senior brand manager

Black Tie Consultancy

<div>The Opportunity
Are you a strategic marketer with a pulse on Egyptian consumer behavior? Do you thrive in the fast-paced world of FMCG, where data meets creativity?
We are looking for a visionary Senior Brand Manager to take ownership of a your portfolio. You won&rsquo;t just be managing a brand; you will be the &quot;CEO of your category,&quot; driving market share, defining consumer narratives, and leading cross-functional teams to deliver exceptional growth in one of the region's most dynamic markets. 
Your Impact (Key Responsibilities)<ul><li>
Strategic Brand Planning: Develop and execute annual brand plans and long-term marketing strategies that align with regional business objectives.</li><li>
P&amp;L Ownership: Manage the brand budget (A&amp;P) with a sharp focus on ROI, pricing strategies, and bottom-line profitability.</li><li>
Consumer Insights: Translate market research and Egyptian consumer trends into actionable growth opportunities and &quot;winning&quot; communication campaigns.</li><li>
Innovation &amp; NPD: Lead the end-to-end launch of New Product Developments (NPD), from concept stage to trade execution.</li><li>
360&deg; Campaigns: Orchestrate high-impact ATL and BTL campaigns, ensuring a seamless brand voice across digital, TV, and on-ground activations.</li><li>
Cross-Functional Leadership: Partner closely with Sales, Supply Chain, and Finance to ensure product availability and excellence in trade execution.</li></ul> 
What You Bring to the Table<ul><li>
Experience: 5&ndash;7 years of marketing experience within the FMCG sector (essential). Experience in the Egyptian market is a must.</li><li>
Education: Bachelor&rsquo;s degree in Marketing, Business Administration, or a related field. An MBA is a plus.</li><li>
Analytical Rigor: You are comfortable with Nielsen data, market share analysis, and financial forecasting.</li><li>
Creative Flair: You have a proven track record of storytelling and building emotional connections with consumers.</li><li>
Communication: Fluent in both Arabic and English, with the ability to influence stakeholders at all levels.</li><li>
Agility: A &quot;can-do&quot; attitude with the ability to pivot in a fast-changing market environment.</li></ul></div>

Senior Brand Manager

Brands Root

Role Overview As the Senior Brand Manager at Brands Root, you will lead the end-to-end lifecycle of brand development and market integration for our global clientele. You will manage the transition of international brands into the Saudi market, ensuring that creative brand identities are culturally resonant and fully compliant with local regulatory frameworks. This is a strategic leadership role that blends high-level marketing with meticulous project management.Key Responsibilities<ul><li>Market Entry Strategy: Develop and execute comprehensive brand launch strategies for international products entering the KSA market, ensuring alignment with Saudi Vision 2030 trends.</li><li>Regulatory Liaison: Work closely with the registration team to ensure all brand assets, packaging, and messaging comply with SFDA and ZATCA requirements.</li><li>Brand Identity Management: Act as the primary guardian for client brands, overseeing localized creative direction, tone of voice, and visual standards across all platforms.</li><li>Stakeholder Management: Manage high-value relationships with international suppliers and local distributors, acting as the bridge between global brand owners and the Saudi market.</li><li>Integrated Campaigns: Lead 360&deg; marketing campaigns including digital, OOH (Out-of-Home), and PR, specifically tailored to the nuances of the Riyadh consumer base.</li><li>Performance Analytics: Track and report on Brand Health Indexes, ROI on marketing spend, and market share growth for the assigned portfolio.</li></ul>Requirements<ul><li>Experience: 10+ years in Brand Management or Marketing Leadership, with a strong background in the Saudi Arabian market (FMCG, Healthcare, or Industrial sectors preferred).</li><li>Education: Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Business Administration, or a related field.</li><li>Regulatory Knowledge: Familiarity with the Saudi registration landscape (SFDA/Saber/Etimad) is a significant advantage.</li><li>Strategic Thinking: Proven ability to manage multi-million riyal budgets and deliver measurable brand growth.</li><li>Language: Professional fluency in English and Arabic is essential for navigating local government requirements and international client relations.</li></ul>Compensation &amp; Benefits<ul><li>Monthly Salary: SAR 68,148.53 (All-inclusive fixed cash)</li><li>Annual Package: SAR 817,782.40</li><li>Executive Benefits:</li><li>Performance Bonus: Annual incentive based on brand performance and client retention.</li><li>Family Medical: Premium private insurance for the employee and immediate family members.</li><li>Travel: Annual business class tickets to the home country.</li><li>End-of-Service: Gratuity and benefits as per the Saudi Labor Law.</li><li>Housing &amp; Transport: Typically included within the all-inclusive monthly figure, though often discussed as separate components in executive contracts.</li></ul>Pay: ﷼68,148.53 per hourExpected hours: 40.0 per weekWork Location: In person

