product marketing director

BNTouch Inc

BNTouch Inc., a boutique software company is looking to fulfill a Marketing Director position.Company's flagship product is a SAAS CRM (Client Relationship Management) web-based system, designed specifically for mortgage bankers industry. More information about the product can be found at www.bntouch.com.We are looking for a person who can help grow our mortgage CRM client base and create greater awareness of our product. This is challenging and unique job opportunity.Responsibilities:- Develop and manage different marketing channel - Develop and maintain mortgage market presence - Develop relationship with key mortgage industry players - Oversee SEO - Oversee PPC campaigns - Oversee content marketing efforts - Oversee marketing communication - Host marketing webinars andWe are looking for someone with following skills:- 5+ Years in mortgage or related industry - 3+ Years of social marketing experience - 5+ Years of experience in marketing field - 3+ Years of experience with CRM, contact management or similar systems - Excellent communication skills - Excellent writing skillsOther conditions:- Background check is performed for all employees and contractors - It is a remote job involving working from your home office. Company will be proving a laptop and all necessary accessories.Job Type: ContractPay: From $90,000.00 per yearBenefits:<ul><li>Health insurance</li><li>Paid time off</li></ul>Work Location: Remote

Marketing Director

ESTIDAMA UAE

<div>
 
 
 Reports to:
 
 CEO
 
 
 
 Location:
 
 Abu Dhabi\
 
 
 
 Type:
 
 Full-time, Leadership
 
 
 
 
 
 Role Overview:
 
 
 
 The Marketing Director will define and execute Company's brand, communications, and product marketing strategies. The role blends deep market insight with creativity to position Company as a regional and global leader in additive manufacturing.
 
 
 
 
 
 Key Responsibilities:
 
 
 
 &bull; Develop brand architecture, narrative, and design language (aligned with futuristic/retroactive vision)
 
 
 &bull; Lead digital campaigns, content, and media strategy
 
 
 &bull; Support commercial teams with product marketing collateral
 
 
 &bull; Build a presence at key trade shows, exhibitions, and industry forums
 
 
 &bull; Manage external agency relationships and internal design resources
 
 
 
 
 
 Qualifications:
 
 
 
 &bull; 8+ years in marketing leadership, ideally in tech, advanced manufacturing, or healthcare sectors
 
 
 &bull; Proven ability to lead strategic campaigns and brand building
 
 
 &bull; Strong understanding of regional (UAE/GCC) B2B marketing practices
 
 
 &bull; Experience with performance marketing tools and CRM platforms
 
 
 
</div>

Salt

<div>
 
 
 Director of Marketing &ndash; FX Trading Platform
 
 
 
 
 
 
 
 About the Company
 
 
 
 We are a global fintech platform empowering ambitious investors to take control of their trading journey. Operating in 120+ countries, our platform offers a wide range of assets &mdash; from forex, commodities, and indices to stocks and crypto &mdash; along with advanced trading tools like MT5 and social trading via PAMM/MAMM accounts.
 
 
 
 
 
 
 Role Overview
 
 
 
 We&rsquo;re looking for a
 
 Director of Marketing &ndash; FX
 
 to lead and elevate our marketing strategy in the highly competitive fintech space. You&rsquo;ll own brand positioning, customer acquisition, and engagement strategies across multiple asset classes, driving measurable growth while staying ahead of the competition. This is a hands-on leadership role, managing a diverse marketing team and collaborating closely with product, sales, and executive leadership.
 
