performance marketing specialist

AINiT Consultancy Services

Performance Marketing SpecialistHiring an experienced Performance Marketing Specialist to manage paid campaigns on Meta, Google, YouTube, TikTok, and other platforms.Requirements:3&ndash;5 years&rsquo; experience, Bachelor&rsquo;s degree, hands-on ad platform knowledge, strong analytical skills, SEO knowledge.Pay: Rs120,000.00 - Rs150,000.00 per monthWork Location: In person

Performance Marketing Specialist

Almentor

<div>About almentor Business: almentor Business is a product by &ldquo;almentor&rdquo; that empowers companies with the tools to thrive and up-skill a future-ready workforce, increase employee engagement, and achieve business goals. By offering professional on-demand e-learning courses for enterprises through an easy, accessible, and appealing learning platform, and customized course production 
About the Role: We are looking for a Performance Marketing expert with a wide width of experience across user acquisition and growth in B2B marketing. You will own paid media strategy, execution, and reporting of campaigns. In this B2B role, you will market to enterprises and SMEs.
As the Senior Performance Marketing Specialist, you will:
<ul><li>Plan and execute the performance marketing strategy to meet the business objectives and targets.</li><li>
Manage budget and campaigns across all digital channels to drive strong return on investment and efficient CAC.</li>
<li>Create and manage lead generation campaigns across various channels.</li>
<li>Engage potential leads through personalized and targeted outreach efforts.</li>
<li>Track and analyze campaign results to measure performance and make data-driven adjustments.</li>
<li>Continuously identify optimization and experimentation opportunities and develop end-to-end strategies to test new hypotheses.</li><li>
Collaborate with the content team and other teams to build new ad concepts and themes.</li><li>
Track and report on key performance indicators of media activity.</li><li>
Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis.</li></ul>
The ideal candidate will have:
<ul><li>In-depth knowledge of B2B marketing strategies and techniques, with a track record of successful lead generation and customer acquisition in a B2B environment.</li><li>
+4 years of experience in B2B lead generation and performance marketing</li><li>
Sold experience in managing landing page, Google Tag Manager and Google Analytics.</li><li>
Exceptional analytical skills in identifying opportunities.
</li><li>Experience in email marketing (Cold emails) and LinkedIn sales navigator</li><li>
Solid campaign and channel analysis and reporting expertise, including Google Analytics experience.</li><li>
Proofreading skills</li><li>
Self-driven</li></ul>
We offer a culture that fosters inclusion, diversity, and innovation. almentor is a performance-based company that offers career advancement opportunities and a competitive compensation package.
If you are a creative, data-driven professional with a passion for e-learning and a desire to join a remarkable team, apply now and help us build a remarkable brand!</div>

