search engine marketing specialist

Logiprep LLC

Job Description for SEM SpecialistJob Type: Full-timeWorking Hours: 8 hoursWork Timings: 9am to 5PM ESTJob Location: RemoteAbout the RoleAllTheMed is seeking a results-driven SEM Specialist to lead and optimize our paid and organic search marketing initiatives. This role is responsible for developing and executing strategies across search engine marketing (SEM), search engine optimization (SEO), paid social advertising, analytics, and content optimization to drive measurable business growth.The ideal candidate has hands-on experience managing campaigns across Google, Microsoft, and Meta platforms, with a strong analytical mindset and a proven ability to improve website traffic, conversions, and return on ad spend.Key Responsibilities<ul><li>Develop and implement SEO strategies to improve organic search visibility and website traffic.</li><li>Conduct keyword research and competitive analysis to identify growth opportunities.</li><li>Plan, launch, and optimize paid advertising campaigns across Google Ads, Microsoft Ads, and Meta platforms.</li><li>Monitor and manage key performance indicators (KPIs), including ad spend, conversion rates, ROI, and campaign performance.</li><li>Analyze campaign and website performance using tools such as Google Analytics, Google Tag Manager, and other industry-standard platforms.</li><li>Generate regular performance reports and provide data-driven recommendations for optimization.</li><li>Collaborate with content and design teams to create SEO-optimized content and marketing assets.</li><li>Optimize website content, metadata, and on-page elements to improve search rankings.</li><li>Develop and execute effective link-building strategies to strengthen domain authority and search visibility.</li><li>Track keyword rankings and continuously refine SEO and SEM strategies based on performance data.</li><li>Stay current with industry trends, search engine algorithm updates, and digital marketing best practices.</li></ul>Required Qualifications<ul><li>Bachelor's degree in Marketing, Business, or a related field.</li><li>Proven experience in SEM, SEO, and paid media campaign management.</li><li>Hands-on experience managing campaigns across Google Ads, Meta Ads, and Microsoft Ads.</li><li>Strong understanding of search engine algorithms, ranking factors, and SEO best practices.</li><li>Experience defining, tracking, and optimizing marketing KPIs.</li><li>Proficiency with Google Analytics, Google Tag Manager, Ahrefs, or similar analytics and SEO tools.</li><li>Excellent analytical, communication, and project management skills.</li><li>Ability to manage multiple projects independently while collaborating effectively with cross-functional teams.</li><li>Up-to-date knowledge of digital marketing trends and emerging technologies.</li></ul>Preferred Qualifications<ul><li>Google Ads Certification and Google Analytics Certification.</li><li>Experience working in the healthcare or medical industry.</li><li>Familiarity with HTML, CSS, and JavaScript as they relate to SEO and website optimization.</li></ul>What We're Looking ForWe're looking for someone who is analytical, proactive, and passionate about digital marketing. The successful candidate will be comfortable making data-driven decisions, identifying growth opportunities, and continuously optimizing campaigns to deliver measurable results.Pay: From Rs50,000.00 per monthWork Location: Remote