 
 
 
 
 
 What You&rsquo;ll Do
 
 
 <ul>
 <li>
 Develop and execute a data-driven marketing strategy across all FX and traditional asset offerings.
 </li>
 <li>
 Build and scale a strong, recognisable brand that differentiates us in the fintech market.
 </li>
 <li>
 Lead digital marketing campaigns &mdash; SEO, SEM, email, and social &mdash; to maximise engagement and ROI.
 </li>
 <li>
 Drive customer acquisition, retention, and lifetime value through innovative, targeted campaigns.
 </li>
 <li>
 Partner with product and sales teams on go-to-market strategies and marketing collateral.
 </li>
 <li>
 Leverage analytics, CRM, and marketing automation tools to optimise campaigns and personalise customer journeys.
 </li>
 <li>
 Conduct market research to stay ahead of trends, customer needs, and competitor activity.
 </li>
 <li>
 Ensure all marketing initiatives comply with industry regulations and company policies.
 </li>
 <li>
 Mentor and lead a high-performing marketing team, including overseeing crypto marketing efforts.
 </li>
 </ul>
 
 
 
 
 
 What We&rsquo;re Looking For
 
 
 <ul>
 <li>
 8+ years in marketing, with 3+ years in leadership within a trading company (Forex/Crypto).
 </li>
 <li>
 Strong understanding of traditional fintech platforms (payments, lending, banking tech).
 </li>
 <li>
 Proven track record of creating and executing high-impact marketing campaigns.
 </li>
 <li>
 Expertise in digital marketing tools and analytics platforms (Google Analytics, HubSpot, Salesforce).
 </li>
 <li>
 Strategic thinker with strong analytical, leadership, and communication skills.
 </li>
 <li>
 Knowledge of financial regulations and compliance in marketing.
 </li>
 <li>
 Ability to manage budgets and deliver measurable ROI.
 </li>
 </ul>
 
