senior brand manager

The Hartz Mountain Corporation

<div>Description: <b>Senior Brand Manager (Hybrid)</b><p><b><br>
About Us:</b></p><p>
Join Hartz, where our love for pets drives everything we do. With over 95 years of commitment to pet care excellence, we are a trusted household name across the United States. Innovation is at the heart of our mission as we continuously strive to provide products that nurture the special bond between pets and their owners, ensuring they experience nothing but Unconditional Love.</p><p>
As leaders in the pet care industry, we are dedicated to pioneering advancements that enhance the well-being of pets, leading to happier, healthier, and longer lives. Our success is fueled by the passion and dedication of our diverse team members, who bring their unique perspectives and talents to every aspect of our work.</p><p>
We are committed to cultivating an inclusive and supportive work environment where individuals from all backgrounds and identities are valued and empowered to thrive. At Hartz, your contributions matter, whether collaborating in the office or embracing the flexibility of a hybrid work arrangement. Together, we empower our employees and furry companions to make a meaningful impact within our company and beyond. Join us in shaping the future of pet care and experience the joy of making a difference, one pet at a time.</p><p><b>
What We Offer &hellip;</b></p><ul><li><b>
Hybrid Work Schedule:</b> Enjoy flexibility with 3 days in-office and 2 days remote.</li><li><b>
Pet-Friendly Culture:</b> Bring your pet to work and enjoy a casual, inclusive environment.</li><li><b>
Competitive Compensation &amp; Benefits:</b> Receive a generous 401(k) match with immediate vesting.</li><li><b>
Generous Paid Time Off:</b> Enjoy up to 34 paid days off annually, plus additional paid leaves.</li><li><b>
Paid Parental Leave &amp; Insurance:</b> Company-paid parental leave, along with Life &amp; Disability Insurance.</li><li><b>
Comprehensive Health Coverage:</b> Includes Medical, Dental, Vision, Healthcare FSA, and Mental Health Assistance program (EAP).</li><li><b>
Tuition Reimbursement &amp; Career Growth:</b> Access to tuition reimbursement and other learning and development opportunities.</li><li><b>
Employee Perks: </b>Volunteer opportunities, fun employee events, and more!</li></ul><p><b>
The Role &hellip;</b></p><p>
We are looking for an experienced and driven marketing professional to lead the development and execution of brand marketing and innovation/renovation plans for our Cat Treats category- the company&rsquo;s fastest growing and category leader with #1 share. As such, this is a high-profile position, requiring strong leadership and marketing skills.</p><p>
You will be expected to maintain the aggressive market share/sales and profit growth rate that the brand is achieving by focusing on developing and executing best in class innovation and consumer communication. Additionally, you will develop and manage the annual plan/budget, track and update sales/retail forecasts throughout the year to achieve P&amp;L objectives. This is a nationally advertised brand with strong distribution across all major US retail mass/grocery and e-Commerce channels/key customers. This position offers a unique opportunity to grow penetration and shape the development of an entire category.</p><p>
The ideal candidate will have experience in agency management in the development and execution of national advertising and media plans. This position is located at our Secaucus, NJ corporate headquarters, and has the flexibility to work a hybrid schedule.</p><p><b>
Your Responsibilities &hellip;</b></p><ul><li>
Develop and execute the category&rsquo;s 3-year growth plan including financial and market share targets, innovation, and marketing support strategy</li><li>
