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X UP Brands

<div>XUP Brands is a dynamic and fast-growing company that manages a portfolio of e-commerce and Amazon FBA businesses. Our mission is to build on each brand&rsquo;s legacy, preserving their unique ethos while leveraging our digital marketing expertise to maximize growth and profitability.
Role Overview:
We are looking for a highly analytical and results-driven Amazon PPC Specialist to take ownership of our brands&rsquo; Amazon advertising strategies. The ideal candidate will have a deep understanding of Amazon PPC and a proven track record of developing and executing strategies to drive sales and profitability. This person will be accountable for managing advertising budgets, optimizing campaigns, and identifying new growth opportunities to scale our portfolio of brands.
Key Responsibilities:<ul>
<li>
Develop and Execute PPC Strategies: Create, implement, and manage comprehensive Amazon PPC strategies to increase sales, improve return on ad spend (ROAS), and maximize profitability for multiple brands.</li>
<li>Campaign Management: Manage all aspects of Amazon PPC campaigns, including keyword research, bid management, ad creation, and performance analysis.</li>
<li>Performance Analysis and Optimization: Regularly analyze campaign performance data to identify trends, insights, and areas for improvement. Implement changes to optimize campaigns for better visibility, conversion rates, and cost efficiency.</li>
<li>Budget Management: Take full ownership of advertising budgets, ensuring that spending is aligned with business goals and delivering the best possible ROI.</li>
<li>Competitive Research: Conduct competitive analysis to identify market trends, customer behavior, and competitor strategies. Use these insights to develop new PPC tactics and enhance existing campaigns.</li>
<li>Reporting and Insights: Generate regular reports on PPC performance, providing actionable insights and recommendations to stakeholders.</li>
<li>Cross-Functional Collaboration: Collaborate with marketing, sales, and product teams to align PPC strategies with overall business goals and brand positioning.</li>
<li>Stay Updated on Industry Trends: Keep up to date with the latest changes in Amazon's advertising platform, policies, and industry best practices to maintain a competitive edge.</li>
<li>Strategic Growth Planning: Identify new opportunities for growth, including new ad types, markets, and channels to expand brand visibility and revenue potential.</li>
</ul>
Requirements
Bachelor&rsquo;s degree in Marketing, Business, or a related field.<ul>
<li>
3-5 years of experience managing Amazon PPC campaigns, preferably in an agency or fast-paced e-commerce environment.</li>
<li>Proven track record of driving sales growth and improving profitability through effective PPC strategies.</li>
<li>Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.</li>
<li>Expertise in using Amazon Advertising tools, such as Amazon Seller Central, and third-party tools like Helium 10, Sale Insights, and Data Dive.</li>
<li>Excellent understanding of keyword research, bid optimization, and audience targeting strategies.</li>
<li>Highly organized, detail-oriented, and able to manage multiple projects simultaneously.</li>
<li>Strong communication skills, with the ability to present complex data and insights clearly to stakeholders.</li>
<li>Self-starter with a proactive approach and a strong sense of ownership and accountability.</li>
</ul>
Desired Skills and Competencies:<ul>
<li>
Advanced proficiency in Excel or Google Sheets for data analysis and reporting.</li>
<li>Experience with programmatic advertising, Amazon DSP, and display ad campaigns.</li>
<li>Familiarity with other e-commerce platforms (Walmart, eBay) is a plus.</li>
<li>Strong project management skills with the ability to work effectively across teams.</li>
<li>Creative problem-solver with a results-oriented mindset and the ability to adapt to changing market dynamics.</li>
</ul>
Benefits
What We Offer:<ul>
<li>
Competitive compensation in USD</li>
<li>10 local paid holidays and 10 paid days off.</li>
<li>Quarterly performance bonuses.</li>
<li>Annual Paid Trip</li>
<li>Opportunities for professional growth and development in a dynamic, high-growth environment.</li></ul></div>

