regional marketing manager

Nozomi Networks

<div><div>Now is an amazing time to join Nozomi Networks as we build the future of OT and IoT cybersecurity.

We defend some of the world's largest organizations and critical infrastructure in more than 68 countries and we're just getting started. Our AI-powered cybersecurity platform secures operational technology (OT) and Internet of Things (IoT) infrastructures for enterprises and government entities across energy, manufacturing, transportation, resources, and critical infrastructure.</div>
This is a fixed-term contract (5 months) to cover a maternity leave.

Nozomi Networks seeks a Regional Marketing Manager for the Americas on a 5-month maternity cover contract. This role is responsible for developing and implementing the Americas go-to-market (GTM) strategy with an emphasis on field and channel marketing, partner collaboration, campaign orchestration, ABM (Account-Based Marketing), digital marketing, and demand generation. In this role, you'll work closely with the marketing, regional sales and partner teams to build regional marketing plans, promote brand awareness locally, and execute and own ABM and demand generation programs that directly contribute to pipeline creation, acceleration, and conversion

Channel marketing experience and campaign orchestration are a must. This role is accountable for delivering measurable outcomes, including pipeline generation, conversion rates, and marketing-attributed revenue.

As a Regional Marketing Manager you will be responsible for developing the Go-to-Market plan for your assigned Americas territory to drive demand, with a strong focus on channel marketing strategies that scale and leverage the partner ecosystem effectively.

In this role, you'll be in charge of deploying integrated marketing campaigns and lead generation programs that support key regional initiatives. You'll work closely with regional sales, partner, and marketing teams to meet pipeline targets. Channel marketing knowledge is critical to ensure effective execution with our partner ecosystem.

You will own performance tracking across campaigns and channels, with clear accountability on pipeline contribution, conversion, and ROI.

This role requires strong motivation, collaboration, resourcefulness, and the ability to deliver results through cross-functional alignment and communication. The ideal candidate will be a self-starter with startup experience, capable of thriving in a fast-paced, channel-driven environment.
<h2 class="jobSectionHeader">
In this role, you will:</h2>
<ul><li>Own the overall Go-to-Market plan for your assigned Americas territory with input and expertise from key internal stakeholders and the Global Head of Field and Partner Marketing</li>
<li>Own pipeline creation and acceleration for the Americas region &mdash; driving measurable contribution to pipeline targets, improving conversion rates, and supporting revenue attainment in close alignment with Sales</li>
<li>Design and execute integrated, multi-channel demand programs (field, digital, and partner-led) to generate high-quality pipeline and improve funnel conversion across key accounts and segments</li>
<li>Partner closely with Sales and BDR teams to optimize lead follow-up, qualification, and conversion, ensuring strong pipeline progression and velocity</li>
<li>Track and own performance against pipeline KPIs, including pipeline generated, influenceford revenue, conversion rates, and ROI by channel and campaign</li>
<li>Drive partner-sourced and partner-influenced pipeline through structured co-marketing programs and joint GTM execution</li>
<li>Serve as liaison to Sales team, be their advocate and conduit to the larger organization</li>
<li>Maintain relationships with regional partners, conference organizers, and influential associations</li>
<li>Leverage social media to raise awareness and further promote our presence at various events</li>
<li>Monitor industry trends and competitor activities in the Americas region</li>
<li>An affinity for measurable outcomes and experience in a highly data-driven marketing organization is a must</li>
<li>Manage regional budget, accurately estimate costs, and manage execution</li>
<li>Track performance results and act as a key partner to the BDR team to ensure alignment on lead quality, follow-up, and conversion</li>
<li>Work in partnership with the Corporate Communications and Digital Marketing teams to optimize campaign results for field programs</li>
</ul><h1 class="jobSectionHeader">To be successful in this opportunity, you will have:</h1>
<ul><li>5+ years of direct experience in a B2B field and/or channel marketing role, ideally within a cybersecurity or enterprise software company</li>
<li>Experience aligning with partner organizations to build regional partner marketing strategies that deliver mutual business value and enable scale across your overall marketing plan</li>
<li>Strong experience executing live and virtual events, including event and booth design, theme development, and pre- and post-event planning</li>
<li>Excellent project management and organizational skills, with the ability to execute marketing programs from planning and conceptualization through execution and measurement</li>
<li>Experience building and optimizing integrated marketing programs that generate pipeline and improve conversion across the full buyer journey</li>
<li>Solid knowledge of digital marketing tactics and best practices, including LinkedIn campaigns, TechTarget, SEO/SEM, and related channels</li>
<li>Experience leveraging AI-powered tools and data insights to improve campaign targeting, personalization, lead scoring, and overall marketing efficiency</li>
<li>Ability to apply data and automation to continuously optimize campaign performance, audience segmentation, and budget allocation to maximize pipeline ROIStrong understanding of funnel metrics, pipeline management, and conversion optimization in a B2B SaaS environment</li>
<li>Ability to translate data into actionable insights and continuously improve performance across campaigns and channels</li>
<li>Experience with organizing local and regional events</li>
<li>Outstanding communicator and creative thinker</li>
<li>Experience with marketing automation and CRM tools</li>
<li>Critical thinker and problem-solving skills</li>
<li>Strong time-management skills</li>
<li>Ability to work with a decentralized, cross-cultural team</li>
<li>Flexibility and adaptability to rapid growth, change, and problem resolution</li>
<li>Proven ability to ramp quickly and deliver results in a contract/cover capacity</li>
<li>Ability to travel 30% of the time</li>
<li>Excellent verbal/written English skills</li>
</ul>
This is a fixed-term contract (5 months) to cover a maternity leave.
<div>
Nozomi Networks is committed to fair and equitable compensation practices. The base pay scale for this position is $92,220 - $132,964. This is the range the company reasonably and in good faith expects to pay for the position taking into account factors including job-related knowledge, skillset, experience, education and training, certifications, and other relevant business factors. Applications outside the range are welcome to apply.</div><div></div><div> 
Who we are and what we stand for:

