekly sales across customers and work towards betterment in the same</li><li>Responsible for revenue, business growth and also costs/budget management.</li><li>Grow a Portfolio of Platforms actively dealing in your set of brands.</li><li>Maintaining all sellout and stock data in relevant formats</li><li>Must be able to manage and hire team members as the business grows.</li></ul><p><b>Requirements :</b></p><ul><li>At least 4 years of experience</li><li>Must have worked on retail brand</li><li>Knowledge of all the SEO aspects (off-page, on-page, technical)</li><li>Hands-on experience with SEO tools such as Google Search Console, Google Tag Manager, Google Analytics, Google Data Studio, Ahrefs, SEMrush and ScreamingFrog.</li><li>Great communication skills</li><li>Skilled at guiding non-specialists through SEO issues and concepts</li><li>Extensive knowledge of the inner workings of the majority of these social media networks including Facebook, Instagram, Tik Tok, LinkedIn, Twitter, YouTube, Pinterest, etc.</li><li>Experience creating and executing Paid Facebook/Instagram advertising campaigns</li><li>Experience working with social media management tools such as Facebook Business Manager, Facebook Insights, etc.</li><li>Exceptional communication skills; both written and spoken;</li><li>Copywriting experience</li><li>Knowledge of Adobe Creative Cloud Suite (Photoshop, Canva etc.) is an asset.</li><li>Ability to prioritize tasks and maintain a positive and upbeat attitude.</li></ul><p>Job Types: Full-time, Permanent</p><p>Pay: &#8377;35,000.00 - &#8377;50,000.00 per month</p><p>Education:</p><ul><li>Higher Secondary(12th Pass) (Required)</li></ul><p>Experience:</p><ul><li>total work: 4 years (Required)</li></ul>

Ecommerce Marketing Manager

Expo Home Improvement

<div>Description:
<p>
The <b>Social Media Manager</b> is responsible for overseeing and optimizing all paid social media advertising efforts to drive high-quality leads and measurable ROI for the company. This role blends strategic demand generation with hands-on campaign execution, working closely with the Creative Strategist and Brand Strategy Manager to build, test, and scale high-performing campaigns across multiple social platforms.</p><p><b>
Key Responsibilities</b></p><p><b>
Paid Social Media Management</b></p><ul><li>Develop, execute, and optimize paid social media campaigns across platforms including Meta (Facebook/Instagram), TikTok, and Pinterest, and other platforms.</li><li>Manage campaign budgets, pacing, and performance to ensure cost-efficient lead generation and conversion.</li><li>Continuously test ad formats, messaging, creative, and audience targeting to identify top-performing combinations.</li><li>Implement tracking, attribution, and performance measurement to understand ROI and inform future spend.</li></ul><p><b>
Strategy &amp; Collaboration</b></p><ul><li>Partner with the Creative Strategist to concept and brief new ad creative that aligns with performance goals and brand standards.</li><li>Collaborate with the Brand Strategy Manager to ensure paid efforts align with overall brand positioning and market priorities.</li><li>Identify audience insights and trends that inform campaign targeting and creative direction.</li><li>Contribute to the overall demand generation strategy and share performance learnings across the marketing team.</li></ul><p><b>
Optimization &amp; Reporting</b></p><ul><li>Monitor daily campaign performance and adjust strategies to improve cost per lead (CPL), conversion rates, and lead quality.</li><li>Provide regular reporting and analysis on campaign performance, including insights and actionable recommendations.</li><li>Maintain an ongoing testing roadmap focused on improving lead efficiency and campaign scalability.</li></ul>
Requirements:
<ul><li>3&ndash;5 years of experience in paid social media advertising, ideally in a lead generation or performance marketing environment.</li><li>Proven track record of managing and optimizing Meta Ads Manager campaigns and experience with other platforms (LinkedIn, TikTok, YouTube, etc.).</li><li>Strong understanding of funnel strategy, audience segmentation, A/B testing, and creative performance analysis.</li><li>Comfortable working with analytics dashboards (Google Analytics, Meta Insights, HubSpot, etc.) and interpreting data to make decisions.</li><li>Excellent collaboration and communication skills with both creative and analytical teams.</li><li>Ability to manage multiple campaigns and priorities in a fast-paced environment.</li></ul><p><b>
Preferred:</b></p><ul><li>Experience working with home improvement, consumer services, or retail industries.</li><li>Familiarity with CRM and lead management systems (e.g., HubSpot, Salesforce).</li><li>Understanding of SEO, organic social, and how paid fits within a holistic digital strategy.</li><li>Creative eye for ad copy and visual performance optimization.</li></ul><p><b>
Working Conditions</b></p><ul><li>Standard working hours are Monday through Friday, with occasional evening or weekend availability required during peak periods.</li><li>The role requires frequent use of sitting working on a computer, including extended periods of screen time.</li><li>Must be able to manage multiple priorities in a fast-paced environment, often with tight deadlines.</li><li>Minimal travel is anticipated; however, occasional travel may be required.</li><li>Work is performed in a professional office setting requiring extensive use of computers, data platforms, and communication tools.</li><li>High degree of collaboration and communication with internal teams (Creative, Brand, and Sales) and external vendors or agencies.</li></ul><p><b>
Equal Opportunity Employer</b></p><p>
Expo Home Improvement provides equal employment opportunities to all employees and applicants without regard to race, color, religion, gender, sexual orientation, national origin, age, disability status, or any other characteristic protected by law.</p><p><b>
Americans with Disabilities Act (ADA)</b></p><p>
Expo Home Improvement complies with the ADA and will provide reasonable accommodations to qualified individuals with disabilities and encourages both prospective and current employees to discuss potential accommodations.</p></div>

