product marketing specialist

ArpuPlus - ARPU Telecommunications Services

<div>
 
 Job Overview:
 
 
 
 We are seeking a B2B Product Marketing Specialist to join our team and support the development and execution of marketing strategies for our business-to-business products. The ideal candidate will have a passion for understanding customer needs, market dynamics, and effective marketing tactics to drive product growth.
 
 
 
 Key Responsibilities:
 
 
 
 <ul>
 <li>
 Conduct research to understand market trends, customer needs, and competitive positioning to inform marketing strategies
 </li>
 <li>
 Assist in developing compelling product messaging and positioning that resonates with target B2B audiences
 </li>
 <li>
 Identify emerging CPaaS adoption patterns and industry-specific communication challenges
 </li>
 <li>
 Translate product features into clear, industry-focused value propositions and use cases
 </li>
 <li>
 Develop and execute marketing strategies for each targeted industry, focusing on high-impact business cases that align with the business growth plan
 </li>
 <li>
 Collaborate with the team to plan and execute product marketing campaigns, including digital, performance and social media marketing initiatives
 </li>
 <li>
 Plan and execute lead-generation campaigns and nurture programs for each industry
 </li>
 <li>
 Manage and optimize digital campaigns (email, LinkedIn, performance ads) to generate qualified leads
 </li>
 <li>
 Build and maintain lead funnels for targeted industries
 </li>
 <li>
 Create sales materials such as product sheets, presentations, and case studies to assist the sales team in effectively communicating product value and tackle customer's pain points in relative industry
 </li>
 <li>
 Help coordinate and promote product through AI tools generating leads
 </li>
 <li>
 Monitor and report on campaign performance metrics, providing insights and recommendations for continuous improvement
 </li>
 <li>
 Work closely with product management, sales, and customer success teams to align marketing efforts with business objectives
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 Bachelor's degree in Marketing, Business, Communications, or a related field
 </li>
 <li>
 3 to 5 years of experience in marketing strategies for SaaS in the CpaaS B2B environment
 </li>
 <li>
 Hands-on in performance marketing and lead generation
 </li>
 <li>
 Knowledge of AI tools related to product marketing
 </li>
 <li>
 Familiarity with product marketing processes and techniques
 </li>
 <li>
 Ability to translate technical product features into business value for different industries
 </li>
 <li>
 Strong analytical skills with the ability to interpret data and market research
 </li>
 <li>
 Excellent written and verbal communication skills
 </li>
 <li>
 Proficiency in marketing tools and software (e.g.: email marketing platforms, analytics tools)
 </li>
 <li>
 Understanding of digital marketing strategies (SEO, PPC, social media)
 </li>
 <li>
 Detail-oriented and organized, with strong project management skills
 </li>
 <li>
 Creative thinker with a willingness to learn and adapt
 </li>
 <li>
 Team player with strong interpersonal skills and the ability to collaborate effectively
 </li>
 </ul>
</div>

B2B Product Marketing Specialist

ARPU Telecommunication services

<div>Job Overview:
We are seeking a B2B Product Marketing Specialist to join our team and support the development and execution of marketing strategies for our business-to-business products. The ideal candidate will have a passion for understanding customer needs, market dynamics, and effective marketing tactics to drive product growth.
Key Responsibilities:<ul>
<li>
Conduct research to understand market trends, customer needs, and competitive positioning to inform marketing strategies.</li>
<li>Assist in developing compelling product messaging and positioning that resonates with target B2B audiences.</li>
<li>Identify emerging CPaaS adoption patterns and industry-specific communication challenges.</li>
<li>Translate product features into clear, industry-focused value propositions and use cases.</li>
<li>Develop and execute marketing strategies for each targeted industry, focusing on high-impact business cases that align with the business growth plan.</li>
<li>Collaborate with the team to plan and execute product marketing campaigns, including digital, performance and social media marketing initiatives.</li>
<li>Plan and execute lead-generation campaigns and nurture programs for each industry.</li>
<li>Manage and optimize digital campaigns (email, LinkedIn, performance ads) to generate qualified leads.</li>
<li>Build and maintain lead funnels for targeted industries.</li>
<li>Create sales materials such as product sheets, presentations, and case studies to assist the sales team in effectively communicating product value and tackle customer&rsquo;s pain points in relative industry.</li>
<li>Help coordinate and promote product through AI tools generating leads.</li>
<li>Monitor and report on campaign performance metrics, providing insights and recommendations for continuous improvement.</li>
<li>Work closely with product management, sales, and customer success teams to align marketing efforts with business objectives.</li>
</ul>
Requirements<ul>
<li>
Bachelor&rsquo;s degree in Marketing, Business, Communications, or a related field.</li>
<li>3 to 5 years of experience in marketing strategies for SaaS in the CpaaS B2B environment.</li>
<li>Hands-on in performance marketing and lead generation.</li>
<li>Knowledge of AI tools related to product marketing.</li>
<li>Familiarity with product marketing processes and techniques.</li>
<li>Ability to translate technical product features into business value for different industries.</li>
<li>Strong analytical skills with the ability to interpret data and market research.</li>
<li>Excellent written and verbal communication skills.</li>
<li>Proficiency in marketing tools and software (e.g.: email marketing platforms, analytics tools).</li>
<li>Understanding of digital marketing strategies (SEO, PPC, social media).</li>
<li>Detail-oriented and organized, with strong project management skills.</li>
<li>Creative thinker with a willingness to learn and adapt.</li>
<li>Team player with strong interpersonal skills and the ability to collaborate effectively.</li></ul></div>

