product marketing director

Apres Nail

<div>Apr&egrave;s Nail has innovated the nail market as the creator of Gel X. Our mission is to improve nail industry standards and the lives of nail artists by providing innovative products that help both them and their services thrive. Our nails are seen everywhere, from the Met Gala to the Oscars to your local nail salon. The Gel X revolution is real, and we're looking for our next great team member! 
OVERVIEW
The Product Marketing Director will own the full product commercialization lifecycle&mdash;from strategy and positioning to go-to-market execution and post-launch optimization. This senior leader will shape how the brand shows up across all channels, including eCommerce, Wholesale, and Marketplace (Amazon and others). This role is responsible for developing compelling sales points, driving cross-channel performance, and ensuring product initiatives meet both revenue and brand objectives. The ideal candidate brings deep beauty CPG expertise, excellent cross-functional leadership, and experience navigating complex multi-channel environments, including at least 4&ndash;5 years managing or collaborating closely with marketplace channels. 
CORE RESPONSIBILITIES
Product &amp; Brand Strategy<ul><li>
Lead product positioning and messaging frameworks for every SKU and product line, ensuring consistency and effectiveness across DTC, wholesale retail partners, and marketplace channels.</li><li>
Own the product portfolio strategy, including line architecture, segmentation, innovation/renovation planning, and competitive whitespace identification.</li><li>
Collaborate with Product &amp; Project team on competitive analysis and ongoing market research to guide long-term product and category strategy.</li></ul>
Go-to-Market (GTM) Leadership<ul><li>
Develop and oversee comprehensive GTM strategies for new launches across all channels, tailoring messaging, promotional structure, and activation tactics by channel.</li><li>
Partner with Creative, Brand, and Sales teams to deliver impactful launch assets, toolkits, and product storytelling.</li><li>
Lead cross-functional launch planning, aligning timelines, forecasts, inventory planning, merchandising, and promotional cadence.</li></ul>
Omnichannel Channel Strategy<ul><li>
Build and optimize channel-specific strategies (DTC, Wholesale, Marketplace) in partnership with the relevant channel owners.</li><li>
Oversee merchandising and product strategy for each channel, ensuring consistent yet channel-optimized representation.</li><li>
Develop the unified pricing and promotional strategy and ensure channel governance to protect brand equity and profitability.</li><li>
Drive product bundling strategies, core merchandising principles, and evergreen vs. seasonal assortment planning across all channels.</li></ul>
Sales Enablement &amp; Trade Marketing<ul><li>
Develop sales enablement tools including product sales decks, competitive comparisons, and retailer presentations.</li><li>
Lead trade marketing strategy and execution, including seasonal assortments, promotional calendars, and merchandising assets.</li></ul>
Performance Management &amp; Optimization<ul><li>
Own SKU performance analysis, including cross-channel velocity, contribution margin, and merchandising effectiveness.</li><li>
Lead product lifecycle management, from launch ramp and growth acceleration to rationalization and end-of-life decisions.</li><li>
Deliver performance reporting and actionable insights on launch success, product mix, and channel health.</li><li>
Provide forecasting guidance and demand planning inputs based on consumer insights, historical performance, and channel behaviors.</li></ul>
Leadership &amp; Cross-Functional Collaboration<ul><li>
Manage and mentor product marketing managers/specialists, providing strategic guidance and fostering high performance.</li><li>
Act as the central cross-functional hub between Product Development, Brand, Sales, Operations, and Finance.</li><li>
Present product and channel strategies, insights, and recommendations to executive leadership.</li></ul> 
KEY METRICS &amp; KPIs
Revenue &amp; Profitability<ul><li>
Product revenue growth and profitability/margin</li><li>
Average Order Value (AOV)</li></ul>
Product &amp; Channel Performance<ul><li>
Sell-through and velocity by SKU and by channel (DTC, Wholesale, Marketplace)</li><li>
Channel-specific KPIs such as digital shelf metrics, content health, and retailer scorecards</li></ul>
Launch Success<ul><li>
Performance against forecast in the first 30/60/90 days</li><li>
Retail velocity, DTC conversion, and marketplace ranking trajectory</li><li>
Consumer engagement metrics (reviews, UGC, CRM response)</li></ul>
Portfolio &amp; Efficiency<ul><li>
Product mix optimization</li><li>
SKU rationalization outcomes</li><li>
CAC efficiency by product or campaign</li><li>
Trade promotion ROI</li></ul> 
REQUIRED EXPERIENCE &amp; QUALIFICATIONS<ul><li>
7&ndash;10+ years in product marketing, brand marketing, or category management within beauty or CPG.</li><li>
At least 4&ndash;5 years of direct experience in marketplace or retail.com channels, plus familiarity with DTC and wholesale environments.</li><li>
Proven success leading cross-channel product launches with measurable business impact.</li><li>
Strong analytical skills and ability to translate performance data into actionable strategies.</li><li>
Strong cross-functional leadership experience, especially across Product Development, Brand, Sales, Finance, and Operations.</li><li>
Exceptional communication, storytelling, and executive presentation skills.</li><li>
Comfortable operating both strategically and hands-on in a fast-paced, high-growth environment.</li></ul> 
PREFERRED EXPERIENCE<ul><li>
Experience using digital shelf and marketplace analytics tools (Profitero, Stackline, Helium10, etc.)</li><li>
Familiarity with paid media and channel attribution dynamics</li><li>
Background in beauty accessories, color cosmetics, or skincare</li><li>
Experience supporting global product marketing or multi-region assortments</li></ul> 

