senior content creator

Talent 360

<div>We are an advertising agency looking for an experienced and creative Senior Content Creator to develop high-quality, engaging, and compelling content that aligns with our brand strategy and marketing goals.
Key Responsibilities:<ul><li>
Develop and execute content strategies across various platforms including blogs, social media, email campaigns, and websites.</li><li>
Create original content including articles, videos, infographics, and other multimedia formats.</li><li>
Collaborate with marketing, design, and product teams to produce content that drives engagement and conversion.</li><li>
Conduct research to stay current with industry trends and audience preferences.</li><li>
Monitor and analyze content performance metrics to optimize future content.</li><li>
Manage content calendars and ensure timely delivery of content projects.</li><li>
Mentor junior content creators and contribute to the team&rsquo;s creative growth.</li></ul> 

Requirements 
<ul><li>
Bachelor&rsquo;s degree in Communications, Marketing, Journalism, or related field.</li><li>
Fluent English Speaker.</li><li>
5+ years of professional content creation experience.</li><li>
Exceptional writing, editing, and storytelling skills.</li><li>
Experience with SEO best practices and content management systems.</li><li>
Ability to create diverse content formats including video and graphic content.</li><li>
Strong research and analytical skills.</li><li>
Excellent project management and teamwork abilities.</li><li>
Familiarity with social media platforms and trends.</li></ul> 

Benefits 
Social Insurance
 Medical Insurance
Location: Zamalek</div>

Senior Content Creator

Yaz marketing

Company Overview:YAZ Media is a strategic digital media agency trusted by some of the world&rsquo;s biggest brands and leading government entities. We operate through four powerhouse departments&mdash;Marketing, Production, Technology, and PR delivering end-to-end digital capabilities at global standards.We craft corporate communications, social-first content, commercial production, and digital experiences that people actually engage with, creating meaningful connections between brands and audiences. With over 10 years of experience, we have partnered with 200+ businesses, including SMEs, Fortune 500 companies, and high-level government entities across the Middle East and beyond. Our aim is simple: to be the region&rsquo;s most reliable digital and social agency, known for innovative, strategic, and truly impactful work.Role Description:As a Bilingual Content Creator &amp; Copywriter, you will bridge the gap between strategy and execution. You will be the voice of our clients across all digital touchpoints, ensuring that every piece of content whether a 5-word tagline or a 60-second Reel&mdash;is on-brand, high-quality, and culturally resonant.Key Responsibilities:<ul><li>Write and edit high-quality copy in both English and Arabic for various platforms, including social media statics, websites, blogs, carousels, email campaigns, and all kind of marketing materials.</li><li>Ensure consistent brand voice and tone across all content, tailored to each platform and audience.</li><li>Adapt writing style for different formats, from concise social media posts to detailed web content and campaign messaging.</li><li>Create eye-catching social media content (graphics, videos, GIFs, Reels, stories, short form TikTok videos etc.) for social media platforms.</li><li>Cover events and create real-time content (Statics, videos, stories) to enhance engagement and visibility.</li><li>Assist the production team with content ideas.</li><li>Develop creative content strategies for social media, ensuring alignment with brand objectives or client objectives.</li><li>Experiment with new formats, trends, and creative ideas to keep content fresh and engaging.</li><li>Collaborate with creative and marketing teams to execute social media campaigns from ideation to execution.</li><li>Manage the content calendar, ensuring timely and on-brand posts across social channels.</li><li>Contribute to branding projects by developing taglines, slogans, and narratives that reflect the brand&rsquo;s essence.</li><li>Craft compelling stories that resonate with the target audience and foster brand loyalty.</li><li>Proofread and edit content for clarity, consistency, and accuracy in both English and Arabic.</li><li>Ensure content adheres to brand guidelines and maintains high quality.</li><li>Collaborate with internal teams to ensure content is delivered on time and meets client expectations.</li><li>Facilitate communication between content and production teams, ensuring timely delivery of multimedia content.</li><li>Monitor and analyze content performance to refine content strategies.</li><li>Stay up-to-date with the latest digital, social media, and creative trends to inspire innovative content creation.</li></ul>Qualifications:<ul><li>2-4 years of experience in content creation, (Bilingual Copywriting, and social media management, with a focus on English &amp; Arabic) both languages.</li><li>Fluency in both English and Arabic with excellent writing, editing, and proofreading skills in both languages.</li><li>Proven experience in creating engaging content for social media platforms (Instagram, Facebook, LinkedIn, TikTok, etc.) and adapting content for each platform's format.</li><li>Strong understanding of social media trends and multimedia content creation techniques.</li><li>Proficiency in using content creation tools (e.g., Canva, Adobe Photoshop, Capcut, Premiere Pro, Final Cut Pro, etc.) to design and edit graphics and videos.</li><li>Ability to develop and implement creative content strategies that align with brand goals and audience needs.</li><li>Strong organizational and time management skills, with the ability to handle multiple projects and meet deadlines.</li><li>Excellent communication and collaboration skills, with the ability to work effectively across teams (marketing, creative, production).</li><li>Ability to think creatively, experiment with new formats, and keep content fresh and innovative.</li><li>Attention to detail and ability to ensure content quality and consistency across all materials.</li></ul>What we offer at YAZ:<ul><li>Amazing work culture of inclusivity and diversity.</li><li>Opportunity to work with top-tier clients.</li><li>Fair compensation based on experience.</li><li>Medical Insurance including dental coverage.</li><li>Collaborative and creative work environment.</li><li>Career growth and professional development opportunities.</li></ul>How to Apply:Please send your resume, portfolio links / social handles and work samples showcasing why you're a perfect fit for this role. Apply now at abdelrahman.g@yazmedia.comor through : https://forms.clickup.com/9002222662/f/8c96126-54398/2NEHUOOVJNYGAS5ENY?Position=Social%20Content%20Creator%20&amp;%20Copywriter=Job Type: Full-timePay: From $1,000.00 per monthBenefits:<ul><li>Paid time off</li></ul>Work Location: Remote