<div>W ABB pomagamy przemysłowi wyprzedzać konkurencję - działać sprawniej i ekologicznie. U nas postęp to standard &ndash; dla Ciebie, Twojego zespołu i całego świata. Jako globalny lider dajemy Ci to, czego potrzebujesz, by to osiągnąć. Nie zawsze będzie łatwo, rozw&oacute;j wymaga determinacji. Ale w ABB nigdy nie będziesz działać sam. Zarządzaj tym, co porusza świat.
Stanowisko to podlega:
Product Marketing Manager<div> 
Your role and responsibilities
This position serves as a technical and operational link between our production facilities, sales teams, and business partners, with the goal of enhancing our product portfolio's market visibility, sales performance, and competitive positioning. As a hybrid role that combines marketing and sales responsibilities, it requires significant field presence and effective communication capabilities. 
The work model for the role is: {onsite}
 
 
You will be mainly accountable for:<ul><li>
Take end-to-end product ownership of building automation, lighting automation, mechanical automation, energy monitoring &amp; efficiency solutions, and wiring accessories product groups</li><li>
Manage new product launch processes and create technical and commercial promotional content</li><li>
Monitor the competitive positioning of portfolios, develop pricing recommendations and campaign proposals</li><li>
Work closely with sales teams to track project opportunities and provide sales support for relevant product portfolios</li><li>
Engage in visits with partners and projects; join in on product demonstrations, presentations, and activities to develop opportunities; organize and execute training programs for partners</li><li>
Coordinate information flow between production, global teams, sales channels, and partner networks; communicate field feedback to product development processes</li></ul></div><div> 

Qualifications for the role
<ul><li>Bachelor's degree in Electrical Engineering, Electrical-Electronics Engineering, Mechatronics Engineering, or related engineering disciplines</li><li>
At least 5 years of marketing and sales experience in related fields (building automation)</li><li>
Sales-oriented mindset with solid analytical skills and results-driven approach</li><li>
Willing to work at a pace suitable for field visits &amp; Available for travel</li><li>
Effective communication and coordination skills with presentation capabilities</li><li>
Fluent in Turkish and good command of English</li></ul></div><div></div>
Doceniamy r&oacute;żnorodność doświadczeń. Czy to może być Twoja historia? Aplikuj już dziś lub odwiedź stronę www.abb.com, aby dowiedzieć się więcej o nas i poznać wpływ naszych rozwiązań na całym świecie.</div>

Product Marketing Specialist - BHAS

<div>At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we&rsquo;ll give you what you need to make it happen. It won&rsquo;t always be easy, growing takes grit. But at ABB, you&rsquo;ll never run alone. Run what runs the world.
This Position reports to:
Product Marketing Manager<div> 
Your role and responsibilities
This position serves as a technical and operational link between our production facilities, sales teams, and business partners, with the goal of enhancing our product portfolio's market visibility, sales performance, and competitive positioning. As a hybrid role that combines marketing and sales responsibilities, it requires significant field presence and effective communication capabilities. 
The work model for the role is: {onsite}
 