The pay range for this role is: 
140,000 - 150,000 USD per year(Gale)</div>

Product Marketing Director

UL Solutions

<div>Reporting to the Vice President - Growth &amp; Business Marketing, the Marketing Director &ndash; Risk &amp; Compliance Software leads the Risk and Compliance Software marketing team and is responsible for demand generation, product marketing, and partner marketing across the portfolio. This leader has a dotted line to the EVP &amp; President of Risk &amp; Compliance Software and works closely with a global team of commercial leaders, sales leaders and product managers to successfully commercialize products, develop and execute marketing strategies that support top-line growth. The role will direct a team of managers and senior managers who oversee a global team of 13 marketing professionals. 
The Marketing Director &ndash; Risk &amp; Compliance Software translates technical product capabilities into customer value in the $10 billion third-party risk, product stewardship and sustainability component of the Governance, Risk and Compliance (GRC) software market. This leader is responsible for the development of product value propositions, end-to-end market positioning, go-to-market strategies and tactical implementation. 
As a marketing leader in a fast-growing business, you will help bring business strategy to life through UL Solutions&rsquo; ULTRUS software portfolio, which includes new AI-powered releases that support compliance and sustainability goals, enabling customers to manage regulatory requirements, operationalize sustainable practices and complement our testing, inspection and certification services.</div>
 <div><ul><li>Translates technical products and features into customer benefits.
</li><li>Follows and analyzes market trends to position products.
</li><li>Develops product marketing strategies (e.g., advertising, product launching).
</li><li>Craft product messages across marketing channels (landing pages, ad campaigns, etc.).
</li><li>Maintains marketing product/industry expertise and ensures connectivity with commercial teams.
</li><li>Maintains product-level strategy materials, including personas and market positioning.
</li><li>Collaborates with the business team to uncover insights for developing marketing and branding strategies for existing and new products
</li><li>Conducts meetings regularly with sales management to review pipeline, resolve challenges, brainstorm possible solutions, and provide training.
</li><li>Attend conventions, conferences, and trade shows, preparing engaging displays and collateral as needed, and provide post-event reports and analysis.
</li><li>Directs team to ensure products are well-positioned within industry marketing strategies.
</li><li>Manages the performance of direct reports by developing accountability, establishing performance objectives, providing career counseling, feedback, and guidance, and ensuring all policies are understood and adhered to.</li></ul></div>
 <div><ul><li>University Degree (Equivalent to a Bachelor&rsquo;s degree) in Marketing or a related discipline.
</li><li>10 years&rsquo; experience in marketing. 5 years managing teams
</li><li>Master&rsquo;s in Business Administration or Marketing or a related field, preferred.
</li><li>Software experience required.
</li><li>Expert and disciplined communicator.
</li><li>Strong collaboration. Drives team engagement and team building.
</li><li>Works well in a matrix organization.
</li><li>Excellent facilitation, project planning and management.
</li><li>Strong business acumen.
</li><li>Budget management, negotiation, and financial analysis skills.
</li><li>Very strong capabilities and experience working with senior executive leaders, adept at critical stakeholder management.
</li><li>Extensive experience and expertise with marketing strategy creation and portfolio/industry marketing.
</li><li>Expert management abilities to guide direct reports and matrixed resources.
</li></ul>Total Rewards: We understand compensation is an important factor as you consider the next step in your career . The estimated salary range for this position is $165,000 to $219,000 and is based on multiple factors, including job-related knowledge/skills, experience, geographical location, as well as other factors. This position is eligible for annual bonus compensation with a target payout of 30% of the base salary and a 30% RSU grant. This position also provides health benefits such as medical, dental and vision; wellness benefits such as mental and financial health; and retirement savings (401K) commensurate with the standard rewards offered in each individual location or country. We also provide full-time employees with paid time off including vacation (20 days), holiday including floating holidays (12 days) and sick time off (72 hours). 
#LI-WM #LI-HYBRID</div>
 <div>A global leader in applied safety science, UL Solutions (NYSE: ULS) transforms safety, security and sustainability challenges into opportunities for customers in more than 110 countries. UL Solutions delivers testing, inspection and certification services, together with software products and advisory offerings, that support our customers&rsquo; product innovation and business growth. The UL Mark serves as a recognized symbol of trust in our customers&rsquo; products and reflects an unwavering commitment to advancing our safety mission. We help our customers innovate, launch new products and services, navigate global markets and complex supply chains, and grow sustainably and responsibly into the future. Our science is your advantage.</div>
 We may not help develop smart homes of the future, inspect the New Year&rsquo;s Eve ball or work in state-of-the-art labs&hellip; but we do tell people about it. It&rsquo;s our brand, stories and campaigns that drive the growth of our business, open us up to new opportunities and let the world know how we&rsquo;re making a difference. Our full-service team, which includes award-winning in-house creatives, collaborates to share ideas, tell our story and connect with people around the world. Join our team and spread the word about an organization that&rsquo;s working at the forefront of innovation to shape a safer world.

Director Business Marketing

Argaam Investments

<div>
 
 
 Location:
 
 Cairo/Riyadh (Hybrid)
 
 
 
 
 
 
 Role Overview
 
 
 
 Argaam is seeking a
 
 Product Director
 
 to lead the development of data-driven digital products serving investors, financial professionals, and institutions. The role will own the
 
 product lifecycle end-to-end
 
 , from product strategy and roadmap definition to execution and growth.
 
 
 The ideal candidate combines
 
 product strategy, financial data understanding, and strong execution capabilities
 
 to transform Argaam&rsquo;s assets (content, data, analytics) into scalable
 
 subscription-based and AI-enabled products
 
 .
 