Evyap

<div>
 
 
 Discover Your Potential, Let Evyap Grow With You, Let You Grow With Evyap!
 
 
 
 
 
 
 With more than 3,000 employees and export business to more than 100 countries, EVYAP&rsquo;s success story started in a small atelier in Erzurum in 1927.
 
 
 Our trusted brands, including Duru, Arko Nem, Arko Men, Emotion, Blade, Activex, Evy Baby and Fax are loved worldwide. With facilities in Turkey, Egypt, and the world's largest oleo chemicals plant in Malaysia, we remain committed to innovation, sustainability, and creating value, all within a collaborative environment where our employees thrive.
 
 
 We believe in becoming stronger together with you. Every new beginning is an exciting journey filled with fresh ideas and opportunities.
 
 
 At Evyap, we share and respect, we are productive, responsible, and continuously improve ourselves.
 
 
 Here, you&rsquo;ll find a world where you can grow, leave your mark through diverse projects, and thrive both personally and professionally. Together, we&rsquo;ll grow and achieve greater success. Are you ready to embark on this journey with us?
 
 
 
 
 
 
 Who We're Looking For?
 
 
 
 
 
 <ul>
 <li>
 University graduate, preferably master degree.
 </li>
 <li>
 Minimum 7 years&rsquo; experience in Marketing preferably in multinational and/or reputable local FMCG companies with leading brands.
 </li>
 <li>
 Ability to understand and set action plans on Nielsen report analysis.
 </li>
 <li>
 Ability to work in a multi-cultural environment, having an international and regional experience is a big asset.
 </li>
 <li>
 Mobility within job scope.
 </li>
 <li>
 Strong project management skills and desire to lead.
 </li>
 <li>
 A top communicator with an excellent ability to execute successful partnerships.
 </li>
 <li>
 Excellent command of written and spoken English.
 </li>
 </ul>
 
 
 
 
 
 What You'll Be Doing?
 
 
 
 
 
 <ul>
 <li>
 Determines the brand strategy which contributes to business strategy and commercial plans via market analyses, price analyses and consumer research
 </li>
 <li>
 Coordinates the advertising strategies (both Above the Line and Below the Line) and creates campaigns, promotions and indoor &amp; outdoor activities to increase the market share.
 </li>
 <li>
 Executes 360degree communication (ATL / BTL / Digital &amp; Social Media)
 </li>
 <li>
 Works closely with countries to gather learnings and provide best practices for other countries.
 </li>
 <li>
 Monitors brand performances and recommended specific initiatives.
 </li>
 <li>
 Capable of managing wide range of product portfolio.
 </li>
 <li>
 Able to work with financials as well as carry out budgeting, financial analysis &amp; reporting (feasibility analysis / Cost / Ebitda )
 </li>
 <li>
 Prepares the marketing plan, annual budget and communication/media plan for the brand.
 </li>
 <li>
 Manages and organizes product launches.
 </li>
 <li>
 Conceptualizes strategic initiatives and implement details of a campaign.
 </li>
 <li>
 Works in cooperation with the sales, production and finance teams to achieve results and acts as a key point of contact, works closely with customer teams to ensure that brand performance data is shared, and that upcoming activity is fully communicated.
 </li>
 <li>
 Tracks consumer and market insights by reviewing metrics such as sales volume, market share, profit projections, pricing and distribution and by conducting consumer research.
 </li>
 <li>
 Flexibility to travel in order to track flow of business and take required actions in local site.
 </li>
 </ul>
 
 
 
 
 
 The Opportunities of Joining Us:
 
 
 
 
 
 
 At Evyap, you're not just working, you're becoming part of a global organization. As a member of an internationally recognized company, you'll experience the excitement of shaping new ideas and driving innovation across continents. Here, your growth, creativity, and contributions are truly valued, offering you the unique opportunity to be part of our global success and benefit from the strength of Evyap. Some of our advantages are:
 
 
 
 
 
 
 💻 Hybrid Working:
 
 
 
 At Evyap, we offer our employees the flexibility to work from the office 3 days a week and from home 2 days a week. We make office days even more enjoyable with social events and special day celebrations.
 