SEM Specialist

Back 2 Life Property Management Solutions

Overview Join our dynamic digital marketing team as a Search Engine Optimization (SEO) Specialist and drive the visibility, traffic, and success of our online platforms! In this energetic role, you will harness your expertise in SEO strategies, web analytics, and content optimization to elevate our brand&rsquo;s presence across search engines. Your innovative approach will help us reach new audiences, improve user engagement, and boost conversions through data-driven decisions and creative solutions. This paid position offers an exciting opportunity to shape our digital footprint and grow your career in a fast-paced environment.Duties<ul><li>Develop, implement, and refine comprehensive SEO strategies to improve organic search rankings across multiple search engines.</li><li>Conduct thorough keyword research to identify high-impact opportunities aligned with business goals.</li><li>Optimize website content, metadata, HTML tags, and images to enhance search engine visibility and user experience.</li><li>Manage and improve website architecture using content management systems like WordPress, ensuring seamless navigation and accessibility.</li><li>Utilize SEO tools such as Google Search Console, Google Analytics, Adobe Analytics, SEMrush, Ahrefs, and others to monitor performance metrics and identify growth opportunities.</li><li>Build quality backlinks through strategic link-building campaigns to increase domain authority and search engine trust.</li><li>Collaborate with content creators and social media teams to develop engaging content that supports SEO objectives.</li><li>Implement technical SEO enhancements involving JavaScript, CSS, HTML, and other web technologies to improve site speed and functionality.</li><li>Track website performance with web analytics tools; analyze data to inform ongoing optimization efforts.</li><li>Coordinate with e-commerce teams to optimize product pages, metadata, and conversion pathways for maximum sales impact.</li><li>Stay current on the latest SEO trends, algorithm updates, and best practices to ensure continuous improvement.</li></ul>Skills<ul><li>Proven experience in SEO strategy development and execution across diverse platforms.</li><li>Strong knowledge of search engine algorithms and ranking factors including keywords, metadata, backlinks, and site structure.</li><li>Proficiency with SEO tools such as Google Search Console, Google Analytics, Adobe Analytics, SEMrush, Ahrefs or similar platforms.</li><li>Expertise in web technologies including HTML, CSS, JavaScript; ability to troubleshoot technical issues affecting SEO performance.</li><li>Experience with content management systems like WordPress or similar platforms for content optimization.</li><li>Familiarity with conversion optimization techniques to enhance user engagement and drive sales or leads.</li><li>Knowledge of social media management tools for integrating social signals into SEO strategies.</li><li>Ability to perform detailed keyword research for targeted campaigns within various niches including e-commerce environments.</li><li>Understanding of web analytics principles for measuring success through metrics like traffic volume, bounce rate, conversions, and engagement levels.</li><li>Strong communication skills for collaborating across teams including marketing, development, and content creation departments. Embark on this exciting journey as an SEO Specialist where your expertise will directly influence our digital growth! We&rsquo;re committed to fostering a vibrant environment that values innovation, continuous learning, and professional development&mdash;help us shape the future of online visibility!</li></ul>Job Types: Part-time, Contract, TemporaryPay: $20.00 - $30.00 per hourWork Location: Remote

Search Engine Optimization Specialist

Northbound Studio

SEO Content SpecialistPosition OverviewWe are seeking a highly motivated and creative SEO Content Specialist to join our growing marketing team. This role combines strategic search engine optimization with exceptional content writing skills to increase organic traffic, improve search rankings, and generate qualified leads.The ideal candidate is a strong writer who understands how to create engaging, helpful, and search-optimized content that connects with both readers and search engines. This position will play a critical role in developing content strategies, creating website content, optimizing existing pages, and supporting overall digital marketing initiatives.Key ResponsibilitiesContent Creation &amp; Strategy<ul><li>Research, write, and publish high-quality SEO-focused content including:</li><li>Blog articles</li><li>Service pages</li><li>Landing pages</li><li>Product descriptions</li><li>Case studies</li><li>Email campaigns</li><li>Social media content</li><li>Develop content that aligns with target keywords, search intent, and customer journey stages.</li><li>Create compelling content that balances SEO best practices with readability and user engagement.</li><li>Collaborate with internal teams to generate content ideas and industry-specific topics.</li><li>Maintain a consistent brand voice across all digital channels.</li></ul>Search Engine Optimization<ul><li>Conduct keyword research to identify content opportunities and competitive gaps.</li><li>Optimize website content, metadata, headings, internal links, and image alt text.</li><li>Monitor and improve organic search performance using SEO tools and analytics platforms.</li><li>Perform content audits and recommend updates to improve rankings and conversions.</li><li>Track keyword rankings, organic traffic, and content performance metrics.</li><li>Stay current on search engine algorithm updates and SEO best practices.</li></ul>Website &amp; Content Management<ul><li>Publish and update content using content management systems (WordPress preferred).</li><li>Coordinate with designers, developers, and marketing team members to implement content initiatives.</li><li>Ensure all content follows SEO, accessibility, and brand guidelines.</li><li>Assist with local SEO initiatives and business profile optimization.</li></ul>QualificationsRequired<ul><li>2+ years of experience in SEO, content marketing, copywriting, or digital marketing.</li><li>Exceptional writing, editing, and proofreading skills.</li><li>Strong understanding of on-page SEO principles and keyword optimization.</li><li>Experience using SEO tools such as SEMrush, Google Search Console, or similar platforms.</li><li>Ability to research complex topics and create engaging, easy-to-understand content.</li><li>Strong organizational skills and ability to manage multiple projects simultaneously.</li></ul>Preferred<ul><li>Experience with WordPress or other CMS platforms.</li><li>Familiarity with Google Analytics.</li><li>Understanding of local SEO strategies.</li><li>Basic knowledge of HTML and website structure.</li></ul>What We're Looking ForThe ideal candidate is curious, creative, and data-driven. They enjoy writing, understand how people search online, and can create content that both educates readers and drives measurable business results. They are proactive, detail-oriented, and constantly looking for opportunities to improve content performance through SEO best practices.Pay: From $20.00 per hourBenefits:<ul><li>401(k)</li><li>401(k) matching</li><li>Dental insurance</li><li>Flexible schedule</li><li>Health insurance</li><li>Health savings account</li><li>Life insurance</li><li>Paid time off</li><li>Retirement plan</li><li>Vision insurance</li></ul>Work Location: In person