Nozomi Networks is the leader in OT and IoT Cybersecurity. We protect the world's critical infrastructure, industrial and government organizations from cyber threats by providing exceptional network visibility, threat detection and operational insight. We're always innovating and we hire the best at what they do to ensure our customers always have access to fast product enhancements, exceptional engineering support and rapid deployment across continents. If you like a challenge, and value integrity and customer success, we invite you to help Nozomi Networks build the future of OT and IoT cybersecurity.

Diversity, Inclusion and Belonging are part of our core beliefs, at Nozomi Networks. Diversity of thought, background and culture broadens our knowledge of the world and helps us learn, grow, and gain new perspectives. What makes us all different is what makes us powerful.

Our Global Benefits

All of our benefits are customized to the country you are based in, naturally we want to get the best out of our Nozomiers, so we provide the best benefits packages, such as:
<ul>
<li>Health &amp; Wellness</li>
<li>Financial</li>
<li>Work-Life Balance</li>
<li>Unparalleled Flexible Time-Off</li>
</ul>
Need to know information

Successful candidates will be subjected to background verification checks.

Be cautious of unsolicited messages, fake email addresses, requests for money and unclear job descriptions. Report suspicious activity to authorities. Our open job opportunities and descriptions are posted on Nozomi Networks' career page. If in any doubt please apply for opportunities on our careers website here.

If you would like to know more about our Privacy Policy, please click here. Any questions about how we process personal information, or if you would like help exercising your privacy rights please contact us using the email provided within the Privacy Policy.</div></div>

Regional Marketing Manager, Americas (Contract)

Everpure

<div><div>We're in an unbelievably exciting area of tech and are fundamentally reshaping the data storage industry. Here, you lead with innovative thinking, grow along with us, and join the smartest team in the industry.