 
You will be mainly accountable for:<ul><li>
Take end-to-end product ownership of building automation, lighting automation, mechanical automation, energy monitoring &amp; efficiency solutions, and wiring accessories product groups</li><li>
Manage new product launch processes and create technical and commercial promotional content</li><li>
Monitor the competitive positioning of portfolios, develop pricing recommendations and campaign proposals</li><li>
Work closely with sales teams to track project opportunities and provide sales support for relevant product portfolios</li><li>
Engage in visits with partners and projects; join in on product demonstrations, presentations, and activities to develop opportunities; organize and execute training programs for partners</li><li>
Coordinate information flow between production, global teams, sales channels, and partner networks; communicate field feedback to product development processes</li></ul></div><div> 

Qualifications for the role
<ul><li>Bachelor's degree in Electrical Engineering, Electrical-Electronics Engineering, Mechatronics Engineering, or related engineering disciplines</li><li>
At least 5 years of marketing and sales experience in related fields (building automation)</li><li>
Sales-oriented mindset with solid analytical skills and results-driven approach</li><li>
Willing to work at a pace suitable for field visits &amp; Available for travel</li><li>
Effective communication and coordination skills with presentation capabilities</li><li>
Fluent in Turkish and good command of English</li></ul></div>
We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.</div>

parishia pharma

<div>
 Job Vacancy: Product Specialist
 
 Are You Ready to Drive Our Dermatology Portfolio Success Across all Governorates of Egypt??
 
 
 Parishia Pharma, a leading company in Dermatology and Nutrition products, is seeking a high-caliber Product Specialist to lead the marketing and training strategies for our innovative portfolio covering all Governorates of the Republic.
 
 
 Essential Requirements:
 
 1- Mandatory Experience: A minimum of 2 to 3 years of proven experience as a Product Specialist (or equivalent role) specifically within the Dermatology or Derma-Cosmetics sector.
 
 2- Educational Background: Bachelor's Degree in Pharmacy, Veterinary medicine, or Science (highly preferred).
 
 3- Strong ability to develop, execute, and monitor product marketing plans and strategies.
 
 4- Exceptional presentation, communication, and sales team training skills.
 
 5- Flexibility and willingness to travel extensively to cover the entire Republic.
 
 
 How to Apply:
 
 Qualified candidates with the required Dermatology experience are invited to submit their CV to "fadyfekry30@gmail.com", ensuring the subject line reads: "Product Specialist - Derma"
</div>

Product Specialist

Owais Capital | أويس المالية

<div>
 
 
 Job Summary
 
 
 
 We are seeking a creative and results-driven Marketing Specialist to join our dynamic marketing team. The ideal candidate will be responsible for developing, implementing, and optimizing marketing campaigns across multiple channels to increase brand awareness, generate leads, and drive customer engagement. This role requires a strategic thinker with strong analytical skills and a passion for staying current with marketing trends and technologies.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 Campaign Development and Execution
 
 
 The Marketing Specialist will plan, create, and execute integrated marketing campaigns across digital and traditional channels including email, social media, content marketing, SEO/SEM, and paid advertising. They will collaborate with cross-functional teams to ensure brand consistency and message alignment across all marketing materials and touchpoints. The role involves managing campaign timelines, budgets, and deliverables to ensure projects are completed on time and within scope.
 
 
 
 
 
 
 Content Creation and Management
 
 
 
 This position requires developing compelling marketing content including blog posts, social media updates, email newsletters, case studies, whitepapers, and website copy. The Marketing Specialist will work closely with graphic designers and videographers to produce engaging visual and multimedia content. They will maintain and update the company website and landing pages to optimize user experience and conversion rates.
 
 
 
 
 
 
 Digital Marketing and Analytics
 
 
 
 The successful candidate will manage and optimize digital advertising campaigns across platforms such as Google Ads, Facebook, LinkedIn, and Instagram. They will monitor, analyze, and report on campaign performance using tools like Google Analytics, HubSpot, or similar marketing automation platforms. The role involves conducting A/B testing to improve campaign effectiveness and making data-driven recommendations for optimization.
 
 
 
 
 
 
 Market Research and Competitive Analysis
 
 
 
 The Marketing Specialist will conduct market research to identify customer needs, preferences, and trends. They will analyze competitor activities and industry developments to identify opportunities and threats. The role includes gathering and interpreting customer feedback to inform marketing strategies and product positioning.
 
