performance marketing specialist

Keach Liquidators

Job Title: Performance Marketing SpecialistLocation: johar block 13, karachiJob Type: Full-Time (onsite)job timings:8PM to 5AMJob Summary:We are looking for a data-driven and results-oriented Performance Marketing Specialist to manage and optimize digital marketing campaigns across multiple channels. The ideal candidate will be responsible for driving customer acquisition, improving ROI, and scaling paid marketing efforts through continuous analysis and experimentation.Key Responsibilities:* Plan, execute, and optimize paid marketing campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), TikTok, and other digital channels* Monitor campaign performance and analyze key metrics including CPC, CPA, CTR, ROAS, and conversion rates* Conduct A/B testing on ad creatives, landing pages, and audience segments to improve performance* Manage and allocate budgets effectively to maximize ROI* Perform keyword research and competitor analysis to identify growth opportunities* Collaborate with creative and content teams to develop high-performing ad creatives* Track and report campaign performance using tools like Google Analytics, Data Studio, and other marketing dashboards* Stay updated with the latest trends, tools, and best practices in digital marketing* Optimize conversion funnels and user journeys to improve lead generation and salesRequirements:* Bachelor&rsquo;s degree in Marketing, Business, or a related field* 2&ndash;4 years of experience in performance marketing or digital advertising* Hands-on experience with Google Ads, Facebook Ads Manager, and other paid platforms* Strong analytical skills with the ability to interpret data and make data-driven decisions* Experience with tracking tools such as Google Analytics, Google Tag Manager, etc.* Understanding of SEO, SEM, and conversion rate optimization (CRO)* Excellent communication and reporting skillsPreferred Skills:* Experience with e-commerce or lead generation campaigns* Familiarity with marketing automation tools* Basic knowledge of HTML, landing page builders, or CRM tools* Certification in Google Ads or Meta Blueprint is a plusJob Type: Full-timeWork Location: In person

Performance Marketing Specialist

Almentor

<div>About almentor Business: almentor Business is a product by &ldquo;almentor&rdquo; that empowers companies with the tools to thrive and up-skill a future-ready workforce, increase employee engagement, and achieve business goals. By offering professional on-demand e-learning courses for enterprises through an easy, accessible, and appealing learning platform, and customized course production 
About the Role: We are looking for a Performance Marketing expert with a wide width of experience across user acquisition and growth in B2B marketing. You will own paid media strategy, execution, and reporting of campaigns. In this B2B role, you will market to enterprises and SMEs.
As the Senior Performance Marketing Specialist, you will:
<ul><li>Plan and execute the performance marketing strategy to meet the business objectives and targets.</li><li>
Manage budget and campaigns across all digital channels to drive strong return on investment and efficient CAC.</li>
<li>Create and manage lead generation campaigns across various channels.</li>
<li>Engage potential leads through personalized and targeted outreach efforts.</li>
<li>Track and analyze campaign results to measure performance and make data-driven adjustments.</li>
<li>Continuously identify optimization and experimentation opportunities and develop end-to-end strategies to test new hypotheses.</li><li>
Collaborate with the content team and other teams to build new ad concepts and themes.</li><li>
Track and report on key performance indicators of media activity.</li><li>
Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis.</li></ul>
The ideal candidate will have:
<ul><li>In-depth knowledge of B2B marketing strategies and techniques, with a track record of successful lead generation and customer acquisition in a B2B environment.</li><li>
+4 years of experience in B2B lead generation and performance marketing</li><li>
Sold experience in managing landing page, Google Tag Manager and Google Analytics.</li><li>
Exceptional analytical skills in identifying opportunities.
</li><li>Experience in email marketing (Cold emails) and LinkedIn sales navigator</li><li>
Solid campaign and channel analysis and reporting expertise, including Google Analytics experience.</li><li>
Proofreading skills</li><li>
Self-driven</li></ul>
We offer a culture that fosters inclusion, diversity, and innovation. almentor is a performance-based company that offers career advancement opportunities and a competitive compensation package.
If you are a creative, data-driven professional with a passion for e-learning and a desire to join a remarkable team, apply now and help us build a remarkable brand!</div>

NEON Square

We are seeking a Performance Marketing Manager with following abilities:<ul><li>Execute campaigns across Google Ads, Meta, TIKTOK, Snapchat and other paid digital platforms.</li><li>Advance knowledge of analytics and tracking tools, including Google Analytics (GA4), Meta Pixel, Conversion API (CAPI), Meta Insights, and TikTok Analytics, with expertise in UTM tracking and campaign metrics (ROAS, CTR, CPC, CPM, conversions)</li><li>Skilled in data-driven decision-making tools through performance dashboards, and familiar with CRM tools and lead form integrations such as Zapier and HubSpot.</li><li>Conduct A/B testing and &ldquo;test-and-learn&rdquo; initiatives to refine targeting, creatives, and bidding strategies.</li><li>Daily performance reports with actionable insights.</li></ul>Work Location: In person