Search Engine Optimization Content Specialist

Systems Dash Technologies

Systems Dash Technologies LLP is a growing digital solutions company specializing in Web Development, E-Commerce Solutions, SEO, Digital Marketing, and Custom Software Development. We are looking for a motivated and results-driven Junior SEO Specialist to join our team and help improve our clients&rsquo; online visibility and search engine rankings.Key Responsibilities<ul><li>Conduct keyword research and competitor analysis.</li><li>Perform on-page SEO optimization including meta tags, headings, content optimization, and internal linking.</li><li>Assist in off-page SEO activities such as link building and outreach.</li><li>Monitor website performance using Google Analytics, Google Search Console, and SEO tools.</li><li>Perform technical SEO audits and identify optimization opportunities.</li><li>Track keyword rankings and prepare SEO performance reports.</li><li>Collaborate with content writers and developers to implement SEO best practices.</li><li>Stay updated with the latest SEO trends, algorithm updates, and industry best practices.</li></ul>Requirements<ul><li>1&ndash;2 years of hands-on SEO experience.</li><li>Good understanding of On-Page, Off-Page, and Technical SEO.</li><li>Experience with tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, Screaming Frog, or similar.</li><li>Knowledge of keyword research and SEO reporting.</li><li>Basic understanding of HTML, CSS, and website structures is a plus.</li><li>Strong analytical and problem-solving skills.</li><li>Excellent communication and teamwork abilities.</li></ul>Pay: Rs25,000.00 - Rs30,000.00 per monthWork Location: In person

Junior SEO Specialist

Spell Engineering

Company: Spell Link Industry: Travel / Online Ticket Booking Platform Experience Required: Minimum 3 Years Shift Timing: Night Shift &mdash; 5:00 PM to 2:00 AM Location: Shadman Colony 1, LahoreCompany Type: US-Based CompanyJob Description:Spell Link is looking for an experienced SEO Specialist to join our team for a US-based travel and online ticket booking platform. The ideal candidate should have strong experience in search engine optimization, website ranking strategies, keyword research, on-page SEO, technical SEO, off-page SEO, and content optimization.The candidate will be responsible for improving organic traffic, increasing search engine visibility, and supporting the growth of our travel and ticket booking platform through effective SEO strategies.Key Responsibilities:<ul><li>Conduct detailed keyword research for travel, ticket booking, and related industry terms.</li><li>Optimize website pages, landing pages, blogs, and service pages for better search rankings.</li><li>Perform on-page SEO, including meta titles, meta descriptions, headings, internal linking, and content structure.</li><li>Manage off-page SEO activities, including link building, guest posting, and outreach.</li><li>Analyze website performance using SEO tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, or similar tools.</li><li>Identify and fix technical SEO issues, including crawl errors, indexing problems, page speed issues, and broken links.</li><li>Track keyword rankings, organic traffic, and SEO performance reports.</li><li>Work with the content and development teams to improve website SEO performance.</li><li>Monitor competitor SEO strategies and suggest improvement opportunities.</li><li>Stay updated with the latest Google algorithm updates and SEO best practices.</li></ul>Requirements:<ul><li>Minimum 3 years of proven experience as an SEO Specialist.</li><li>Strong knowledge of on-page SEO, off-page SEO, and technical SEO.</li><li>Experience with SEO tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, Screaming Frog, or similar platforms.</li><li>Good understanding of keyword research, competitor analysis, and content optimization.</li><li>Ability to prepare SEO reports and performance updates.</li><li>Strong communication and analytical skills.</li><li>Ability to work during night shift from 5:00 PM to 2:00 AM.</li><li>Candidates with relevant experience in travel, ticket booking, tourism, or online booking platforms will be preferred.</li></ul>Preferred Skills:<ul><li>Experience in international SEO, especially for US-based websites.</li><li>Knowledge of travel industry keywords and customer search behavior.</li><li>Basic understanding of WordPress or other CMS platforms.</li><li>Experience in link building and content strategy.</li></ul>Work Location: In person

