product marketing specialist

Netstratum Technologies

JD - Product Marketing Specialist (SaaS)Netstratum is a global product development company specializing in custom software and enterprise IT services. With teams across ten global locations, we combine local insight with global expertise to deliver innovative, purpose-driven solutions.As a leader in telecom tech, we build secure, high-performance Unified Communication Systems used by Tier-1 providers, enterprises, and governments. Our in-house AI platform is built for scale, security, and real-world impact.Join a vibrant, diverse team working on cutting-edge projects in telecom, AI, IoT, and digital transformation&mdash;within a fast-paced, learning-focused environment.Location: Kochi, KeralaExperience: 5+ YearsSalary: As per Industry StandardsJob Code: 102025/01Employment Type: Full-timeJob DescriptionWe are seeking an experienced Product Marketing Specialist (Saas) with strong expertise in building and executing marketing strategies for SaaS and digital products. The ideal candidate will have a deep understanding of the online marketing landscape, the ability to plan and manage end-to-end digital campaigns, and the strategic acumen to drive adoption and sales across multiple products.Responsibilities<ul><li>Develop and execute marketing strategies for multiple SaaS and digital products across industries.</li><li>Plan, manage, and monitor online lead generation campaigns through paid, organic, and partner channels.</li><li>Build and manage marketing funnels and sales enablement workflows for B2B SaaS products.</li><li>Oversee SEO, SEM, social media, and email marketing efforts &mdash; ensuring alignment with overall business goals.</li><li>Collaborate with product and sales teams to align positioning, messaging, and go-to-market plans.</li><li>Manage and optimize advertising budgets across platforms such as Google Ads, LinkedIn, and Meta.</li><li>Define KPIs, monitor campaign performance, and generate regular reports and insights for leadership.</li><li>Work with design, content, and technical teams to enhance web presence and improve conversion rates.</li><li>Stay updated on emerging marketing trends, SaaS growth strategies, and digital analytics tools.</li><li>Contribute to brand positioning and content planning to ensure consistency across all marketing materials.</li></ul>Eligibility Criteria<ul><li>Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Business, Communications, or a related field.</li><li>Minimum 5 years of hands-on experience in digital or online marketing, preferably in SaaS / B2B technology products.</li><li>Proven experience in creating and executing digital marketing strategies for product-based companies.</li><li>Strong understanding of SEO best practices, digital advertising, and marketing analytics (without needing to implement them technically).</li><li>Proficiency in platforms such as Google Ads, Analytics, LinkedIn Campaign Manager, and HubSpot.</li><li>Experience working with cross-functional teams to execute campaigns and achieve measurable growth.</li><li>Excellent analytical and communication skills with a results-driven mindset.</li></ul>Nice to Have<ul><li>Experience in multi-product marketing or product portfolio management.</li><li>Exposure to SaaS lifecycle marketing, customer onboarding campaigns, and churn reduction initiatives.</li><li>Familiarity with automation tools (HubSpot, Mailchimp, Zoho, or Marketo).</li><li>Understanding of B2B content strategies and partner-led marketing.</li><li>Certifications in Google Ads, HubSpot, or Growth Marketing.</li></ul>What We Look For<ul><li>A strategic thinker who can translate business goals into actionable marketing plans.</li><li>Experience in marketing SaaS platforms and subscription-based services.</li><li>Strong ownership mindset with the ability to work independently across multiple product lines.</li><li>A keen understanding of what drives visibility, engagement, and conversion in online ecosystems.</li><li>Passion for innovation, continuous improvement, and measurable impact.</li></ul>Job Types: Full-time, PermanentBenefits:<ul><li>Health insurance</li><li>Provident Fund</li></ul>Ability to commute/relocate:<ul><li>Kochi, Kerala: Reliably commute or planning to relocate before starting work (Required)</li></ul>Experience:<ul><li>Product Marketing: 4 years (Required)</li></ul>Work Location: In person

Product Marketing Specialist (SaaS)

My Senior Health Plan

<div>Job Summary:

We are seeking a strategic and results-driven Product Marketing Specialist to lead go-to-market efforts for our SaaS solutions. This role will be responsible for crafting compelling messaging, enabling sales teams, and driving product adoption through targeted marketing initiatives. You&rsquo;ll work cross-functionally with product, sales, and customer success to ensure our offerings resonate with the right audiences and deliver measurable impact. 
Key Responsibilities:
<ul>
<li>Develop and execute go-to-market strategies for new and existing SaaS products.</li>
<li>Create product positioning, messaging, and value propositions that differentiate our solutions in the market.</li>
<li>Collaborate with Product Management to understand features, roadmap, and customer pain points.</li>
<li>Produce and manage marketing collateral including datasheets, case studies, landing pages, and email campaigns.</li>
<li>Conduct competitive analysis and market research to inform strategy and messaging.</li>
<li>Partner with Sales to develop enablement materials such as battle cards, pitch decks, and training sessions.</li>
<li>Track and report on campaign performance, product adoption, and customer engagement metrics.</li>
<li>Support customer marketing initiatives including testimonials, reviews, and reference programs.</li>
<li>Attend various trade shows and conferences to promote the product(s).</li></ul> 