Al-Futtaim

<div>Job Requisition ID: 177128
Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world's most admired and innovative brands. Al-Futtaim Group&rsquo;s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.
By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day 

Overview Of The Role: 
The Performance Marketing Manager is responsible for crafting and executing performance marketing strategies tailored to specific regions to drive traffic growth, sales increases, and enhanced customer experiences for Al Futtaim Retail across the Middle East and Asia. The role oversees performance marketing outcomes in MENA and Asia, ensuring a balance between growth, efficiency, and scalability across markets at varying maturity levels, while aiding brand awareness and cultivating long-term customer relationships. Success in this role necessitates a commercial mindset with a strong test-and-learn approach, comfort in making data-driven decisions, and the ability to work effectively in a fast-paced, cross-functional environment. 

What You Will Do:
<ul>
<li>Own the end-to-end delivery, optimization, and performance of paid search, paid social, display, and programmatic campaigns across retail using platforms such as Google (Search, Shopping, Display, YouTube), Meta, and other relevant performance and app marketing tools.</li>
<li>Manage multi-channel and multi-market paid media budgets to deliver agreed revenue, ROAS, CAC, and customer acquisition targets; define targeting and bidding strategies; drive continuous optimization, testing, and performance monitoring.</li>
<li>Collaborate closely with Brand teams, Digital Trade, and CRM to ensure paid media activity is aligned with stock availability, product priorities, and the broader marketing and trading calendar.</li>
<li>Ensure that the right products, offers, and messages are promoted at the right time, supporting both commercial and brand objectives.</li>
<li>Own the briefing, delivery, and optimization of all performance marketing creative and content assets, working with graphic designers, copywriters, and brand teams to ensure assets are delivered on time, reflect brand standards, and are optimized for performance across PPC, website, and app placements.</li>
<li>Contribute to country-level marketing plans, including forecasting targets and KPIs for paid media.</li>
<li>Deliver regular performance reviews, forecasts, and trend analysis to support decision-making.</li></ul> 
 
Required Skills To Be Successful:
<ul>
<li>Hands-on experience with PPC and Paid Social platforms (Google Ads, Meta Business Manager, Programmatic platforms).</li>
<li>Strong web analytics expertise (Google Analytics or equivalent).</li>
<li>Experience using retargeting platforms such as Criteo and RTB.</li>
<li>Advanced skills in Microsoft Excel.</li></ul> 
 
What Qualifies You For The Role:
<ul>
<li>At least 5 years of experience in performance marketing, with demonstrated ownership of multi-market or regional accounts and budget responsibility.</li>
<li>Proven track record in launching data-driven performance marketing campaigns that achieve strong ROI and enhance longer-term brand metrics.</li>
<li>Ability to establish, implement, and assess the effectiveness of digital paid advertising initiatives across various markets.</li>
<li>Expertise in leading digital branding initiatives, notably on platforms like YouTube and paid social video, with a good understanding of brand and upper-funnel KPIs.</li></ul> 
About Al-Futtaim Retail
Al-Futtaim Retail has established itself as one of the leaders in Retail across the Middle East, Africa &amp; Asia over the past 30 years. We have developed partnerships with some of the biggest and most respected Brands in the world including IKEA, ACE and Toys R Us in the Middle East and the Inditex Group of Brands (Zara, Mango, Bershka and P&amp;B) across Asia. We are also one of the largest Global partners of Marks and Spencer&rsquo;s in both regions with over 75 stores offering both fashion &amp; food options. 
 
Most recently we have been responsible for bringing brands to the Middle East for the first time with the exciting launches of Watsons and B&amp;Q and we aim to continue to be agile and adaptive to our markets with new launches and further development. For this to be possible we aim to recruit the best talent from all backgrounds who will continue to challenge and develop our diverse workforce which includes over 100 nationalities across 12 countries. Join us today and make a difference&hellip;</div>

Senior Performance Marketing Specialist

MTP (Mayfair Technology Partners)