This type of work&mdash;work that changes the world&mdash;is what the tech industry was founded on. So, if you're ready to seize the endless opportunities and leave your mark, come join us.</div>
THE ROLE

As a Regional Marketing Manager, you are a crucial revenue engine chartered to accelerate pipeline and drive growth for the Commercial segment in the West Region. This strategic role serves as the primary marketing liaison, blending high-level planning with the execution of multi-channel campaigns that differentiate the Everpure Platform in a competitive landscape. You will bridge the gap between corporate strategy and local execution, working directly with sales leadership and channel partners to convert market potential into measurable business impact.

WHAT YOU'LL DO
<ul>
<li>Strategize &amp; Execute Integrated Plans: Own the end-to-end marketing roadmap for the Commercial segment, designing high-impact initiatives that consistently exceed regional booking targets and pipeline health metrics.</li>
<li>Drive Sales &amp; Partner Synergy: Serve as the lead marketing advisor to the West Region sales organization, equipping teams and partners with localized tools and Everpure resources to maximize market penetration.</li>
<li>Manage Full Campaign Lifecycles: Lead the creation and localization of global content into multi-channel initiatives (digital, events, and co-marketing) that engage target personas throughout the entire buyer's journey.</li>
<li>Optimize Performance through Data: Rigorously track KPIs and pipeline velocity to provide actionable insights, ensuring every dollar of the marketing budget is allocated toward the highest ROI activities.</li>
<li>Oversee Strategic Budgets: Manage regional marketing funds and partner MDF programs with excellence, ensuring fiscal responsibility and resource efficiency across all local programs.</li>
<li>Mobility: Ability to travel to various locations, including international destinations, to fulfill job responsibilities up to 50% of the time.</li>
</ul>
WHAT YOU BRING
<ul>
<li>B2B Marketing Expertise: Proven success in developing and scaling integrated marketing programs specifically tailored to the Commercial market.</li>
<li>Segment Specialization: A strong analytical, data-driven mindset, with the ability to translate insights into compelling Commercial business cases and actionable marketing strategies.</li>
<li>Campaign Mastery: Extensive experience executing multi-channel co-marketing initiatives and partner-led programs that result in new customer acquisition.</li>
<li>Analytical Mindset: Proficiency in translating complex performance metrics and market trends into compelling business cases and actionable growth strategies.</li>
<li>Execution &amp; Collaboration: Ability to thrive in high-growth environments, managing multiple high-priority projects while collaborating effectively with executive leadership and external partners.</li>
</ul>
#LI-REMOTE

#LI-KT1<div>
WHAT YOU CAN EXPECT FROM US:
<ul>
<li>Innovation: We celebrate those who think critically, like a challenge, and aspire to be trailblazers.</li>
<li>Growth: We give you the space and support to grow along with us and to contribute to something meaningful. We have been named Fortune's Best Workplaces in Technology&trade;, Fortune's Best Workplaces in the Bay Area&trade;, and certified as a Great Place to Work&reg;!</li>
<li>Team: We build each other up and set aside ego for the greater good.</li>
</ul>
And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events. Check out purebenefits.com for more information.

ACCOMMODATIONS AND ACCESSIBILITY:

Candidates with disabilities may request accommodations for all aspects of our hiring process. For more on this, contact us at TA-Ops@purestorage.com if you're invited to an interview.

OUR COMMITMENT TO A STRONG AND INCLUSIVE TEAM:

We're forging a future where everyone finds their rightful place and where every voice matters. Where uniqueness isn't just accepted but embraced. That's why we are committed to fostering the growth and development of every person, cultivating a sense of community through our Employee Resource Groups and advocating for inclusive leadership.

Everpure is proud to be an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or any other characteristic legally protected by the laws of the jurisdiction in which you are being considered for hire.

Join us and bring your best.

Bring your bold.