SEO Specialist – Travel & Online Ticket Booking Platform (Night Shift)

Quality Resource

About Us:Quality Resource Private Limited is a multinational digital marketing powerhouse founded in 2010. Operating across the USA, UAE, Australia, and Pakistan, we have empowered over 15,000 businesses globally. As an official Google Partner company, we push the envelope of search and technology from our state-of-the-art office hub in Lahore.Job SummaryQuality Resource Private Limited is seeking a strategic, highly autonomous, and forward-thinking Senior SEO Specialist to lead our organic growth initiatives. In this role, you will not just manage tasks, you will completely own projects from conception to execution.Location: Gulberg II- Lahore, Pakistan (On-site)Job Type: Full-timeSalary Slab: 60k - 120kJob Timings: 8:00 AM - 5:00 PM (Monday to Friday)Experience: 4-6+ yearsAs search behavior shifts, you will be responsible for driving organic visibility not only on traditional search engines (Google, Bing) but also across emerging AI platforms, Large Language Models (LLMs like ChatGPT, Gemini, Claude and Perplexity), and alternative search ecosystem platforms. If you are a self-starter who thrives on ownership and stays ahead of the digital marketing curve, we want you on our team in Lahore.Key Responsibilities<ul><li>End-to-End Project Ownership: Independently strategy, execute, and manage SEO campaigns for multiple projects, ensuring all deliverables align with company and client growth objectives.</li><li>Traditional Search Engine Optimization: Maximize organic traffic, keyword rankings, and conversions on Google and Bing using advanced On-Page, Off-Page, and Technical SEO strategies.</li><li>Generative Engine Optimization (GEO): Develop and implement cutting-edge strategies to ensure our brands and content are cited, recommended, and surfaced within LLM responses (ChatGPT, Google Gemini, Perplexity, etc.) and AI Overviews.</li><li>Content Strategy &amp; Optimization: Collaborating with content teams to create high-authority, information-rich content optimized for both human intent and AI retrieval systems.</li><li>Technical SEO Mastery: Conduct deep technical audits, manage site architecture, improve Core Web Vitals, implement structured data (Schema markup), and resolve complex crawling/indexing issues.</li><li>Multi-Platform Organic Growth: Optimize visibility on alternative search platforms relevant to the business (e.g., YouTube, App Stores, or industry-specific discovery engines).</li><li>Data Analysis &amp; Reporting: Monitor, analyze, and report on performance metrics using advanced tools. Translate data into actionable insights to continuously refine strategies.</li></ul>Required Skills and Qualifications<ul><li>Experience: Minimum of 4 -6 years of proven experience in SEO, with a track record of driving measurable organic growth.</li><li>Autonomy: Proven ability to handle complex projects independently with minimal supervision.</li><li>AI &amp; LLM Literacy: Deep understanding of how AI search engines work, RAG (Retrieval-Augmented Generation), and how to optimize content for AI visibility.</li><li>Technical Expertise: Strong knowledge of WordPress, Framer, HTML, CSS, JavaScript SEO, server logs, schema deployment, and site speed optimization.</li><li>Tools Proficiency: Advanced expertise in Google Analytics 4, Bing Webmaster, Google Search Console, Ahrefs, SEO Metrics, and emerging AI tracking tools.</li><li>Analytical Mindset: Strong data-driven decision-making skills with the ability to turn complex data into clear execution plans.</li><li>Communication: Strong professional English communication skills (written and verbal) to effectively manage strategies and documentation.</li></ul>What We Offer<ul><li>Competitive salary package based on experience.</li><li>A vibrant, growth-oriented work environment in Lahore.</li><li>Opportunity to pioneer AI and GEO strategies in a forward-thinking company.</li><li>Career progression and professional development opportunities.</li></ul>Perks &amp; Benefits:<ul><li>Monthly &amp; Annual Bonuses</li><li>EOBI</li><li>Provident Fund</li><li>Annual Paid Leaves</li><li>Food &amp; Free Parking Facility</li><li>Annual Trips/Recreational Activities</li><li>Medical Insurance</li><li>Leave Encashment</li></ul>Pay: Rs60,000.00 - Rs120,000.00 per monthApplication Question(s):<ul><li>Have you worked on Generative Engine Optimization (GEO), AI Overviews, or LLM visibility strategies (ChatGPT, Gemini, Perplexity, Claude)?</li><li>Rate your experience with Google Analytics 4, Google Search Console, Ahrefs, and Bing Webmaster Tools (combined years of use).</li><li>Have you conducted technical SEO audits involving log analysis, JavaScript SEO, or complex indexing issues?</li><li>How many years of experience do you have with Technical SEO (crawlability, indexing, Core Web Vitals, schema, site architecture)?</li><li>How many SEO projects/websites have you independently managed end-to-end in the last 3 years?</li><li>What is your current monthly salary (PKR)?</li><li>What is your expected monthly salary (PKR)?</li></ul>Work Location: In person