 
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Define and execute product strategy aligned with Argaam&rsquo;s vision to become a
 
 leading financial data and intelligence platform
 
 .
 </li>
 <li>
 Own the
 
 full product lifecycle
 
 : Discovery, planning, development, launch, iteration.
 </li>
 <li>
 Translate strategic initiatives into
 
 Themes &rarr; Epics &rarr; User Stories
 
 for engineering teams.
 </li>
 <li>
 Manage product backlog and sprint planning within agile frameworks.
 </li>
 <li>
 Work closely with
 
 engineering, design, and data teams
 
 to deliver high-quality releases.
 </li>
 <li>
 Define product requirements documents (PRDs) and functional specifications.
 </li>
 <li>
 Lead the development of products such as Investor dashboards and analytics tools, Company and sector intelligence platforms, Market data APIs, Portfolio analysis tools, AI-powered insights and alerts
 </li>
 <li>
 Understand the needs of key segments: retail investors,institutional investors,analysts and corporates
 </li>
 <li>
 Conduct
 
 user interviews, product analytics, and market research
 
 .
 </li>
 <li>
 Define clear value propositions and user journeys.
 </li>
 <li>
 Design and optimize
 
 subscription models and paywall strategies
 
 .
 </li>
 <li>
 Work closely with Sales and Marketing to support: B2B subscriptions, enterprise products, data licensing
 </li>
 <li>
 Define and monitor
 
 product growth KPIs
 
 .
 </li>
 </ul>
 
 
 
 
 Required Qualifications
 
 
 
 
 Experience
 
 
 <ul>
 <li>
 6&ndash;10+ years experience in
 
 product management
 
 </li>
 <li>
 Experience building
 
 data platforms, fintech, or SaaS products
 
 </li>
 <li>
 Experience building and working with
 
 engineering and agile teams
 
 </li>
 </ul>
 
 
 Domain Knowledge
 
 
 
 Strong preference for candidates with exposure to:
 
 <ul>
 <li>
 financial markets
 </li>
 <li>
 financial data platforms
 </li>
 <li>
 investment analytics
 </li>
 <li>
 fintech products
 </li>
 </ul>
 
 
 
 
 Required Skills
 
 
 
 
 Product Management
 
 
 <ul>
 <li>
 Product lifecycle management
 </li>
 <li>
 Product roadmap planning
 </li>
 <li>
 Agile / Scrum methodologies
 </li>
 <li>
 Product discovery frameworks
 </li>
 </ul>
 
 
 Data &amp; Technology
 
 
 
 Understanding of:
 
 <ul>
 <li>
 data platforms
 </li>
 <li>
 APIs
 </li>
 <li>
 analytics products
 </li>
 <li>
 AI/ML-enabled products
 </li>
 </ul>
 
 
 Analytical Skills
 
 
 <ul>
 <li>
 Data-driven decision making
 </li>
 <li>
 Experimentation and A/B testing
 </li>
 <li>
 Product metrics analysis
 </li>
 </ul>
</div>

Product Director

Cell Signaling Technology, Inc

<div>Who we are&hellip;

Cell Signaling Technology (CST) is a different kind of life sciences company, one founded, owned, and run by active research scientists, with the highest standards of product and service quality, technological innovation, and scientific rigor for over 20 years. We consistently provide fellow scientists around the globe with best-in-class products and services to fuel their quests for discovery.

Helping researchers find new solutions is our main mission every day, but it's not our only mission. We're also dedicated to helping identify solutions to other problems facing our world. We believe that all businesses must be responsible and work in partnership with local communities, while seeking to minimize their environmental impact. That's why we joined 1% for the Planet as its first life science member, and have committed to achieving net-zero emissions by 2029.

The role...

The Product Marketing Manager will be responsible for our Epi/Epi Apps &amp; Dev Bio portfolios and champion the evolution of our downstream customer communication processes. Reporting to the Associate Director of Product Marketing, you will be instrumental in defining and implementing the global go-to-market strategy, compelling positioning, and resonant messaging that will highlight product differentiation and value to further solidify CST as a leader within Epi/Epi Apps &amp; Dev Bio in the larger context of the Cancer Discovery Research market segment campaign. You will also be called on to ensure that your specific portfolio is included in other relevant disease focus areas (including but not limited to NDG, I/O, Autoimmunity), market segments (Biopharma) and applications (WB, IP, IHC, mIHC, IF, Flow, ELISA &amp; ELISA-like, Spatial Biology and Single-Cell) that align to the defined corporate areas of focus. Your commercial expertise and leadership will ensure the consistent development of impactful messaging/collateral and the creation of effective sales tools &amp; training programs that enhance customer engagement. Your efforts will help optimize our existing portfolio, launch new products and services, and drive market leadership through integrated, sales-aligned marketing campaigns. There will also be a focus on expanding market share, enhancing customer engagement, and positioning our offerings as a market leader. This is an onsite role based in the Danvers, MA office.

You'll have the opportunity to...