Pure and simple.</div></div>

Commercial Regional Marketing Manager, West

WEbook.com

<div>Do you want to love what you do at work? Do you want to make a difference, an impact, and transform peoples lives? Do you want to work with a team that believes in disrupting the normal, boring, and average?
If yes, then this is the job you are looking for , webook.com is Saudi&rsquo;s #1 event ticketing and experience booking platform in terms of technology, features, agility, revenue serving some of the largest mega events in the Kingdom surpassing over 2 billion in sales.
Role Overview :
Own marketing performance for webook.com in Saudi Arabia across B2C growth and B2B partner success. You will have full ownership of B2C marketing and work in close collaboration with the B2B Marketing function to deliver partner-driven impact within the KSA market.
Key Responsibilities:<ul><li>
Campaign Ownership: Own campaign ideation, planning, execution, and reporting end to end across all channels.</li><li>
Marketing Calendar: Own and manage the full communications and paid marketing calendar for KSA, ensuring alignment across all channels and priorities.</li><li>
B2C Growth: Drive user acquisition, engagement, and conversion across web and app, with full accountability on performance.</li><li>
B2B Collaboration: Work closely with the B2B Marketing function to plan and execute partner-related marketing initiatives in KSA.</li><li>
Partnership Success: Support B2B partners by integrating their marketing needs into webook.com plans and ensuring strong visibility and performance.</li><li>
Market Insights: Collaborate with Marketing Intelligence to generate insights, understand user behavior, and inform strategy.</li><li>
Brand Localization: Adapt global brand direction to the Saudi market with culturally relevant messaging across Arabic and English.</li><li>
Reporting: Own performance reporting across campaigns and channels, with clear insights and actionable recommendations.</li></ul> 

Requirements 
<ul><li>
Bachelor's degree in Marketing, Business, or a related field</li><li>
6&ndash;10 years of marketing experience</li><li>
Strong exposure to the Saudi market</li><li>
Experience across B2C and B2B environments</li><li>
Proven track record in campaign execution and performance</li><li>
Strong analytical and data-driven mindset</li><li>
Ability to manage multiple stakeholders and priorities</li></ul></div>

Regional Marketing Manager - KSA

Shure MEA

<div>
 
 Exciting Opportunity: Senior Manager Marketing - AMEAP Region
 
 
 
 Are you a dynamic marketing leader ready to drive impactful strategies across diverse markets? Shure is seeking a Senior Manager Marketing to elevate our brand visibility, generate leads, and fuel revenue growth in Africa, the Middle East, Turkey, CIS, and Asia Pacific regions.
 
 
 The Senior Manager Marketing will drive brand visibility, lead generation, and revenue growth across Africa, the Middle East, Turkey, CIS, and Asia Pacific. This pivotal role involves executing strategies through Digital, PR, E-commerce, and Events while empowering our distribution network with Channel Marketing initiatives. Reporting to the Director Senior, Sales - AMEAP, you'll lead and mentor a geographically dispersed team, bridging global strategy with local execution to deliver impactful business results. If you thrive in a global setting and excel in driving brand growth, join us and make a mark in one of the world's most diverse markets.
 
 
 
 Apply Now!
 
 
 
 
 Responsibilities
 
 
 
