product marketing programs manager

The Jackson Laboratory

<div><p>The Product Marketing Manager is responsible for the development, execution and management of global marketing strategies and tactics that drive revenue growth for JMCRS and each business unit, ensuring that activities are in line with strategic objectives, support various programs such as demand generation, sales enablement, customer acquisition, customer retention, and product evangelism and is <b>accountable for marketing campaign performance. </b>Critical elements of successful performance include project leadership, self-motivation, negotiating and problem-solving skills. Incumbent should have a good understanding of developing marketing approaches and solid accountability for comprehensive <b>global </b>marketing campaign development, <b>including AOP </b>and execution.
</p><p></p><p>The salary range is $73,305 - $122,730. Salary will be determined based on qualifications and experience.</p><p></p><p><b>
Key Responsibilities (What you contribute)</b></p><p></p><ul><li>
Development of marketing strategy, channel execution plan and tactics per channel for a marketing campaign(s)</li><li>
Development of compelling, scientifically sound scientific content and messaging for campaigns and across <b>all marketing channels,</b> web, email, social, 3rd party and paid advertising, and conferences
</li><li>Will contribute to discussion and decision for budget and spending associated with marketing activities.
</li><li><b>Leads marketing tasks related to new product introduction processes,</b> ensuring product &amp; service launch success
</li><li><b>Develop and report out on key performance metrics </b>for campaign performance per marketing activities.
</li><li>Own strategy and attend key events &amp; conferences for assigned campaigns and portfolio
</li></ul><p></p><p><b>Minimum Qualifications:</b></p><ul><li>
Bachelor&rsquo;s degree in Life Sciences, marketing, communications, management or business or 5+ years of relevant marketing experience. Master's degree preferred.</li><li>
5+ years of experience in marketing experience, working in Product Management, marketing, or other marketing related positions.</li><li><p>
5 years of experience in campaign management working within cross-functional teams environment and managing cross-platform projects and programs is a plus.
</p></li><li>Proven track record of developing and executing successful marketing strategies</li><li>
Excellent communication and interpersonal skills.</li><li>
Proficiency in digital marketing tools and platforms.</li><li>
Analytical mindset with the ability to interpret data and make informed decisions.</li><li>
Creative thinker with a passion for innovation and continuous improvement.</li></ul><p></p><p>
#CA-DS5</p><p></p><p><b>
About JAX:</b></p><p>
The Jackson Laboratory is an independent, nonprofit biomedical research institution with a National Cancer Institute-designated Cancer Center and nearly 3,000 employees in locations across the United States (Maine, Connecticut, California), Japan and China. Its mission is to discover precise genomic solutions for disease and empower the global biomedical community in the shared quest to improve human health.</p><p></p><p>
Founded in 1929, JAX applies over nine decades of expertise in genetics to increase understanding of human disease, advancing treatments and cures for cancer, neurological and immune disorders, diabetes, aging and heart disease. It models and interprets genomic complexity, integrates basic research with clinical application, educates current and future scientists, and provides critical data, tools and services to the global biomedical community. For more information, please visit www.jax.org.</p><p></p><p><b>
EEO Statement:</b></p><p><i>
The Jackson Laboratory provides equal employment opportunities to all employees and applicants for employment in all job classifications without regard to race, color, religion, age, mental disability, physical disability, medical condition, gender, sexual orientation, genetic information, ancestry, marital status, national origin, veteran status, and other classifications protected by applicable state and local non-discrimination laws.</i></p></div>