Product Marketing Strategy / Positioning (25%):
<ul>
<li>Create and implement a strategic product marketing plan that highlights product differentiation and value (including pricing and channel strategy) aligned with business objectives, supporting the existing portfolio, product launches, customer acquisition, and revenue growth.</li>
<li>Develop compelling product positioning and messaging that differentiates the portfolio and resonates with key audiences across multiple customer segments (Academia, BioPharma, CRO/CDMO)</li>
<li>Ensure alignment with brand and corporate strategies across all product marketing efforts.</li>
<li>Establish frameworks and metrics to measure the success of product launches, including adoption rates, customer feedback, and sales performance.</li>
</ul>
Campaign Development &amp; Execution (25%):
<ul>
<li>Design and execute integrated marketing campaigns to drive product adoption, protect market share, and expand into new markets.</li>
<li>Oversee the creation and ongoing maintenance of compelling product content (including web, collateral, whitepapers, webinars, case studies, blogs) that educates target audiences and supports campaign objectives.</li>
<li>Collaborate with MarCom and Channel Owners to ensure campaign tactics leverage multimedia, social media, and digital marketing strategies to enhance portfolio awareness and generate high-quality leads.</li>
<li>Collaborate with regional marketing teams to localize campaigns and ensure alignment with market-specific strategies.</li>
<li>Integrate customer feedback (VoC) into campaign strategies to enhance relevance and impact.</li>
</ul>
Sales Enablement &amp; Collaboration (20%):
<ul>
<li>Partner with sales teams to develop and deliver training, tools, and resources to effectively communicate product benefits and value propositions that drive customer engagement and conversion.</li>
<li>Align marketing initiatives with sales strategies to optimize lead generation, pipeline velocity, and revenue growth.</li>
<li>Lead regular training sessions to ensure that sales and customer-facing teams are prepared to represent the product portfolio.</li>
<li>Support distributors and e-commerce platforms with targeted resources and programs to drive sales success.</li>
</ul>
Market Analysis &amp; Competitive Intelligence (10%):
<ul>
<li>Conduct ongoing market research to identify industry trends, customer pain points, and competitive offerings.</li>
<li>Leverage insights to identify market opportunities and threats, informing pricing strategies, product roadmaps, and differentiation tactics.</li>
<li>Develop market segmentation and customer personas based on data-driven insights to guide targeted marketing efforts.</li>
<li>Provide actionable recommendations to improve market share and customer satisfaction based on continuous product performance analysis.</li>
</ul>
Portfolio Strategy and Expansion (10%):
<ul>
<li>Partner with R&amp;D and broader Strategic Marketing to develop and execute a comprehensive roadmap to enhance the reagent antibody portfolio through new products, services, diversification, and applications.</li>
<li>Build robust business cases for portfolio expansion, including market opportunity assessments and revenue projections.</li>
</ul>
Performance Tracking &amp; Reporting (5%):
<ul>
<li>Work with MarCom and Channel Owners to define KPIs and success metrics to evaluate the effectiveness of product marketing campaigns and initiatives.</li>
<li>Use analytics to monitor product performance, market share, and campaign results, reporting insights to senior leadership.</li>
</ul>
Cross-functional Leadership (5%):
<ul>
<li>Collaborate closely with Strategic Marketing, Product Management, MarCom, Sales, and R&amp;D to ensure alignment on product development and marketing initiatives.</li>
<li>Partner with regional sales teams to ensure effective product positioning, sales enablement, and the development of relevant sales tools.</li>
<li>Engage with Operations, Regulatory, and Customer Support teams to ensure product quality, compliance, and a seamless customer experience.</li>
</ul>
Who you are and what you bring to the team...
<ul>
<li>BS in Life Sciences focus area 5+ years of experience in product marketing or related role.</li>
<li>Experience managing a reagent product line with demonstrated success.</li>
<li>Experience working with global sales channels and distributors.</li>
</ul>
Ideally, you have...
<ul>
<li>Advanced degree, ie.MBA or PhD.</li>
<li>Experience with Pragmatic or similar marketing frameworks.</li>
<li>Excellent communication skills Ability to build strong cross-functional relationships.</li>
<li>Strong problem-solving skills and willingness to think outside the box.</li>
<li>Ability to work independently and collaboratively in a dynamic and fast-paced environment.</li>
</ul>
Physical Conditions/Physical Requirements...
<ul>
<li>Work environment is typically quiet for independent desk work and virtual meetings.</li>
<li>The ability to perform repetitive motions with the wrists, hands, and fingers.</li>
<li>The ability to extend hands and arms in any direction to access materials, equipment, or a keyboard.</li>
<li>The ability to sit for long periods of time (often more than 70% of the workday).</li>
<li>Ability to view and read information from a computer monitor, reports, and documents.</li>
<li>This position is based in the Danvers, MA office.</li>
</ul>
This position has a starting base salary range of $111,000 - $161,000 per year, which the company, in good faith, reasonably expects to pay for this role at the time of posting. Actual compensation within this range will be determined based on factors including, but not limited to, relevant skills, qualifications, experience, and internal equity.

What we offer...

At Cell Signaling Technology (CST), we recognize that people will always be our most important asset. Providing a safe, inclusive, and stimulating working environment that understands the importance of diversity, human dignity, and meaningful work is as important as establishing company policies that incorporate excellent health insurance and pay benefits. We recognize that the development of people is the key to their happiness and thus ensure every employee has impactful discussions with their manager and develops actionable performance and professional development plans. Lastly, we are committed to engaging and supporting our employees in committees and philanthropy that benefit their local communities and environment through community investment programs.

