search engine optimization specialist

Scorp

<div>
 
 What You&rsquo;ll Do
 
 
 
 <ul>
 <li>
 Build and execute holistic SEO strategies to grow organic visibility, traffic, and conversions.
 </li>
 <li>
 Conduct keyword research, competitor analysis, and market insights.
 </li>
 <li>
 Improve on-page SEO and Lead technical SEO initiatives
 </li>
 <li>
 Collaborate with product, engineering, and content teams to embed SEO best practices into product development processes.
 </li>
 <li>
 Perform regular SEO audits and coordinate with developers for technical improvements.
 </li>
 <li>
 Plan and support link-building, outreach, and digital PR efforts.
 </li>
 <li>
 Monitor SEO KPIs and deliver data-driven insights.
 </li>
 <li>
 Stay updated on algorithm changes and SEO industry trends.
 
 
 </li>
 </ul>
 
 Who You Are
 
 
 
 <ul>
 <li>
 3+ years of hands-on SEO experience in tech, digital products, or high-traffic platforms.
 </li>
 <li>
 Strong understanding of technical SEO and content-focused SEO.
 </li>
 <li>
 Confident in using SEO tools
 </li>
 <li>
 Analytical mindset with strong reporting skills.
 </li>
 <li>
 Strong communication and collaboration abilities.
 </li>
 <li>
 Proactive and comfortable working in a fast-paced environment.
 
 
 </li>
 </ul>
 
 Nice-to-Haves
 
 
 
 <ul>
 <li>
 Experience with mobile apps or multi-platform consumer products.
 </li>
 <li>
 Knowledge of ASO (App Store Optimization).
 </li>
 <li>
 Familiarity with CRO, A/B testing, and user journey optimization.
 </li>
 <li>
 Experience in international/multilingual SEO.
 
 
 </li>
 </ul>
 Scorp olarak ki&scedil;isel verilerinizi nas&inodot;l i&scedil;ledi&gbreve;imiz hakk&inodot;nda detayl&inodot; bilgi i&ccedil;in l&uuml;tfen &Ccedil;al&inodot;&scedil;an Aday&inodot; Ayd&inodot;nlatma Metnimizi inceleyiniz.
</div>

Search Engine Optimization Specialist

clickzone - Growth Marketing Agency

<div>
 
 Clickzone is a data-driven growth marketing agency that specializes in driving measurable results for businesses. They offer a comprehensive suite of services, including performance marketing, SEO, growth marketing, and data analytics. By leveraging advanced data analysis and tailored strategies, Clickzone helps businesses achieve their goals and foster sustainable growth. Join them on the road to growth, where every step is built for success.
 
 
 Tasks
 
 <ul>
 
 <li>
 Conducting SEO activities across various search engines (Google, Yandex, Bing, etc.),
 </li>
 
 <li>
 Performing keyword analysis, on-page optimization, and link-building activities,
 </li>
 
 <li>
 Evaluating data from Google Search Console and Google Analytics,
 </li>
 
 <li>
 Conducting competitor analysis using essential SEO tools such as Semrush and Ahrefs,
 </li>
 
 <li>
 Measuring SEO performance on a site and page basis,
 </li>
 
 <li>
 Communicating with and managing content agencies,
 </li>
 
 <li>
 Conducting site speed optimization and technical SEO improvements,
 </li>
 
 <li>
 Preparing projects related to on-site improvements aimed at increasing organic traffic and monitoring client actions,
 </li>
 
 <li>
 Keeping track of updates in digital marketing, evaluating their impacts, and reporting them,
 </li>
 
 <li>
 Preparing daily, weekly, and monthly reports,
 </li>
 
 <li>
 Converting analyses and reports into presentations and delivering them.
 </li>
 
 </ul>
 
 Requirements
 
 <ul>
 
 <li>
 Bachelor&rsquo;s degree in relevant fields (e.g., Business Administration, Engineering, etc.),
 </li>
 
 <li>
 Proficiency in Google Docs and Sheets, with reporting experience preferred,
 </li>
 
 <li>
 At least 1 year of experience in SEO,
 </li>
 
 <li>
 Preferably experienced in coding languages such as .js, HTML, and Python,
 </li>
 
 <li>
 Strong command of English,
 </li>
 
 <li>
 Excellent communication skills,
 </li>
 
 <li>
 Strong analytical thinking and problem-solving abilities,
 </li>
 
 <li>
 Strategic thinking and change management skills,
 </li>
 
 <li>
 Strong planning, organization, and responsibility awareness.
 </li>
 </ul>
</div>

Seo Specialist

CapsuleHR

<div>
 &Idot;la&ccedil;s&inodot;z Ya&scedil;am, sa&gbreve;l&inodot;kl&inodot; ya&scedil;am&inodot; merkeze alan yakla&scedil;&inodot;m&inodot;yla e-ticaret ve i&ccedil;erik taraf&inodot;nda organik b&uuml;y&uuml;meyi stratejik bir &ouml;ncelik olarak konumland&inodot;ran bir marka.
 