Job DescriptionWe are seeking a results-driven Performance Marketer with strong experience in B2B marketing campaigns to drive qualified leads, pipeline growth, and measurable ROI across paid digital channels.Key Responsibilities<ul><li>Plan, execute, and optimize B2B performance marketing campaigns across platforms such as Google Ads, LinkedIn Ads, Meta, and other paid media channels</li><li>Drive high-quality lead generation aligned with sales and revenue targets</li><li>Own campaign KPIs including CPL, CPA, conversion rate, ROAS, and pipeline contribution</li><li>Develop and manage full-funnel B2B campaigns (TOFU, MOFU, BOFU)</li><li>Conduct A/B testing on ad creatives, messaging, audiences, and landing pages</li><li>Collaborate with content, design, and sales teams to align messaging and lead quality</li><li>Set up and manage tracking, pixels, and analytics using tools like Google Analytics, Tag Manager, and CRM integrations</li><li>Analyze performance data and prepare regular reports and insights for stakeholders</li><li>Manage budgets efficiently and continuously optimize spend for maximum ROI</li><li>Stay updated with latest trends, tools, and best practices in B2B performance marketing</li></ul>Required Skills &amp; Qualifications<ul><li>Minimum 4 years of hands-on experience in performance marketing, specifically for B2B campaigns</li><li>Strong expertise in Google Ads and LinkedIn Ads (mandatory for B2B)</li><li>Proven experience generating qualified leads for sales teams</li><li>Solid understanding of B2B buyer journeys and lead nurturing funnels</li><li>Proficiency in analytics and reporting tools (Google Analytics, CRM dashboards, etc.)</li><li>Strong data analysis, problem-solving, and optimization skills</li><li>Excellent communication and stakeholder management skills</li></ul>Preferred Qualifications<ul><li>Experience working with CRM systems (HubSpot, Salesforce, Zoho, etc.)</li><li>SaaS or tech industry experience</li><li>Exposure to marketing automation and lead scoring models</li></ul>Full Time OnsiteMonday to FridayGulberg 2 LahoreJob Type: Full-timeWork Location: In person

VOICE INTERNATIONAL LLC

About Voice International DubaiVoice International Dubai is a full-service events company delivering high-impact experiences across concerts, conferences, weddings, corporate functions, and private events. With over 17 years of industry expertise, we specialize in event planning, logistics, venue coordination, AV production, rental solutions, and turnkey execution.We are now expanding our digital presence and are seeking a results-driven content and marketing professional who can elevate our brand positioning and directly contribute to client acquisition.Role OverviewWe are looking for a highly skilled Digital Content Creator &amp; Performance Marketing Specialist who can independently manage:<ul><li>Professional video production (shooting + editing)</li><li>Social media content strategy and execution</li><li>Paid advertising campaigns (Google &amp; social platforms)</li><li>AI-assisted content and marketing workflows</li><li>Growth strategy focused on lead generation</li></ul>This is not an entry-level content role. We are looking for someone who understands brand positioning, engagement psychology, performance metrics, and ROI-driven marketing.Salary is negotiable for the right candidate.Core Responsibilities1. Video Production &amp; Editing<ul><li>Shoot high-quality video content using company-provided cameras and equipment (office + live events)</li><li>Demonstrate strong cinematography fundamentals (composition, lighting, framing, movement)</li><li>Edit professional social media content for:</li><li>Instagram (Reels, highlights, event showcases)</li><li>LinkedIn (corporate positioning &amp; B2B lead generation)</li><li>YouTube (long-form event showcases &amp; brand storytelling)</li><li>Create dynamic event recap videos and brand-focused promotional content</li><li>Photography skills are a strong advantage</li></ul>2. Editing &amp; Creative ToolsMust be professionally proficient in:<ul><li>Adobe Premiere Pro OR</li><li>DaVinci Resolve OR</li><li>Final Cut Pro</li><li>Adobe Photoshop</li></ul>Motion graphics (After Effects or similar) is highly preferred and will strengthen your application.3. Paid Advertising &amp; Performance Marketing<ul><li>Plan and execute Google Ads campaigns</li><li>Run paid campaigns across Instagram and LinkedIn</li><li>Optimize ads for conversion and qualified lead generation</li><li>Monitor KPIs (CTR, CPC, conversion rates, ROAS)</li><li>Develop marketing funnels to convert social engagement into clientele</li></ul>Primary goal: Increase inbound client acquisition through digital channels, particularly LinkedIn and Instagram.4. AI Integration &amp; Modern Marketing<ul><li>Use AI tools to improve workflow efficiency</li><li>Apply AI in:</li><li>Content ideation</li><li>Script writing</li><li>Caption optimization</li><li>Ad testing</li><li>Analytics interpretation</li><li>Stay ahead of digital and content trends</li></ul>5. Strategy &amp; Brainstorming<ul><li>Proactively generate trending ideas for Reels and posts</li><li>Identify engagement opportunities aligned with Dubai&rsquo;s event industry</li><li>Contribute to brand storytelling and creative direction</li><li>Take ownership of content growth strategy</li></ul>Candidate RequirementsWe are specifically looking for candidates who:<ul><li>Have proven experience working with reputable agencies or established social media/marketing companies</li><li>Can demonstrate measurable results from past campaigns</li><li>Have strong portfolios showcasing:</li><li>Professional video editing</li><li>Cinematic shooting ability</li><li>Social media growth work</li><li>Paid campaign execution</li></ul>A solid portfolio is mandatory for consideration.Application Instructions (Important)We receive a high volume of applications and are seeking serious, committed professionals only.Before applying: 1. Review our website: www.voiceventsdxb.com 2. Visit our Instagram: @voiceventsdxb 3. Ensure your experience aligns directly with this rolePlease apply only if you meet the outlined requirements and can confidently execute this role at a professional level. You can send the CV's to events@voiceinternational.meApplications must include:<ul><li>Updated CV</li><li>Portfolio link</li><li>Examples of campaigns you have personally managed</li><li>Brief summary of measurable results achieved</li></ul>Incomplete applications will not be considered.Employment Terms<ul><li>probationary period with practical on job project showcase</li><li>Performance-based growth opportunities</li><li>Opportunity to grow within a well-established 20 year old event brand in Dubai</li></ul>If you are confident in your ability to combine creative production, performance marketing, and AI-driven efficiency &mdash; and can directly contribute to scaling our digital presence and client base &mdash; we encourage you to apply.Job Type: Full-timePay: AED4,000.00 - AED6,000.00 per monthAbility to commute/relocate:<ul><li>Dubai: Reliably commute or planning to relocate before starting work (Required)</li></ul>Experience:<ul><li>Digital Content Creator &amp; Performance Marketing Specialist: 2 years (Required)</li></ul>Work Location: In person