Benefits
<ul>
<li>Medical (BCBS) and Dental (Delta Dental) plans paid at 90%</li>
<li>Vision Insurance</li>
<li>Life Insurance, Short and Long Term Disability</li>
<li>Flexible Spending accounts</li>
<li>401(k) Plan with 6% match</li>
<li>Tuition Reimbursement</li>
<li>Generous PTO package</li>
<li>Parental Leave</li>
<li>Pet Insurance</li>
<li>Employee Assistance Program</li>
<li>Onsite Subsidized Cafeteria</li>
<li>Free Parking</li>
</ul>
Cell Signaling Technology (CST) is committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, genetic information, status as a veteran or as a member of the military or status in any group protected by applicable federal or state laws.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

AGENCIES

All resumes submitted by search firms/employment agencies to any employee at Cell Signaling Technology (CST) via email, the Internet, or in any form and/or method will be deemed the sole property of CST unless CST engaged such search firms/employment agencies for this position and a valid agreement with CST is in place. In the event a candidate who was submitted outside of the CST agency engagement process is hired, no fee or payment of any kind will be paid.

If you are a California resident, more details on how we process your personal information can be found here.</div>

Product Marketing Manager

ElGouna Film Festival

<div><div>&lsquo;&rsquo;Join Our GFF Team &lsquo;&rsquo; We are looking for Rockstar, Spirited, Outgoing and energetic &lsquo;&rsquo;Marketing Director &lsquo;&rsquo; 
</div><div>
What we&rsquo;re looking for:</div><div>
As the Marketing Director for El Gouna Film Festival, you will be responsible for developing and executing comprehensive marketing strategies to promote the festival, increase its visibility, and drive audience engagement. You will work in a dynamic and fast-paced environment, collaborating with a diverse team of professionals to ensure the success of the festival. Your role will involve Managing a wide range of marketing activities and initiatives, Requiring strong leadership, strategic Thinking, and a deep understanding of the global film industry. 
</div><div>
Roles &amp; Responsibilities:</div><ul><li>
Develop and implement a comprehensive marketing plan, to enhance the festival's brand awareness and reach a diverse global audience. including objectives, strategies, and tactics to increase awareness and drive attendance for the El Gouna Film Festival.</li><li>
Oversee the development and maintenance of the festival's brand, ensuring consistency and coherence across all marketing materials Including promotional campaigns, press releases, digital content, and advertising collateral.</li><li>
 Develop and manage the festival's digital presence, including the website, social media channels, and email campaigns. Monitor and analyse the performance of digital marketing campaigns and make data-driven decisions to optimize results.</li><li>
Analyse marketing data and metrics to evaluate the impact of campaigns, identify areas for improvement, and optimize marketing performance.</li><li>
The Marketing department may focus on creating content for social media that supports the festival's overall communications Department plan and messaging.</li><li>
Plan and execute advertising campaigns across various channels, such as print, radio, online, and outdoor. Manage promotional partnerships and coordinate promotional activities.</li><li>
Oversee the development of festival-related content, including blog posts, articles, videos, and other multimedia assets.</li><li>
Collaborate with the programming and events team to promote screenings, panel discussions, workshops, and other festival special events, media partners, sponsors, and stakeholders to maximize promotional opportunities and secure media coverage for the festival.</li><li>
 Develop and manage the marketing budget, ensuring effective allocation of resources and monitoring expenses to stay within budget.</li><li>
Manage and lead the marketing team, providing guidance, support, and mentorship to ensure a high level of performance, professional development and successful execution of marketing initiatives.</li><li>
</li></ul><div>
Qualifications &amp; Requirements:</div><ul><li>
Bachelor's degree in marketing, communications, business or a related field master&rsquo;s degree is a plus.</li><li>
Proven experience of 10 years or more in marketing and promotions within the film industry or related fields, with a strong understanding of international film festivals.</li><li>
Strong knowledge of digital marketing, social media, and content marketing.</li><li>
Excellent communication, presentation, and interpersonal skills.</li><li>
Strong organizational and project management skills, with the ability to manage multiple projects simultaneously.</li><li>
Experience in managing budgets and allocating resources effectively.</li><li>
Leadership experience and the ability to lead and motivate a team.</li><li>
Strong project management skills and the ability to multitask in a fast-paced, deadline-driven environment.</li><li>
A passion for film and the arts, with a deep understanding of global cinema and the evolving landscape of the film industry.</li></ul><div></div> 
About Elgouna Film Festival: 
El Gouna Film Festival, founded in 2017, is one of the leading festivals in the MENA region. GFF aims to showcase a wide variety of films for a passionate and knowledgeable audience, while fostering better communication between cultures through the art of filmmaking. Its goal is to connect filmmakers from the region with their international counterparts in the spirit of cooperation and cultural exchange. The festival is committed to the discovery of new voices and strives to be a catalyst for the development of cinema in the Arab world, especially through its industry arm CineGouna Platform.</div>

Marketing Director

El Gouna Film Festival

<div>
 &lsquo;&rsquo;Join Our GFF Team &lsquo;&rsquo; We are looking for Rockstar, Spirited, Outgoing and energetic &lsquo;
 
 &rsquo;Marketing Director
 
 &lsquo;&rsquo;
 
 
 
 What We&rsquo;re Looking For
 
 
 
 As the Marketing Director for El Gouna Film Festival, you will be responsible for developing and executing comprehensive marketing strategies to promote the festival, increase its visibility, and drive audience engagement. You will work in a dynamic and fast-paced environment, collaborating with a diverse team of professionals to ensure the success of the festival. Your role will involve Managing a wide range of marketing activities and initiatives, Requiring strong leadership, strategic Thinking, and a deep understanding of the global film industry.
 