 
 Bu do&gbreve;rultuda, web sitesinin arama motorlar&inodot;ndaki g&ouml;r&uuml;n&uuml;rl&uuml;&gbreve;&uuml;n&uuml; g&uuml;&ccedil;lendirecek, organik trafik b&uuml;y&uuml;mesini u&ccedil;tan uca y&ouml;netecek bir
 
 SEO Specialist
 
 aray&inodot;&scedil;&inodot;nda.
 
 
 Bu rolde, yaln&inodot;zca anahtar kelimelerle de&gbreve;il;
 
 i&ccedil;erik kalitesi, teknik altyap&inodot; ve yapay zek&acirc; destekli arama davran&inodot;&scedil;lar&inodot;n&inodot; birlikte d&uuml;&scedil;&uuml;nerek
 
 SEO s&uuml;re&ccedil;lerinin tamam&inodot;n&inodot; sahiplenmesi beklenen bir ekip arkada&scedil;&inodot; aran&inodot;yor.
 
 
 SEO&rsquo;yu kurum i&ccedil;inde y&ouml;netecek, veriye dayal&inodot; kararlar alabilen ve organik b&uuml;y&uuml;menin sorumlulu&gbreve;unu &uuml;stlenebilecek bir profil hedefleniyor.
 
 
 
 Bu rolde seni nas&inodot;l bir deneyim bekliyor?
 
 
 
 &Idot;la&ccedil;s&inodot;z Ya&scedil;am&rsquo;da SEO Specialist, yaln&inodot;zca uygulay&inodot;c&inodot; bir rol &uuml;stlenmeyecek;
 
 organik b&uuml;y&uuml;menin sahibi
 
 olarak konumlanacak.
 
 
 E-ticaret ekibi i&ccedil;erisinde, web sitesinin organik performans&inodot;n&inodot; b&uuml;t&uuml;nc&uuml;l bir bak&inodot;&scedil; a&ccedil;&inodot;s&inodot;yla ele alacak; i&ccedil;erik, teknik SEO ve yapay zek&acirc; destekli arama kanallar&inodot;n&inodot; birlikte de&gbreve;erlendirecek.
 
 
 Bu rol, &ldquo;ajans y&ouml;neten&rdquo; bir pozisyon de&gbreve;il; s&uuml;reci do&gbreve;rudan y&ouml;nlendiren ve sahiplenen bir yap&inodot; sunuyor.
 
 
 Stratejinin kurulmas&inodot;, &ouml;nceliklerin belirlenmesi ve sonu&ccedil;lar&inodot;n verilerle takip edilmesi bu rol&uuml;n temel sorumluluk alanlar&inodot; aras&inodot;nda yer al&inodot;yor.
 
 
 
 G&uuml;nl&uuml;k i&scedil; ak&inodot;&scedil;&inodot;nda neler yap&inodot;yor olacaks&inodot;n?
 
 
 
 <ul>
 <li>
 Web sitesinin mevcut SEO performans&inodot;n&inodot; analiz eder, geli&scedil;im alanlar&inodot;n&inodot; belirlersin
 </li>
 <li>
 Anahtar kelime ve arama niyeti analizleriyle i&ccedil;eriklerin nas&inodot;l kurgulanmas&inodot; gerekti&gbreve;ine katk&inodot; sa&gbreve;lars&inodot;n
 </li>
 <li>
 SEO ve yapay zek&acirc; destekli arama trendlerini takip ederek i&ccedil;erik ve yap&inodot; taraf&inodot;nda iyile&scedil;tirme &ouml;nerileri geli&scedil;tirirsin
 </li>
 <li>
 Teknik SEO taraf&inodot;nda gerekli d&uuml;zenlemelerin planlanmas&inodot;na ve takibine destek olursun
 </li>
 <li>
 Organik trafik ve g&ouml;r&uuml;n&uuml;rl&uuml;k performans&inodot;n&inodot; raporlayarak elde edilen &ccedil;&inodot;kt&inodot;lar &uuml;zerinden i&ccedil;g&ouml;r&uuml; &uuml;retirsin
 
