search specialist

Sweetwater

<div>Job Requirements 
 
Sweetwater, the nation&rsquo;s number one online retailer of music instruments and pro audio gear, is seeking to add a Site Search Specialist to our growing eCommerce team! In this role, you will be the champion of product findability, ensuring that every musician, producer, and audio enthusiast who visits Sweetwater.com and GearExchange.com can discover the perfect gear quickly and effortlessly. 
As our product catalog and customer base continue to grow, we are moving beyond basic search functionality to build a specialized, data-driven competency that will allow us to compete on user experience at the highest level. This role is a ground-floor opportunity for an ambitious candidate to become a foundational member of this initiative. You won't just be filling a seat; you will be helping to define and build the future of search at Sweetwater, with immense potential for growth and impact. 
Your responsibilities will be a dynamic blend of deep analysis, hands-on optimization, and cross-functional collaboration. You will not be working in a silo; you will be a central hub, translating raw customer data into actionable strategies for multiple teams. 
As the team's Subject Matter Expert on search, you will own and monitor core KPIs, including click-through rate, null-search rate, and conversion. You'll use this data to validate hypotheses, balance expert insights with hard metrics, and guide our strategy for a best-in-class search experience. 
Job Responsibilities 
Analysis &amp; Insight Generation<ul><li>
Dive deep into customer search data using tools like BigQuery, MySQL, and PostgreSQL to understand user intent, search patterns, and on-site behavior.</li><li>
Mine search logs to identify and create action plans for null-search results, low-engagement queries, and common misspellings, transforming moments of customer friction into opportunities for improvement.</li><li>
Analyze large datasets to spot trends, patterns, and opportunities for improving search relevance and the overall product discovery experience.</li><li>
Leverage web analytics platforms, like GA4, to connect search performance with the broader customer journey and uncover new optimization opportunities.</li><li>
Develop and provide ongoing metrics and reports via GA4, Looker, Algolia, and Excel to key stakeholders in Merchandising, UX, and Marketing. You will analyze search engagement and use this data to identify growth opportunities for our content, catalog, and merchandising strategies.</li></ul> 
Optimization &amp; Execution<ul><li>
Utilize Algolia&rsquo;s powerful dashboard to implement and refine search tuning rules, manage synonyms and redirects, and configure faceting and navigation. Your work will directly improve product discovery and create a frustration-free shopping experience.</li><li>
Partner with our Product Content and Merchandising teams to identify and develop content optimization techniques that directly influence search results. You will help ensure our product data is rich, accurate, and discoverable.</li><li>
Support A/B testing and experimentation initiatives designed to validate hypotheses and measure the impact of search optimizations. You will play a key role in our data-driven decision-making process.</li></ul> 
Collaboration &amp; Communication<ul><li>
Act as a key partner to the UX team, providing data-driven insights that help improve the search interface, auto-complete functionality, and the overall user journey.</li><li>
Develop amazing working relationships with teams across the organization, including Merchandising, Product Content, SEO, IT, and Marketing. You will act as a search evangelist, building awareness and understanding of how search excellence drives business success.</li><li>
Translate complex data and search performance metrics into clear, actionable insights for non-technical stakeholders, ensuring everyone understands the &quot;why&quot; behind your recommendations.</li></ul> 
Qualifications<ul><li>
Basic MySQL, PostgreSQL, BigQuery; analyzing large datasets to find trends.</li><li>
Ensure data integrity and accuracy in analysis.</li><li>
Proficiency in or ability to quickly learn Algolia for search tuning, synonym management, and faceting.</li><li>
Translating data insights into actionable recommendations for a frustration-free journey.</li><li>
Excellent written/verbal communication; ability to partner with UX, Merchandising, &amp; IT.</li><li>
Identifying null searches, low-engagement queries, and other user pain points independently.</li><li>
Must be able to take initiative to solve problems now, not later.</li><li>
A foundational understanding of and ability to write basic queries in SQL (MySQL, PostgreSQL, and BigQuery) to pull and analyze data.</li><li>
Hands-on experience with or a demonstrated ability to quickly master a search platform like Algolia. You should be excited to learn the ins and outs of search tuning, relevance configuration, and analytics.</li><li>
A natural curiosity and passion for data; you enjoy digging into numbers to find the story behind them.</li><li>
A basic understanding of PHP is a plus, as it will help you understand the technical environment of our websites.</li><li>
Experience with web analytics tools like Google Analytics or Adobe Analytics, particularly in analyzing clickstream data.</li><li>
Previous experience in an eCommerce environment or a passion for online retail best practices.</li><li>
A Bachelor's degree in Business, Marketing, Data Science, Computer Science, or a related field is preferred.</li></ul> 
Sweetwater &quot;Ideal Team Player&quot;<ul><li>
WOWs The Customer &ndash; You possess a deep passion and desire for creating amazing customer &amp; colleague experiences</li><li>
Get Things Done &ndash; You have a great work ethic and move through tasks with a sense of urgency</li><li>
Obsesses over the Details &ndash; You are committed to paying attention to the details</li><li>
Drives Continuous Improvement &ndash; You are always focusing on effective and efficient work and ways to get better</li><li>
Develops the Future &ndash; You are committed to the pursuit of growing personally &amp; professionally and have a focus on bringing your colleagues along in that journey</li></ul> 
 We function best as a unified team, so relocation to our state-of-the-art campus in Fort Wayne, IN is required. Interested and qualified candidates, please apply. We look forward to exploring your #FullTimeDream with Sweetwater! 
Sweetwater&rsquo;s culture is one that is built on the creation and celebration of music, which unifies people from all walks of life. Our individual differences make Sweetwater stronger as a company and a better place to work. Having a truly diverse workforce allows us the opportunity to collectively respect, learn and grow from each unique perspective and experience. We have welcomed thousands of employees and families who have joined the Sweetwater team from all over the nation and the world, and we welcome you, too, to find out why we consider a career at Sweetwater the full-time dream.</div>