 
 
 Roles &amp; Responsibilities
 
 
 
 <ul>
 <li>
 Develop and implement a comprehensive marketing plan, to enhance the festival's brand awareness and reach a diverse global audience. including objectives, strategies, and tactics to increase awareness and drive attendance for the El Gouna Film Festival.
 </li>
 <li>
 Oversee the development and maintenance of the festival's brand, ensuring consistency and coherence across all marketing materials Including promotional campaigns, press releases, digital content, and advertising collateral.
 </li>
 <li>
 Develop and manage the festival's digital presence, including the website, social media channels, and email campaigns. Monitor and analyse the performance of digital marketing campaigns and make data-driven decisions to optimize results.
 </li>
 <li>
 Analyse marketing data and metrics to evaluate the impact of campaigns, identify areas for improvement, and optimize marketing performance.
 </li>
 <li>
 The Marketing department may focus on creating content for social media that supports the festival's overall communications Department plan and messaging.
 </li>
 <li>
 Plan and execute advertising campaigns across various channels, such as print, radio, online, and outdoor. Manage promotional partnerships and coordinate promotional activities.
 </li>
 <li>
 Oversee the development of festival-related content, including blog posts, articles, videos, and other multimedia assets.
 </li>
 <li>
 Collaborate with the programming and events team to promote screenings, panel discussions, workshops, and other festival special events, media partners, sponsors, and stakeholders to maximize promotional opportunities and secure media coverage for the festival.
 </li>
 <li>
 Develop and manage the marketing budget, ensuring effective allocation of resources and monitoring expenses to stay within budget.
 </li>
 <li>
 Manage and lead the marketing team, providing guidance, support, and mentorship to ensure a high level of performance, professional development and successful execution of marketing initiatives.
 
 
 </li>
 </ul>
 
 Qualifications &amp; Requirements
 
 
 
 <ul>
 <li>
 Bachelor's degree in marketing, communications, business or a related field master&rsquo;s degree is a plus.
 </li>
 <li>
 Proven experience of 10 years or more in marketing and promotions within the film industry or related fields, with a strong understanding of international film festivals.
 </li>
 <li>
 Strong knowledge of digital marketing, social media, and content marketing.
 </li>
 <li>
 Excellent communication, presentation, and interpersonal skills.
 </li>
 <li>
 Strong organizational and project management skills, with the ability to manage multiple projects simultaneously.
 </li>
 <li>
 Experience in managing budgets and allocating resources effectively.
 </li>
 <li>
 Leadership experience and the ability to lead and motivate a team.
 </li>
 <li>
 Strong project management skills and the ability to multitask in a fast-paced, deadline-driven environment.
 </li>
 <li>
 A passion for film and the arts, with a deep understanding of global cinema and the evolving landscape of the film industry.
 
 
 </li>
 </ul>
 
 About Elgouna Film Festival
 
 
 
 El Gouna Film Festival, founded in 2017, is one of the leading festivals in the MENA region. GFF aims to showcase a wide variety of films for a passionate and knowledgeable audience, while fostering better communication between cultures through the art of filmmaking. Its goal is to connect filmmakers from the region with their international counterparts in the spirit of cooperation and cultural exchange. The festival is committed to the discovery of new voices and strives to be a catalyst for the development of cinema in the Arab world, especially through its industry arm CineGouna Platform.
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York Towers

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 Dwelleo is a Saudi AI-powered PropTech platform redefining how real estate decisions are made. From buying and renting to selling and investing, we combine verified data, intelligent insights, and complete transparency &mdash; empowering users to understand the market clearly and make confident decisions at every step.
 
 
 
 
 
 Position&nbsp;Summary&nbsp;
 
 
 
 
 
 
 The&nbsp;Marketing&nbsp;Director&nbsp;is&nbsp;responsible&nbsp;for&nbsp;shaping&nbsp;the&nbsp;company&rsquo;s&nbsp;marketing&nbsp;vision&nbsp;and&nbsp;ensuring&nbsp;the&nbsp;
 
 
 effective&nbsp;implementation&nbsp;of&nbsp;that&nbsp;vision&nbsp;across&nbsp;all&nbsp;regions.&nbsp;This&nbsp;role&nbsp;focuses&nbsp;on&nbsp;high-level&nbsp;strategy,&nbsp;brand&nbsp;
 
 
 alignment,&nbsp;and&nbsp;performance&nbsp;oversight&mdash;ensuring&nbsp;regional&nbsp;Performance&nbsp;marketing&nbsp;managers&nbsp;and&nbsp;media&nbsp;
 
 
 buyers&nbsp;drive&nbsp;successful,&nbsp;ROI-focused&nbsp;campaigns.&nbsp;While&nbsp;day-to-day&nbsp;campaign&nbsp;execution&nbsp;and&nbsp;reporting&nbsp;are&nbsp;
 
 
 managed&nbsp;by&nbsp;middle-level&nbsp;marketing&nbsp;staff,&nbsp;the&nbsp;director&nbsp;provides&nbsp;strategic&nbsp;leadership,&nbsp;performance&nbsp;
 
 
 guidance,&nbsp;and&nbsp;decision-making&nbsp;based&nbsp;on&nbsp;consolidated&nbsp;analytics&nbsp;and&nbsp;business&nbsp;priorities.&nbsp;
 
 
 
 
 
 
 Key&nbsp;Responsibilities&nbsp;
 
 
 
 
 
 
 
 Strategic&nbsp;Planning&nbsp;&amp;&nbsp;Market&nbsp;Insight&nbsp;
 
 
 
 ∙Develop&nbsp;and&nbsp;implement&nbsp;comprehensive&nbsp;marketing&nbsp;strategies&nbsp;aligned&nbsp;with&nbsp;sales&nbsp;and&nbsp;commercial&nbsp;
 
 
 objectives&nbsp;
 