Partner with R&amp;D to identify and develop new products, product improvements, packaging improvements, and line extensions &ndash; develop 3C/4P analysis and development</li><li>
Develop a deep understanding of the categories, consumer, and competitive activity and utilize internal, syndicated, primary and secondary sources to identify growth or maintain the current market share consistent with company portfolio strategy. Identify new ways to expand categories beyond current portfolio to achieve growth</li><li>
Determine consumer market research needs and work with the Insights team to collect appropriate and actionable research to gain insights, analyze results, and translate them into growth initiatives</li><li>
Understand categories/segment sales performance key drivers by month (POS based and internal shipments) and forecast accurately</li><li>
Grow categories' profit margin consistent with company portfolio strategy</li><li>
Set brand strategy, and develop and manage annual plans</li><li>
Actively manage the brand P&amp;L and budget</li><li>
Support Customer Development team with insightful, clear, and impactful sales presentations to support new products and educate on category trends/consumer understanding. Continually and proactively identify and develop contingency plans and new opportunities to fill gaps to offset sales shortfall in order to achieve sales growth target. Understand channels and customer specific opportunities and issues</li><li>
Develop and deliver compelling sales presentations to field via SAPS, Annual Sales Meetings, and key customer calls as needed</li><li>
Maintain knowledge of key competitive activity, new products, product improvements, and market/channel trends within the categories to keep competitive. Maintain basic understanding of overall pet care/market trends shaping the industry</li><li>
Manage S.K.U. portfolio for the categories and inventory by working closely with cross functional team</li><li>
Develop plans to drive cost savings, and productivity, that will improve the category&rsquo;s profit margin</li><li>
Develop the strategy and execution of consumer communication/promotional support plan, working with Hartz agency of record on 360-degree consumer activation</li><li>
Lead cross-functional project team to execute plans and provide direction on day to day management of business issues and opportunities</li><li>
Track and analyze the business results on an on-going basis and recommend corrections as needed</li><li>
Forecast volume and work through S&amp;OP process in conjunction with Sales, Operations Planning and other teams as needed</li><li>
Maintain IRI database integrity</li><li>
Manage and develop Marketing Associates/Assistants/Coordinators</li></ul>
Requirements:
<p><b>
You&rsquo;ll Need&hellip;</b></p><ul><li>
Bachelor&rsquo;s Degree in Business/Marketing with a minimum of 5 years&rsquo; in a Brand Management role (or an MBA with 4 years' experience), specifically managing a budget and/or analyzing syndicated data for a consumer-packaged goods company</li><li>
Experience with Agency management in the development and execution of national advertising and media plan</li><li>
Working knowledge of Circana/Nielsen POS and Panel Data</li><li>
Experience managing P&amp;L and conducting market research and analysis</li><li>
Proficiency in Microsoft Office Suite programs</li><li>
Willingness and ability to travel (Domestic: 2-3 times a year, International: 1 time a year)</li></ul>
 The anticipated salary range for this role is between $145,000 and $155,000. The specific salary offered will depend on the candidate&rsquo;s qualifications and experience for this position. This role may also be eligible for an annual discretionary incentive award.<br>
<b>If this sounds like a good match and you want to learn more about this exciting role, please get in touch with us today!</b><br>
Hartz is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age or any other characteristic protected by law.</div>