Social Media Manager

Chiltanpure

<p>Job description:</p><p><b>Job Title:</b> Social Media Advertiser<br/><b>Department:</b> Marketing<br/><b>Location:</b> ChiltanPure Head Office</p><p><b>Job Summary:</b></p><p>The Social Media Advertiser at <b>ChiltanPure</b> will be responsible for creating, managing, and optimizing paid advertising campaigns on various social media platforms to promote the company&rsquo;s organic and natural product range. The role focuses on driving online sales, increasing brand awareness, and ensuring strong digital engagement.</p><p><b>Key Responsibilities:</b></p><ul><li>Plan, create, and manage paid advertising campaigns on Facebook, Instagram, TikTok, YouTube, and Google.</li><li>Optimize ads to achieve maximum engagement, conversions, and return on investment (ROI).</li><li>Develop creative ad copy, visuals, and promotional strategies aligned with the ChiltanPure brand.</li><li>Track, analyze, and report on ad performance to evaluate campaign effectiveness.</li><li>Research target audiences, market trends, and competitor activities to enhance campaign results.</li><li>Manage and monitor advertising budgets efficiently.</li><li>Coordinate with the content and design teams for campaign support and visual consistency.</li><li>Stay updated on new advertising tools, techniques, and algorithm updates across social platforms.</li></ul><p><b>Requirements:</b></p><ul><li>Bachelor&rsquo;s degree in Marketing, Advertising, or a related field.</li><li>1&ndash;2 years of experience in running paid social media campaigns.</li><li>Strong knowledge of Meta Ads Manager, Google Ads, and digital analytics tools.</li><li>Excellent communication, analytical, and creative skills.</li><li>Ability to work independently and handle multiple campaigns simultaneously.</li></ul><p><b>Preferred Skills:</b></p><ul><li>Experience with Canva, Photoshop, or other design software.</li><li>Basic understanding of SEO, influencer marketing, and content creation.</li><li>Certification in Facebook or Google Ads is a plus.</li></ul><p><b>Job Type:</b> Full-time<br/><b>Working Hours:</b> 9:00 AM &ndash; 6:00 PM (Sunday Off)<br/><b>Location:</b> ChiltanPure Office,</p><p><b>Note:</b> This role requires a creative and analytical mindset with a passion for digital marketing and brand promotion.</p><p>Job Type: Full-time</p><p>Pay: Rs40,000.00 - Rs50,000.00 per month</p><p>Experience:</p><ul><li>social media: 1 year (Preferred)</li></ul><p>Work Location: In person</p>