 
 ∙Set&nbsp;and&nbsp;oversee&nbsp;measurable&nbsp;KPIs&nbsp;tied&nbsp;to&nbsp;lead&nbsp;generation,&nbsp;conversion,&nbsp;brand&nbsp;engagement,&nbsp;and&nbsp;
 
 
 ROI&nbsp;
 
 
 ∙Analyze&nbsp;market&nbsp;trends,&nbsp;customer&nbsp;behavior,&nbsp;and&nbsp;competitor&nbsp;activity&nbsp;to&nbsp;guide&nbsp;marketing&nbsp;direction&nbsp;
 
 
 ∙Adjust&nbsp;strategic&nbsp;direction&nbsp;based&nbsp;on&nbsp;performance&nbsp;data&nbsp;and&nbsp;business&nbsp;priorities&nbsp;
 
 
 
 
 
 
 Campaign&nbsp;Oversight&nbsp;&amp;&nbsp;Performance&nbsp;Monitoring&nbsp;
 
 
 
 ∙Supervise&nbsp;the&nbsp;execution&nbsp;of&nbsp;360&deg;&nbsp;marketing&nbsp;campaigns&nbsp;handled&nbsp;by&nbsp;Performance&nbsp;marketing&nbsp;
 
 
 managers/media&nbsp;buyers&nbsp;
 
 
 ∙Ensure&nbsp;alignment&nbsp;between&nbsp;regional&nbsp;campaign&nbsp;goals&nbsp;and&nbsp;overall&nbsp;company&nbsp;marketing&nbsp;strategy&nbsp;
 
 
 ∙Monitor&nbsp;lead&nbsp;generation&nbsp;effectiveness&nbsp;through&nbsp;reports&nbsp;provided&nbsp;by&nbsp;subordinate&nbsp;managers&nbsp;
 
 
 ∙Review&nbsp;campaign&nbsp;performance&nbsp;metrics&nbsp;to&nbsp;ensure&nbsp;consistency&nbsp;in&nbsp;quality,&nbsp;volume,&nbsp;and&nbsp;ROI&nbsp;targets&nbsp;
 
 
 
 
 
 
 Brand&nbsp;&amp;&nbsp;Reputation&nbsp;Management&nbsp;
 
 
 
 ∙Ensure&nbsp;consistent&nbsp;brand&nbsp;messaging&nbsp;across&nbsp;all&nbsp;digital&nbsp;and&nbsp;offline&nbsp;channels&nbsp;
 
 
 ∙Enforce&nbsp;brand&nbsp;guidelines&nbsp;and&nbsp;ensure&nbsp;adherence&nbsp;by&nbsp;all&nbsp;departments&nbsp;and&nbsp;external&nbsp;partners&nbsp;
 
 
 ∙Oversee&nbsp;brand&nbsp;positioning,&nbsp;public&nbsp;sentiment,&nbsp;and&nbsp;manage&nbsp;crisis&nbsp;communication&nbsp;strategies&nbsp;
 
 
 ∙Supervise&nbsp;PR&nbsp;initiatives,&nbsp;influencer&nbsp;partnerships,&nbsp;and&nbsp;brand&nbsp;ambassador&nbsp;activities&nbsp;
 
 
 
 
 
 
 Digital&nbsp;&amp;&nbsp;Offline&nbsp;Marketing&nbsp;Strategy&nbsp;
 
 
 
 ∙Provide&nbsp;strategic&nbsp;direction&nbsp;on&nbsp;digital&nbsp;marketing&nbsp;channels&nbsp;including&nbsp;SEO,&nbsp;SEM,&nbsp;paid&nbsp;media,&nbsp;social,&nbsp;
 
 
 and&nbsp;email&nbsp;
 
 
 ∙Oversee&nbsp;website&nbsp;structure,&nbsp;landing&nbsp;pages,&nbsp;and&nbsp;conversion&nbsp;funnel&nbsp;strategies&nbsp;in&nbsp;coordination&nbsp;with&nbsp;
 
 
 team&nbsp;leads&nbsp;
 
 
 ∙Guide&nbsp;offline&nbsp;marketing&nbsp;efforts,&nbsp;including&nbsp;real&nbsp;estate&nbsp;exhibitions,&nbsp;events,&nbsp;signage,&nbsp;and&nbsp;
 
 
 sponsorships&nbsp;
 
 
 ∙Encourage&nbsp;the&nbsp;adoption&nbsp;of&nbsp;new&nbsp;tools&nbsp;and&nbsp;technologies&nbsp;(e.g.&nbsp;AI,&nbsp;automation)&nbsp;to&nbsp;improve&nbsp;
 
 
 efficiency&nbsp;
 
 
 
 
 
 
 Team&nbsp;Leadership&nbsp;&amp;&nbsp;Development&nbsp;
 
 
 
 ∙Lead,&nbsp;mentor,&nbsp;and&nbsp;grow&nbsp;a&nbsp;multidisciplinary&nbsp;marketing&nbsp;team&nbsp;across&nbsp;regions&nbsp;
 
 
 ∙Set&nbsp;clear&nbsp;objectives&nbsp;and&nbsp;performance&nbsp;indicators&nbsp;for&nbsp;team&nbsp;members&nbsp;
 
 
 ∙Conduct&nbsp;quarterly&nbsp;performance&nbsp;reviews&nbsp;and&nbsp;implement&nbsp;training&nbsp;and&nbsp;succession&nbsp;planning&nbsp;
 