Product Marketing Manager

Acclaro

<div><p><b>Location:</b> United States, remote<br>
<b>Department:</b> Marketing<br>
<b>Reports to:</b> VP, Marketing</p><p></p><p><b><br>
WHO WE ARE</b></p><p>
At Acclaro, we're more than a localization company. We're a global team of language enthusiasts, cultural connectors, and technology innovators. Our mission is to help brands speak the world&rsquo;s languages and resonate deeply across cultures by blending human expertise with cutting-edge technology.</p><p><br>
With over two decades of experience and our proprietary platform, we support some of the world&rsquo;s most recognizable brands in expanding their global reach. Join us on our journey to be the model localization company of the next decade, one that&rsquo;s loved by clients, colleagues, and communities alike.</p><p></p><p><b><br>
YOUR NEXT ROLE</b></p><p>
As the Product Marketing Manager, you will own the go‑to‑market strategy and execution for Acclaro&rsquo;s upcoming product release. You&rsquo;ll bring clarity, direction, and momentum to how we position this new offering in the market&mdash;crafting messaging that resonates, enabling sales teams to win, and ensuring our product story lands with impact.</p><p></p><p>
You&rsquo;ll also play a key role in taking the product from conception to launch, shaping the narrative from the earliest idea all the way through a successful market debut. If you thrive in fast‑paced environments, love translating complex product concepts into clear stories, and get energized by building programs that move the needle, this role was made for you.</p><p></p><p><b><br>
WHAT YOU&rsquo;LL DO</b></p><ul><li>
Drive the product narrative from conception to launch, partnering closely with Product and cross‑functional teams to translate early ideas into market‑ready stories, assets, and GTM plans</li><li>
Develop clear, compelling product messaging and value propositions rooted in customer insights and competitive analysis</li><li>
Partner closely with Product to understand roadmap priorities and translate features into user-centric stories</li><li>
Build and maintain sales enablement tools such as battlecards, feature comparisons, objection‑handling guides, and demo scripts</li><li>
Build personas, segmentation models, and competitive frameworks to sharpen market focus and identify opportunities</li><li>
Collaborate with Demand Generation, Brand, and Content teams to ensure GTM alignment across channels and campaigns</li><li>
Support lifecycle initiatives to increase product adoption, engagement, and retention</li><li>
Continuously assess market trends, customer needs, and competitive movements to inform strategic decisions</li></ul><p></p><p><b><br>
THIS ROLE IS FOR YOU IF YOU</b></p><ul><li>
Bring 3&ndash;5 years of experience in product marketing, solutions marketing, or a related function (B2C SaaS, tech, or localization preferred)</li><li>
Hold a bachelor's Degree in a related field or equivalent professional or military experience.</li><li>
Have strong skills in market research, customer segmentation, and competitive analysis</li><li>
Are a natural storyteller who can simplify complex ideas for a range of audiences</li><li>
Communicate with clarity, confidence, and the ability to influence without authority</li><li>
Enjoy cross‑functional collaboration and know how to build strong relationships with Product, Sales, and Marketing</li><li>
Excel at staying focused, organized, and effective in a dynamic, fast‑moving environment</li><li>
Bring a strong customer empathy lens, always tying insights back to messaging and GTM strategy</li><li>
Stay level‑headed and solutions‑oriented when handling multiple deadlines</li></ul><p></p><p><b><br>
YOU&rsquo;LL STAND OUT IF YOU</b></p><ul><li>
Have product marketing experience in platform-based or AI-enabled products</li><li>
Bring experience launching new products or major feature releases</li><li>
Have strong presentation and storytelling skills, especially in slide creation</li><li>
Have worked in a global or multilingual environment</li><li>
Are familiar with pricing/packaging strategy or product lifecycle management</li></ul><p></p><p><b><br>
WHY JOIN ACCLARO?</b></p><ul><li>
Global Team, Local Impact: Collaborate with colleagues around the world while making meaningful contributions locally.</li><li>
People-First Culture: Work in a supportive, inclusive environment that values your voice and well-being.</li><li>
Flexible Work Style: Enjoy remote work, flexible PTO, and a healthy work-life balance.</li><li>
Career Growth: Access mentorship, development programs, and clear pathways for advancement.</li><li>
Impactful Work: Help top-tier brands succeed globally while promoting cultural understanding and connection.</li><li>
Competitive Compensation &amp; Benefits: Market-leading pay, bonuses, and comprehensive medical and retirement plans.</li><li>
 Recognition &amp; Support: Be seen and celebrated through regular recognition programs and supportive leadership.</li></ul><p></p><p><b><br>
VALUES WE LIVE BY</b></p><ul><li><b>
Passion with a Purpose</b> &ndash; We&rsquo;re energized by our work and why it matters.</li><li><b>
Go the Extra Mile</b> &ndash; We strive for excellence and proactive value.</li><li><b>
Honesty in Action</b> &ndash; We act with integrity, openness, and respect.</li><li><b>
Own It, Do It</b> &ndash; We follow through, take accountability, and take pride in our outcomes.</li></ul><p></p><p><i><br>
INCLUSION &amp; EQUAL OPPORTUNITY - Acclaro is proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment decisions are made based on qualifications, merit, and business needs.</i></p></div>