Social Media advertisor

IM Solutions LLC

<div><p>LeadingResponse, we help clients in financial services, healthcare, legal, and senior living connect with high-intent consumers through data-driven, omnichannel marketing. Our consumer-facing campaigns reach millions each month through direct mail, live events, digital ads, and more.
</p><p></p><p>We&rsquo;re seeking an Associate Social Manager to handle the day-to-day planning, management, production, and optimization of paid social campaigns across platforms such as Meta, TikTok, LinkedIn, Reddit, and emerging channels. This role is ideal for someone early in their paid media career who likes a fast paced, deadline driven environment and excels at organization, communication, and detail-oriented campaign execution.</p><p>
This position will be based in Atlanta, GA.</p><p>
</p><p><b>What You&rsquo;ll Do:</b></p><p><b>
Campaign Management &amp; Production</b></p><ul><li>
Plan, setup, traffic, QA, and activation of paid social campaigns focused on lead generation.</li><li>
Manage budget pacing, bid adjustments, audience updates, and overall campaign maintenance.</li><li>
Perform regular campaign QA checks to ensure accurate tracking, correct targeting, and proper delivery.</li><li>
Execute campaign changes, optimizations, and troubleshooting under guidance of the Senior Social Manager.</li></ul><p><b>
Project Management &amp; Coordination</b></p><ul><li>
Manage project workflows, timelines, and deliverables across departments including sales, client services, and IT.</li><li>
Maintain meticulous documentation of tasks, status updates, next steps, and changes.</li><li>
Organize and manage production assets (copy, imagery, tracking links, landing pages) using SFMC and other workflow tools.</li><li>
Ensure campaigns launch on time by coordinating with stakeholders and escalating blockers proactively.</li></ul><p><b>
Content &amp; Creative Production</b></p><ul><li>
Develop ad content, including drafting copy and building visual assets in Canva or similar tools.</li><li>
Source, organize, and prepare creative assets for campaigns.</li><li>
Conduct competitive research and surface learnings to the team.</li></ul><p><b>
Reporting &amp; Insights</b></p><ul><li>
Pull performance data and build weekly/monthly reporting dashboards.</li><li>
Monitor key metrics (CTR, CPA, CVR) and flag trends or issues.</li><li>
Manage conversion tracking validation and coordinate with analytics/IT as needed.</li></ul><p>
</p><p><b>What We&rsquo;re Looking For:</b></p><ul><li>
1-2 years of hands-on experience in paid social media or digital marketing support.</li><li>
Familiarity with Meta Ads Manager; exposure to additional platforms (TikTok, LinkedIn, Reddit) is a plus.</li><li>
Understanding of performance marketing metrics (CTR, CPA, CVR, ROAS).</li><li>
Experience with reporting tools such as Google Analytics, Looker Studio, or Tableau.</li><li>
Strong organizational and project management skills with the ability to manage multiple tasks simultaneously.</li><li>
Excellent written and verbal communication skills; able to clearly document and communicate campaign needs.</li><li>
Experience developing simple creative assets using Canva or similar design tools.</li><li>
Familiarity with conversion tracking, pixels, UTM parameters, and CRM integrations.</li><li>
Meta Blueprint or other platform certifications are a plus.</li></ul><p>
</p><p><b>Benefits </b><b>You&rsquo;ll Receive:</b>
</p><ul><li>Be part of a dynamic, growth-focused company transforming consumer acquisition through innovation</li><li>
Gain valuable experience managing paid and organic programs</li><li>
Collaborate with a high-performing, cross-functional marketing team</li><li>
Enjoy a flexible work schedule and opportunities for professional growth</li><li>
Creative, fast-paced work environment</li><li>
Competitive base salary
</li><li>Two weeks paid vacation during the first full year
</li><li>Fitness reimbursement
</li><li>Referral bonus program
</li><li>Health/Dental/Vision/HSA/FSA coverage available 1st of the month following your hire date
</li><li>401(k) with company match
</li><li>Paid holidays
</li></ul><p></p><p>LeadingResponse is a full-service marketing company that helps business professionals and corporate advertisers in the Financial, Elective Medical, Senior Living, and Legal sectors by developing and implementing response-focused marketing strategies and solutions. Programs include seminar marketing, appointment setting, direct marketing campaigns, digital marketing, and other hyper-local solutions. For additional information about LeadingResponse, please visit www.leadingresponse.com. Equal Opportunity Employer, Drug free employer and workplace.</p></div>