 
 </li>
 </ul>
 📍
 
 Lokasyon:
 
 
 
 Maslak &ndash; Veko Giz Plaza
 
 
 (&Idot;T&Uuml; Ayaza&gbreve;a Metro dura&gbreve;&inodot;na y&uuml;r&uuml;me mesafesinde)
</div>

SEO Specialist

AŞK PIRLANTA

M&uuml;cevher sekt&ouml;r&uuml;nde estetik, kalite ve g&uuml;veni bir araya getiren Aşk Pırlanta olarak, dijital g&ouml;r&uuml;n&uuml;rl&uuml;ğ&uuml;m&uuml;z&uuml; g&uuml;&ccedil;lendirmek ve markamızı online d&uuml;nyada daha ileriye taşımak &uuml;zere ekibimize SEO Uzmanı arıyoruz.Genel Nitelikler<ul><li>SEO alanında en az 2 yıl deneyimli</li><li>Arama motoru algoritmaları, sıralama fakt&ouml;rleri ve g&uuml;ncellemeleri konusunda bilgi sahibi</li><li>On-page ve off-page SEO &ccedil;alışmalarında deneyimli</li><li>Anahtar kelime analizi, rakip analizi ve i&ccedil;erik optimizasyonu konularına h&acirc;kim</li><li>Google Analytics, Google Search Console ve benzeri SEO ara&ccedil;larını etkin kullanabilen</li><li>Teknik SEO (site hızı, mobil uyumluluk, indeksleme vb.) konularında bilgi sahibi</li><li>Analitik d&uuml;ş&uuml;nebilen, raporlama ve performans takibi yapabilen</li><li>Tercihen e-ticaret ve m&uuml;cevher/l&uuml;ks t&uuml;ketim sekt&ouml;r&uuml;nde deneyimli</li><li>Shopify altyapısına hakim</li></ul>İş Tanımı<ul><li>Aşk Pırlanta web sitesinin SEO stratejisini oluşturmak ve uygulamak</li><li>Organik trafiği ve arama motoru g&ouml;r&uuml;n&uuml;rl&uuml;ğ&uuml;n&uuml; artırmaya y&ouml;nelik &ccedil;alışmalar yapmak</li><li>İ&ccedil;erik, kategori ve &uuml;r&uuml;n sayfalarının SEO uyumunu sağlamak</li><li>Teknik SEO sorunlarını tespit etmek ve &ccedil;&ouml;z&uuml;m &ouml;nerileri sunmak</li><li>D&uuml;zenli performans raporları hazırlamak ve y&ouml;netime sunmak</li><li>G&uuml;ncel SEO trendlerini ve algoritma değişikliklerini takip etmek</li></ul>İş T&uuml;r&uuml;: Tam zamanlı, Yarı zamanlı, Ge&ccedil;ici, Kontratlı

SEO UZMANI

TRIO TRAVEL RETAIL

Dijital Pazarlama Uzmanı (Google Ads &ndash; Meta Ads &ndash; SEO)Şirketimiz web mağazamızın dijital pazarlama s&uuml;re&ccedil;lerini y&ouml;netecek, performans odaklı ve analitik d&uuml;ş&uuml;nebilen Dijital Pazarlama Uzmanı arayışındadır.Genel Nitelikler<ul><li>Google Ads ve Meta (Facebook &amp; Instagram) reklam y&ouml;netimi konusunda en az 5 yıl deneyimli</li><li>SEO (teknik SEO, site i&ccedil;i &amp; site dışı SEO) konularında bilgi sahibi</li><li>Google Analytics, Google Tag Manager ve Search Console ara&ccedil;larını etkin kullanabilen</li><li>Anahtar kelime analizi, rakip analizi ve performans raporlaması yapabilen</li><li>Reklam b&uuml;t&ccedil;esi y&ouml;netimi ve ROAS / CPA gibi performans metriklerine h&acirc;kim</li><li>A/B testleri, d&ouml;n&uuml;ş&uuml;m optimizasyonu ve yeniden pazarlama (remarketing) konusunda deneyimli</li><li>Analitik d&uuml;ş&uuml;nme yeteneği y&uuml;ksek, sonu&ccedil; odaklı</li><li>Takım &ccedil;alışmasına yatkın ve iletişim becerileri g&uuml;&ccedil;l&uuml;</li></ul>İş Tanımı<ul><li>Google Ads ve Meta Ads kampanyalarının planlanması, y&ouml;netimi ve optimizasyonu</li><li>SEO stratejilerinin oluşturulması ve uygulanması</li><li>Web sitesi performansının ve organik trafiğin artırılmasına y&ouml;nelik &ccedil;alışmalar</li><li>Kampanya performanslarının d&uuml;zenli olarak raporlanması ve analiz edilmesi</li><li>Reklam metinleri, hedef kitleler ve d&ouml;n&uuml;ş&uuml;m oranlarının optimize edilmesi</li><li>Dijital pazarlama trendlerinin takip edilmesi ve yeni stratejilerin geliştirilmesi</li></ul>&middot; Sitedeki hata, eksiklik veya teknik problemleri hızlı tespit ederek yazılım ekibiyle koordineli bi&ccedil;imde &ccedil;&ouml;z&uuml;m &uuml;retmek.&middot; Yeni kampanya fikirleri geliştirmek, reklam metinlerini hazırlamak ve g&ouml;rsel ekibiyle koordinasyon sağlamak.Tercih Sebepleri<ul><li>5 yıl E-ticaret veya ajans deneyimi</li><li>İ&ccedil;erik pazarlaması ve d&ouml;n&uuml;ş&uuml;m optimizasyonu (CRO) bilgisi</li></ul>İş T&uuml;r&uuml;: Tam zamanlıMaaş: aylık 40.000,00TRY veya &uuml;zeriBaşvuru Soruları:<ul><li>İstanbul'da hangi il&ccedil;ede ikamet etmektesiniz?</li><li>5 yıllık iş deneyiminiz hangi site veya platform mağazalarındadır?</li></ul>Eğitim:<ul><li>&Uuml;niversite (Zorunlu)</li></ul>Deneyim:<ul><li>Dijital Pazarlama: 5 yıl (Zorunlu)</li></ul>