Senior Content Creator & Copywriter (Bilingual)

Collect'N'Donate

We are hiring a highly skilled and professional Content Creator &amp; Video Editor with advanced-level expertise in digital content production. The ideal candidate must have 2&ndash;3 years of proven experience in creating high-quality, engaging content and professional video editing using advanced tools.This role is perfect for someone passionate about social media, visual storytelling, and brand growth through creative content.Key Responsibilities:<ul><li>Create engaging and high-quality content for social media platforms (Facebook, Instagram, TikTok, YouTube)</li><li>Perform professional-level video editing for reels, ads, and promotional content</li><li>Plan and execute content strategies to increase reach, engagement, and brand awareness</li><li>Use advanced tools like Adobe Premiere Pro, After Effects, CapCut, Canva, and other editing software</li><li>Manage content calendars and ensure consistent posting</li><li>Analyze performance metrics and optimize content accordingly</li><li>Stay updated with the latest trends in social media and video production</li></ul>Requirements:<ul><li>Minimum 2&ndash;3 years of experience as a Content Creator and Video Editor</li><li>Strong portfolio showcasing professional content and video editing work</li><li>Expertise in advanced editing tools and software</li><li>Creative mindset with attention to detail</li><li>Strong communication and time management skills</li><li>Ability to work independently and meet deadlines</li></ul>Pay: Rs50,000.00 - Rs80,000.00 per monthWork Location: In person

Senior Content Creator & Video Editor (Social Media Expert | 2–3 Years Experience)

Murad

<div>The Associate Manager, Influencer Relations, supports the day-to-day execution of Murad's paid and earned creator programs. This role helps manage proactive outreach, gifting, paid partnership operations, content tracking, and usage rights. The ideal candidate has a strong understanding of influencer and social platforms, is highly organized, and can partner closely with Digital, Social, and Creative to support both organic and paid amplification needs across campaigns and evergreen moments.