 
 
 🌍 Global Opportunities:
 
 
 
 Work as an expat in offices across Indonesia, Malaysia, Russia, the USA, and Egypt, with opportunities to be part of international projects.
 
 
 
 🚀 Learning &amp; Development:
 
 
 
 Enjoy monthly #Tek&Idot;&scedil;imGeli&scedil;im events, including webinars, digital training, and fun challenges to help you grow and have fun!
 
 
 
 🎉 E-Joy Club:
 
 
 
 Engage in social events covering music, art, sports, and social causes, connecting with your colleagues on different levels.
 
 
 
 💼 Competitive Compensation:
 
 
 
 Receive a competitive salary and strong union benefits, including holiday, shoe, fuel, and food allowances.
 
 
 
 🛍️ Flexible Benefits:
 
 
 
 Customize your benefits through the Evystore app, choosing what suits your needs best.
 
 
 
 🧴 Exclusive Products:
 
 
 
 Experience our latest products with monthly gift packages and enjoy discounts at the on-site market.
 
 
 
 
 
 If you want to grow in an innovative environment, build a career full of global opportunities, and be a part of Evyap, we are looking forward to your application.
 
 
 
 
 
 &ldquo;&Idot;&scedil; ba&scedil;vurunuz kapsam&inodot;nda toplanan ki&scedil;isel verileriniz 6698 say&inodot;l&inodot; Kanun&rsquo;a uygun olarak i&scedil;lenmektedir. Konuyla ilgili ayd&inodot;nlatma metni i&ccedil;in l&uuml;tfen linki ziyaret ediniz: https://www.evyap.com.tr/Content/docs/evyap-is-basvurusu-aydinlatma-metni.pdf&rdquo;
 
</div>

The Hassol

Job description:We are looking for an experienced and performance-driven Senior Amazon Brand Manager to manage, optimize, and scale our private label brand. The ideal candidate must have strong hands-on expertise in Amazon account management, advertising strategies, and marketplace compliance, with UAE market experience preferred.Key Responsibilities:<ul><li>Plan, execute, and optimize Amazon PPC campaigns including Sponsored Products, Sponsored Brands, and Sponsored Display</li><li>Manage day-to-day Amazon Seller Central account operations</li><li>Develop and implement NTP (New-to-Product) and NTB (New-to-Brand) growth strategies</li><li>Conduct keyword research and audience targeting to improve conversions and campaign performance</li><li>Monitor campaign performance using One-Click and other analytics/reporting tools</li><li>Prepare detailed performance reports with optimization insights and recommendations</li><li>Handle DMCA monitoring, copyright, and intellectual property-related cases</li><li>Ensure compliance with Amazon policies and resolve listing or account-related issues</li><li>Collaborate with internal teams for product launches and brand scaling strategies</li></ul>Requirements:✔ Proven experience working in the UAE,USA,UK Amazon marketplace✔ Strong expertise in Amazon PPC campaign management✔ Must have strong knowledge of NTP/NTB strategies✔ Hands-on experience with DMCA tools and copyright compliance✔ Strong understanding of audience targeting and performance optimization✔ Excellent analytical and problem-solving skills✔ Must be available to work onsite in Night ShiftJob Type: Full time onsiteJob Type: Full-timePay: Rs200,000.00 - Rs250,000.00 per monthWork Location: In person