Site Search Specialist

Google

<div>
 Note: By applying to this position you will have an opportunity to share your preferred working location from the following:
 
 Bengaluru, Karnataka, India; Gurugram, Haryana, India; Hyderabad, Telangana, India
 
 .
 
 Minimum qualifications:
 
 
 
 <ul>
 <li>
 Bachelor's degree or equivalent practical experience.
 </li>
 <li>
 2 years of experience working with digital media or digital marketing/advertising solutions, implementing and measuring campaigns and providing client solutions.
 
 
 </li>
 </ul>
 
 Preferred qualifications:
 
 
 
 <ul>
 <li>
 3 years of experience with Internet products and technologies.
 </li>
 <li>
 Experience in data analysis with the ability to interpret datasets, identify trends, and translate findings into compelling narratives.
 </li>
 <li>
 Knowledge of apps platforms and products, the performance advertising market, or online ads landscape.
 </li>
 <li>
 Ability to collaborate cross-functionally with multiple teams and stakeholders while building relationships.
 </li>
 <li>
 Excellent project management skills with the ability to oversee multiple, simultaneous solutions supported by internal teams.
 </li>
 <li>
 Excellent business communication, negotiation, and collaboration skills.
 
 
 </li>
 </ul>
 
 About the job
 
 gTech Ads is responsible for all support and media and technical services for customers big and small across our entire Ad products stack. We help our customers get the most out of our Ad and Publisher products and guide them when they need help. We provide a range of services from enabling better self help and in-product support, to providing better support through interactions, setting up accounts and implementing ad campaigns, and providing media solutions for customers business and marketing needs and providing complex technical and measurement solutions along with consultative support for our large customers. These solutions range from bespoke and customized ones for our customers to scalable support for millions of customers worldwide. Based on the evolving needs of our ads customers, we partner with Sales, Product and Engineering teams within Google to develop better solutions, tools, and services to improve our products and enhance our client experience. As a cross-functional and global team, we ensure our customers get the best return on investment with Google and we remain a trusted partner. Google creates products and services that make the world a better place, and gTech&rsquo;s role is to help bring them to life. Our teams of trusted advisors support customers globally. Our solutions are rooted in our technical skill, product expertise, and a thorough understanding of our customers&rsquo; complex needs. Whether the answer is a bespoke solution to solve a unique problem, or a new tool that can scale across Google, everything we do aims to ensure our customers benefit from the full potential of Google products.
 