Dijital Pazarlama Uzmanı (Google Ads – Meta Ads – SEO)

Colgate-Palmolive

<div>No Relocation Assistance Offered 
Job Number #170833 - Istanbul, Turkey, Turkey 
 
Who We Are 
 
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name! 
 
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values&mdash;Caring, Inclusive, and Courageous&mdash;we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all. 
We are seeking a Search Strategy Lead to lead the strategic evolution of our search ecosystem for Colgate-Palmolive across the Africa EurAsia Division.
This leadership role will be responsible for transforming search into a primary engine for driving e-commerce growth, dominating our online presence, and fueling our 1PD pipeline for personalization.
The ideal candidate will develop and pioneer our new AI-First Search Strategy, transforming how we win in this new landscape. This requires a visionary strategist with proven mastery of SEM (SEO/PPC) and Retail Media (Sponsored Search). This person will serve as the central strategic leader and evangelist for search, partnering with and empowering our local digital teams to orchestrate growth and set a new standard of digital excellence. 
Principal Duties and Responsibilities<ul><li> 
Develop and execute a robust search strategy tailored to our top-priority Africa EurAsia markets to drive e-commerce sales and grow our online market share.</li><li>
Monitor all paid search campaigns across Google Ads and Sponsored Search on Retail Media Networks (RMN) to drive sales and product visibility on key e-commerce sites.</li><li>
Develop a comprehensive SEO strategy to improve organic search rankings through Answer Engine Optimization (AEO), defining content strategies for AI-driven search (e.g., Google SGE, Perplexity) and retrieval-based natural language processing (NLP) systems.</li><li>
Oversee the high-level goal of capturing high-quality first-party data (both known and unknown) through all search-related activities.</li><li>
Guide the content team in creating optimized content to appear in AI snapshots, instant answers, voice search, and featured SERPs (Search Engine Results Pages).</li><li>
Perform regular technical SEO audits and work with the web development team in LATAM to implement fixes (e.g., site speed, structured data, crawlability).</li><li>
Develop and manage scalable link-building strategies to enhance domain authority.</li><li>
Conduct A/B testing on ad copy, landing pages, and bidding models to drive continuous improvement.</li><li>
Define, monitor, and report on KPIs for all search initiatives, preparing detailed reports for senior management with actionable insights.</li><li>
Serve as the central in-house expert on search, providing guidance, training, and best practices to local subsidiary digital teams.</li><li>
Support all local teams to manage all paid media budgets, bidding strategies, and external agency performance to maximize ROAS and minimize CPA (Cost Per Acquisition).</li></ul> 
Education, Experience, &amp; Skill Requirements<ul><li> 
Bachelor&rsquo;s degree in Advertising, Marketing, Business, or a related field (or equivalent practical experience).</li><li>
Minimum 5 years of hands-on experience managing complex Search (SEO/PPC) campaigns, with deep experience in Retail Media and the evolving AI search landscape.</li><li>
Proven track record of successfully improving organic rankings and managing complex paid search campaigns with significant budgets.</li><li>
Expert knowledge of GA4, GSC, and Google Ads.</li><li>
Deep experience with standard search tools (Semrush, Ahrefs and Screaming Frog).</li><li>
Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.</li><li>
Strong communication, presentation, and collaboration skills, with the ability to explain complex concepts to non-technical stakeholders, upskill brand teams, and influence senior management.</li><li>
Self-starter with an experimental (test-and-learn) mindset, capable of prioritizing tasks and working in a fast-paced corporate environment without full guidance.</li><li>
Results-driven and oriented.</li></ul> 
Perks of Role<div><div><ul><li> 
International Working Environment</li><li>Shuttle Services (Up to Pendik on Istanbul&rsquo;s Anatolian side and up to Bayrampaşa on main roads in the European side)</li><li>Comprehensive Medical/Life insurance coverage</li><li>24/7 Employee Assistance Program</li></ul></div></div> 
Disclaimer - Interested candidates are requested to upload their resumes drafted in English language only. 
#LI-KS1 
Our Commitment to Inclusion 
Our journey begins with our people&mdash;developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business. 
 