Cell Signaling Technology, Inc

<div><p><b>Who we are&hellip;</b></p>
<p>
Cell Signaling Technology (CST) is a different kind of life sciences company, one founded, owned, and run by active research scientists, with the highest standards of product and service quality, technological innovation, and scientific rigor for over 20 years. We consistently provide fellow scientists around the globe with best-in-class products and services to fuel their quests for discovery.</p>
<p>
Helping researchers find new solutions is our main mission every day, but it's not our only mission. We're also dedicated to helping identify solutions to other problems facing our world. We believe that all businesses must be responsible and work in partnership with local communities, while seeking to minimize their environmental impact. That's why we joined 1% for the Planet as its first life science member, and have committed to achieving net-zero emissions by 2029.</p>
<p><b>
The role...</b></p>
<p>
The Product Marketing Manager will be responsible for our Epi/Epi Apps &amp; Dev Bio portfolios and champion the evolution of our downstream customer communication processes. Reporting to the Associate Director of Product Marketing, you will be instrumental in defining and implementing the global go-to-market strategy, compelling positioning, and resonant messaging that will highlight product differentiation and value to further solidify CST as a leader within Epi/Epi Apps &amp; Dev Bio in the larger context of the Cancer Discovery Research market segment campaign. You will also be called on to ensure that your specific portfolio is included in other relevant disease focus areas (including but not limited to NDG, I/O, Autoimmunity), market segments (Biopharma) and applications (WB, IP, IHC, mIHC, IF, Flow, ELISA &amp; ELISA-like, Spatial Biology and Single-Cell) that align to the defined corporate areas of focus. Your commercial expertise and leadership will ensure the consistent development of impactful messaging/collateral and the creation of effective sales tools &amp; training programs that enhance customer engagement. Your efforts will help optimize our existing portfolio, launch new products and services, and drive market leadership through integrated, sales-aligned marketing campaigns. There will also be a focus on expanding market share, enhancing customer engagement, and positioning our offerings as a market leader. This is an onsite role based in the Danvers, MA office.</p>
<p><b>
You'll have the opportunity to...</b></p>
<p>
Product Marketing Strategy / Positioning (25%):</p>
<ul>
<li>Create and implement a strategic product marketing plan that highlights product differentiation and value (including pricing and channel strategy) aligned with business objectives, supporting the existing portfolio, product launches, customer acquisition, and revenue growth.</li>
<li>Develop compelling product positioning and messaging that differentiates the portfolio and resonates with key audiences across multiple customer segments (Academia, BioPharma, CRO/CDMO)</li>
<li>Ensure alignment with brand and corporate strategies across all product marketing efforts.</li>
<li>Establish frameworks and metrics to measure the success of product launches, including adoption rates, customer feedback, and sales performance.</li>
</ul>
<p>Campaign Development &amp; Execution (25%):</p>
<ul>
<li>Design and execute integrated marketing campaigns to drive product adoption, protect market share, and expand into new markets.</li>
<li>Oversee the creation and ongoing maintenance of compelling product content (including web, collateral, whitepapers, webinars, case studies, blogs) that educates target audiences and supports campaign objectives.</li>
<li>Collaborate with MarCom and Channel Owners to ensure campaign tactics leverage multimedia, social media, and digital marketing strategies to enhance portfolio awareness and generate high-quality leads.</li>
<li>Collaborate with regional marketing teams to localize campaigns and ensure alignment with market-specific strategies.</li>
<li>Integrate customer feedback (VoC) into campaign strategies to enhance relevance and impact.</li>
</ul>
<p>Sales Enablement &amp; Collaboration (20%):</p>
<ul>
<li>Partner with sales teams to develop and deliver training, tools, and resources to effectively communicate product benefits and value propositions that drive customer engagement and conversion.</li>
<li>Align marketing initiatives with sales strategies to optimize lead generation, pipeline velocity, and revenue growth.</li>
<li>Lead regular training sessions to ensure that sales and customer-facing teams are prepared to represent the product portfolio.</li>
<li>Support distributors and e-commerce platforms with targeted resources and programs to drive sales success.</li>
</ul>
<p>Market Analysis &amp; Competitive Intelligence (10%):</p>
<ul>
<li>Conduct ongoing market research to identify industry trends, customer pain points, and competitive offerings.</li>
<li>Leverage insights to identify market opportunities and threats, informing pricing strategies, product roadmaps, and differentiation tactics.</li>
<li>Develop market segmentation and customer personas based on data-driven insights to guide targeted marketing efforts.</li>