Senior SEO, GEO & AEO Specialist

EveryCo

We are looking for a results-driven Digital Marketing &amp; SEO Specialist to manage and optimize our online marketing campaigns. The ideal candidate should have hands-on experience in Meta Ads, Google Ads, SEO, and e-commerce marketing with a focus on increasing sales, improving ROAS, and growing organic traffic.ResponsibilitiesDigital Marketing<ul><li>Manage and optimize Facebook &amp; Instagram ad campaigns.</li><li>Create, test, and scale advertising campaigns.</li><li>Monitor ROAS, CPA, CTR, CPC, and conversion performance.</li><li>Audience research and retargeting setup.</li><li>Plan promotional campaigns and sales events.</li></ul>SEO<ul><li>Perform keyword research and competitor analysis.</li><li>Optimize product pages, collections, and website content.</li><li>Improve on-page SEO and technical SEO.</li><li>Build and execute backlink strategies.</li><li>Monitor website rankings and organic traffic growth.</li></ul>Analytics &amp; Reporting<ul><li>Track performance using Google Analytics and Search Console.</li><li>Generate weekly and monthly reports.</li><li>Identify opportunities for improving conversion rates and website performance.</li></ul>E-commerce Marketing<ul><li>Work closely with graphic designers and content creators.</li><li>Improve product visibility and conversion rates.</li><li>Suggest landing page and website improvements.</li></ul>Requirements<ul><li>Minimum 2 years of experience in Digital Marketing &amp; SEO.</li><li>Strong experience with Meta Ads Manager.</li><li>Experience with Google Ads.</li><li>Knowledge of Google Analytics and Search Console.</li><li>Experience in keyword research and SEO tools.</li><li>Strong analytical and reporting skills.</li><li>Ability to work independently and achieve performance targets.</li></ul>Preferred Skills<ul><li>Shopify SEO experience.</li><li>E-commerce marketing experience.</li><li>Basic knowledge of conversion rate optimization (CRO).</li></ul>Pay: Rs40,000.00 - Rs70,000.00 per monthApplication Question(s):<ul><li>Are you Located in Lahore ?</li></ul>Work Location: In person

Digital Marketing & SEO Specialist

Search 7060+ Search engine marketing specialist jobs near you this July. New roles added regularly across leading industries. Apply today.