 
 To learn more about gTech, check out our video .
 
 
 
 Responsibilities
 
 
 
 <ul>
 <li>
 Advise key Google Ads clients, leveraging digital marketing and tech solutions to address business issues, collaborate as a thought partner, design media plans, and deliver technical solutions to achieve business goals.
 </li>
 <li>
 Build relationships with external advertisers to deliver business outcomes through Google Ads, supporting planning, pitching, implementation, and optimization to boost product adoption and business growth.
 </li>
 <li>
 Collaborate with teams to drive growth plans for clients. Develop and apply insights of market and engaging environment for vertical and sub-verticals in solutions offered.
 </li>
 <li>
 Deliver consultative digital marketing solutions that address issues and enhance the customer's experience.
 </li>
 <li>
 Advocate new product features, assist with adoption through setup, and provide technical guidance for infrastructure and data integration in Google Ads.
 
 
 
 </li>
 </ul>
 Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form .
</div>

Search Specialist, Ads Solutions

<div>
 Note: By applying to this position you will have an opportunity to share your preferred working location from the following:
 
 Bengaluru, Karnataka, India; Gurugram, Haryana, India; Hyderabad, Telangana, India
 
 .
 
 Minimum qualifications:
 
 
 
 <ul>
 <li>
 Bachelor's degree or equivalent practical experience.
 </li>
 <li>
 2 years of experience working with digital media or digital marketing/advertising solutions, implementing and measuring campaigns and providing client solutions.
 
 
 </li>
 </ul>
 
 Preferred qualifications:
 
 
 
 <ul>
 <li>
 Experience in marketing measurement and data analysis.
 </li>
 <li>
 Knowledge of Search products, the performance advertising market or online ads landscape.
 </li>
 <li>
 Familiarity with marketing measurement techniques, including incrementality testing, media mix modeling, and attribution modeling.
 </li>
 <li>
 Ability to work cross-functionally with multiple teams and stakeholders, and excellent relationship building, collaboration, negotiation, and influence skills.
 </li>
 <li>
 Effective project management skills with the ability to oversee multiple, simultaneous solutions, supported by internal teams.
 </li>
 <li>
 Proficient in interpreting complex datasets, identifying trends, and translating findings into compelling narratives.
 
 
 </li>
 </ul>
 
 About The Job
 
 
 
 gTech Ads is responsible for all support and media and technical services for customers big and small across our entire Ad products stack. We help our customers get the most out of our Ad and Publisher products and guide them when they need help. We provide a range of services from enabling better self help and in-product support, to providing better support through interactions, setting up accounts and implementing ad campaigns, and providing media solutions for customers business and marketing needs and providing complex technical and measurement solutions along with consultative support for our large customers. These solutions range from bespoke and customized ones for our customers to scalable support for millions of customers worldwide. Based on the evolving needs of our ads customers, we partner with Sales, Product and Engineering teams within Google to develop better solutions, tools, and services to improve our products and enhance our client experience. As a cross-functional and global team, we ensure our customers get the best return on investment with Google and we remain a trusted partner.
 
 
 Google creates products and services that make the world a better place, and gTech&rsquo;s role is to help bring them to life. Our teams of trusted advisors support customers globally. Our solutions are rooted in our technical skill, product expertise, and a thorough understanding of our customers&rsquo; complex needs. Whether the answer is a bespoke solution to solve a unique problem, or a new tool that can scale across Google, everything we do aims to ensure our customers benefit from the full potential of Google products.
 
 
 To learn more about gTech, check out our video .
 
 
 
 Responsibilities
 
 
 
 <ul>
 <li>
 Become a trusted advisor to priority Google Ads clients by understanding how digital marketing and technology solutions can address their business challenges, acting as a collaborative and inclusive thought partner, architecting media plans and effectively delivering on complex technical solutions to accomplish their business goals.
 </li>
 <li>
 Partner effectively and build relationships with external advertisers to unlock business outcomes powered by Google Ads campaigns, driving product adoption and revenue growth across business lifecycle.
 </li>
 <li>
 Collaborate effectively with vendors and sales teams to drive growth plans for clients. Develop and apply knowledge of market and a competitive environment for vertical and sub-verticals in solutions offered.
 </li>
 <li>
 Serve as the customer's Search product expert by successfully delivering consultative digital marketing solutions that not only address a complex customer challenge, but also advance a customer's sophistication and digital maturity level on Search.
 