 
 ∙Coordinate&nbsp;with&nbsp;marketing&nbsp;managers/&nbsp;social&nbsp;buyers&nbsp;in&nbsp;each&nbsp;branch&nbsp;to&nbsp;ensure&nbsp;execution&nbsp;of&nbsp;
 
 
 centralized&nbsp;strategy&nbsp;
 
 
 
 
 
 
 Budgeting&nbsp;&amp;&nbsp;Resource&nbsp;Allocation&nbsp;
 
 
 
 ∙Manage&nbsp;the&nbsp;marketing&nbsp;department&rsquo;s&nbsp;overall&nbsp;budget&nbsp;and&nbsp;optimize&nbsp;resource&nbsp;distribution&nbsp;
 
 
 ∙Review&nbsp;and&nbsp;analyze&nbsp;campaign&nbsp;spend,&nbsp;cost-per-lead&nbsp;(CPL),&nbsp;and&nbsp;ROI&nbsp;through&nbsp;reports&nbsp;from&nbsp;team&nbsp;
 
 
 leads&nbsp;
 
 
 ∙Identify&nbsp;opportunities&nbsp;to&nbsp;improve&nbsp;cost-efficiency&nbsp;and&nbsp;maximize&nbsp;marketing&nbsp;impact&nbsp;
 
 
 
 
 
 
 Vendor&nbsp;&amp;&nbsp;Agency&nbsp;Oversight&nbsp;
 
 
 
 ∙Select&nbsp;and&nbsp;manage&nbsp;relationships&nbsp;with&nbsp;marketing&nbsp;agencies,&nbsp;influencers,&nbsp;and&nbsp;third-party&nbsp;service&nbsp;
 
 
 providers&nbsp;
 
 
 ∙Negotiate&nbsp;contracts&nbsp;and&nbsp;ensure&nbsp;deliverables&nbsp;align&nbsp;with&nbsp;expected&nbsp;results&nbsp;and&nbsp;standards&nbsp;
 
 
 
 
 
 
 Analytics,&nbsp;CRM&nbsp;&amp;&nbsp;Reporting&nbsp;
 
 
 
 ∙Consolidate&nbsp;and&nbsp;review&nbsp;marketing&nbsp;performance&nbsp;reports&nbsp;submitted&nbsp;by&nbsp;subordinate&nbsp;managers&nbsp;
 
 
 ∙Analyze&nbsp;overall&nbsp;marketing&nbsp;performance&nbsp;to&nbsp;guide&nbsp;budget&nbsp;planning&nbsp;and&nbsp;strategy&nbsp;adjustments&nbsp;
 
 
 ∙Use&nbsp;insights&nbsp;to&nbsp;evaluate&nbsp;regional&nbsp;effectiveness&nbsp;and&nbsp;shape&nbsp;high-level&nbsp;marketing&nbsp;roadmaps&nbsp;
 
 
 
 
 
 
 Compliance&nbsp;&amp;&nbsp;Regional&nbsp;Adaptation&nbsp;
 
 
 
 ∙Ensure&nbsp;all&nbsp;marketing&nbsp;activities&nbsp;comply&nbsp;with&nbsp;applicable&nbsp;regulations&nbsp;and&nbsp;brand&nbsp;standards&nbsp;
 
 
 ∙Oversee&nbsp;market&nbsp;research&nbsp;and&nbsp;adaptation&nbsp;strategies&nbsp;for&nbsp;target&nbsp;regions,&nbsp;including&nbsp;the&nbsp;Gulf&nbsp;and&nbsp;CIS&nbsp;
 
 
 countries&nbsp;
 
 
 &nbsp;
 
 
 
 Qualifications&nbsp;&amp;&nbsp;Requirements&nbsp;
 
 
 
 
 
 
 
 Education:&nbsp;
 
 
 
 ∙Bachelor&rsquo;s&nbsp;degree&nbsp;in&nbsp;Marketing,&nbsp;Business,&nbsp;or&nbsp;a&nbsp;related&nbsp;field&nbsp;(Master&rsquo;s&nbsp;degree&nbsp;preferred)&nbsp;
 
 
 
 
 
 
 Experience:&nbsp;
 
 
 
 ∙6+&nbsp;years&nbsp;in&nbsp;marketing&nbsp;role,&nbsp;including&nbsp;3+&nbsp;years&nbsp;in&nbsp;a&nbsp;senior&nbsp;leadership&nbsp;position,&nbsp;preferably&nbsp;in&nbsp;real&nbsp;
 
 
 estate,&nbsp;investments,&nbsp;or&nbsp;B2C&nbsp;sectors&nbsp;
 
 
 ∙Proven&nbsp;track&nbsp;record&nbsp;of&nbsp;managing&nbsp;international&nbsp;teams&nbsp;and&nbsp;campaigns&nbsp;
 
 
 ∙Deep&nbsp;understanding&nbsp;of&nbsp;digital&nbsp;marketing&nbsp;tools,&nbsp;analytics,&nbsp;and&nbsp;brand&nbsp;development&nbsp;
 
 
 
 
 
 
 Skills:&nbsp;
 
 
 
 ∙Strong&nbsp;strategic&nbsp;thinking&nbsp;and&nbsp;leadership&nbsp;skills&nbsp;
 
 
 ∙Excellent&nbsp;communication,&nbsp;team-building,&nbsp;and&nbsp;decision-making&nbsp;abilities&nbsp;
 
 
 ∙Proficiency&nbsp;in&nbsp;marketing&nbsp;technology,&nbsp;data&nbsp;analysis&nbsp;
 
 
 ∙Fluent&nbsp;in&nbsp;English&nbsp;and&nbsp;Arabic.&nbsp;
 
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