Equal Opportunity Employer 
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law. 
 
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation. 
 
#LI-Hybrid</div>

Search Strategy Lead

Toyota Türkiye Pazarlama ve Satış A.Ş.

<div>
 
 Toyota Turkey Marketing and Sales Inc. is an international distributor responsible for the marketing, sales, and after-sales services of Toyota and Lexus branded vehicles in the automotive sector.
 
 
 
 
 
 Our employee value proposition is
 
 "We Respect We Kaizen
 
 !", which reflects our two most important values, "
 
 Respect for People
 
 " and "
 
 Kaizen
 
 ".
 
 
 
 
 
 The common characteristics of Toyota employees who say "We Respect We Kaizen!" are as follows:
 
 <ul>
 <li>
 Love job and do it with passion!
 </li>
 <li>
 Work with a smile and have fun!
 </li>
 <li>
 Make an effort to create happy environment!
 </li>
 <li>
 Value everyone for being human!
 </li>
 <li>
 Work with team spirit for better results.
 </li>
 </ul>
 
 
 
 
 We are looking for
 
 Marketing Communication Specialist
 
 to work with our teams.
 
 
 
 
 
 
 You Will Be a Perfect Match If You Have;
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree (Business, Marketing or Communication, Public Relations, Advertising)
 </li>
 <li>
 Excellent command of written and spoken English
 </li>
 <li>
 Minimum 2 years of experience in the field of marketing, especially in marketing communications traditional and digital media planning, CRM communication.
 </li>
 <li>
 Have strong communication skills and be competent in relationship management among teams
 </li>
 <li>
 Creative thinking, able to identify long-term opportunities and trends,
 </li>
 <li>
 Team player with problem-solving and negotiation skills,
 </li>
 <li>
 Ability to multi-task, organize, and prioritize work
 </li>
 <li>
 Following the digital trends,
 </li>
 <li>
 Have advance skills in Microsoft Office Programs (Excel, PPT) , Marketing Automation tools
 </li>
 <li>
 Automotive experience is plus
 </li>
 </ul>
 
 
 
 
 
 
 
 
 Main Responsibilities:
 
 
 <ul>
 <li>
 Develop integrated marketing communication plans that align with overall marketing and business objectives.
 </li>
 <li>
 Create media plans that optimize the use of traditional and digital channels, including television, radio, print, outdoor, online display, social media, and search engine marketing (SEM).
 </li>
 <li>
 Collaborate with cross-functional teams in the company to develop messaging strategies and creative content that resonates with target audiences.
 </li>
 <li>
 Negotiate media planning and partnerships to secure favorable rates and placements while maximizing reach and frequency in coordination with media agency.
 </li>
 <li>
 Monitor and analyze media performance metrics, including reach, frequency, impressions, click-through rates, and conversion rates.
 </li>
 <li>
 Provide insights and recommendations based on media performance data to optimize future media plans and investments.
 </li>
 <li>
 Stay informed about industry trends, emerging media platforms, and new advertising technologies to ensure the competitiveness of our media strategies.
 </li>
 <li>
 Manage relationships with media vendors, agencies, and other partners to ensure seamless execution of media plans and campaigns.
 </li>
 <li>
 Prepare and present regular reports on media performance, campaign effectiveness, and ROI to key stakeholders.
 </li>
 </ul>
 
 
</div>

Marketing Communication Specialist

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