SENIOR BRAND MANAGER

PepsiCo

<div>
 <strong>
  Overview
  <br/>
  <br/>
 </strong>
 The Senior Brand Manager Colas is responsible for supporting the Senior Marketing Manager Colas in the design, development and delivery of a key Project on Brand Pepsi. Major responsibility is in ensuring the flawless planning &amp; execution of the Key Project. Also responsible for continuous monitoring of performance, its initiatives and recommending improvements in plans.
 <br/>
 <br/>
 <strong>
  Responsibilities
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Develop &amp; deploy marketing initiatives for the Key project. Develop strategic direction and communication, (Thematic campaigns, grassroots activities, promotions)
  </li>
  <li>
   Liaise with local and International Advertising and Media agencies for the development, execution and evaluation of advertising campaign and brand activities
  </li>
  <li>
   Assist SMM in managing the Project related activities
  </li>
  <li>
   Continuously monitor brand performance and competitor activities
  </li>
  <li>
   Recommend &amp; coordinate the execution of market research
  </li>
  <li>
   Sales volume plan achievement for Colas
  </li>
  <li>
   Responsible for Share, SOS &amp; CTS scores
  </li>
  <li>
   GRPs and CPRPs value enhancements and efficiencies
  </li>
  <li>
   Assist SMM in project budget management
  </li>
  <li>
   Ensure that the audit / GCS process is properly implemented (be GCS compliant at all times)
  </li>
  <li>
   Ensure suppliers are selected as per the GCS process and execute their duties as expected of them
  </li>
  <li>
   Interact with:
  </li>
  <li>
   Bottler GMs &amp; Sales Managers for Selling of Marketing Activities
  </li>
  <li>
   Franchise Managers for co-coordinating activities &amp; evaluation
  </li>
  <li>
   Finance Managers for budgeting, forecasting &amp; control requirement
  </li>
  <li>
   Creative and Media/Digital agencies for program delivery
   <br/>
   <br/>
  </li>
 </ul>
 Trade and Channel Development
 <br/>
 <br/>
 <ul>
  <li>
   Below the line support such as design and producing POS
  </li>
  <li>
   Conduct regular market visits and keep the Franchise / Commercial team updated with the learning&rsquo;s
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Qualifications
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   MBA from a reputable local or international university
  </li>
  <li>
   Driving for results
  </li>
  <li>
   Collaborating &amp; Influencing Skills
  </li>
  <li>
   Must be skilled in analysis and problem solving and have excellent project and financial management skills
  </li>
  <li>
   Creating an Inclusive Environment
   <br/>
   <br/>
  </li>
 </ul>
 Competencies:
 <br/>
 <br/>
 <ul>
  <li>
   Creativity, analytical experience.
  </li>
  <li>
   Understanding the 4Cs (Consumers, Customers, Competitors, Channels) to develop sound insights and action plans.
  </li>
  <li>
   Marketing/Business Strategy Development through insights analysis, marketing plans and total system economics to deliver volume, revenue share and profit growth.
  </li>
  <li>
   Product/Package Innovation &amp; Commercialization
  </li>
  <li>
   Advertising &amp; Creative Development
  </li>
  <li>
   Agency Leadership
  </li>
  <li>
   Consumer/Customer Promotions, events development and In-Store Merchandising
  </li>
  <li>
   Media Strategy and execution.
  </li>
  <li>
   System Alignment &amp; Execution
  </li>
 </ul>
</div>