Persian Horizon - FZCO

Job OverviewPersian Horizon is looking for a highly analytical and results-driven Performance Marketing Specialist to manage, optimize, and scale paid advertising campaigns across multiple digital platforms.The ideal candidate must have strong hands-on experience in lead generation campaigns, funnel optimization, conversion tracking, audience targeting, and campaign scaling.This role is focused on generating qualified leads, improving conversion efficiency, reducing acquisition costs, and supporting overall business growth through data-driven marketing strategies.The candidate must understand both performance marketing and funnel logic &mdash; not just ad management.Key ResponsibilitiesPaid Advertising ManagementPlan, launch, and optimize campaigns across:<ul><li>Meta Ads</li><li>Google Ads</li><li>LinkedIn Ads</li><li>YouTube Ads (preferred)</li></ul>Manage campaign budgets and daily performance monitoringImprove lead quality and conversion ratesScale campaigns while maintaining efficient CPLFunnel &amp; Conversion OptimizationWork closely with web developer and content team to improve:<ul><li>landing pages</li><li>lead forms</li><li>conversion flow</li><li>Identify and reduce drop-off points in the funnel</li><li>Support A/B testing for creatives, copy, and landing pages</li></ul>Audience &amp; Campaign StrategyBuild and optimize:<ul><li>custom audiences</li><li>lookalike audiences</li><li>retargeting audiences</li><li>high-intent segments</li></ul>Develop platform-specific strategies for:<ul><li>lead generation</li><li>retargeting</li><li>nurturing</li><li>conversion campaigns</li></ul>Tracking &amp; AnalyticsConfigure and monitor:<ul><li>Meta Pixel</li><li>Google Tag Manager</li><li>Google Analytics</li><li>conversion tracking</li><li>UTM tracking</li><li>Analyze campaign performance and prepare reports</li><li>Identify opportunities for optimization and scaling</li></ul>CRM &amp; Automation Support<ul><li>Coordinate with CRM and automation systems</li><li>Ensure lead flow and attribution are functioning correctly</li><li>Support WhatsApp, email, and lead nurturing automation where required</li></ul>Cross-Team CollaborationCoordinate with:<ul><li>content writer</li><li>designer</li><li>video editor</li><li>sales team</li><li>web developer</li><li>Ensure all campaigns are aligned with business objectives and sales requirements</li></ul>Required Skills &amp; QualificationsMinimum 3&ndash;5 years of experience in performance marketing or digital advertisingStrong hands-on experience with:<ul><li>Meta Ads Manager</li><li>Google Ads</li><li>LinkedIn Campaign Manager</li><li>Google Analytics</li><li>Google Tag Manager</li></ul>Strong understanding of:<ul><li>lead generation funnels</li><li>CPL optimization</li><li>conversion tracking</li><li>retargeting strategies</li><li>audience segmentation</li><li>Experience managing medium to high advertising budgets</li><li>Strong analytical and reporting skills</li><li>Ability to interpret data and make optimization decisions quickly</li></ul>Preferred ExperienceCandidates with experience in the following industries will be preferred:<ul><li>Investment</li><li>Finance</li><li>Real Estate</li><li>Business Consulting</li><li>High-ticket lead generation</li><li>Luxury brands</li></ul>Performance Expectations (KPIs)The candidate will be evaluated based on:<ul><li>Cost Per Lead (CPL)</li><li>Lead quality</li><li>Conversion rate improvement</li><li>Campaign scaling efficiency</li><li>ROAS / revenue contribution</li><li>Funnel performance</li><li>Reporting accuracy</li><li>Speed of optimization and testing</li></ul>Important NoteThis role is not limited to running ads.We are looking for a performance-focused marketer who understands:<ul><li>customer acquisition</li><li>funnel optimization</li><li>conversion strategy</li><li>data-driven decision making</li><li>revenue-focused marketing</li></ul>The ideal candidate must think strategically, optimize continuously, and contribute directly to business growth.Work Location: In person

MTP (Mayfair Technology Partners)

Job DescriptionWe are seeking a results-driven Performance Marketer with strong experience in B2B marketing campaigns to drive qualified leads, pipeline growth, and measurable ROI across paid digital channels.Key Responsibilities<ul><li>Plan, execute, and optimize B2B performance marketing campaigns across platforms such as Google Ads, LinkedIn Ads, Meta, and other paid media channels</li><li>Drive high-quality lead generation aligned with sales and revenue targets</li><li>Own campaign KPIs including CPL, CPA, conversion rate, ROAS, and pipeline contribution</li><li>Develop and manage full-funnel B2B campaigns (TOFU, MOFU, BOFU)</li><li>Conduct A/B testing on ad creatives, messaging, audiences, and landing pages</li><li>Collaborate with content, design, and sales teams to align messaging and lead quality</li><li>Set up and manage tracking, pixels, and analytics using tools like Google Analytics, Tag Manager, and CRM integrations</li><li>Analyze performance data and prepare regular reports and insights for stakeholders</li><li>Manage budgets efficiently and continuously optimize spend for maximum ROI</li><li>Stay updated with latest trends, tools, and best practices in B2B performance marketing</li></ul>Required Skills &amp; Qualifications<ul><li>Minimum 4 years of hands-on experience in performance marketing, specifically for B2B campaigns</li><li>Strong expertise in Google Ads and LinkedIn Ads (mandatory for B2B)</li><li>Proven experience generating qualified leads for sales teams</li><li>Solid understanding of B2B buyer journeys and lead nurturing funnels</li><li>Proficiency in analytics and reporting tools (Google Analytics, CRM dashboards, etc.)</li><li>Strong data analysis, problem-solving, and optimization skills</li><li>Excellent communication and stakeholder management skills</li></ul>Preferred Qualifications<ul><li>Experience working with CRM systems (HubSpot, Salesforce, Zoho, etc.)</li><li>SaaS or tech industry experience</li><li>Exposure to marketing automation and lead scoring models</li></ul>Full Time OnsiteMonday to FridayGulberg 2 LahoreJob Type: Full-timeWork Location: In person