Amazon PPC Specialist

WBM PVT LTD

About WBMWBM is a growing and innovative brand committed to delivering high-quality products and exceptional customer experiences. We are expanding our digital presence and seeking a results-oriented SEO &amp; Digital Marketing Specialist to strengthen our online visibility, increase traffic, and drive revenue growth.Position OverviewThe SEO &amp; Digital Marketing Specialist at WBM will be responsible for planning, executing, and optimizing digital marketing strategies to enhance brand awareness, generate qualified leads, and improve online sales performance. The ideal candidate is analytical, creative, and performance-driven.Key ResponsibilitiesSearch Engine Optimization (SEO)<ul><li>Conduct in-depth keyword research using tools such as SEMrush, Ahrefs, and Google Keyword Planner</li><li>Optimize website structure, product pages, and content for on-page SEO</li><li>Perform technical SEO audits and implement improvements</li><li>Develop and execute backlink acquisition strategies</li><li>Monitor performance using Google Analytics and Google Search Console</li><li>Improve organic rankings and search visibility</li></ul>Paid Advertising &amp; Campaign Management<ul><li>Plan, launch, and optimize PPC campaigns via Google Ads and Meta Ads Manager</li><li>Manage paid search, display, and retargeting campaigns</li><li>Monitor budgets, CPC, CPA, and ROAS</li><li>Conduct A/B testing for ads and landing pages</li></ul>Social Media &amp; Content Marketing<ul><li>Develop and manage social media strategies across major platforms</li><li>Coordinate content creation including blogs, product descriptions, and promotional campaigns</li><li>Work with designers and content creators to ensure brand consistency</li><li>Improve engagement and brand awareness</li></ul>Analytics &amp; Reporting<ul><li>Prepare weekly and monthly performance reports</li><li>Track KPIs including organic traffic, conversion rates, and campaign ROI</li><li>Identify growth opportunities and recommend optimization strategies</li></ul>Required Qualifications<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or related field</li><li>2&ndash;4 years of hands-on experience in SEO &amp; Digital Marketing</li><li>Strong understanding of technical and on-page SEO</li><li>Experience managing PPC campaigns</li><li>Proficiency in analytics and reporting tools</li><li>Strong communication and analytical skills</li></ul>Preferred Skills<ul><li>Experience with e-commerce platforms (Shopify, WooCommerce, etc.)</li><li>Knowledge of conversion rate optimization (CRO)</li><li>Basic understanding of HTML/CSS</li><li>Google Ads Certification</li></ul>Key Performance Indicators (KPIs)<ul><li>Growth in organic traffic</li><li>Increase in keyword rankings</li><li>Lead generation and sales growth</li><li>Improved conversion rates</li><li>Positive ROAS on paid campaigns</li></ul>Job Type: Full-timePay: Rs45,000.00 - Rs50,000.00 per monthWork Location: In person

SEO & Digital Marketing

IT Experts

We are seeking a results-driven SEO Expert &amp; Google Ads Specialist to manage and optimize our organic search performance and paid Google advertising campaigns. The ideal candidate should have strong analytical skills, hands-on experience, and a clear understanding of performance-based digital marketing.Key ResponsibilitiesSearch Engine Optimization (SEO)<ul><li>Conduct on-page, off-page, and technical SEO</li><li>Perform keyword research and competitor analysis</li><li>Optimize website structure, content, meta tags, and internal linking</li><li>Monitor website performance using Google Search Console &amp; Analytics</li><li>Identify and fix technical SEO issues (indexing, speed, mobile usability)</li><li>Build and manage ethical backlink strategies</li><li>Prepare monthly SEO performance reports</li></ul>Google Ads (PPC)<ul><li>Plan, create, and manage Google Ads campaigns</li><li>Search Ads</li><li>Display Ads</li><li>Remarketing campaigns</li><li>Conduct keyword research and write high-converting ad copies</li><li>Optimize campaigns for CTR, CPC, conversions, and ROAS</li><li>Manage budgets and bidding strategies</li><li>Setup and track conversion goals</li><li>Perform A/B testing on ads and landing pages</li><li>Generate detailed performance reports and insights</li></ul>Required Skills &amp; Qualifications<ul><li>Experience: Minimum 2&ndash;5 years in SEO &amp; Google Ads</li><li>Proven track record of ranking keywords and generating leads</li><li>Strong knowledge of:</li><li>Google Ads platform</li><li>Google Analytics</li><li>Google Search Console</li><li>Keyword research tools (Ahrefs, SEMrush, or similar)</li><li>Understanding of:</li><li>Search engine algorithms</li><li>Conversion rate optimization (CRO)</li><li>Landing page optimization</li><li>Ability to analyze data and make performance-driven decisions</li></ul>Preferred Skills<ul><li>Google Ads Certification</li><li>Experience with service-based or international clients</li><li>Basic understanding of Meta Ads</li><li>Experience in local SEO and international SEO</li><li>Familiarity with WordPress SEO</li></ul>Job Type<ul><li>Full-time</li></ul>Location<ul><li>Office-based</li></ul>Salary<ul><li>Competitive and based on experience and performance</li></ul>Selection Process<ul><li>CV &amp; portfolio review</li><li>Case study or practical task (if required)</li><li>Technical interview</li></ul>INTRESTED CANDIDATES Send CV/ Resume AT info@itexpertsofficial.comJob Type: Full-timePay: From Rs30,000.00 per monthWork Location: In person