Senior Brand Manager - Colas

Kerry

<div><p><b>Requisition ID: 60380</b><br>
<b>Position Type: FT Permanent</b><br>
<b>Workplace Arrangement: #LI-Hybrid</b></p>
<div><div><div><h2 class="jobSectionHeader"><b>
About Kerry</b></h2>
</div><div>Kerry is the world's leading taste and nutrition company for the food, beverage and pharmaceutical industries. Every day we partner with customers to create healthier, tastier and more sustainable products that are consumed by billions of people across the world. Our vision is to be our customers' most valued partner, creating a world of sustainable nutrition. A career with Kerry offers you an opportunity to shape the future of food while providing you opportunities to explore and grow in a truly global environment.</div></div><div><div><h2 class="jobSectionHeader"><b>
About the role</b></h2>
</div><div><p>
As a Senior Brand Manager, you will be responsible for implementing and managing our market leading Foodservice Channel. Focusing on the Egyptian market with the ambition to expand into wider North Africa market . You will work with the Head of Marketing and the Country Commercial Manager to develop and execute a localized food service plan for the brand. You will own the brand plan for the market and implement the brand positioning and marketing strategy in the market. Central activities of the role include brand activations in the market, launching new SKU&rsquo;s to the local portfolio, gathering customer and consumer insights, preparing presentations, and working on key projects. The role will focus on, but not limited to, the Chef&rsquo;s Palette and/or our Da Vinci Gourmet brand. This key brand is a key driver of growth, and the role offers a unique opportunity to gain hands-on experience in a dynamic and fast-paced environment.</p></div></div><div><div><h2 class="jobSectionHeader"><b>
Key responsibilities</b></h2>
</div><div><ul><li>Drive Profitable Growth: Use the Brand Marketing Budget to deliver profitable growth and financial performance within the channel and region.</li>
<li>Brand and Customer Marketing Activities: Design and run localised brand marketing activities, including marketing activations, tradeshows, customer engagements and product launches.</li>
<li>Commercial Support: Work collaboratively with the Country Commercial team, supporting them with relevant marketing and promotional activities.</li>
<li>Event Management: Select and manage key brand events, local activations and customer engagements.</li>
<li>Management of Brand Guidelines and Practices: Ensure adherence to brand guidelines and standards</li>
<li>Content Localization: Tailor content from regional teams to ensure local relevance.</li>
<li>Market Analysis: Identify local trends and consumer needs to provide insightful and impactful strategic recommendations.</li>
<li>Success Stories: Build and communicate new wins and success stories</li>
<li>Budget Management: Manage the brand marketing budget to drive the business and achieve KPI&rsquo;s</li>
<li>Cross-functional Collaboration: Work collaboratively with Sales, Business Development, and R&amp;D teams to drive impactful and successful engagement with key customers.</li>
</ul></div></div><div><div><h2 class="jobSectionHeader"><b>Qualifications and skills</b></h2>
</div><div><ul><li>Education: Bachelor&rsquo;s Degree in Marketing, Business, or a related field, with around 3-8 years of experience.</li>
<li>Communication Skills: Excellent communication skills, both written and verbal, with fluency in both English and Arabic.</li>
<li>B2B marketing experience, preferably in the food, beverage, ingredients, or adjacent industries would be an advantage</li>
<li>Project Management: Effectively leads initiatives, managing multiple projects, deadlines, and internal &amp; external stakeholders.</li>
<li>Proactive and Results-Driven: Demonstrates a proactive approach and a results-driven mindset.</li>
<li>Analytical Skills: Strong capability in applying quantitative and qualitative analysis methodologies, interpreting and presenting findings clearly and concisely, including the creation and use of tables, charts, and graphics.</li>
<li>Team Collaboration: Works collaboratively in a cross-functional team environment.</li>
<li>Positive Attitude: Demonstrates a &lsquo;can do&rsquo; attitude, independence and a willingness to learn and grow.</li>
<li>Flexibility to travel</li>
</ul></div></div></div><p>
Beware of scams online or from individuals claiming to represent us. A Kerry employee will not solicit candidates through a non-Kerry email address or phone number. In addition, Kerry does not currently utilise video chat rooms (e.g., Google Hangouts) to conduct interviews. Refuse any request that asks you to provide payment to participate in the hiring process (e.g., purchasing a &ldquo;starter kit,&rdquo; investing in training, or something similar). Kerry will not ask you to pay any money at any point in the hiring process with the exception of reimbursable travel expenses. In addition, any payments made by Kerry will be from official firm accounts bearing the Kerry name.</p>
<p><b>Recruiter:</b> #LI-RG1<br>
<b>Posting Type:</b> LI</p></div>