Digital Tech Box

Company: Zynex VisionLocation: F.B Area, Block 13, KarachiShift: 9:00 PM &ndash; 6:00 AM (On-Site Only)Job OverviewZynex Vision is seeking a high-caliber Senior Performance Marketing Expert with a minimum of 3+ years of proven experience in scaling international e-commerce brands. This is not a role for a generalist; we need a conversion-focused specialist who understands the synergy between organic growth (SEO) and aggressive paid acquisition (Google &amp; Meta Ads).Key Responsibilities<ul><li>Strategy &amp; Execution: Lead the end-to-end strategy for SEO, Google Ads (Search, Shopping, P-Max), and Meta Ads.</li><li>Conversion Focus: Optimize full-funnel performance with a strict focus on ROAS, CPA, and ROI.</li><li>Technical SEO: Perform deep technical audits, competitor analysis, and advanced keyword mapping to dominate international markets.</li><li>Paid Media Scaling: Manage and scale high-budget campaigns while maintaining profitability.</li><li>Data Analysis: Use GA4, Google Search Console, and heatmaps to identify bottlenecks in the conversion funnel.</li><li>Reporting: Present weekly/monthly performance reports with actionable insights for the management team.</li></ul>Requirements (Must Have)<ul><li>3+ Years of Experience: Direct, hands-on experience in Performance Marketing (Agency or Brand-side).</li><li>E-commerce Expertise: Proven track record of scaling Shopify stores in international markets (USA/UK/UAE).</li><li>Technical Proficiency: Expert level in Google Ads Manager, Meta Business Suite, and SEO tools like Ahrefs, SEMrush, or Screaming Frog.</li><li>Analytical Skills: Strong ability to troubleshoot tracking issues (Pixels, GTM, CAPI).</li><li>Portfolio: Candidates must provide case studies or proof of performance showing accounts they have successfully scaled.</li></ul>What We Offer<ul><li>Premium Salary Package: Competitive pay that rewards your 3+ years of expertise.</li><li>International Projects: Work on high-spending global accounts.</li><li>Fast-Track Growth: Clear path to a Head of Growth or Marketing Director role based on performance.</li><li>Professional Culture: A stable and growth-oriented on-site environment.</li></ul>How to ApplyIf you have the experience and the results to back it up, email your Resume and Case Studies/Portfolio to: hr@zynexvision.orgApplication Question(s):<ul><li>What is your current location (area in Karachi)?</li><li>Are you willing to work on-site in F.B Area, Block 13, Karachi?</li><li>Are you comfortable working night shift (9 PM &ndash; 6 AM)?</li><li>How soon can you join?</li><li>What is your current salary? (PKR)</li><li>What is your expected salary? (PKR)</li></ul>Education:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>SEO &amp; Paid Ads: 3 years (Required)</li></ul>Language:<ul><li>English (Required)</li></ul>Location:<ul><li>Karachi (Required)</li></ul>Work Location: In person

Senior Performance Marketing Specialist (SEO & Paid Ads) – Night Shift

Sparc Digital Solutions

Job SummaryWe need a Google Ads Specialist with a minimum of 2 years of experience in managing mid-to-large scale budgets. You should be an expert in Search, Display, and Performance Max campaigns, with a deep understanding of how to generate high-quality leads for service-based businesses.Advanced Key Responsibilities<ul><li>Full Funnel Campaign Setup: Designing and executing Search, Display, Remarketing, and Performance Max (PMax) campaigns.</li><li>Conversion Tracking Mastery: Setting up and troubleshooting Google Tag Manager (GTM), GA4 Conversion events, and Enhanced Conversions.</li><li>Lead Quality Optimization: Implementing negative keyword strategies and &quot;Search Themes&quot; to filter out junk leads and focus on high-ticket clients (e.g., Remodeling/Construction).</li><li>A/B Testing: Constantly testing Responsive Search Ads (RSA), ad extensions (Assets), and landing page copy to improve CTR and Quality Score.</li><li>Bidding Strategies: Hands-on experience with Smart Bidding (Target CPA, Target ROAS) vs. Manual bidding based on campaign goals.</li><li>Data Analysis &amp; Reporting: Providing detailed weekly/monthly reports using Looker Studio or Google Analytics 4 to show clear ROI/ROAS.</li><li>Competitor Analysis: Using tools like SEMrush/SpyFu to monitor competitor moves and adjust bidding strategies accordingly.</li></ul>Technical Requirements &amp; Skills<ul><li>Experience: 2+ years of proven experience in Google Ads (Agency experience is a huge plus).</li><li>Certifications: Google Ads Search &amp; Display certifications (Preferred).</li><li>Advanced Tracking: Solid understanding of Server-Side Tracking and Lead-to-Sale journey tracking.</li><li>Industry Knowledge: Proven track record in the Home Improvement, HVAC, or Service-Based sectors.</li><li>Budget Management: Ability to manage monthly spends of $5,000 to $20,000+ effectively.</li><li>Copywriting: Ability to write high-converting, &quot;click-worthy&quot; ad copies that stand out in a crowded market.</li></ul>What We Offer<ul><li>Salary: Competitive 50k - 60k PKR (Depending on technical expertise).</li><li>Work Culture: A professional and growth-oriented environment at SPARC Digital Solutions.</li><li>Projects: Work on high-spending international accounts and diverse niches.</li></ul>How to ApplyPlease apply with your CV and a Screenshot/Case Study of your best-performing Google Ads campaign (Focusing on Lead Generation/CPA).Job Type: Full-timePay: Rs50,000.00 - Rs60,000.00 per monthWork Location: Hybrid remote in Rawalpindi