 <ul>
 <li>
 Develop and implement regional marketing strategies and tactics to increase brand visibility, generate leads, and support revenue growth.
 </li>
 <li>
 Lead, mentor, and manage a team of marketing professionals, providing guidance, feedback, and support to maximize their performance and development.
 </li>
 <li>
 Collaborate closely with the executive team to align regional marketing strategies with overall company objectives and priorities.
 </li>
 <li>
 Conduct market research and analysis to identify customer needs, market trends, and competitive landscape within the region.
 </li>
 <li>
 Develop regional marketing campaigns and initiatives that effectively target the identified customer segments and drive engagement.
 </li>
 <li>
 Oversee the execution of marketing activities, including digital marketing, social media, content creation, events, and advertising based on input from global marketing teams.
 </li>
 <li>
 Collaborate with the sales team to develop and implement regional lead generation and nurturing programs to support sales efforts.
 </li>
 <li>
 Establish and maintain strong relationships with key partners, stakeholders, and influencers within the region to enhance brand presence and generate opportunities.
 </li>
 <li>
 Monitor and analyze marketing performance metrics, regularly assessing the effectiveness of campaigns and making data-driven recommendations for improvement.
 </li>
 <li>
 Manage regional marketing budgets, ensuring optimal allocation of resources to achieve marketing goals and maximize ROI.
 </li>
 <li>
 Stay updated on industry trends, market dynamics, and regulatory changes that may impact regional marketing strategies.
 </li>
 <li>
 Provide regular reports and insights to senior management, highlighting key marketing performance indicators, trends, and recommendations.
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 Bachelor's degree in Marketing, Business Administration, or a related field. MBA is a plus.
 </li>
 <li>
 Minimum 10 years of experience in marketing leadership roles, preferably within the same industry or related sector.
 </li>
 <li>
 Strong understanding of marketing strategies, tactics, and best practices.
 </li>
 <li>
 Advanced leadership and team management skills, with the ability to inspire and motivate a marketing team to achieve targets and deliver outstanding results.
 </li>
 <li>
 Demonstrated ability to build and maintain strong relationships with partners, stakeholders, and influencers at various levels.
 </li>
 <li>
 Strategic thinker with the ability to translate business objectives into actionable regional marketing plans and strategies.
 </li>
 <li>
 Strong analytical and problem-solving skills, with a data-driven approach to decision-making.
 </li>
 <li>
 Excellent communication and interpersonal skills, with the ability to influence and negotiate effectively.
 </li>
 <li>
 Proven track record of developing and executing successful marketing campaigns and initiatives.
 </li>
 <li>
 Proficiency in digital marketing tools, analytics platforms, and other relevant technology platforms.
 </li>
 <li>
 Strong project management skills, with the ability to prioritize and manage multiple projects simultaneously.
 </li>
 <li>
 Ability to travel as required for business purposes.
 
 
 </li>
 </ul>
 
 Who We Are
 
 
 
 Shure&rsquo;s mission is to be the most trusted audio brand worldwide &ndash; and for over a century, our Core Values have aligned us to be just that. Founded in 1925, we are a leading global manufacturer of audio equipment known for quality, reliability, and durability. We engineer microphones, headphones, wireless audio systems, conferencing systems, and more. And quality doesn&rsquo;t stop at our products. Our talented teams strive for perfection and innovate every chance they get. We offer an Associate-first culture, flexible work arrangements, and opportunity for all.
 
 
 Shure is headquartered in United States. We have more than 35 regional sales offices, engineering hubs, distribution centers and manufacturing facilities throughout the Americas, EMEA, and Asia.
 
 
 Join Shure and
 
 Amplify Your Impact.
 
 Explore our unique culture and learn the key pillars that define our legacy of excellence.
 
 
 
 THE MIX MATTERS
 
 
 
 Don&rsquo;t check off every box in the job requirements? No problem! We recognize that every professional journey is unique and are committed to providing an equitable candidate experience for all prospective Shure Associates. If you&rsquo;re excited about this role, believe you&rsquo;ve got the skills to be successful, and share our passion for creating an inclusive, diverse, equitable, and accessible work environment, then apply!
 