Digital Content Creator & Performance Marketing Specialist

Alibaba

<div><div>Basic Infomation<div><div><div>
Department:
Daraz</div><div>
Degree:
Bachelor</div><div>
Work Experience:
3 year</div></div></div></div><div>
Job Description<div>
Job Summary:
We are seeking a sharp, data-driven, and highly motivated Performance Marketing Specialist to drive our overseas user acquisition efforts. In this role, you will design, execute, and optimize paid campaigns across key digital channels including Meta, Google, TikTok, and RTA. You will collaborate closely with senior marketers, analytics experts, and cross-functional teams to enhance campaign efficiency, improve tracking quality, and fuel full-funnel growth.
This is an ideal opportunity for a passionate marketer who thrives in a dynamic, high-ownership environment and is eager to accelerate their career by working with cutting-edge automation and AI-driven workflows.
Job Responsibilities:
-Campaign Management: Execute and optimize always-on and promotional campaigns across Meta, Google, TikTok, and RTA to meet acquisition targets.
-Data-Driven Optimization: Monitor daily performance to identify inefficiencies, scale winning strategies, and minimize wasted spend.
-Experimentation: Lead A/B testing initiatives (creative, bidding, audience, placement) to validate hypotheses and build scalable playbooks.
-Reporting &amp; Insights: Prepare clear, structured reports summarizing key findings and actionable recommendations for the team.
-Cross-Functional Collaboration: Partner with Product, Design, Data, and Engineering teams to refine ad creatives, enhance tracking infrastructure, and streamline workflows.
-Market Intelligence: Stay ahead of industry trends, platform algorithm changes, and new advertising practices to keep our strategies competitive.
Innovation: Support special projects and explore new user acquisition channels and experimental growth tactics.</div></div><div>
Position Requirement<div>
Experience &amp; Qualifications:
-Experience: Minimum 3 years of hands-on experience in Performance Marketing, Paid Media, Growth Marketing, or User Acquisition.
-Channel Proficiency: Demonstrated familiarity with Meta, Google, TikTok, and RTA advertising platforms.
-Note: Experience specifically in App User Acquisition (UA) is a strong plus.
-Education: Bachelor's degree preferred, ideally in a quantitative field, Marketing, Business, or related discipline.
-Analytical Mindset: Strong ability to interpret campaign data, manage dashboards, and make decisions based on numbers rather than intuition.
-Language: Fluent English (Written and Verbal) is mandatory for reporting and cross-team collaboration.
-Operational Excellence: Proven ability to multitask, manage strict deadlines, and maintain high attention to detail in a fast-paced environment.
-Technical Skills: Exposure to SQL, BI tools (e.g., Tableau, Looker), or marketing attribution platforms.
-AI &amp; Automation: Familiarity with AI-driven optimization tools or automated bidding strategies.
-Domain Knowledge: Deep understanding of ad tech stacks, tracking pixels, SDKs, and attribution models.
-Creative Strategy: Experience working with design teams to produce high-performing ad creatives.</div></div></div>

Daraz PK-Performance Marketing Specialist-UPO

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Daraz PK-Performance Marketing Specialist-UPO