Qualifications:
<ul>
<li>Bachelor&rsquo;s degree in Marketing, Business, Communications, or related field.</li>
<li>3+ years of experience in product marketing, preferably in a SaaS or B2B tech environment.</li>
<li>Strong understanding of buyer personas, customer journeys, and SaaS business models.</li>
<li>Excellent written and verbal communication skills.</li>
<li>Experience with marketing automation tools, CRM platforms, and analytics dashboards.</li>
<li>Ability to manage multiple projects and collaborate across teams.</li>
<li>Travel to trade shows and conferences to promote the product.</li></ul> 


Preferred Skills:
<ul>
<li>Familiarity with tools like HubSpot, Salesforce, Google Analytics, and Figma.</li>
<li>Experience working in Medicare, healthcare, or insurance tech is a plus.</li>
<li>Strong storytelling and content creation abilities.</li>
<li>Analytical mindset with a focus on performance metrics and ROI.</li></ul></div>

Talent 360 ME

<div>
 
 
 About Us:
 
 
 
 
 SiFi is a rapidly growing B2B Fin-Tech company transforming expense management for businesses in Saudi Arabia. As a licensed EMI from the Saudi Central Bank, we empower companies with innovative tools to simplify finance management.
 
 
 
 About the Role:
 
 
 
 SiFi is looking for a results-driven "Senior Product Marketing Specialist" to join our team. In this role, you will take the lead in initiating and executing marketing campaigns that drive engagement and growth. You will be responsible for optimizing marketing funnels, analyzing and reporting on key data, and overseeing email marketing strategies. Your expertise will help us refine our approach and ensure we&rsquo;re delivering impactful results at every stage of the customer journey.
 
 
 
 Key Responsibilities:
 
 
 
 <ul>
 <li>
 Plan and oversee multi-channel marketing campaigns, including digital, social media, email, and traditional advertising.
 </li>
 <li>
 Stay updated on industry trends and emerging marketing technologies to drive innovation.
 </li>
 <li>
 Collaborate with cross-functional teams, including sales, content, and design, to align marketing efforts with business goals.
 </li>
 <li>
 Optimize digital marketing efforts using SEO, PPC, and social media advertising.
 </li>
 <li>
 Analyze marketing performance metrics and generate reports to measure ROI and optimize future campaigns.
 </li>
 <li>
 Manage relationships with external agencies, vendors, and partners to ensure high-quality execution of marketing initiatives.
 
 
 
 </li>
 </ul>
 
 Requirements:
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in marketing, Business, Communications, or a related field.
 </li>
 <li>
 Proven experience in a marketing role, with at least 3+ years in a senior or specialist capacity.
 </li>
 <li>
 Strong knowledge of digital marketing, branding, and content strategy.
 </li>
 <li>
 Hands-on experience with marketing tools such as Google Analytics, HubSpot, SEMrush, and social media management platforms.
 </li>
 <li>
 Experience in B2B marketing is a big plus.
 </li>
 <li>
 Experience with Fin-Tech startups is a big plus.
 </li>
 <li>
 Knowledge of marketing automation and CRM systems is a plus.
 </li>
 <li>
 Strong creative mindset with an eye for design and content quality is a plus.
 </li>
 </ul>
</div>

Sr. Product Marketing Specialist (Remote)