 
</div>

Manager Senior, Marketing

Schweitzer Engineering Laboratories

<div><h2 class="jobSectionHeader">Schweitzer Engineering Laboratories provides complete power system protection, control, monitoring, automation, security and integration for utilities and industries worldwide. We are looking for a Senior Marketing Program Manager to be based in our Manama, Bahrain office.</h2>
As a Senior Marketing Program Manager, you will have the opportunity to:<ul><li><h2 class="jobSectionHeader">
Serve as the principal marketing liaison to SEL&rsquo;s IMEA region, leading the development and execution of marketing programs and campaigns that support regional growth, with close coordination and alignment with regional leadership.</h2></li><li><h2 class="jobSectionHeader">
Ideate, launch, and scale multi-channel campaigns, messaging, and marketing activities that advance regional objectives.</h2></li><li><h2 class="jobSectionHeader">
Identify market trends and opportunities through analysis of marketing performance and engagement data.</h2></li><li><h2 class="jobSectionHeader">
Develop detailed reporting on marketing activities and campaigns and making data-driven decisions to improve campaign results.
</h2></li><li><h2 class="jobSectionHeader">Lead ongoing alignment of the regional marketing program with corporate, division, department, and stakeholder priorities.</h2></li><li><h2 class="jobSectionHeader">
Collaborate closely with teams across Content Marketing, Operations, Digital Marketing, Events &amp; Customer Education, and Technical Marketing.</h2></li></ul>
This job might be for you if you have a:<ul><li><h2 class="jobSectionHeader">
Bachelor&rsquo;s degree in Marketing, Business, Economics, or a related discipline, along with 10+ years of B2B marketing experience, including at least 6 years leading a regional marketing strategy within a global organization.</h2></li><li><h2 class="jobSectionHeader">
Proven track record experience designing and executing field and revenue marketing strategies that advance regional sales objectives and support organizational priorities.</h2></li><li><h2 class="jobSectionHeader">
Demonstrated ability to work cross-functionally and build strong relationships across cultural, organizational, and global boundaries.</h2></li><li><h2 class="jobSectionHeader">
High level of skill at approaching challenges systemically and navigating ambiguity to deliver clear, strategic solutions.</h2></li><li><h2 class="jobSectionHeader">
Excellent written and verbal communication skills, with the ability to synthesize complex information from multiple sources and present it clearly to diverse audiences.</h2></li></ul>
Preferred Qualifications<ul><li><h2 class="jobSectionHeader">
Master's degree in marketing, business, or economics</h2></li><li><h2 class="jobSectionHeader">
Marketing experience in the electric utility, energy, industrial, manufacturing, or engineering industries.
</h2></li></ul><h2 class="jobSectionHeader">This is your chance to build your career with a global leader and innovator in the power protection industry.
</h2>Why SEL?
Competitive pay. Superior benefits. Inspiring work. 
<h2 class="jobSectionHeader">We provide and take care of our employees with outstanding benefits, competitive pay, challenging work, and a rewarding career.</h2><ul><li><h2 class="jobSectionHeader">
Top tier medical, prescription, dental, vision, life, and disability insurance.</h2></li><li><h2 class="jobSectionHeader">
Varied leave plans like annual leaves, sick leaves, parental leaves etc. to maintain a healthy life balance</h2></li><li><h2 class="jobSectionHeader">
Yearly flight tickets to home country for expat employees and their family members based on their eligibility</h2></li><li><h2 class="jobSectionHeader">
Developmental programs like tuition assistance, internships, skill development courses and engineering development programs (EDP).</h2></li><li><h2 class="jobSectionHeader">
Wellbeing benefits like free and confidential Employee Assistance Program (EAP) and reimbursable yearly gym membership</h2></li><li><h2 class="jobSectionHeader">
International Travel Medical and Security Assistance to assist our traveling employees and accompanying family members worldwide</h2></li></ul>
Pay Range Data<h2 class="jobSectionHeader">
We base our starting pay offer on location and job-related factors such as candidate experience, training, knowledge, and skills.</h2></div>

Senior Marketing Program Manager (IMEA Region)

Al Khayyat Investments (AKI)

<div>
 
 
 Job Purpose:
 
 
 
 The Senior Marketing Manager will lead the development and execution of the Middle East marketing strategy for driving brand growth, brand awareness and brand equity while supporting demand generation, revenue growth and market share expansion across GCC and Levant markets.
 
 
 As a member of the regional leadership team, the role will define the regional brand and marketing roadmap, oversee major product launches and integrated campaigns, and ensure strong execution across full-funnel consumer communications including digital, social, influencer, PR, retail and e-commerce channels.
 
 
 The role will also build and manage strategic partnerships across agencies, creators, retailers and complementary brands, while leading the regional marketing team and agency ecosystem to deliver best-in-class marketing execution, drive demand generation and conversion, and support category leadership and long-term brand growth across the Middle East.
 