Senior Amazon Brand Manager

TGP International

<div>TGP International
WE CREATE, DESIGN AND BUILD AWARD WINNING WORLD-CLASS F&amp;B AND RETAIL BRANDS FOR OUR CLIENTS AND PARTNERS
TGP International are a hospitality consultancy based in London and Dubai. We team up with passionate brands, clients and entrepreneurs to make their long-term vision a reality through concept development, creative interior design, graphic design &amp; branding, franchising, advisory &amp; operational services and project management.
Some of our clients include: Dubai Expo 2020, Marriott, Hilton, Waldorf Astoria, Harrods, Sushi Samba, Adrift Burger Bar, Nakheel Malls, Selfridges, Time Out Market, FIFA World Cup 2022, The National, and Tashas.
Do you have a real passion for food and hospitality? Are you a foodie? Does the idea of creating world-class restaurants, food halls and F&amp;B excite you?
As the world&rsquo;s leading hospitality agency, offering an outstanding 360 degree service to our clients, we are constantly striving to be the best and lead the sector in F&amp;B and hospitality consultancy. We need a driven and creative person to join our fun and dynamic team and have a direct contribution and client exposure on some of the world&rsquo;s leading projects. 
Requirements 
Location: Cairo, Egypt Languages: Arabic and English fluency required

Reports to: Director of Brand Development and Company Creative Director
Overview
We are seeking an exceptional Senior Brand Design Manager for our Brand Development &amp; Design team to lead the creative vision execution of brand graphics and design excellence across our multidisciplinary Cairo based team. This role focuses on holistic brand identity creation for a diverse portfolio of F&amp;B and hospitality projects, spanning large-scale developments, food halls, and stand‑alone restaurants. You will oversee the creative production and managing a small team of graphic designers. 
The ideal candidate will combine strategic thinking with refined creative craft to shape distinctive brand identities, drive quality consistency across all brand output, manage the delivery of all brand identity and graphic design projects, and inspire design excellence within the team.
Key Responsibilities
Lead the strategic and creative direction of brand design across all projects. 
Develop and oversee the creation of:<ul><li>Brand identity vision and storytelling</li><li>Visual brand identities and graphic systems</li><li>Wayfinding and environmental graphics (particularly for food halls)</li><li>Signage systems for retail and F&amp;B concepts</li><li>Menu design and other hospitality‑related brand materials</li><li>Retail and F&amp;B packaging
</li><li>Digital brand assets design guidelines</li><li>Comprehensive brand guidelines for internal and client use</li></ul> 
Oversee the creative standard and production of all internal brand communications and marketing assets. 
Collaborate closely with the Director of Brand Development and Company Creative Director to ensure high‑quality, aligned creative output across all deliverables and presentations. 
Engage with the leadership team to integrate brand design thinking into the larger strategic company vision communications and marketing.
About the Role
This position is Cairo‑based, serving a portfolio of international clients with a strong focus on Saudi Arabia and the broader Middle East. The ability to design and communicate effectively in both Arabic and English is essential.
Please submit 1 x combined pdf of your CV and your Portfolio at maddy.mcleary@tgpinternational.com
Note: Some job application sites have a maximum upload size of less than 10MB 
Benefits 
TGP International Employee Benefits:
Five-Day Work Week: Standard Monday to Friday schedule.
Hybrid Work Arrangement: Three days in the office and two days working remotely.
Incentive Plan: Company incentive scheme offering up to 10%&mdash;5% for introductions and 5% for successful closures.
Annual Leave: 22 working days of paid annual leave, excluding weekends.
Remote Work Flexibility: One additional week per year to work remotely from your home country, which can be combined with up to two consecutive weeks of annual leave.
Coaching &amp; Mentoring: Structured professional development through a dedicated coaching and mentoring program.
Annual Company Gathering: A global team event bringing together employees from all offices.
Employee Recognition Program: Regular recognition initiatives celebrating outstanding performance and contributions.</div>