 
</div>

Aaniie, Inc

Marketing-DownstreamRole &ndash; Marketing Director &ndash; Demand GenerationLocation &ndash; Eau Claire, WisconsinRole Type - Full-Time Role &mdash; RemoteTravel &ndash; Ability to Travel Occasionally Role OverviewThe Downstream Marketing Director is responsible for transforming Aaniie&rsquo;s product capabilities into compelling stories, campaigns, and adoption programs&mdash;while also serving as a key driver of top-of-funnel growth and customer lifecycle marketing, product adoption, segmentation, messaging, and ensuring that revenue teams (sales, CS, partnerships) are fully enabled. This role blends downstream product marketing excellence with demand generation leadership to increase market awareness, accelerate pipeline creation, and strengthen Aaniie&rsquo;s presence in the senior care and childcare markets.This leader will own post-launch go&#8209;to&#8209;market execution, customer lifecycle programs, and usage/adoption strategies, while also partnering closely with Growth and Sales to run targeted demand generation campaigns, ABM programs, and thought leadership initiatives. Success in this role means increasing qualified pipeline, driving product engagement, strengthening customer advocacy, and elevating Aaniie&rsquo;s brand visibility.Key Responsibilities&middot; Demand Generation &amp; Top-of-Funnel Growth&middot; Go-to-Market &amp; Launch Execution&middot; Customer Lifecycle &amp; Adoption&middot; Positioning &amp; Storytelling&middot; Sales &amp; CS Enablement&middot; Market &amp; Customer Insights&middot; Campaigns &amp; Revenue ImpactWhat You'll Do&middot; Develop &amp; Execute Strategy: Design and manage comprehensive, multi-channel demand generation strategies (including digital, ABM, email, webinars, SEO/SEM, and events/tradeshows) to achieve Marketing Qualified Lead (MQL) and Sales Qualified Lead (SQL) targets.&middot; Lead Generation &amp; Nurturing: Build and optimize the marketing funnel. Implement sophisticated lead nurturing programs that move prospects through the buyer's journey, from awareness to conversion.&middot; Sales Enablement &amp; Downstream Focus: Act as the primary marketing partner to the sales team. Develop and deliver high-impact sales tools, including case studies, product sheets, competitive battlecards, and presentations that align with the sales process.&middot; Campaign Management: Oversee the end-to-end execution of all marketing campaigns, ensuring they are on-brand, on-time, and on-budget.&middot; Data &amp; Analytics: Own the marketing tech stack (HubSpot, Salesforce, etc.). Continuously measure, analyze, and report on campaign performance, pipeline contribution, and marketing ROI. Use data to make informed decisions and optimize spend.&middot; Team Leadership: Lead and mentor a small team of marketing professionals, fostering a culture of high-performance, collaboration, and continuous improvement.&middot; Product Marketing Collaboration: Work closely with product teams to support go-to-market strategies, product launches, and adoption campaigns for our &quot;Aaniie Care&quot; and &quot;Aaniie Kids&quot; platforms.Qualifications&middot; Experience: 7+ years of B2B marketing experience, with a proven track record in demand generation, preferably within a SaaS, health-tech, or home care industry.&middot; Downstream Expertise: Demonstrable experience in downstream marketing or sales enablement, with a portfolio of sales tools and campaigns you've developed.&middot; Tech Stack Proficiency: Expert-level knowledge of marketing automation (e.g., HubSpot, Marketo) and CRM platforms (e.g., Salesforce).&middot; Analytical Mindset: You are highly analytical and data-driven, with a passion for tracking metrics, optimizing funnels, and proving ROI.&middot; Leadership: 3+ years of experience managing and developing marketing teams.&middot; Collaboration: Exceptional ability to work cross-functionally, especially with sales, product, and leadership teams.&middot; Success: Demonstrated success driving product adoption, retention, and customer lifecycle programs.&middot; Exceptional storytelling and messaging skills.Education&middot; Bachelor's degree and experience in business, marketing, or a related fieldPay &amp; Benefits Summary&middot; Competitive compensation with a variable compensation structure, commensurate with experience.&middot; Benefits include but are not limited to paid holidays, flexible PTO, equity incentives, 401K with match, STD, LTD, Life, and a fantastic environment with great people and a dose of fun every day.Why You'll Love Working at Aaniie&middot; Make a Real Impact: Your work directly helps home care and childcare providers deliver better care to vulnerable populations.&middot; Growth Opportunity: We are a fast-growing company, and you will have a key leadership role in shaping our future success.&middot; Great Culture: Be part of a collaborative, innovative, and supportive team right here in the Chippewa Valley.&middot; Competitive Compensation: We offer a competitive salary, benefits package, and bonus potential.&middot; Voice of Influence: Ability to influence the voice, narrative, and customer experience of a rising industry leader.About AaniieAaniie is the creator of an industry-leading platform designed to support organizations that deliver care in the home &ndash; from childcare to senior care. With a mission to simplify the world of care with technology, Aaniie includes everything care providers need to manage care &ndash; from marketing to scheduling to billing and back-office functions. Through our focus on automation, we are changing how care is delivered while maintaining a human connection at the center of everything we do. Our fast-growing platform is currently used by over a thousand organizations throughout the United States.Ready to Apply?If you're ready to take ownership, drive measurable results, and help us revolutionize the care industry, we want to hear from you.Please submit your resume and a cover letter explaining why you are the ideal candidate for this role.Aaniie is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.Job Type: Full-timePay: $70,000.00 - $85,000.00 per yearBenefits:<ul><li>401(k)</li><li>401(k) matching</li><li>Flexible schedule</li><li>Life insurance</li><li>Paid time off</li></ul>Work Location: Hybrid remote in Eau Claire, WI 54701