Ems Digital

Sure! Here&rsquo;s the revised Job Description focused only on Product Marketing:Job Title: Marketing Specialist &ndash; Product MarketingCompany: Spark PR Agency Location: Noida Experience Required: 2+ Years Salary Range: &#8377;30,000 &ndash; &#8377;40,000 per month Job Type: Full-Time | On-siteAbout Spark PR Agency:Spark PR Agency is a results-driven PR and digital marketing agency based in Noida. We help brands shine by delivering strategic campaigns across PR, digital, and traditional marketing channels. We are expanding our team and seeking a skilled Marketing Specialist with a focus on Product Marketing to drive product positioning, launches, and growth strategies.Role Overview:We are looking for a motivated Marketing Specialist with at least 2 years of experience specifically in Product Marketing. The candidate should have strong knowledge and hands-on experience in product positioning, launch planning, and integrated marketing strategies that combine digital and in-person marketing efforts.Key Responsibilities:<ul><li>Develop and execute comprehensive product marketing strategies including positioning, messaging, and competitive analysis.</li><li>Plan and manage product launches, campaigns, and promotions.</li><li>Collaborate closely with product teams, sales, content, SEO, and design to align marketing initiatives.</li><li>Drive integrated marketing campaigns across digital platforms and in-person events/activations.</li><li>Monitor and analyze product performance and campaign metrics; prepare actionable insights and reports.</li><li>Conduct market research to understand customer needs, market trends, and competitor landscape.</li><li>Manage marketing budgets to ensure cost-effective execution of campaigns.</li><li>Stay updated on the latest product marketing trends and best practices.</li></ul>Requirements:<ul><li>Minimum 2 years of experience focused on Product Marketing.</li><li>Strong understanding of product positioning, go-to-market strategies, and customer segmentation.</li><li>Should Convert Leads and give the new ideas to the company</li><li>Ability to blend digital and in-person marketing tactics effectively.</li><li>Excellent communication, collaboration, and project management skills.</li><li>Creative mindset with strong analytical abilities.</li><li>Bachelor&rsquo;s degree in Marketing, Business, or related field (MBA preferred).</li></ul>What We Offer:<ul><li>Competitive salary: &#8377;30,000 &ndash; &#8377;50,000 per month</li><li>Dynamic and supportive work environment</li><li>Opportunities to work with innovative products and brands</li><li>Career development and skill enhancement</li><li>Modern office located in Noida</li></ul>How to Apply:Send your updated resume to [insert email address] with the subject line: &ldquo;Application for Marketing Specialist &ndash; Product Marketing &ndash; Spark PR Agency&rdquo;Would you like me to help create a LinkedIn post or email template for outreach as well?Job Type: Full-timePay: &#8377;20,000.00 - &#8377;40,000.00 per monthWork Location: In person

Marketing Head

Matanuska Telephone Association, Inc.

<div><div><div><div>We are searching for an experienced Marketing Specialist at our Palmer HQ facility.
 
 
Primary Duties and Responsibilities:
The Marketing Specialist will be responsible for executing effective marketing strategies, assisting with campaign development, analyzing the effectiveness of each campaign, and helping to shape our consumer experience for current and future lines of business. The successful candidate will play an integral role in building and engaging our customer base from brand awareness to product promotion by creating effective strategies to achieve business objectives. The marketing specialists will develop and create engaging internal and external communications strategies that align with our corporate goals, including media relations, member communications, and thought leadership.

 SPECIFIC TASK DESCRIPTION
<ul>
<li>Assists with the development of marketing strategies for projects, including company website and social media.</li>
<li>Creating promotional content for digital campaigns and monitor digital media landscape for opportunities.</li>
<li>Social Media responder to all customer posts and assists in social media tactical alignment.</li>
<li>Helps manage digital relationships with agencies, publications, bloggers, and influencers.</li>
<li>Through research &amp; consumer insights provides the voice of the customer to help guide development of all promotional product collateral (including digital media, website content, product releases, brochures, advertisements, articles, flyers&hellip;etc.) and point-of-sale materials.</li>
<li>Monitors brand consistency (internal &amp; external facing) in regards to print, signage, digital assets, and partnerships to ensure brand alignment.</li>
<li>Content creator for digital marketing and other marketing publications.</li>
<li>Plan, design, and develop effective presentations for internal and external use.</li>
<li>Works with the Marketing Manager to execute strategic marketing campaigns and initiatives.</li>
<li>Participates in marketing and product strategy and planning workshops.</li>
<li>Database management for tracking/awareness of competitor offers, advertising initiatives, events, and product details.</li>
<li>Execute on our media relations strategy alongside PR and Marketing agencies.</li>
<li>Execute an effective internal communications strategy.</li>
<li>Assist with the creation and development of the Annual Report.</li>
<li>Performs other duties as assigned.</li></ul> 
 
Required Qualifications:<ul>
<li>
Bachelor&rsquo;s degree is required preferably in Marketing or Communications. Experience may be substituted in lieu of formal education.</li>
<li>2+ years&rsquo; experience in a marketing role.</li>
<li>Strong organization and prioritization skills.</li>
<li>Strong demonstrated logistical event coordination skills.</li>
<li>Helpful attitude and team approach in their everyday duties.</li>
<li>Excellent communication and presentation skills.</li>
<li>Strong understanding of Microsoft Office programs.</li>
<li>Familiarity with social media, paid media, and SEO skills.</li>
</ul>
*full (PDF) job description available upon request* 
 
Employment Type: Full - Time
Compensation Type: Annual Salary</div></div></div></div><div></div>