SEO Expert / Google Ads Specialist

Solutions Sector

We need a Google Ads expert to create and optimize PPC campaigns that generate qualified leads and sales. Responsibilities include keyword research, campaign setup, ad creation, bid optimization, tracking and reporting. Experience with Google Ads, Google Analytics and performance marketing is required.Responsibilities:<ul><li>Create and manage Google Search, Display, Video &amp; Performance Max campaigns</li><li>Conduct keyword research &amp; competitor analysis</li><li>Write compelling ad copies and optimize landing pages</li><li>Monitor performance, adjust bids &amp; improve quality score</li><li>Set up conversion tracking &amp; analyze campaign data</li><li>Provide weekly or monthly performance reports</li><li>A/B test ads, audiences &amp; bidding strategies</li><li>Manage budgets and ensure maximum ROI</li></ul>Requirements:<ul><li>Proven experience with Google Ads campaigns</li><li>Strong knowledge of PPC, targeting &amp; bidding</li><li>Experience with Google Analytics / Tag Manager</li><li>Good communication and analytical skills</li><li>Ability to manage multiple campaigns at once</li><li>Bacholers qualified</li><li>Minimum 2 years of experience</li><li>English must be fluent.</li></ul>Job Type: Full-timePay: Rs50,000.00 - Rs65,000.00 per monthWork Location: In person

Google Ads Specialist

Arham Soft (Pvt) Ltd.

Amazon FBA Expert (Sourcing to Selling &ndash; Complete Store Management)Experience Required: 2&ndash;3 YearsJob Type: Onsite / FulltimeWe are looking for a skilled and experienced Amazon FBA Expert who can manage our Amazon business from A to Z, including product sourcing, listing, launching, and selling. The ideal candidate should have 2&ndash;3 years of proven experience in complete Amazon FBA operations and store growth.Key Responsibilities (Complete A to Z Work)1) Product Research &amp; Selection<ul><li>Research profitable products using tools like Helium10 / Jungle Scout</li><li>Analyze market demand, competition, and profitability</li><li>Identify winning products with high potential</li></ul>2) Supplier Sourcing &amp; Negotiation<ul><li>Source suppliers from Alibaba / China / local markets</li><li>Communicate with suppliers and negotiate pricing, MOQ, and lead times</li><li>Evaluate supplier reliability and product quality</li></ul>3) Product Development &amp; Branding<ul><li>Handle product improvements, packaging, and branding</li><li>Coordinate with designers for labels, packaging, and product images</li><li>Ensure product meets Amazon standards and customer expectations</li></ul>4) Shipping &amp; Logistics<ul><li>Manage shipping plans (Air/Sea/DDP)</li><li>Coordinate with freight forwarders</li><li>Create FBA shipments and ensure smooth inventory delivery to Amazon</li></ul>5) Listing Creation &amp; Optimization<ul><li>Create and optimize listings with strong SEO</li><li>Keyword research, title, bullet points, description, backend keywords</li><li>Upload product images and optimize for conversions</li></ul>6) Launching &amp; Selling<ul><li>Plan and execute product launches</li><li>Setup promotions, deals, and launch strategy</li><li>Monitor ranking and sales performance</li></ul>7) PPC &amp; Advertising<ul><li>Setup and manage Amazon PPC campaigns</li><li>Optimize ads to improve ROAS and reduce ACOS</li><li>Run Sponsored Products, Sponsored Brands (if applicable)</li></ul>8) Store Management &amp; Growth<ul><li>Manage inventory levels and restocking planning</li><li>Monitor account health, policy compliance, and performance metrics</li><li>Handle listing issues, suppressed listings, and customer feedback</li><li>Improve sales, conversion rate, and profitability</li></ul>Requirements<ul><li>2&ndash;3 years of experience in complete Amazon FBA business management</li><li>Strong knowledge of Amazon Seller Central</li><li>Hands-on experience in sourcing + listing + launching + PPC</li><li>Excellent communication and reporting skills</li><li>Ability to manage tasks independently and deliver results</li></ul>Preferred Skills<ul><li>Experience in Private Label</li><li>Knowledge of A+ Content and Brand Registry</li><li>Experience scaling Amazon accounts</li></ul>Job Type: Full-timeWork Location: In person