 
 
 
 
 Key Responsibilities
 
 :
 
 
 
 Regional Marketing Strategy
 
 
 
 &bull; Define and lead the Middle East marketing strategy aligned with global brand direction and regional commercial priorities
 
 
 &bull; Drive brand awareness, brand equity and share of voice across GCC and Levant markets
 
 
 &bull; Own the regional marketing roadmap and ensure marketing investment drives demand generation, sell-through and market share growth
 
 
 &bull; Act as regional brand guardian, ensuring alignment with global brand standards while adapting for local market nuances
 
 
 &bull; Partner with commercial leadership to align marketing strategy with business priorities, product launches and growth targets
 
 
 &bull; Lead and develop the regional marketing team, setting clear priorities, performance objectives and capability development plans
 
 
 &bull; Manage regional marketing planning, budgets and performance
 
 
 
 Integrated Marketing &amp; Campaigns
 
 
 
 &bull; Lead the development and execution of integrated marketing campaigns across digital, social, influencer, PR and retail channels
 
 
 &bull; Ensure campaigns deliver full-funnel impact across brand building, demand generation and conversion
 
 
 &bull; Manage agency partners across media, creative, PR and influencer to deliver high-impact campaigns
 
 
 &bull; Ensure consistent brand storytelling and campaign execution across markets
 
 
 
 Product Launch &amp; Go-to-Market
 
 
 
 &bull; Lead go-to-market strategies for new product launches across small domestic appliances categories in the region
 
 
 &bull; Collaborate with global product, brand and commercial teams to ensure strong launch execution and market impact
 
 
 &bull; Translate product innovation into compelling consumer messaging relevant to Middle East audiences
 
 
 &bull; Ensure launches are supported by integrated campaigns, retail activation and strong demand generation
 
 
 
 Social Media &amp; Influencer Marketing
 
 
 
 &bull; Define and lead the regional social and creator strategy across platforms including TikTok, Instagram, Snapchat and YouTube
 
 
 &bull; Build influencer and creator partnerships that drive brand awareness, product discovery and demand generation
 
 
 &bull; Develop a strong pipeline of social-first content aligned with brand and campaign priorities
 
 
 &bull; Use social insights and trends to inform campaign strategy and content development
 
 
 
 Retail &amp; E-commerce Marketing
 
 
 
 &bull; Lead marketing strategies that strengthen brand presence across key retail partners and e-commerce platforms including Amazon and Noon
 
 
 &bull; Ensure strong brand visibility and product storytelling across physical and digital retail environments to drive demand capture and conversion
 
 
 &bull; Align marketing initiatives with retail calendars, promotional moments and commercial trading priorities
 
 
 
 Partnerships &amp; Market Development
 
 
 
 &bull; Build and manage the regional marketing organization and agency ecosystem while developing strategic partnerships across creators, retailers, agencies and complementary brands
 
 
 &bull; Identify collaboration opportunities that expand reach, strengthen brand awareness and drive consumer engagement
 
 
 &bull; Provide strategic marketing leadership to distributor partners across the region
 
 
 &bull; Ensure alignment on brand standards, campaign execution and marketing investment across markets
 
 
 
 Performance &amp; Insights
 
 
 
 &bull; Track and analyze marketing performance across campaigns, channels and markets
 
 
 &bull; Use consumer insights, market data and retail performance to optimize marketing strategies and improve ROI
 
 
 &bull; Monitor brand health, demand generation and campaign effectiveness to strengthen brand equity and market impact
 
 
 &bull; Provide performance reporting and strategic recommendations to regional leadership
 
 
 
 
 
 Experience, Qualifications and Skills
 
 :
 
 
 &bull; Bachelor&rsquo;s degree in Marketing, Business or related field
 
 
 &bull; 10+ years of marketing experience within consumer goods, consumer technology, lifestyle or premium consumer brands
 