Performance Marketing Specialist (Google Ads Expert)

Selva trading

Job Title: Senior Performance Marketing Specialist (Meta Ads, Google Ads &amp; SEO)Location: Remote (Office planned in the future) Salary: Up to 15,000 EGP + performance-based bonusesAbout the RoleWe are looking for a high-level Performance Marketing Specialist who can take full ownership of the marketing funnel , from tracking setup to campaign execution, optimization, and scaling.This is not a beginner role. We are hiring someone who already has proven experience, understands performance marketing deeply, and can deliver measurable results from day one.Key Responsibilities<ul><li>Plan, launch, and scale high-performing campaigns on Meta (Facebook/Instagram) and Google Ads</li><li>Build and execute full-funnel strategies (TOF / MOF / BOF)</li><li>Develop and implement advanced SEO strategies</li><li>Set up, manage, and troubleshoot tracking systems (Meta Pixel, GA4, GTM, conversion APIs)</li><li>Continuously optimize campaigns based on data, performance, and ROI</li><li>Conduct A/B testing across creatives, audiences, and landing pages</li><li>Analyze funnels and improve conversion rates (CRO)</li><li>Work with international clients, especially in GCC markets</li><li>Stay up to date with platform updates, trends, and new tools</li></ul>Requirements<ul><li>Proven, hands-on expertise in Meta Ads, Google Ads, and SEO</li><li>Strong understanding of audience targeting, segmentation, and scaling strategies</li><li>Solid experience with tracking &amp; analytics (GA4, GTM, pixels, attribution models)</li><li>Ability to analyze data and make performance-driven decisions</li><li>Experience in conversion rate optimization (CRO) and funnel improvement</li><li>Strong copywriting sense and ability to guide creatives</li><li>Experience working remotely with strong time management and accountability</li><li>Comfortable working with international clients, especially in GCC markets</li><li>Self-starter with strong problem-solving skills &mdash; no hand-holding required</li></ul>Bonus Skills (Highly Preferred)<ul><li>Experience with server-side tracking / Conversion API</li><li>Familiarity with tools like SEMrush, Ahrefs, Screaming Frog, etc.</li><li>Experience with Shopify / WordPress</li><li>Basic understanding of HTML/CSS</li><li>Experience using automation or AI tools in marketing workflows</li><li>Arabic &amp; English proficiency (for regional campaigns)</li></ul>Important Notes<ul><li>This role is strictly for experienced professionals , not for those &ldquo;trying to learn&rdquo;</li><li>You will be tested on real-world scenarios before hiring</li><li>You are expected to own results, not just run campaigns</li></ul>What We Offer<ul><li>Competitive salary (up to 15,000 EGP)</li><li>Attractive bonuses for high performers</li><li>Fully remote work environment</li><li>Opportunity to work on international campaigns and scale your expertise</li><li>Growth path with potential transition to an office-based team in the future</li></ul>If you know exactly what you&rsquo;re doing and can prove it , apply now.Pay: Up to E&pound;15,000.00 per monthWork Location: Remote

Senior Marketing Specialist (Meta Ads, Google Ads & SEO)

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Performance Marketing Specialist

Performance Marketing Specialist

Performance Marketing Specialist

Performance Marketing Specialist

Senior Performance Marketing Specialist (SEO & Paid Ads) – Night Shift

Performance Marketing Specialist (Google Ads Expert)

Senior Marketing Specialist (Meta Ads, Google Ads & SEO)