Shasta Dental Services

Job Summary We are seeking an energetic and visionary Marketing Director to lead our marketing initiatives and drive brand growth across multiple channels. In this pivotal role, you will develop and execute comprehensive marketing strategies that elevate our market presence, engage target audiences, and generate measurable results. Your leadership will inspire innovative campaigns, optimize digital platforms, and harness data-driven insights to propel our organization forward. This is a dynamic opportunity for a strategic thinker passionate about shaping brand narratives and delivering impactful marketing solutions on a global scale.Responsibilities<ul><li>Develop and implement integrated marketing strategies that align with organizational goals, focusing on multichannel marketing, referral sources from other Dental Providers, digital marketing, and content marketing.</li><li>Lead the creation and execution of compelling campaigns across social media platforms, including Facebook Advertising, to enhance brand visibility and engagement.</li><li>Oversee SEO (Search Engine Optimization) efforts to improve organic search rankings and increase website traffic through keyword research, content optimization, and technical audits.</li><li>Manage advertising sales initiatives by collaborating with office managers and teams to create effective advertising solutions that meet our doctor and office needs, while supporting company objectives.</li><li>Supervise the development of engaging content for various channels, including email marketing campaigns, print advertising, and e-commerce platforms built on WordPress or similar CMS tools.</li><li>Coordinate product management activities by aligning marketing efforts with product launches, updates, and lifecycle management.</li><li>Oversee budgeting processes for marketing campaigns, ensuring optimal allocation of resources across digital ads (Google AdWords), print media, and other promotional activities.</li><li>Conduct market research to identify industry trends, competitive positioning, and customer insights that inform strategic decisions.</li><li>Lead performance marketing efforts by setting KPIs, tracking conversions, and optimizing campaigns for lead generation and sales growth.</li><li>Drive B2B marketing initiatives by developing targeted outreach strategies for business clients and partners.</li><li>Manage cross-functional teams including content creators, designers, analysts, and external vendors to ensure cohesive campaign execution.</li></ul>Skills<ul><li>Strong knowledge of multichannel marketing approaches integrating digital advertising, email campaigns, print media, and e-commerce solutions.</li><li>Experience in advertising sales with the ability to craft compelling proposals tailored to client needs.</li><li>Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) for content creation and branding assets.</li><li>Basic understanding of digital marketing tools such as Google Analytics, Google AdWords (now Google Ads), Facebook Advertising Manager, and marketing automation platforms.</li><li>Skilled in content marketing development including copywriting for diverse formats like blogs, landing pages, newsletters, and product descriptions.</li><li>Familiarity with WordPress CMS platform along with basic HTML skills for website management and optimization.</li><li>Strong research capabilities to analyze market trends and consumer behavior insights that inform strategic planning.</li><li>Experience in performance marketing techniques focused on conversion optimization through data analysis and iterative testing.</li><li>Knowledge of B2B marketing strategies aimed at building long-term relationships with corporate clients.</li><li>Budgeting expertise to plan campaigns efficiently while maximizing impact within financial constraints.</li><li>Excellent communication skills combined with the ability to lead cross-functional teams toward shared objectives. Join us as a Marketing Director if you&rsquo;re ready to energize our brand presence through innovative strategies! Bring your passion for digital excellence&mdash;your leadership will shape our future success!</li></ul>Job Type: Full-timePay: $73,526.65 - $90,000.00 per yearBenefits:<ul><li>401(k)</li><li>Dental insurance</li><li>Employee discount</li><li>Flexible schedule</li><li>Flexible spending account</li><li>Health insurance</li><li>Health savings account</li><li>Life insurance</li><li>Paid time off</li><li>Professional development assistance</li><li>Retirement plan</li><li>Vision insurance</li></ul>Work Location: In person

Webook

Role Overview :The Product Director will lead the vision, strategy, and execution of the webook.com digital platform, ensuring it meets customer needs and drives business growth. This role combines strategic thinking with hands-on leadership, guiding cross-functional teams to deliver innovative, high-quality products that enhance user experience and strengthen our market position. Key Responsibilities Product Vision &amp; Strategy <ul> <li>Define and communicate a clear product vision and long-term strategy aligned with company goals.</li> <li>Identify market opportunities, customer needs, and industry trends to inform the product strategy and roadmap decisions.</li> <li>Lead the creation of innovative features and enhancements that strengthen webook s competitive advantage.</li> </ul> Product Development &amp; Execution <ul> <li>Oversee the entire product lifecycle from concept to launch to continuous improvement.</li> <li>Prioritize product initiatives based on data, business impact, and customer feedback.</li> <li>Collaborate with engineering, design, marketing, and operations to ensure timely, high-quality product delivery.</li> </ul> Leadership &amp; Stakeholder Management <ul> <li>Lead, mentor, and grow a high-performing product management team.</li> <li>Partner with business leaders to ensure product goals align with sales, marketing, and operational strategies.</li> <li>Represent the product vision and roadmap to internal teams, executives, and external stakeholders.</li> </ul> Performance &amp; Optimization <ul> <li>Define key product metrics (KPIs) and track performance to ensure product-market fit and growth.</li> <li>Use data and insights to iterate and optimize the user experience and platform performance.</li> <li>Drive product adoption, engagement, and retention through innovative features and seamless user journeys.</li> </ul>