<li>Provide actionable recommendations to improve market share and customer satisfaction based on continuous product performance analysis.</li>
</ul>
<p>Portfolio Strategy and Expansion (10%):</p>
<ul>
<li>Partner with R&amp;D and broader Strategic Marketing to develop and execute a comprehensive roadmap to enhance the reagent antibody portfolio through new products, services, diversification, and applications.</li>
<li>Build robust business cases for portfolio expansion, including market opportunity assessments and revenue projections.</li>
</ul>
<p>Performance Tracking &amp; Reporting (5%):</p>
<ul>
<li>Work with MarCom and Channel Owners to define KPIs and success metrics to evaluate the effectiveness of product marketing campaigns and initiatives.</li>
<li>Use analytics to monitor product performance, market share, and campaign results, reporting insights to senior leadership.</li>
</ul>
<p>Cross-functional Leadership (5%):</p>
<ul>
<li>Collaborate closely with Strategic Marketing, Product Management, MarCom, Sales, and R&amp;D to ensure alignment on product development and marketing initiatives.</li>
<li>Partner with regional sales teams to ensure effective product positioning, sales enablement, and the development of relevant sales tools.</li>
<li>Engage with Operations, Regulatory, and Customer Support teams to ensure product quality, compliance, and a seamless customer experience.</li>
</ul>
<p><b>Who you are and what you bring to the team...</b></p>
<ul>
<li>BS in Life Sciences focus area 5+ years of experience in product marketing or related role.</li>
<li>Experience managing a reagent product line with demonstrated success.</li>
<li>Experience working with global sales channels and distributors.</li>
</ul>
<p><b>Ideally, you have...</b></p>
<ul>
<li>Advanced degree, ie.MBA or PhD.</li>
<li>Experience with Pragmatic or similar marketing frameworks.</li>
<li>Excellent communication skills Ability to build strong cross-functional relationships.</li>
<li>Strong problem-solving skills and willingness to think outside the box.</li>
<li>Ability to work independently and collaboratively in a dynamic and fast-paced environment.</li>
</ul>
<p><b>Physical Conditions/Physical Requirements...</b></p>
<ul>
<li>Work environment is typically quiet for independent desk work and virtual meetings.</li>
<li>The ability to perform repetitive motions with the wrists, hands, and fingers.</li>
<li>The ability to extend hands and arms in any direction to access materials, equipment, or a keyboard.</li>
<li>The ability to sit for long periods of time (often more than 70% of the workday).</li>
<li>Ability to view and read information from a computer monitor, reports, and documents.</li>
<li>This position is based in the Danvers, MA office.</li>
</ul>
<p>This position has a starting base salary range of $111,000 - $161,000 per year, which the company, in good faith, reasonably expects to pay for this role at the time of posting. Actual compensation within this range will be determined based on factors including, but not limited to, relevant skills, qualifications, experience, and internal equity.</p>
<p><b>
What we offer...</b></p>
<p>
At Cell Signaling Technology (CST), we recognize that people will always be our most important asset. Providing a safe, inclusive, and stimulating working environment that understands the importance of diversity, human dignity, and meaningful work is as important as establishing company policies that incorporate excellent health insurance and pay benefits. We recognize that the development of people is the key to their happiness and thus ensure every employee has impactful discussions with their manager and develops actionable performance and professional development plans. Lastly, we are committed to engaging and supporting our employees in committees and philanthropy that benefit their local communities and environment through community investment programs.</p>
<p><b>
Benefits</b></p>
<ul>
<li>Medical (BCBS) and Dental (Delta Dental) plans paid at 90%</li>
<li>Vision Insurance</li>
<li>Life Insurance, Short and Long Term Disability</li>
<li>Flexible Spending accounts</li>
<li>401(k) Plan with 6% match</li>
<li>Tuition Reimbursement</li>
<li>Generous PTO package</li>
<li>Parental Leave</li>
<li>Pet Insurance</li>
<li>Employee Assistance Program</li>
<li>Onsite Subsidized Cafeteria</li>
<li>Free Parking</li>
</ul>
<p>Cell Signaling Technology (CST) is committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, genetic information, status as a veteran or as a member of the military or status in any group protected by applicable federal or state laws.</p>
<p>
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.</p>
<p><b>
AGENCIES</b></p>
<p>
All resumes submitted by search firms/employment agencies to any employee at Cell Signaling Technology (CST) via email, the Internet, or in any form and/or method will be deemed the sole property of CST unless CST engaged such search firms/employment agencies for this position and a valid agreement with CST is in place. In the event a candidate who was submitted outside of the CST agency engagement process is hired, no fee or payment of any kind will be paid.</p>
<p>
If you are a California resident, more details on how we process your personal information can be found here.</p></div>