 
 
 
 
 
 Brand Management
 
 
 
 This position involves ensuring consistent brand messaging and visual identity across all marketing materials and channels. The Marketing Specialist will serve as a brand guardian, maintaining brand guidelines and standards. They will support the development of brand positioning strategies to differentiate the company in the marketplace.
 
 
 
 
 
 
 Lead Generation and Nurturing
 
 
 
 The role includes developing and implementing lead generation strategies to build a qualified pipeline for the sales team. The Marketing Specialist will create and manage email nurture campaigns to move prospects through the sales funnel. They will collaborate with sales teams to ensure marketing qualified leads are properly handed off and followed up.
 
 
 
 
 
 
 Event Marketing and Coordination
 
 
 
 The successful candidate will support the planning and execution of marketing events, trade shows, webinars, and workshops. They will coordinate logistics, promotional activities, and post-event follow-up. The role involves measuring event ROI and gathering insights for future event planning.
 
 
 
 
 
 
 Social Media Management
 
 
 
 This position requires developing and implementing social media strategies to increase followers, engagement, and brand visibility. The Marketing Specialist will create and schedule social media content calendars across multiple platforms. They will monitor social media conversations, respond to comments and messages, and engage with the online community.
 
 
 
 
 
 
 Collaboration and Communication
 
 
 
 The role involves working closely with product, sales, and customer success teams to align marketing efforts with business objectives. The Marketing Specialist will communicate campaign results and insights to stakeholders through regular reports and presentations. They will coordinate with external agencies, vendors, and partners as needed.
 
 
 
 
 
 
 Continuous Improvement
 
 
 
 The successful candidate will stay informed about emerging marketing trends, tools, and best practices. They will recommend and implement new marketing technologies and processes to improve efficiency and effectiveness. The role includes participating in professional development opportunities and industry events.
 
 
 
 
 
 
 Required Qualifications
 
 
 
 Bachelor's degree in Marketing, Business, Communications, or related field
 
 
 2-4 years of experience in marketing, with demonstrated success in campaign management
 
 
 Proficiency in digital marketing tools and platforms (Google Analytics, Google Ads, social media management tools, CRM systems)
 
 
 Strong written and verbal communication skills with exceptional attention to detail
 
 
 Experience with content management systems and basic HTML knowledge
 
 
 Proficiency in Microsoft Office Suite and familiarity with design tools (Canva, Adobe Creative Suite)
 
 
 Strong analytical skills with the ability to interpret data and make strategic recommendations
 
 
 Excellent project management and organizational skills
 
 
 Ability to work independently and collaboratively in a fast-paced environment
 
 
 
 
 
 
 Preferred Qualifications
 
 
 
 Professional certifications (Google Ads, HubSpot, Facebook Blueprint, etc.)
 
 
 Experience with marketing automation platforms
 
 
 Knowledge of SEO/SEM best practices
 
 
 Experience in B2B or B2C marketing (depending on company focus)
 
 
 Familiarity with graphic design and video editing
 
 
 
 
 
 
 Personal Attributes
 
 
 
 Creative thinker with a strategic mindset
 
 
 Self-motivated and results-oriented
 
 
 Adaptable and comfortable with change
 
 
 Strong interpersonal skills and team player
 
 
 Detail-oriented with strong multitasking abilities
 
 
 Passion for marketing and continuous learning
 
</div>

Marketing Specialist

Jazz

<div>
 
 
 Grade Level: L1
 
 
 
 
 Location: Islamabad
 
 
 
 
 Last date to apply: 6th January 2026
 
 
 
 We are looking for a Specialist Digital Products (L1) to support product-led marketing strategy and coordination. This role sits within the core product team and focuses on planning, documentation, alignment, and execution enablement, rather than hands-on campaign execution.
 
 
 The associate will work closely with marketing, brand, growth, CX, and tech teams to ensure that product strategies, launches, and feature narratives are clearly defined and implemented consistently across channels.
 
 
 This is an entry-level role designed for someone looking to build a career in product marketing, healthtech, or digital platforms.
 
 
 
 What does "Specialist Digital Products-Healthtech" do?
 