Senior Brand Manager Egypt

Reckitt

<div></div><div><div><div><div><p>Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.<br>
Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.</p>
</div></div><div><div><h2 class="jobSectionHeader"><b>
Marketing
</b></h2></div><div><p>Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands.<br>
Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.<br>
<br>
With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&amp;D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams.<br>
<br>
With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.</p></div></div><div><div><h2 class="jobSectionHeader"><b>
About the role</b></h2>
</div><div><p>
As an Senior Assistant Brand Manager at Reckitt, you'll nurture our brands with creativity and strategic insight. We're seeking a dynamic marketer to collaborate on exciting brand journeys, turn insights into action, and deliver memorable marketing campaigns. Your mission is to grow your brands with your marketing flair and a commitment to excellence. Be part of a vibrant, diverse team where your passion for brands will lead to meaningful impact and career advancement.</p></div></div><div><div><h2 class="jobSectionHeader"><b>
Your responsibilities</b></h2>
</div><div><p>
In summary, you'll:</p><br>
<ul><li>Collaborate on new product launches and brand initiatives, including tracking the success of these ventures.</li></ul>
<ul><li>Analyse competitive landscape and market trends to inform strategic decisions.</li></ul>
<ul><li>Contribute to developing the vision and strategy for our brands, elevating our market presence and profitability.</li></ul>
<ul><li>Manage and coordinate daily brand operations, ensuring seamless execution of marketing strategies.</li></ul>
<ul><li>Lead a cross-functional team to carry out strategies for advertising, packaging, and promotions while keeping an eye on operational efficiency.</li></ul>
<ul><li>Handle the marketing budget, monitoring spending to ensure optimal return on investment and brand growth.</li></ul></div></div><p></p><div><div><h2 class="jobSectionHeader"><b><br>
The experience we're looking for</b></h2>
</div><div><ul><li>Basic understanding of diverse marketing concepts and practices.</li></ul>
<ul><li>Awareness of key financial metrics related to brand health and market performance.</li></ul>
<ul><li>Agile digital marketing acumen, with an ability to adapt and thrive in a fast-paced environment.</li></ul>
<ul><li>A proactive approach, comfortable with both autonomy and collaboration.</li></ul>
<ul><li>A blend of analytical prowess and creative thinking.</li></ul>
<ul><li>Effective communication and presentation abilities.</li></ul>
<ul><li>Any previous experience in marketing or sales roles, although not essential, will be highly valued.</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
The skills for success</b></h2>
</div><div><p>
Consumer Insights, Analytical skills, Presentation skills, Drive Innovation, Storytelling, Creativity, FMCG Experience, Brand Management. Attention to details.</p></div></div><div><div><h2 class="jobSectionHeader"><b>
What we offer</b></h2>
</div><div><p>
With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.<br>
We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.</p>
</div></div><div><div><h2 class="jobSectionHeader"><b>
Equality</b></h2>
</div><div><p>
We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.<br>
All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.</p></div></div></div></div>

Senior Assistant Brand Manager - Finish Performance Product and Strategic Alliance

Suntechnical Services

<p><b>Job Opportunity: Senior Marketing Manager (Textile &ndash; Towels)</b></p><p>Location: Metroville Site, Karachi</p><p>Industry: Textile (Towel Manufacturing)</p><p>Experience Required: 5&ndash;7 Years (Towel Industry Mandatory)</p><p>Qualification: Bachelor's or Master&rsquo;s in Marketing or Related Field</p><p><b>Position: Senior Marketing Manager</b></p><p>We are seeking a highly experienced and motivated Senior Marketing Manager with a minimum of 5 to 7 years of proven experience in the towel/textile industry. The ideal candidate will have an in-depth understanding of marketing strategies, brand positioning, and market dynamics specific to the textile sector, particularly towel manufacturing.</p><p><b>Key Responsibilities:</b></p><ul><li>Develop and implement strategic marketing plans to achieve business objectives.</li><li>Drive brand positioning and awareness in both local and international markets.</li><li>Conduct thorough market research to identify trends, customer needs, and competitive analysis.</li><li>Manage and oversee marketing campaigns, promotional activities, and trade show participation.</li><li>Collaborate with sales and product development teams to align marketing strategies with business goals.</li><li>Build and maintain strong relationships with clients, distributors, and stakeholders.</li><li>Analyze performance metrics and ROI for all marketing activities.</li><li>Lead and mentor the marketing team to achieve departmental KPIs.</li></ul><p><b>Requirements:</b></p><ul><li>Minimum 5&ndash;7 years of relevant experience in marketing within the towel/textile manufacturing industry (mandatory).</li><li>Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Business Administration, or a related field.</li><li>Strong understanding of textile (towel) product lines and global marketing trends.</li><li>Proven track record of successful marketing campaigns and brand development.</li><li>Excellent communication, leadership, and analytical skills.</li><li>Proficient in digital marketing tools and platforms.</li></ul><p><b>What We Offer:</b></p><ul><li>Competitive salary package based on experience and qualifications.</li><li>Medical+ Paid Leaves &amp; Annual Bonus</li><li>Professional and growth-oriented work environment.</li><li>Opportunities for local and international market exposure.</li></ul><p><b>How to Apply:</b></p><p>Interested candidates are encouraged to send their updated CV along with a cover letter to recruitment@polanitex.com . Please mention &quot;Senior Marketing Manager &ndash; Towels&quot; in the subject line.</p><p>Job Type: Full-time</p><p>Application Question(s):</p><ul><li>Are you ready to join on immediate bases ?</li><li>what will be your notice period?</li></ul><p>Experience:</p><ul><li>Marketing in towel sector: 5 years (Required)</li></ul><p>Work Location: In person</p>