Cambium Learning Group

<div><div>Product Marketing Manager (PMM)</div><div>
Job Location: US, Remote. This position requires candidate to reside and work within the US.</div><div></div><div>
Job Overview:</div><div>
ExploreLearning | Learning A‑Z is a leader in educational technology, delivering K‑12 literacy, math, and science solutions that spark joy in learning and build the skills and confidence learners need to succeed now and into the future.</div><div></div><div>
The Product Marketing Manager (Science Portfolio) owns go-to-market strategy for Science products and supports major launches across our portfolio. Working closely with Senior PMMs, Product Management, Sales, Customer Success, and Growth &amp; Demand Generation, this role develops and executes go‑to‑market (GTM) plans; builds compelling positioning, pricing, and bundling strategies; and drives sales enablement and customer communications. This is a great fit for a collaborative, detail‑oriented marketer who balances strategy with hands on execution and can translate product features and research into meaningful benefits for educators and students.</div><div></div><div>
Job Responsibilities:</div><div>
Product Positioning &amp; Messaging</div><ul><li><div>
Develop and refine product positioning, value propositions, and key differentiators using voice‑of‑customer (VOC), market, competitive, and product research.</div></li><li><div>
Maintain messaging frameworks and documentation to ensure consistency across channels, sales tools, and customer‑facing communications.</div></li><li><div>
Partner closely with Product Management through regular meetings and reviews to ensure messaging aligns with product roadmap and overall strategy.</div></li></ul><div></div><div>
Competitive &amp; Market Intelligence</div><ul><li><div>
Conduct ongoing research into competitor offerings, market trends, and customer needs within the U.S. K‑12 education space.</div></li><li><div>
Synthesize insights to inform positioning, enablement, pricing/bundling, and campaign inputs and share actionable findings or recommendations with stakeholders.</div></li><li><div>
Build and maintain the competitive matrix and landscape analysis resources.</div></li></ul><div></div><div>
Sales Enablement</div><ul><li><div>
Create and maintain enablement tools (e.g., messaging guides, pitch decks, demo scripts, playbooks, one‑pagers, battlecards, FAQs).</div></li><li><div>
Partner with Sales and Customer Success to gather feedback, identify gaps, and improve enablement effectiveness.</div></li><li><div>
Upload and maintain Product Marketing assets in Highspot and support internal training sessions.</div></li></ul><div></div><div>
Go‑to‑Market Strategy</div><ul><li><div>
Define and lead annual product marketing plan for assigned products or portfolio.</div></li><li><div>
Develop GTM plans and support ongoing customer communications (e.g., IPNs, Pendo announcements, emails) in partnership with Growth &amp; Demand.</div></li><li><div>
Collaborate with Lifecycle Marketing, UX, Product Management, and Product Marketing on monthly communication strategies that aid user experience.</div></li><li><div>
Track performance via dashboards/reports; communicate impact on bookings, revenue, acquisition, and retention.</div></li></ul><div></div><div>
Campaign Development Support</div><ul><li><div>
Partner with Growth &amp; Demand to support campaign planning and strategy.</div></li><li><div>
Contribute to campaign briefs, audience targeting, and messaging inputs; ensure Product Marketing goals are reflected in assets and metrics.</div></li></ul><div></div><div>
Cross‑Functional Collaboration</div><ul><li><div>
Build connected relationships across Product, Enablement, Sales, Customer Success, and Marketing.</div></li><li><div>
Participate in regular planning and shareouts to keep teams aligned on priorities, timelines, and launch readiness.</div></li><li><div>
Ensure alignment between product strategy and GTM teams by streamlining communication of roadmap updates across Marketing, Enablement, Support, and Sales.</div></li></ul><div></div><div>
Job Requirements:</div><ul><li><div>
BA/BS in marketing, business, communications, or related experience.</div></li><li><div>
3&ndash;5+ years in product marketing, marketing, or product management (K-12 education technology, literacy, STEM experience highly preferred).</div></li><li><div>
Demonstrated ability to develop and execute GTM strategies and collaborate effectively across functions.</div></li><li><div>
Strong written and verbal communication; ability to translate complex product and research data into clear, audience‑focused messaging.</div></li><li><div>
Highly organized and detail‑oriented with strong project management skills; comfortable in fast‑paced environments.</div></li><li><div>
Proficiency in Microsoft Office (Word, Excel, PowerPoint), Microsoft Teams; familiarity with project management tools and analytics (CRM, Pendo, dashboards, AI tools).</div></li></ul><div></div><div>
Why Work For Us</div><div>
When you join ExploreLearning | Learning A-Z, you become part of a mission to ignite curiosity, deepen comprehension, and foster a lifelong joy of learning in students everywhere.</div><div></div><div><br>
As a trusted leader in educational technology, we serve over 15 million students and educators across 150+ countries with innovative, research-backed instructional solutions that truly make a difference. Our flagship products&mdash;Gizmos, Raz-Plus, and Reflex&mdash;are beloved by educators and students alike for being as rewarding and fun as they are effective in the classroom.</div><div></div><div><br>
To learn more about our organization and the exciting work we do, visit <div>www.explorelearning.com</div> and <div>www.learninga-z.com</div>.</div><div></div><div><div>
Remote First Work Environment</div></div><div>
Our Remote First approach gives employees the flexibility and trust they need to effectively balance work with life. It creates a culture in which all employees are valued and where success is measured in results. It allows us to work collaboratively, inclusively and for greater positive impact, regardless of our individual locations.</div><div></div><div>
If you will be working remotely, either occasionally or on a permanent basis, you must have a reliable internet connection through a cable or fiber-optic broadband service with minimum speeds of 10 Mbps download and 5 Mbps upload.</div><div></div><div>
The successful candidate will be expected to actively participate in video-based interviews during the recruiting process and ongoing virtual meetings with their camera on, as part of their role. To maintain confidentiality and ensure a fair evaluation process, the use of note-taking tools, reference materials, or AI-powered tools (including generative AI, language models, or similar technologies) during interviews or other selection activities is prohibited unless prior written approval has been obtained from the People Experience team. If you require an exception for medical, accessibility, or other reasons, please contact your Talent Acquisition team member to discuss accommodations in advance.</div><div></div><div>
As part of our Remote-First benefits, Cambium offers reimbursement to help cover the cost of setting up your home or remote office.</div><div></div><div>
An Equal Opportunity Employer</div><div>
We are dedicated to fostering a culture that celebrates unique backgrounds, ideas, and experiences. All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, age, religion, sex (including pregnancy, gender, gender identity/expression, or sexual orientation), national origin, protected veteran status, disability, or genetic information (including family medical history).</div><div></div><div>
We will provide reasonable accommodations for qualified individuals with disabilities. You may request an accommodation during the recruiting process with your Talent Acquisition team member.</div></div>