Amazon FBA Expert (Sourcing to Selling – Complete Store Management)

M/S Infomatic .pk

Job Title: E-Commerce Product HuntingEmployment Type: Full-time | Onsite Working Hours: 9:00 AM &ndash; 6:00 PM (Monday to Friday) Location: DHA Phase 3, Sector Y, LahoreAbout the Role:We&rsquo;re hiring an Amazon Product Research &amp; Private Label Specialist who knows how to spot winning products, validate them with data, and take them all the way from research to launch on the Amazon Australia marketplace. If you live and breathe product research, supplier sourcing, and PPC optimization &mdash; this role is for you.Core Responsibilities:<ul><li>Research and validate profitable private label products for Amazon AU</li><li>Perform niche analysis, keyword research, and competitor benchmarking</li><li>Analyze product demand, margins, seasonality, and review gaps</li><li>Source and vet suppliers from Alibaba, 1688, and direct manufacturers</li><li>Handle supplier negotiations, samples, pricing, and lead times</li><li>Plan and execute private label launches</li><li>Create high-converting Amazon listings (SEO-optimized)</li><li>Set up, manage, and optimize Amazon PPC campaigns</li><li>Monitor KPIs: revenue, ACOS, TACOS, conversion rate, and rankings</li><li>Identify scaling opportunities and new product variations</li><li>Ensure compliance with Amazon AU policies and standards</li></ul>Required Skills &amp; Experience:<ul><li>Minimum 2 years of Amazon product research experience</li><li>Proven experience working with Amazon Australia (AU) marketplace</li><li>Strong command of private label strategies</li><li>Experience with listing optimization &amp; Amazon SEO</li><li>Hands-on PPC management (Auto, Manual, Keyword &amp; ASIN targeting)</li><li>Proficiency in tools:</li><li>Helium 10 / Jungle Scout</li><li>Keepa</li><li>Amazon Seller Central</li><li>Supplier sourcing &amp; negotiation expertise</li><li>Strong analytical mindset with decision-making ability</li></ul>Job Type: Full-timePay: Rs50,000.00 - Rs80,000.00 per monthWork Location: In person

E-commerce Product Hunting

Digital Otters

Company: Digital Otters Location: Lahore Job Type: Full-TimeJob OverviewWe are looking for a highly skilled and results-driven Performance Marketing Specialist to manage and optimize paid advertising campaigns for our clients across Facebook, Instagram, Google, YouTube, and TikTok. The ideal candidate is someone who understands performance marketing, lead generation, e-commerce ads, tracking, and analytics with the ability to deliver strong ROI for clients.Key Responsibilities<ul><li>Create, manage, and optimize Meta Ads (FB/IG), Google Ads, and TikTok Ads campaigns.</li><li>Develop targeting strategies, ad sets, custom audiences, and remarketing funnels.</li><li>Write compelling ad copy, select creatives, and run A/B tests.</li><li>Monitor daily ad performance, adjust budgets, and improve ROAS.</li><li>Create weekly and monthly performance reports for clients.</li><li>Conduct competitor analysis and market research for better targeting.</li><li>Set up Pixel, Conversion API (CAPI), UTM tracking, and event tracking.</li><li>Manage client communication related to campaign performance.</li><li>Optimize landing pages for better ad performance.</li><li>Stay updated with platform trends, policy changes, and best practices.</li></ul>Required Skills &amp; Experience<ul><li>2+ years experience running paid ads (Meta, Google, or TikTok).</li><li>Strong understanding of CPC, CPA, ROAS, CTR, CPM, and analytics dashboards.</li><li>Hands-on experience with Facebook Ads Manager and Google Ads.</li><li>Ability to create high-converting ad creatives (images, videos, captions).</li><li>Ability to manage multiple client accounts simultaneously.</li><li>Good communication and reporting skills.</li><li>Experience with Shopify, WordPress, Funnels, CRM is a plus.</li></ul>Preferred Qualifications<ul><li>Experience working in a marketing agency.</li><li>Knowledge of retargeting funnels, pixel events, and conversion tracking.</li><li>Ability to suggest creative angles and campaign strategies.</li><li>Strong understanding of Pakistan + UAE audiences (bonus for you!).</li></ul>Job Type: Full-timeWork Location: In person

Performance Marketing Specialist

Explore 91+ Ppc specialist in Lahore this February. Find roles across top companies and apply now to boost your career.