 
 
 
 Product Marketing Strategy Support
 
 
 
 <ul>
 <li>
 Support the product team in defining feature positioning, value propositions, and user narratives
 </li>
 <li>
 Assist in drafting go-to-market (GTM) briefs for new features, services, and campaigns
 </li>
 <li>
 Help translate product requirements into clear marketing and brand inputs
 </li>
 </ul>
 
 
 Cross-Functional Coordination
 
 
 
 <ul>
 <li>
 Act as a coordination point between product, marketing, brand, growth, CX, and tech teams
 </li>
 <li>
 Track action items, timelines, and dependencies across teams
 </li>
 <li>
 Ensure alignment on messaging, scope, timelines, and deliverables.
 
 </li>
 </ul>
 
 
 Documentation &amp; Enablement
 
 
 
 <ul>
 <li>
 Create and maintain product marketing documents, including:
 </li>
 <ul>
 <li>
 Feature briefs
 </li>
 <li>
 Campaign strategy notes
 </li>
 <li>
 Messaging frameworks
 </li>
 <li>
 Launch checklists
 </li>
 </ul>
 <li>
 Ensure all stakeholders have the latest, approved product context before execution.
 
 </li>
 </ul>
 
 
 Launch &amp; Rollout Support
 
 
 
 <ul>
 <li>
 Support planning of feature launches, app updates, and service rollouts
 </li>
 <li>
 Coordinate pre-launch readiness across teams (content, design, CX scripts, app updates)
 </li>
 <li>
 Track post-launch feedback and relay insights back to the product team.
 
 </li>
 </ul>
 
 
 Stakeholder &amp; Feedback Management
 
 
 
 <ul>
 <li>
 Collect inputs and feedback from marketing, brand, and CX teams
 </li>
 <li>
 Help consolidate feedback into structured insights for product decision-making
 </li>
 <li>
 Support internal reviews, presentations, and alignment sessions.
 
 &nbsp;
 </li>
 </ul>
 
 
 Jazz is an equal opportunity employer. We celebrate, support, and thrive on diversity and are committed to creating an inclusive environment for all employees.
 
 
 
 
 
 Requirements
 
 
 
 
 
 What are we looking for and what does it require to be Specialist Digital Product-Healthtech?
 
 
 
 
 Requirements
 
 :
 
 <ul>
 <li>
 0-2 years of experience in digital products, product marketing, health tech, or marketing coordination roles (internships or trainee experience acceptable)
 </li>
 <li>
 Bachelor's degree in Marketing, Business, Digital Media, Product Management, Health Sciences, or a related field
 </li>
 <li>
 Basic understanding of digital platforms, mobile applications, and product-led growth concepts, preferably within a healthtech or healthcare environment.
 </li>
 <li>
 Ability to translate product features, workflows, and requirements into clear marketing, brand, and communication inputs
 </li>
 <li>
 Strong coordination and follow-up skills to manage timelines, dependencies, and deliverables across cross-functional teams
 </li>
 <li>
 Excellent written communication skills with strong attention to detail and documentation
 </li>
 <li>
 Comfortable working with stakeholders across product, marketing, brand, growth, CX, and technology teams
 </li>
 <li>
 Ability to consolidate feedback from multiple teams and structure insights for product decision-making
 </li>
 <li>
 Strong organizational skills with the ability to manage multiple tasks in a fast-paced environment
 </li>
 <li>
 Proactive, structured, and eager-to-learn mindset with a genuine interest in digital health products and platforms
 
 
 </li>
 </ul>
 
 Benefits
 
 
 
 
 
 Why Join Jazz?
 
 
 
 As one of the leading employers in the country, Jazz epitomizes the philosophy that each Jazz employee is passionately living a better every day inspired and enabled by visionary leadership, a unique professional culture, a flourishing lifestyle, and continuous learning and development.
 
 
 Our core values include qualities essential for a positive organizational culture - truthfully guiding entrepreneurial and innovative mindsets, harnessing professional and interpersonal collaboration, and fostering across-the-board customer-obsession.
 
 
 As one of the largest private sector organizations in Pakistan, our objective is to continue to change the lives of our 75 million customers for the better. This is an opportunity for someone who wants to be part of something transformative, someone who can play a critical role in driving our success. Together, we can empower millions more with the tools necessary to progress in an increasingly digital economy.
 
</div>

Specialist Digital Products- HealthTech

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