Apple

<p>At Claris, an Apple company, we&rsquo;re on a mission to empower developers to be their best - innovating to solve critical technology problems. Claris is the creator of the world&rsquo;s leading professional low-code developer platform, offering a suite of tools that empower problem solvers to drive digital transformation in businesses large and small. The company has more than 1 million active users globally across SMBs, non-profits, and the Fortune 500.<br>
<br>
<b>Description</b><br>
<br>
As a Product Marketing Manager at Claris, an Apple company, you will play a critical role in driving product adoption, go-to-market success, and alignment between product, marketing, and sales. You will leverage your market insights, customer understanding, and cross-functional collaboration skills to effectively position our products and drive business growth.<br>
<br>
Key Responsibilities Customer and User Advocacy: Develop a deep understanding of the customer journey, user personas, and developer pain points. Ensure these insights are reflected in messaging, campaigns, and product development priorities to better address customer needs. Market and Competitive Intelligence: Analyze market trends, customer needs, and competitive dynamics to inform product positioning and go-to-market strategies. Provide actionable insights that help differentiate our products and identify opportunities for growth. Foundational Content Creation and Sales Enablement: Empower the go-to-market (GTM) organization with compelling messaging frameworks and clear product value propositions. Create and maintain sales enablement materials, including presentations, datasheets, and FAQs. Product Naming, Pricing and Packaging Insights: Provide input on naming strategy, pricing, packaging, and offers based on market research and customer feedback. Support strategies that drive product adoption and business expansion. Campaign Definition and Success Criteria: Define clear success metrics for product launches and marketing campaigns. Track performance, review results, and optimize tactics to achieve desired business outcomes. Cross-Functional Collaboration and Launch Execution: Partner closely with product, Marcom, and sales teams to define and execute multi-channel marketing campaigns and sales outreach. Ensure alignment between product development and go-to-market execution. Product Roadmap Alignment: Collaborate with product and marketing leadership to understand the product roadmap and manage the marketing roadmap accordingly. Articulate the value of incremental product releases while ensuring cohesive platform positioning and effective promotion. Communication Skills: Communicate clearly and effectively, both in writing and verbally, to internal and external audiences. Foster alignment across teams through proactive and transparent communication. Adaptability and Agility: Thrive in a fast-paced environment, adapt to evolving business needs, and manage ambiguity. Drive progress and deliver results even in the face of changing priorities.<br>
<br>
<b>Preferred Qualifications</b><br>
<br>
Passion for Software Technology: Deep enthusiasm for software products and technology platforms, with a strong desire to understand and promote their value.<br>
<br>
Storytelling and Content Creation: Skilled at overseeing the creation of compelling demos, presentations, and narratives that illustrate technical products and their business outcomes.<br>
<br>
Developer Persona Empathy: Understands and empathizes with developer personas, with the ability to attain deep knowledge of Claris&rsquo;s development platform and communicate its value effectively.<br>
<br>
Self-Starter and Adaptable: Entrepreneurial mindset with the ability to work independently on complex, ambiguous projects, driving results across multiple teams and priorities.<br>
<br>
Creativity and Experimentation: Embraces a creative approach to new ideas and is open to experimenting with initiatives that drive growth and engagement.<br>
<br>
Trend Awareness and Innovation: Obsesses over emerging technologies and future trends, using these insights to inform marketing strategies and product positioning.<br>
<br>
Collaborative Relationship Building: Approaches work with curiosity, inclusivity, and a focus on building positive relationships across functions and levels, including product, sales, and leadership teams.<br>
<br>
Influence and Trust: Proven ability to influence leaders, gain trust, and foster mutual respect across teams and organizational levels.<br>
<br>
<b>Minimum Qualifications</b><br>
<br>
Product Marketing Experience: 10+ years of success in product marketing, ideally in a multi-product software company, with a track record of effective go-to-market execution.<br>
<br>
Strategic Execution in an Agile Environment: Demonstrates the ability to plan and execute marketing strategies within an agile framework, focusing on measurable outcomes and continuous improvement.<br>
<br>
Bachelor&rsquo;s degree in Marketing or related field.<br>
<br>
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant .<br>
<br>
<b>Pay &amp; Benefits</b><br>
<br>
At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $146,800 and $221,200, and your base pay will depend on your skills, qualifications, experience, and location.<br>
<br>
Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.<br>
<br>
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.</p>