Senior Brand Design Manager

Ecotero

We're looking for a Brand Manager who doesn't just monitor dashboards. You interpret them, act on them, and use data to make real decisions across a multi-brand Amazon portfolio. If you think in terms of TACoS, CVR gaps, keyword rank trajectories, and contribution margins, and you know how to turn that into action plans with owners, deadlines, and success metrics, keep reading.About UsInspiratek LLC is a US-based e-commerce company generating $18M+ annually on Amazon, with expanding presence on TikTok Shop and DTC Shopify. We operate 5 private label brands with 20+ active products across the portfolio.What makes us different: we're building one of the most data-driven operations in the private label space. Our team uses advanced analytics, AI-powered operational agents, custom data pipelines, and structured decision frameworks to manage every aspect of the business , from keyword-level PPC decisions to inventory forecasting to competitive intelligence. This isn't a company where you'll be making gut calls. Every decision is backed by data, and every action plan has measurable outcomes.We're a 27-person distributed team across the world. We operate in a fast-paced, high-autonomy environment where ownership and accountability matter more than hours logged.The RoleAs Amazon Brand Manager, you'll own the performance of assigned brands within our portfolio. You're the person who sees the full picture, connecting PPC performance to listing quality to inventory health to competitive positioning, and drives cross-functional execution to hit targets.You will report directly to the CEO and work alongside a Brand Management team, PPC specialists, a Data Operations team, and AI-powered operational agents that surface insights, flag anomalies, and generate weekly audit drafts for your review.Key ResponsibilitiesStrategic Brand Performance<ul><li>Own end-to-end brand P&amp;L accountability for assigned products, including revenue, margin, advertising efficiency, and organic growth</li><li>Conduct weekly brand performance reviews using our Four-Quadrant Diagnostic Framework (STRONG / VISIBILITY / CONVERSION / BOTH FAILING) across keyword syntax segments</li><li>Develop and execute brand strategies that balance profitability with growth. We prioritize margin over revenue</li><li>Set and track measurable KPIs: TACoS, organic share, keyword rank targets, CVR vs market benchmarks, contribution margin</li><li>Manage products through their lifecycle, from launch phase (higher TACoS acceptable, rank-building focus) through maintenance (margin defense, organic dominance)</li></ul>Data Analysis &amp; Decision-Making<ul><li>Analyze SQP (Search Query Performance), business reports, PPC data, keyword rank tracking, and competitive intelligence to diagnose performance issues</li><li>Interpret keyword-level and syntax-segment-level data to identify root causes, not just symptoms</li><li>Build and maintain product-level profitability models including true COGS, FBA fees, advertising costs, returns, and LTSF exposure</li><li>Use data tools (Helium 10, DataDive, Keepa, SellerBoard, and internal dashboards) to monitor and optimize performance daily</li><li>Review AI-generated audit drafts and weekly performance reports. Validate findings, add strategic context, and convert insights into action plans</li></ul>Cross-Functional Coordination<ul><li>Collaborate with PPC specialists on campaign strategy, bid optimization, and budget allocation aligned with brand-level goals</li><li>Work with the inventory and logistics team to manage DOS (Days of Supply), prevent stockouts on hero SKUs, and mitigate LTSF (Long-Term Storage Fee) exposure</li><li>Coordinate with product development on listing improvements, packaging changes, and product enhancements driven by review analysis and competitive gaps</li><li>Partner with the creative team on A+ content, image optimization, and video content development</li><li>Communicate action plans with clear ownership, deadlines, and success metrics. No open-ended initiatives</li></ul>Operational Excellence<ul><li>Monitor account health, listing integrity, Buy Box ownership, and suppress/deactivation alerts daily</li><li>Track and manage competitive threats including pricing changes, new entrants, review velocity shifts, and promotional activity</li><li>Manage product review strategy including Vine enrollment, negative feedback response, and review velocity tracking</li><li>Optimize operational costs (FBA fees, storage fees, referral fees) and identify cost-saving opportunities proactively</li><li>Handle Seller Support cases, appeals, and listing reinstatement when needed</li></ul>What We're Looking ForRequired Experience<ul><li>3 to 5+ years of hands-on Amazon Brand Management for private label brands (not reselling, not agency-side)</li><li>Proven track record managing Amazon brands at $5M+/year revenue</li><li>Deep expertise with Amazon Seller Central, including Business Reports, SQP, Advertising Console, Inventory Management, and Brand Analytics</li><li>Strong PPC knowledge. You understand campaign structures, match types, placement strategy, ACOS vs TACoS, and how advertising connects to organic rank</li><li>Proficiency with Amazon analytics tools: Helium 10, Keepa, DataDive, SellerBoard, or equivalent</li><li>Advanced Google Sheets skills (VLOOKUP, INDEX/MATCH, pivot tables, conditional formatting, weighted calculations)</li><li>Experience managing cross-functional teams across time zones</li></ul>Preferred Experience<ul><li>Experience in competitive consumer goods categories on Amazon</li><li>Familiarity with product launch strategy on Amazon (ranking campaigns, review generation, phase-based scaling)</li><li>Experience with inventory planning, including DOS calculations, LTSF management, and reorder timing</li><li>Exposure to competitive intelligence tools and methodologies</li><li>Experience working alongside data teams or AI/automation tools in an operational context</li></ul>Who You Are<ul><li>You think in terms of data and frameworks, not opinions. Every recommendation you make is backed by specific metrics</li><li>You're proactive, not reactive. You identify problems before they become crises</li><li>You're comfortable with ambiguity and can prioritize ruthlessly when multiple things need attention</li><li>You take ownership. When something is your responsibility, you drive it to completion with measurable results</li><li>You communicate clearly and concisely. You can explain a complex problem and your recommended solution in a few sentences</li><li>You're detail-oriented but don't lose sight of the strategic picture</li></ul>What You'll Get<ul><li>Competitive salary based on experience</li><li>Fully remote position. Work from anywhere</li><li>Direct access to the CEO. Your ideas and analysis reach the decision-maker, not a middle manager</li><li>Advanced tooling and infrastructure, including AI-powered analytics, custom dashboards, and automated reporting that let you focus on strategy instead of data entry</li><li>A team that values data-driven decision-making and continuous improvement</li><li>Opportunities for growth as the company expands into new marketplaces and channels</li><li>Employee discounts on Inspiratek products</li></ul>What a Typical Week Looks LikeMonday: Review weekend sales data, check inventory levels on fast-movers, scan for competitor price changes or new deals. Review AI-generated performance flags from the weekend. Prioritize action items for the week.Tuesday to Thursday: Dig into brand performance , weekly audit reviews, PPC optimization calls with the ad team, listing improvement coordination with creative, inventory health checks with logistics. Handle any escalations (listing suppressions, competitor attacks, account health issues).Friday: Weekly performance wrap-up and reporting. Update trackers and action plans. Strategic planning for the coming week. Flag any decisions needed from leadership.How to ApplySend your cover letter and CV to hr@shopinspiratek.com using this subject line format:Full Name - Country - Amazon Brand Manager - Source(e.g., Jane Doe - United States - Amazon Brand Manager - LinkedIn)Applications that do not follow this subject line format will not be processed.In your cover letter, tell us about a specific time you used data to diagnose a brand performance issue on Amazon and the actions you took to resolve it. Generic cover letters will not stand out.Job Type: Full-timePay: Rs700,000.00 - Rs1,000,000.00 per monthWork Location: Remote