 
 &bull; Proven experience leading full-funnel marketing strategies including brand building, demand generation and major product launches
 
 
 &bull; Experience launching and scaling brands across multiple markets
 
 
 &bull; Strong understanding of Middle East consumer behavior, retail environments and digital ecosystems
 
 
 &bull; Proven experience building and leading marketing teams and managing agency ecosystems
 
 
 &bull; Strong leadership, stakeholder management and cross-functional collaboration skills
 
</div>

Senior Marketing Manager (Consumer)

Visa

<div>About Us 
Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.
At Visa, you'll have the opportunity to create impact at scale &mdash; tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.
Join Visa and do work that matters &ndash; to you, to your community, and to the world. Progress starts with you.
Job Description
The Senior Marketing Manager NALP is responsible for leading brand activation across the NALP region, driving Visa brand relevance, consideration, and usage through integrated brand led initiatives. The role owns the Market Development Campaign strategy and Passion Point strategy for NALP, translating regional brand priorities into impactful campaigns and on ground activations that deliver measurable business results.
Based in Pakistan, this role works closely with regional and market teams to activate the Visa brand consistently and effectively across NALP markets.
Key Responsibilities:<ul><li>
Lead brand activation planning and execution across NALP in alignment with global and regional brand frameworks</li><li>
Own and deliver Market Development Campaigns across NALP to support market growth, adoption, and usage of Visa products</li><li>
Define and execute the NALP Passion Point strategy across platforms such as sports, music, culture, and entertainment</li><li>
Translate brand strategy into integrated marketing campaigns across digital, social, content, partnerships, and on ground activations</li><li>
Collaborate with product, digital, analytics, and communications teams to ensure brand initiatives support business objectives</li><li>
Identify and manage strategic partnerships that enhance Visa brand visibility and relevance</li><li>
Manage agencies and external partners to ensure high quality execution across markets</li><li>
Track and optimize performance against key brand and business metrics including awareness, engagement, usage, and campaign effectiveness</li><li>
Monitor consumer and cultural trends across NALP and apply insights to continuously optimize brand activation</li></ul>
Scope and Decision Making:<ul><li>
Owns execution of brand activation, market development campaigns, and passion point initiatives within approved regional strategies</li><li>
Makes independent decisions on campaign planning, partner activation, and budget allocation within agreed plans</li><li>
Influences cross functional and market stakeholders through strong collaboration and data driven insights</li><li>
Leads project based teams and agency partners without direct people management responsibility</li></ul>
Key Performance Indicators:<ul><li>
Improvement in Visa brand awareness, relevance, and preference across NALP</li><li>
Performance of market development campaigns measured through adoption and usage metrics</li><li>
Impact of passion point activations on brand engagement and consideration</li><li>
Return on investment from brand campaigns and partnerships</li><li>
Successful delivery of regional brand activations across priority markets</li></ul>
Key Stakeholders:
Internal:<ul><li>
Brand Director NALP</li><li>
Regional Marketing</li><li>
Product and Digital</li><li>
Communications</li><li>
Analytics</li><li>
Local Market Marketing Teams</li></ul>
External:<ul><li>
Marketing and creative agencies</li><li>
Media partners</li><li>
Passion point partners</li><li>
Sports, culture, and entertainment platforms</li></ul>
Market Specific Requirements:<ul><li>
Based in Pakistan</li><li>
Willingness to travel across NALP markets as required</li><li>
Strong understanding of consumer behavior and market dynamics in emerging or developing markets</li></ul>
This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.
Qualifications
Eight to twelve years of marketing experience with a strong focus on brand management and brand activation Proven experience leading integrated brand campaigns across multiple markets Experience delivering market development or growth focused marketing initiatives Strong experience developing and executing passion point strategies such as sports, music, or culture Proven ability to manage agencies and cross functional stakeholders in a regional environment Strong analytical and communication skills with fluency in English required Willingness and ability to travel across NALP markets as required
Visa is an EEO Employer
Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.</div>

Senior Manager Marketing Pakistan

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