Marketing Specialist

NuWaves RF Solutions

<div>Job Description: 
General Summary: NuWaves, a premier supplier of RF Systems, RF Products, and Engineering Design Services, is actively a seeking talented and highly motivated Marketing Specialist with 5 to 10 years of experience in marketing in the aerospace and defense industry. The Marketing Specialist is responsible for promoting complex RF products and services to customers in the defense and aerospace market. This specialized role requires a blend of technical acumen and marketing expertise, working closely with engineering teams to communicate highly technical information to customers. This individual will work directly with NuWaves business development team to support the overall marketing strategy. The Marketing Specialist is well-versed in SEO management, AI tools, website management, content creation, market research, NuWaves' product offerings, and industry regulations (e.g., FAR/DFARs, Export Compliance).
Performance Objectives:
<ul><li>Within 90 days, develop, implement, and execute effective web marketing strategies to increase NuWaves&rsquo; brand awareness and sales conversions, inclusive of the following:
<ul><li>Social Media Presence (LinkedIn and YouTube)
</li><li>Front-end Website Maintenance (WordPress Updates, Content, Plug In Management)
</li><li>SEO Management (Google, Bing, ChatGPT)</li>
<li>Google Analytics (monitor, analyze, report)</li>
</ul></li><li>Within 90 days, proactively identify new opportunities and provide recommendations for improved web presence and audience experience.
</li><li>Within 30 days, collaborate with internal teams to create engaging content across a variety of platforms, including website and social media.
<ul><li>Must be able to work with technical teams to distill information into marketing material.</li>
<li>Experience with Adobe Creative Cloud tools desired.</li>
</ul></li><li>Within 90 days, have a basic understanding of NuWaves' products, applications, and markets served.</li>
</ul>
Typical Education and Experience: Associate&rsquo;s/Bachelor&rsquo;s degree in related field and 5-10 years of experience in similar role managing web marketing.
EEO vet/disability.
Salary Range: $70K - $85K annually</div>

Marketing Specialist, RF Products

Smith+Nephew

<div>Product Specialist Sports Medicine - Saudi Arabia Jeddah
Life Unlimited.
At Smith+Nephew, we design and manufacture technology that takes the limits off living.
We believe that through innovation, development and supporting our customers and patients we can help others achieve a Life Unlimited! Our products are in 100 countries globally and supporting this takes a huge effort.
What will you be doing?
The purpose of this role is to execute marketing strategies and tactical plans that promotes S&amp;N product superiority. It involves coordinating with the Regional Marketing Managers, to drive revenue and market share for the Division and maintain customer relations with major accounts while driving the customer requirements back into the Company. The Product Specialist will be selling unique patented devices and implants in theatre directly to opinion leading surgeons.
What will you need to be successful?
<ul><li>Develop and maintain strong relationships with the distributor.
</li><li>Conduct product presentations to different customers level for example physicians, nurses, purchasers, and decision makers.
</li><li>Conduct product training.
</li><li>Assist in the identification and assessment of the field and marketing support needs and making recommendation to management when appropriate.
</li><li>Maintain a strong relationship with the Business Unit staff and regional marketing managers.
</li><li>Function as a communication link between the marketing organization and the Business Unit to resolve problems, quality issues, manufacturing defects, and other related issues.
</li><li>Ability to scrub and be present in the theatre and assist or advise the physician in S&amp;N product implant, usage, and techniques.
</li><li>Facilitate the implementation and adoption of marketing strategies and tactics and customer education programs at country level.
</li></ul>Successful candidates would need the following:
<ul><li>Bachelor&rsquo;s degree relating to, medical or equivalent.
</li><li>One year experience in product marketing
</li><li>In-theatre and or clinical marketing experience would be ideal.
</li><li>The ability to communicate in Arabic and English
</li><li>You. Unlimited.
</li></ul>165 years of pioneering innovation requires a relentless focus on what&rsquo;s next. We&rsquo;re focused on you. You&rsquo;re what&rsquo;s next...
Inclusion, Belonging and Equity: Committed to Welcoming, Celebrating and Thriving on Diversity, Learn more about our Employee Inclusion Groups on our website (https://www.smith-nephew.com/)
Work/Life Balance: Flexible Vacation and Time Off, Paid Holidays and Paid Volunteering Hours, so we can give back to our communities!
Your Wellbeing: Medical Insurance and an Employee Wellness Programme and much more.
Flexibility: Hybrid Working Model (For most professional roles).
Training: Direct, Team-Customised, Mentorship.
<div>Stay connected by joining our Talent Community .
We're more than just a company - we're a community! Follow us on LinkedIn to see how we support and empower our employees and patients every day. 
 
Check us out on Glassdoor for a glimpse behind the scenes and a sneak peek into You. Unlimited. , life, culture, and benefits at S+N.
</div><div>Explore our website and learn more about our mission, our team, and the opportunities we offer.</div></div>

Product specialist

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