Harvest Hill Beverage Company

<div>ABOUT HARVEST HILL BEVERAGE COMPANY
Harvest Hill Beverage Company is one of the nation&rsquo;s largest independent branded beverage producers, delivering consistent annual revenue growth, with sales of over $1 billion. The company was formed in June 2014 with the acquisition of Juicy Juice and further expanded with 3 subsequent acquisitions which were consolidated into one company in May 2017. Our portfolio of iconic brands includes SunnyD&reg;, Juicy Juice&reg;, Little HUG&reg;, Daily&rsquo;s Cocktails&reg;, among many other specialty brands. We manufacture, market, and distribute across multi-channels including Grocery, Mass Merchandisers, Warehouse Clubs, Convenience, Foodservice, and Liquor Distributors.
Harvest Hill was recently acquired by Castillo Hermanos, a family-owned company and a leader in the Central American and Caribbean consumer market. The acquisition incorporates leading, scalable and complementary brands into the Castillo Hermanos beverage portfolio, giving it immediate access to main US retail outlets. The deal also facilitates the distribution of Castillo Hermanos&rsquo;s brands, meeting nostalgia-driven demand from US Hispanic consumers.
Harvest Hill is headquartered in Stamford, CT with a nationwide network of manufacturing and distribution facilities, employing close to 1,000 employees in the United States.
POSITION OVERVIEW: 
The Brand Manager reports into the Senior Director of Marketing and will be responsible for leading and managing the SunnyD brand, as well as other brands in the Juice Drinks portfolio as assigned. As the largest brand in the total Harvest Hill portfolio, SunnyD will be the primary focus of the position. The Juice Drinks portfolio also includes the Little Hug, Fruit2O, Big Burst, Guzzler, and Veryfine brands. 
 