Associate Social Manager

MAHAD ENTERPRISES

<p><b>We&rsquo;re Hiring: Social Media Marketing Specialist (eCommerce Focus)</b></p><p>Are you passionate about scaling brands through smart, data-driven advertising?<br/>Do you have the creativity to craft thumb-stopping ad campaigns and the analytical mindset to optimize them for maximum ROI?</p><p>If yes &mdash; we&rsquo;re looking for <b>you</b> to join our dynamic eCommerce team!</p><p><b>About Us</b></p><p>We&rsquo;re a fast-growing <b>eCommerce company</b> on a mission to deliver premium online experiences. Our success comes from innovation, creativity, and results &mdash; and now, we&rsquo;re expanding our digital marketing team to reach new heights.</p><p>We need a <b>Social Media Marketing Specialist</b> who knows how to turn clicks into customers.</p><p><b>Your Role</b></p><p>As our Social Media Marketing Specialist, you&rsquo;ll manage and optimize <b>paid ad campaigns across Meta (Facebook/Instagram), TikTok, and Google Ads</b> &mdash; driving traffic, boosting conversions, and growing our brand presence online.</p><p><b>Key Responsibilities</b></p><ul><li>Plan, execute, and optimize <b>paid ad campaigns</b> for eCommerce brands.</li><li>Develop and test <b>ad creatives, copy, and targeting strategies</b>.</li><li>Monitor campaign performance using data analytics and reporting tools.</li><li>Implement <b>A/B testing</b> to identify top-performing content and strategies.</li><li>Scale winning campaigns while maintaining profitability.</li><li>Collaborate with the design and content team to ensure brand consistency.</li><li>Stay updated with the latest trends, algorithms, and platform updates.</li></ul><p><b>What We&rsquo;re Looking For</b></p><ul><li>Proven experience managing <b>social media ad campaigns</b> (especially for eCommerce).</li><li>Deep understanding of <b>Meta Ads Manager, TikTok Ads, and Google Ads</b>.</li><li>Strong analytical skills with the ability to interpret data and make smart decisions.</li><li>Experience with <b>pixel tracking, retargeting, and conversion optimization</b>.</li><li>Creative mindset &mdash; knows what kind of visuals and messaging drive clicks and sales.</li><li>Results-driven attitude with a passion for growth marketing.</li></ul><p><b>What We Offer</b></p><ul><li>Competitive salary + performance-based bonuses.</li><li>Work with exciting eCommerce brands and see your strategies come to life.</li><li>Remote or hybrid work flexibility.</li><li>Growth opportunities in a fast-paced, results-oriented environment.</li><li>A collaborative team that values creativity, initiative, and impact.</li></ul><p>Job Type: Full-time</p><p>Pay: Rs35,000.00 - Rs55,000.00 per month</p><p>Work Location: In person</p>