 
 
 </li>
 </ul>
 Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form .
</div>

Search Specialist, gTech Ads Solutions

Optimum7

<div>Paid Search Specialist

Pay Per Click Specialist

Location: Remote, TR 
Zen Media is the go-to B2B marketing and PR agency helping enterprise software, healthcare technology, professional services, and manufacturing brands stand out in competitive markets. By combining strategic content, leveraged media relations, and social amplification, we help clients influence discerning buyers, shorten sales cycles, and drive measurable ROI. Our work has been featured in leading publications such as Forbes, Fast Company, Ad Age, and The Wall Street Journal. 
Role Overview

We are seeking a PPC Specialist to plan, manage, and optimize paid media campaigns across Google Ads, Meta Ads, and other digital platforms. This role requires someone with ROI-focused thinking, strong reporting skills, and the adaptability to thrive in fast-moving digital environments. The ideal candidate is analytical yet creative, passionate about testing and optimizing campaigns that generate qualified leads, increase brand visibility, and deliver clear ROI for B2B clients. 
Key Responsibilities
<ul>
<li>Plan, launch, and manage ROI-driven PPC campaigns across Google Ads, Meta Ads, and LinkedIn platforms. 
</li>
<li>Optimize campaigns for lead generation, brand awareness, and conversion goals aligned with B2B client strategies. 
</li>
<li>Monitor key metrics (CTR, CPC, ROAS, conversion rates) and deliver clear, actionable performance reports. 
</li>
<li>Implement and manage Google Tag Manager (GTM) for conversion tracking and event setup. 
</li>
<li>Conduct keyword research, audience segmentation, and competitive analysis for precision targeting. 
</li>
<li>Test and refine ad copy, creative, bidding strategies, and targeting to improve performance. 
</li>
<li>Collaborate with account managers, content strategists, and creative teams to align PPC campaigns with broader B2B marketing and PR initiatives. 
</li>
<li>Stay current with industry trends, algorithm updates, and emerging platforms to maintain a competitive advantage.</li></ul> 


Qualifications
<ul>
<li>Fluency in English (written and spoken) at a professional level with excellent communication skills. 
</li>
<li>ROI-focused mindset with a proven ability to deliver measurable business results through PPC. 
</li>
<li>2&ndash;4 years of hands-on experience managing Google Ads and Meta Ads campaigns. 
</li>
<li>Strong reporting and data analysis skills, with experience turning performance metrics into insights. 
</li>
<li>Proficiency with Google Tag Manager (GTM) for tracking, events, and conversion optimization. 
</li>
<li>Quick learner, adaptive, and proactive in testing, experimenting, and scaling campaigns.</li> 
</ul>
It&rsquo;s a plus if you have:
<ul>
<li>Experience managing campaigns on LinkedIn Ads, TikTok Ads, or other emerging B2B ad platforms. 
</li>
<li>Google Ads or Meta Ads certifications. 
</li>
<li>Familiarity with Google Analytics 4 (GA4) and advanced attribution models. 
</li>
<li>Background in B2B marketing campaigns with long sales cycles and complex buyer journeys.</li> 
</ul>
What&rsquo;s Your Next Step?

If you are a data-driven marketer who thrives on turning clicks into measurable results, we&rsquo;d love to hear from you. At Zen Media, you&rsquo;ll work with forward-thinking B2B brands, contribute to high-visibility campaigns, and play a direct role in accelerating client growth and ROI. 
Still Unsure?

If you'd like to learn more about Zen Media before making your decision, we invite you to check out the links below:
<ul>
<li>Visit our website: https://zenmedia.com/ 
</li>
<li>Follow us on LinkedIn: https://www.linkedin.com/company/wearezenmedia</li></ul></div>

Paid Search Specialist/Pay Per Click Specialist

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