KEY RESPONSIBILITIES:
The ideal candidate thrives in a dynamic, fast-paced, entrepreneurial setting and embraces a culture of collaboration and teamwork. This role requires versatility and a strong ability to contribute across key marketing disciplines, including: 
Brand Plan Development: Collaborate with Senior Director of Marketing and Senior Brand Manager to develop and execute comprehensive plans that achieve company targets. This will include, but is not limited to, advertising, program/promotions, and research. The ideal candidate will excel at building strong partnerships with agencies, vendors, and internal teams to drive exceptional market performance and brand growth.<div></div> 
Program Management and Execution: Manage the day-to-day logistics of the brand programs, owning timeline management, budget, and program analysis. 
Innovation / New Product Development: Conduct field research and leverage consumer-driven insights to fuel long-term brand growth. Translate these insights into profitable product innovations, craft compelling selling propositions, and develop robust launch plans to ensure successful retail execution.<div></div> 
Social Media Management: Own the development and execution of social media strategy for the brand. Responsibilities include leading quarterly planning sessions with the creative agency to share brand updates, key seasonal opportunities (holidays/dates), and creative concepts; managing the creative review process to ensure brand consistency; driving alignment with legal and regulatory requirements; and overseeing timely content deployment across platforms. 
SunnyD Brand Partnerships: Work with agencies to develop unique partnerships with creators, entertainment / media companies, and outbound licensees to promote brand awareness outside of the juice drink category by creating unique cultural moments. 
Market Analysis: Provide consumption-based data analysis and monthly consumption updates for portfolio. Provide actionable insights and support to the enterprise to better understand market trends and dynamics. Identify opportunities in markets where there are unmet needs.<div></div> 
Sales: Provide the sales organization with presentation materials for retailer presentations using category management best practices. Collaborate with sales on opportunities for brand growth.<div></div> 
Margin Enhancement: Lead cross functional team to identify key areas for margin improvement across portfolio. 
Brand Learning Agenda: Support and participate in brand equity research, consumer learning, and positioning initiatives to define future marketing strategy. 
QUALIFICATIONS:
<div><ul><li>Bachelor&rsquo;s degree in Marketing or related field</li><li>
4+ years of related work experience in marketing and/or brand management</li><li>
Work experience and strong background in syndicated data analysis (e.g. Nielsen, IRI/Circana)</li></ul></div> 
Applicants must be legally authorized to work in the United States. We are unable to sponsor or assume sponsorship of employment visas at this time. 
Knowledge/Skills/Abilities:<div><ul><li>
Strategic Leadership - ability to drive both short and long-term brand growth and profitability.</li><li>
Analytical - ability to convert analysis into insights, sustainable strategies, and actionable plans.</li><li>
Superior critical thinking and problem solving - resourceful at achieving objectives/ results despite obstacles. Able to sort through complex data to identify the core issues and develop a plan of action to resolve them.</li><li>
Strong communication and influence skills &ndash; clear, concise, and persuasive in style. Leads thinking of both marketing and cross-functional counterparts and agencies. Ability to build strong relationships with agency, cross-functional teams, and vendors.</li><li>
Energized by an entrepreneurial environment &ndash; not afraid to do things themselves to get things done. Comfortable making decisions with limited information and resources. Self-reliant/proactive and has a pioneering spirit. Takes initiative and follows-through on commitments to achieve results.</li><li>
Familiarity with Company sales and merchandising standards, policies and procedures, and competitive position. Knowledge of the beverage industry.</li><li>
Strong interpersonal and public relations skills. Excellent sales abilities. Good organizational and problem-solving skills.</li><li>
Excellent supervisory and leadership abilities</li><li>
Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations. Ability to write reports, business correspondence, and procedure manuals. Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.</li><li>
Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume. Ability to apply concepts of basic algebra and geometry.</li><li>
Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form. Ability to deal with problems involving several concrete variables in standardized situations.</li></ul></div> 
Job Location: This position is based in Stamford, CT. 
Travel: 5% ability to travel via car, plane, rail. 
Harvest Hill Beverage Company is an equal opportunity employer. All employment decisions are made without regard to race, color, age, gender, gender identity or expression, sexual orientation, marital status, pregnancy, religion, citizenship, national origin/ancestry, physical/mental disabilities, military status or any other basis prohibited by law. EOE, M/F/D/V</div>

Brand Manager, SunnyD & Juice Drinks

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Brand Manager, SunnyD & Juice Drinks