Social Media Marketing

Wisdmlabs

<div></div><div><div><div><div><div><div><div><div>Products</div></div><div></div><div><div>
Remote</div></div></div></div></div><div><div><b>
</b></div></div></div><div><div><div><div><div><p><b>
About Us</b></p><div><div><div>
WisdmLabs is a leading web development company that offers quality products and services. It is also one of the biggest organizations in India that work with WordPress and open source technologies. We have a young, vibrant team that&rsquo;s driven by our values and mission.</div><div></div><div><br>
Our goal is to be a company that builds simple solutions that delight customers. And to reach that goal, we believe our people are our biggest asset. We are always on the lookout for committed, motivated individuals to join our team.</div><div></div><div><br>
So, if you want to be part of a fast-growing company that has immense learning opportunities and a razor-sharp focus on customer success, we&rsquo;d love to hear from you.</div></div></div></div></div></div></div></div><div><div><div><div><p><b>
Job Description</b></p><div><div><div>
WisdmLabs is seeking a Digital Marketing Specialist (Paid Acquisition &amp; Growth) for the Edwiser team, a key player in the global EdTech market dedicated to improving the e-learning experience for Moodle&trade; and WordPress users. Our suite of powerful plugins and themes, such as Edwiser Bridge and Edwiser RemUI, enables educators, institutions, and entrepreneurs to easily build, manage, and sell online courses. We are a passionate team committed to solving real-world challenges for the e-learning community, and we are looking for a data-driven marketer to help us accelerate our non-organic growth.</div><div></div><div><b><br>
Position Summary</b></div>
<div>
We are seeking an experienced and results-oriented Digital Marketing Specialist to own, manage, and optimize our paid acquisition channels and non-organic marketing efforts. With at least 3 years of hands-on experience, you will be responsible for planning and executing campaigns across paid search, paid social, and influencer networks.</div>
<div>
The ideal candidate has a proven track record of generating qualified leads (MQLs) and driving sales (ROAS) in a B2B or B2C SaaS/tech environment. You are an expert in the tools of the trade, highly analytical, and excited by the challenge of marketing niche technical products to a global audience.</div><div></div><div><b><br>
Key Responsibilities</b></div>
<ul>
<li><b>Paid Search (PPC):</b> Develop, launch, and meticulously manage Google Ads campaigns (Search, Display, YouTube). Conduct keyword research, write compelling ad copy, manage bids, and optimize landing pages to drive conversions for our plugin ecosystem.</li>
<li><b>Paid Social:</b> Design and execute paid advertising campaigns on platforms like <b>LinkedIn Ads, Facebook/Instagram Ads, and Twitter Ads</b>. Focus on precise audience targeting to reach Moodle administrators, WordPress developers, and e-learning decision-makers.</li>
<li><b>Cold Lead Generation:</b> Proactively build and manage outbound marketing funnels. Utilize tools and strategies to identify and engage potential high-value clients (universities, corporate training departments) who are not yet aware of our solutions.</li>
<li><b>Influencer &amp; Partner Marketing:</b> Identify, build relationships with, and manage campaigns with key influencers, bloggers, and community leaders within the Moodle, WordPress, and EdTech communities.</li>
<li><b>Social Media Marketing (SMM):</b> Oversee and grow our organic social media presence. Engage with our community, share valuable content, and build Edwiser's brand authority.</li>
<li><b>Analytics &amp; Reporting:</b> Continuously monitor, analyze, and report on campaign performance. Use data to provide actionable insights, A/B test hypotheses, and optimize budgets for maximum return on ad spend (ROAS) and a low cost per acquisition (CPA).</li>
</ul></div></div><p><b>Job Requirement</b></p><div><div><div><b>
Qualifications &amp; Skills</b></div>
<ul>
<li><b>Experience:</b> A minimum of <b>3 years</b> of proven, hands-on experience in a digital marketing role focused on paid acquisition.</li>
<li><b>Track Record:</b> Demonstrable success in managing ad budgets and campaigns that consistently meet or exceed performance goals (ROAS, MQLs, CPA).</li>
<li><b>B2B/SaaS Experience:</b> Experience marketing B2B SaaS, software, or technical plugins is highly preferred.</li>
<li><b>E-learning Niche (Bonus):</b> Familiarity with the Moodle, WordPress, or general EdTech landscape is a significant advantage.</li>
<li><b>Analytical Mindset:</b> You are data-driven, comfortable in analytics platforms, and skilled at turning data into actionable strategies.</li>
<li><b>Proactive &amp; Independent:</b> You are a self-starter who can manage multiple projects, campaigns, and deadlines with a high degree of autonomy.</li>
</ul>
<div><b>Required Tool &amp; Platform Proficiency</b></div>
<div>
Candidates <b>must</b> demonstrate high efficiency and practical experience with the following tools:</div>
<ul>
<li><b>PPC Platforms:</b> <b>Google Ads</b> (including Google Ads Editor)</li>
<li><b>Social Ad Platforms:</b> <b>LinkedIn Campaign Manager</b> &amp; <b>Facebook Ads Manager</b> (Meta Business Suite).</li>
<li><b>Analytics:</b> <b>Google Analytics (GA4)</b> and <b>Google Tag Manager</b>.</li>
<li><b>Lead Generation:</b> <b>LinkedIn Sales Navigator</b> and experience with lead data tools (e.g., Hunter.io, Snov.io, Apollo.io).</li>
<li><b>CRM &amp; Email:</b> Proficiency with a modern CRM (e.g., <b>HubSpot</b>, Salesforce, Pipedrive) and email marketing platforms (e.g., Mailchimp, ActiveCampaign) for nurturing leads.</li>
<li><b>Research Tools (Preferred):</b> Familiarity with <b>Semrush</b> or <b>Ahrefs</b> for competitive analysis and keyword research.</li>
<li><b>Social Management (Preferred):</b> Experience with tools like Buffer, Hootsuite, or Sprout Social.</li></ul></div></div></div></div></div></div></div></div><div></div>