Senior Marketing Manager (Textile – Towels)

Mayar Foods

<div>
 <p>
  <strong>
   Job Summary
  </strong>
 </p>
 <p>
  Assistant brand manager is an entry level learner that supports his direct manager for implementation of brand strategy which includes development and roll-out of marketing campaigns and all its elements, preparation of annual marketing plans for the brand, analysing brand data, and coordination with different departments.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Job Responsibilities
  </strong>
 </p>
 <p>
  <strong>
   <em>
    Support Brand Management Planning
   </em>
  </strong>
 </p>
 <ul>
  <li>
   Participate in building the assigned brand(s) with all its elements of strategy, which includes, suggesting target market, brand guidelines, brand vision and value proposition for short as well as long term to achieve set P&amp;L
  </li>
  <li>
   Participate in discussions with Senior Brand Manager with all supervision managers to prepare annual marketing plan for the brand(s)
  </li>
  <li>
   Collate data, coordinate with agencies to receive quotations, and prepare marketing budget presentation with supervising managers under the direction of the Head of Marketing
  </li>
 </ul>
 <p>
  <strong>
   <em>
    Brand Building Support
   </em>
  </strong>
 </p>
 <ul>
  <li>
   Develop &amp; demonstrate thorough understanding of brand positioning, target audience and brand message to write the briefs for branding projects for review and approval of Brand Manager &amp; then supervision managers
  </li>
  <li>
   Participate in review of proposals of marketing agencies, decision making on shortlisting the partners, and writing contracts
  </li>
  <li>
   Coordinate with creative agencies to ensure that requirement is completely understood
  </li>
  <li>
   Oversee the execution of all of the brand&rsquo;s projects&rsquo; developments with partners and report progress to manager. Escalate issues if required
  </li>
  <li>
   Provide support for Trade Marketing projects&rsquo; executions by the Trade Marketing Manager from brand needs including Sales or Trade incentive, Customer loyalty, Planograms, Category Management, or other branding programs
  </li>
 </ul>
 <p>
  <strong>
   <em>
    Reporting and Analysis
   </em>
  </strong>
 </p>
 <ul>
  <li>
   Review market research, media reports, &amp; periodical sales trends to provide insights to Brand Manager
  </li>
  <li>
   Collect data from internal, or external sources (agencies such as Nielsen, TNS, Euromonitor, etc.), analyse and prepare monthly reports on Market Share, Brand Equity, &amp; other marketing activities.
  </li>
  <li>
   Conduct market &amp; consumer visits to gather insights on brand &amp; perceptions including availability and accessibility and share insights with manager &amp; team
  </li>
 </ul>
 <p>
  <strong>
   <em>
    Cross-functional team collaboration
   </em>
  </strong>
 </p>
 <ul>
  <li>
   Working with stakeholders on getting the project executed on time. Stakeholders like TM, Procurement, Finance, Sales, and Manufacturing.
  </li>
 </ul>
 <p>
  <strong>
   <em>
    Trade Fundamentals Management
   </em>
  </strong>
 </p>
 <ul>
  <li>
   Ensuring implementation of brand strategy in channels. (Availability, Visibility, and Accessibility)
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Job Requirements
  </strong>
 </p>
 <ul>
  <li>
   Bachelor&rsquo;s degree in Marketing, or Business Administration.
  </li>
  <li>
   2 years of experience in brand management in FMCG industry.
  </li>
  <li>
   Proficiency in written and verbal Arabic and English language.
  </li>
 </ul>
 <p>
 </p>
</div>