Product Director

Flare Burger LLC

The Marketing Director will lead the development, execution, and optimization of the company&rsquo;s marketing strategy within the fast-moving Food &amp; Beverage environment. This role requires a strong understanding of brand management, product launches, digital marketing, SEO, social media, and consumer behavior. The ideal candidate will have proven experience in high-growth F&amp;B or FMCG companies and a track record of driving revenue and brand visibility.Key ResponsibilitiesStrategic Leadership<ul><li>Develop and implement a comprehensive marketing strategy aligned with business goals.</li><li>Lead brand positioning, market growth initiatives, and customer acquisition strategies.</li><li>Oversee marketing budgeting and forecasting.</li></ul>Brand &amp; Product Marketing<ul><li>Manage end-to-end product launch plans, including pricing, packaging, promotion, and communication.</li><li>Ensure brand consistency across all channels and consumer touchpoints.</li><li>Conduct market research, competitive analysis, and consumer insights studies.</li></ul>Digital Marketing, SEO &amp; Social Media<ul><li>Lead digital transformation initiatives to grow the company&rsquo;s online presence.</li><li>Oversee SEO strategy (on-page, off-page, technical SEO) to increase organic reach and ranking.</li><li>Direct social media strategy across platforms (Facebook, Instagram, TikTok, YouTube, LinkedIn, etc.).</li><li>Manage content creation, performance marketing, and influencer partnerships.</li><li>Analyze digital performance metrics and optimize campaigns to improve conversions.</li></ul>Sales &amp; Business Growth Support<ul><li>Collaborate with sales teams to support trade marketing, promotions, and channel strategies.</li><li>Lead marketing efforts for B2B and B2C channels, including retail, online, and food-service.</li><li>Drive customer engagement, loyalty, and retention programs.</li></ul>Team Management<ul><li>Lead, mentor, and develop a high-performing marketing team.</li><li>Manage external agencies, freelancers, and marketing partners.</li><li>Oversee operational efficiency, workflows, and project management within the department.</li></ul>Qualifications &amp; Experience<ul><li>Bachelor&rsquo;s degree in Marketing, Business, Communications, or related field; MBA is a plus.</li><li>10+ years of marketing experience in FMCG or F&amp;B industry, with at least 3&ndash;5 years in a leadership role.</li><li>Strong knowledge of digital marketing, SEO, SEM, and social media management.</li><li>Proven experience managing brand portfolios and launching successful F&amp;B products.</li><li>Strong analytical, creative thinking, and decision-making skills.</li><li>Excellent leadership, communication, and stakeholder management abilities.</li></ul>Key Skills<ul><li>Strategic Planning &amp; Execution</li><li>Brand Management</li><li>Digital Marketing &amp; SEO</li><li>Social Media Strategy</li><li>Market Research &amp; Consumer Insights</li><li>Campaign Management</li><li>Budget Management</li><li>Team Leadership</li><li>Performance Marketing</li><li>Influencer Marketing</li></ul>Why Join Us<ul><li>Opportunity to lead marketing for a fast-growing F&amp;B brand.</li><li>Dynamic, innovative, and collaborative work environment.</li></ul>Job Type: Full-time

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