Concord Technologies

<div><p><b>Product Marketing Manager (Contract)</b></p><br>
<p></p>
<p><b>
Sales </b><b>Enablement</b><b> &amp; Partner Support Focus</b></p>
<p>
The Product Marketing Manager (Contract) is a key member of the product marketing team with a primary focus on sales enablement helping our Sales and Partner teams win more opportunities by equipping them with clear messaging, competitive insights, and field-ready content. This role bridges Product, Marketing, Sales, and Partner stakeholders to translate product capabilities into differentiated value propositions, practical talk tracks, and proof points that accelerate pipeline and improve conversion.</p>
<p>
This position works collaboratively with Concord's sales, product, revenue operations, and demand generation teams to support go-to-market launches, partner motions, and sales plays. You will gather and synthesize voice-of-customer and field feedback, develop enablement assets and training, and maintain a lightweight enablement cadence (updates, office hours, and content refreshes) to ensure teams can confidently position and sell Concords services and solutions.</p>
<p>
This is a contract position (contractor role). Contract duration and hours will be defined based on business need. This position reports to the Director, Product Marketing with a dotted line to the CMO.</p><br>
<p></p>
<p><b>
About Concord Technologies:</b></p>
<p>
Our fax-delivery suite of products allows our clients to exchange millions of patient information, insurance and other documents safely, swiftly and securely every business day. Concord&rsquo;s use of Artificial Intelligence, analytics, and other cutting-edge technology also analyzes the data being transferred within a fax, then delivers it into the right inboxes and workflows, fundamentally changing how data moves.</p>
<p>
More than 2,300 healthcare organizations, financial providers, and companies in other equally document-intensive industries trust Concord to deliver their confidential and sensitive information. We care about our customers, and with a retention rate of more than 98%, it&rsquo;s clear they love the service and value we provide.</p>
<p>
We have been in business since 1996 and growing faster than ever. Our products are getting smarter, our customers are getting bigger, and our user community is exploding. To continue meeting market demand and anticipating our customers&rsquo; needs, we are expanding our offerings. That means assembling a world-class team to take us through this next phase of growth. We hope you&rsquo;d like to join us!</p><p></p><p><b><br>
Essential Functions:</b></p>
<ul>
<li>Own sales enablement content strategy for assigned products/services (messaging, positioning, proof points, and talk tracks) aligned to ICPs, use cases, and sales stages</li>
<li>Develop and maintain enablement assets such as pitch decks, one-pagers, solution briefs, email templates, discovery questions, objection handling, and competitive battlecards</li>
<li>Create partner-facing enablement materials (partner pitch decks, co-selling guides, partner FAQs) to support partner recruitment, onboarding, and activation</li>
<li>Partner with Sales managers, Product Management and Sales Engineering to plan and deliver product/market training, including live sessions, recorded modules, and release updates</li>
<li>Gather field input through win/loss learnings, deal reviews, customer/partner calls, and feedback loops; translate insights into content and product marketing recommendations</li>
<li>Conduct market, customer, and competitive research; synthesize findings into actionable guidance for sellers and partners</li>
<li>Support go-to-market launches and sales plays by coordinating cross-functional inputs, producing launch kits, and ensuring sales readiness</li>
<li>Collaborate with demand generation on campaign themes and assets, ensuring alignment between marketing programs and the sales/partner motions they support</li></ul><br>
<p></p>
<p><b>
Position Requirements:</b></p>
<ul>
<li>3+ years experience in product marketing, sales enablement, partner marketing, or related roles</li>
<li>Demonstrated ability to create field-ready enablement content that improves seller confidence and supports deal progression</li>
<li>Strong analytical and storytelling skills; able to translate research and customer insights into clear messaging and proof points</li>
<li>Comfort working cross-functionally with Sales, Partner teams, Product, Rev Ops, and Marketing in a fast-paced environment</li>
<li>Excellent written, verbal, and presentation skills; able to facilitate training and enablement sessions with diverse audiences</li>
<li>Strong problem-solving and decision-making skills, with flexibility and adaptability to change</li>
<li>Associate or bachelors degree in marketing, business, communications, or related field (or equivalent experience)</li>
</ul>
<p><b>Preferred Qualifications:</b></p>
<ul>
<li>Experience supporting partner/channel programs, co-marketing, and co-selling motions</li>
<li>Experience or knowledge in B2B healthcare technology is preferred</li></ul><br>
<p></p>
<p>
Compensation Range: $50 - $75/hr. Range can flux dependent on experience, education/training, etc.</p><br>
<p></p>
<p><i>
Concord Technologies is an Equal Employment Opportunity (EEO) employer. It is the policy of the Company to provide equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.</i></p></div><p></p>

Product Marketing Manager (Contract)