Digital Marketing Specialist

CaseGuard

<div><p>CaseGuard is expanding its team and seeking a Paid Media Specialist who is passionate about driving growth through digital advertising. We are looking for a self-motivated individual who is proactive in testing, optimizing, and scaling campaigns across multiple platforms. The Paid Media Specialist will be responsible for managing Google Ads, LinkedIn Ads, and Meta Ads, analyzing performance data to improve ROI, identifying new opportunities for audience targeting, and collaborating with the marketing team to align campaigns with overall business goals.</p>
<h3 class="jobSectionHeader"><b>
Responsibilities:</b></h3>
<ul><li><b>Campaign Strategy:</b> Collaborate with the marketing team to develop and execute comprehensive paid media strategies aligned with company objectives, including lead generation, pipeline acceleration, and brand visibility.</li>
<li><b>Platform Management:</b> Manage and optimize campaigns across platforms including Google Ads, LinkedIn Ads, and Meta Ads to ensure maximum efficiency and ROI.</li>
<li><b>Ad Creation:</b> Partner with the creative team to develop compelling ad copy, visuals, and formats tailored to target B2B audiences in compliance-driven industries (legal, government, healthcare, education, etc.).</li>
<li><b>Audience Targeting:</b> Build and refine audience segments using customer data, remarketing lists, and platform tools to deliver highly targeted and relevant campaigns.</li>
<li><b>Budget Management &amp; Analysis:</b> Track and allocate media spend across campaigns, ads, and keywords; conduct ongoing bidding optimization; and provide data-driven recommendations to maximize ROI.</li>
<li><b>A/B &amp; Multivariate Testing:</b> Design and execute tests on bidding strategies, keywords, creatives, headlines, and landing pages to improve CTRs, CVRs, and overall campaign performance.</li>
<li><b>Performance Monitoring &amp; Optimization:</b> Measure, analyze, and interpret campaign KPIs (CPC, CTR, CPL, ROAS, etc.), providing actionable insights and recommendations for continuous improvement.</li>
<li><b>Reporting &amp; Attribution:</b> Develop and deliver regular performance reports for marketing leadership and stakeholders, including insights on lead quality, funnel progression, and attribution models.</li>
<li><b>Compliance &amp; Best Practices:</b> Ensure all campaigns adhere to advertising regulations, platform policies, and CaseGuard&rsquo;s brand standards.</li>
<li><b>Industry Trends:</b> Stay ahead of industry trends, platform updates, and emerging ad technologies to identify new opportunities for innovation and growth.</li>
<li><b>Collaboration:</b> Work closely with marketing, sales, and web teams to align paid media campaigns with broader go-to-market strategies, SEO initiatives, and content marketing efforts.</li>
</ul><h3 class="jobSectionHeader"><b>Qualifications:</b></h3>
<ul><li>Bachelor's degree in Business, Marketing, or related field (or equivalent work experience).</li>
<li>Proven experience managing and optimizing paid media campaigns across Google Ads, LinkedIn Ads, and Meta Ads (B2B SaaS experience strongly preferred).</li>
<li>Experience with web analytics tools such as Google Analytics, Google Tag Manager, and UTM tracking.</li>
<li>Strong understanding of customer segmentation, targeting, and customer journey mapping.</li>
<li>Strong understanding of SEM, PPC, paid social, display, and retargeting strategies.</li>
<li>Strong communication skills with the ability to translate complex data into actionable insights.</li>
<li>Ability to manage budgets effectively and optimize for ROI.</li>
<li>Self-motivated, proactive, and able to thrive in a collaborative, fast-paced environment.</li>
</ul>
<p></p><h3 class="jobSectionHeader"><b>Benefits:</b></h3>
<ul><li>Competitive Salary</li>
<li>Stock Option</li>
<li>Medical, Dental, and Vision Insurance</li>
<li>Paid Vacation</li>
<li>Ten paid holidays per year</li>
<li>Friendly and Learning environment</li>
</ul><h3 class="jobSectionHeader"><b>About CaseGuard</b></h3>
<p>
CaseGuard is a software company that helps law enforcement agencies, federal agencies, hospitals, schools, airports and others manage all their media redaction needs in one easy to use redaction software. CaseGuard Studio is one of its kind. Our team is driven by a passion for great software design, the creation of great products and the creative process, CaseGuard implements innovative ideas across multiple services and agencies.</p>
<p>
We invest in people. We nurture skills that are consistent with both our values and our future strategy. Our passionate pursuit of excellence, the application of our creativity to solve our clients&rsquo; challenges, our technical expertise and our collaborative spirit are measures of our success.</p></div><p></p>

Paid Media Specialist

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