Assistant Brand Manager

WTF Gyms

<div>
 <p>
  <strong>
   Job Description &ndash; Assistant Brand Manager
  </strong>
 </p>
 <p>
  <strong>
   Position:
  </strong>
  Assistant Brand Manager
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Role Overview
  </strong>
 </p>
 <p>
  At WTF Gyms, the Assistant Brand Manager will support in building, positioning, and scaling the brand across India. The role requires a mix of strategic thinking, on-ground execution, and creativity to ensure brand consistency, visibility, and customer engagement.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Key Responsibilities
  </strong>
 </p>
 <p>
  <strong>
   Brand Strategy &amp; Execution
  </strong>
 </p>
 <ul>
  <li>
   Assist in planning and executing branding campaigns across digital, offline, and social media.
  </li>
  <li>
   Ensure brand identity, tone, and messaging are consistent across platforms.
  </li>
 </ul>
 <p>
  <strong>
   Campaign Management
  </strong>
 </p>
 <ul>
  <li>
   Coordinate influencer collaborations, promotional events, and seasonal campaigns (e.g., festivals, launches).
  </li>
  <li>
   Track performance of campaigns and optimize for ROI.
  </li>
 </ul>
 <p>
  <strong>
   Content &amp; Communication
  </strong>
 </p>
 <ul>
  <li>
   Work with content/design teams to create engaging brand communication.
  </li>
  <li>
   Review creatives, social media posts, and ad campaigns to align with brand guidelines.
  </li>
 </ul>
 <p>
  <strong>
   Market Research &amp; Analysis
  </strong>
 </p>
 <ul>
  <li>
   Conduct competitor analysis and track fitness industry trends.
  </li>
  <li>
   Gather customer insights to support brand positioning and product launches.
  </li>
 </ul>
 <p>
  <strong>
   Cross-Functional Coordination
  </strong>
 </p>
 <ul>
  <li>
   Collaborate with Sales, Operations, and Fitness Teams for smooth campaign execution.
  </li>
  <li>
   Ensure gym-level branding and on-ground activation are up to standard.
  </li>
 </ul>
 <p>
  <strong>
   Performance Reporting
  </strong>
 </p>
 <ul>
  <li>
   Maintain dashboards and present campaign performance to senior leadership.
  </li>
  <li>
   Suggest new initiatives for brand growth based on data-driven insights.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Key Skills &amp; Competencies
  </strong>
 </p>
 <ul>
  <li>
   Strong understanding of brand management, digital marketing, and consumer behavior.
  </li>
  <li>
   Creative mindset with an eye for design and storytelling.
  </li>
  <li>
   Proficiency in MS Excel/Power BI for reporting &amp; analysis.
  </li>
  <li>
   Excellent communication, coordination, and project management skills.
  </li>
  <li>
   Ability to work in a fast-paced, high-growth environment.
  </li>
 </ul>
 <p>
  <strong>
   Qualifications
  </strong>
 </p>
 <ul>
  <li>
   MBA/PGDM in Marketing, Branding, or related field.
  </li>
  <li>
   1&ndash;3 years of experience in brand/marketing roles (fitness, lifestyle, FMCG preferred).
  </li>
  <li>
   Passion for fitness &amp; wellness will be a plus.
  </li>
 </ul>
 <p>
 </p>
</div>


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