BayanTech

<div><h3 class="jobSectionHeader"><b>Role Overview</b></h3><h5 class="jobSectionHeader"><b>
We are looking for a Product Marketing Manager who will bridge the gap between product development, marketing, and sales to bring our technology products to market successfully.</b></h5><p>
This role is responsible for translating product capabilities into clear customer value, defining product positioning and messaging, developing Go-To-Market strategies, and supporting product commercialization and revenue growth.</p><p>
The Product Marketing Manager will work closely with R&amp;D, Product Teams, Marketing, and Sales to ensure our products are positioned effectively in the market and achieve strong adoption among target customers.</p><p>
This role focuses on AI-powered SaaS platforms and B2B technology solutions, helping businesses improve efficiency and automation through innovative digital products.</p><h2 class="jobSectionHeader"><b>
Key Responsibilities</b></h2><h3 class="jobSectionHeader"><b>
1. Product Positioning &amp; Messaging</b></h3><ul><li><p>
Develop clear product positioning and value propositions</p></li><li><p>
Translate complex product capabilities into customer-focused messaging</p></li><li><p>
Define Ideal Customer Profiles (ICP) and buyer personas</p></li><li><p>
Conduct competitive analysis and identify market differentiation opportunities</p></li><li><p>
Ensure consistent messaging across marketing and sales channels</p></li></ul><h3 class="jobSectionHeader"><b>
2. Go-To-Market Strategy</b></h3><ul><li><p>
Develop and execute Go-To-Market (GTM) strategies for product launches and feature releases</p></li><li><p>
Define product target segments, positioning, and messaging</p></li><li><p>
Support pricing strategy and product packaging decisions</p></li><li><p>
Work closely with marketing teams to align campaigns and demand generation efforts</p></li></ul><h3 class="jobSectionHeader"><b>
3. Product Launch &amp; Commercialization</b></h3><ul><li><p>
Plan and coordinate product launches</p></li><li><p>
Create and manage product launch plans and timelines</p></li><li>
Develop product marketing assets including:<ul><li><p>
Product pages</p></li><li><p>
Sales decks</p></li><li><p>
Product documentation</p></li><li><p>
Product demos</p></li><li><p>
Case studies</p></li><li><p>
Explainer materials</p></li></ul></li></ul><h3 class="jobSectionHeader"><b>
4. Sales Enablement</b></h3><ul><li><p>
Equip sales teams with sales enablement materials</p></li><li>
Develop:<ul><li><p>
Product presentations</p></li><li><p>
Battle cards</p></li><li><p>
Competitive comparison guides</p></li></ul></li><li><p>
Train internal teams on product messaging and value propositions</p></li><li><p>
Support sales teams in addressing customer objections</p></li></ul><h3 class="jobSectionHeader"><b>
5. Market Research &amp; Customer Insights</b></h3><ul><li><p>
Conduct market research and competitor analysis</p></li><li><p>
Gather insights from customers, prospects, and sales teams</p></li><li><p>
Identify market opportunities and product improvements</p></li><li><p>
Provide feedback to product teams based on market demand and user insights</p></li></ul><h3 class="jobSectionHeader"><b>
6. Product Adoption &amp; Growth</b></h3><ul><li>
Track product performance metrics including:<ul><li><p>
Product adoption</p></li><li><p>
Customer engagement</p></li><li><p>
Conversion rates</p></li><li><p>
Customer feedback</p></li></ul></li><li><p>
Work with marketing teams to improve product awareness and adoption</p></li><li><p>
Identify opportunities to improve product onboarding and messaging</p></li></ul><h3 class="jobSectionHeader"><b>
7. Cross-Functional Collaboration</b></h3><ul><li>
Work closely with:<ul><li><p>
Product Managers</p></li><li><p>
Engineering teams</p></li><li><p>
Marketing teams</p></li><li><p>
Sales teams</p></li></ul></li><li><p>
Ensure alignment between product development and market needs</p></li></ul><h2 class="jobSectionHeader"><b>
Key Skills &amp; Qualifications</b></h2><ul><li>
4&ndash;7 years of experience in Product Marketing, B2B Marketing, or SaaS Marketing</li><li><p>
Experience working with technology products or SaaS platforms</p></li><li><p>
Strong understanding of product commercialization and market positioning</p></li></ul><h3 class="jobSectionHeader"><b>
Required Skills</b></h3><p>
Strong knowledge of:</p><ul><li><p>
Product Positioning</p></li><li><p>
Value Proposition Development</p></li><li><p>
Go-To-Market Strategy</p></li><li><p>
Customer Segmentation</p></li><li><p>
Competitive Analysis</p></li><li><p>
B2B Marketing</p></li><li><p>
Product Launch Strategy</p></li></ul><p><br>
Ability to:</p><ul><li><p>
Translate technical product features into business value</p></li><li><p>
Work cross-functionally with product, marketing, and sales teams</p></li><li><p>
Communicate complex ideas in a clear and compelling way</p></li></ul></div>

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