Key Responsibilities
<ul>
<li>Support the execution of both paid and earned influencer programs, including seeding lists, proactive outreach, follow-up, and product coordination</li>
<li>Manage operational workflows for paid partnerships, including communication, scheduling, content delivery, usage rights tracking, and deadline management</li>
<li>Partner with the Digital team to support paid amplification needs such as whitelisting, boosting, content formatting, and tracking creator performance signals</li>
<li>Track creator content and deliverables across paid, earned, and ambassador programs, ensuring accurate logging and reporting</li>
<li>Maintain updated creator databases, tiering, campaign lists, and seasonal priority lists</li>
<li>Support the Senior Manager in sourcing talent and evaluating creators for both paid and earned opportunities</li>
<li>Assist in developing gifting strategies, launching mailers, seeding moments, and program logistics</li>
<li>Work closely with Social to ensure creator content is amplified across channels and aligned with the editorial calendar</li>
<li>Pull performance metrics for paid and earned content, including reach, views, engagement, sentiment, and usage rights</li>
<li>Assist with budget tracking, invoicing, and contract routing</li>
<li>Provide administrative and operational support to ensure smooth execution during launch-heavy periods</li>
</ul>
Job Requirements
<ul>
<li>3-5 years of influencer marketing, talent partnerships, social media, or digital marketing experience</li>
<li>Strong organizational and project-management skills with excellent attention to detail</li>
<li>Familiarity with influencer platforms such as Tribe Dynamic or similar tools</li>
<li>Understanding of usage rights, whitelisting, and creator content amplification (preferred but not required)</li>
<li>Ability to manage multiple timelines and high-volume outreach in a fast-paced environment</li>
<li>Strong written and verbal communication skills</li>
<li>Passion for skincare, beauty, and creator culture</li>
</ul>
WHAT WE OFFER:
<ul>
<li>Unlimited Paid Time Off</li>
<li>Medical, Dental, Vision Insurance</li>
<li>FSA/HSA</li>
<li>Life/Accident Insurance</li>
<li>Employee Assistance Program (EAP)</li>
<li>Professional Development Resources</li>
<li>401(k) Employer Match Program</li>
<li>Annual Universal Bonus Eligible</li>
</ul>
The expected base salary for this position is $80,000 to $90,000. The exact base salary is determined by various factors, including experience, skills, education, geographic location, and budget. In addition to base salary, Murad offers a competitive benefits package to eligible employees, including medical insurance, dental insurance, vision insurance, life insurance, accident insurance, critical illness insurance, disability insurance, retirement savings plans and company match, paid family leave, education-related programs, paid holidays, discretionary vacation time, and more.

#LI-SB1</div>

Associate Manager - Influencer Relations & PR

People Inc.

<div>
 
 Job Title
 
 
 
 Branded Social Creator
 
 
 
 Job Description
 
 
 
 
 Title:
 
 Branded Social Creator
 
 
 
 About The Position
 
 |
 
 Major goals and objectives and location requirements
 
 
 
 The Branded Social Creator is a hands-on content maker responsible for supporting the development, capture, and editing of branded social content built for native platform distribution. This role focuses on execution: helping turn ideas into strong platform-appropriate content that is visually sharp, culturally aware, and aligned with advertiser goals.
 
 
 Working under the direction of the Senior Social Creator and in close partnership with the Executive Producer of Social, Creative, and Production, this person will help bring branded social concepts to life across TikTok, Instagram, YouTube Shorts, and other emerging platforms. They should be comfortable creating in fast-moving environments and translating creative direction into content that feels native to the feed.
 
 
 This role is ideal for someone with strong maker instincts, good taste, and solid platform fluency who is ready to grow under senior creative leadership while contributing meaningfully to a high-volume area of the business.
 
 
 Hybrid 3x a week- New York
 
 
 In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.
 
 
 
 About The Team:
 
 |
 
 The Team and/or Brand.
 
 
 
 Studio at People Inc. is the creative engine behind branded content for some of the world&rsquo;s most recognizable advertisers. We work across social, video, digital, print, and experiential formats, building ideas that combine editorial credibility, creative rigor, and platform fluency.
 
 
 Within that ecosystem, the Social team helps shape branded content that feels native to platform while staying true to the standards and voice of our brands. As demand for custom branded social content continues to grow, this role supports the team&rsquo;s ability to execute at speed without compromising quality.
 
 
 
 About The Positions Contributions
 
 
 
 Weight
 
 %
 
 Accountabilities, Actions, and Expected Measurable Results
 
 
 Creative Execution &ndash; 70%
 
 
 <ul>
 <li>
 Capture and edit social-first branded video and photo content for TikTok, Instagram, YouTube Shorts, and related platforms
 </li>
 <li>
 Execute against creative direction from the Senior Social Creator and broader Social team
 </li>
 <li>
 Support the creation of story beats, shot lists, rough concepts, and lightweight creative materials for branded social content
 </li>
 <li>
 Help package deliverables to platform specs and best practices to ensure quality and consistency
 </li>
 <li>
 Assist with on-set or in-field content capture, including behind-the-scenes and lo-fi social assets, as needed
 </li>
 <li>
 Create content that feels native to platform while aligning to brand and advertiser expectations
 
 
 </li>
 </ul>
 Platform Fluency &amp; Trend Application &ndash; 15 %
 
 
 <ul>
 <li>
 Stay current on evolving platform formats, editing styles, creator behaviors, and social trends
 </li>
 <li>
 Apply relevant trends and platform behaviors into branded executions where appropriate
 </li>
 <li>
 Contribute ideas that improve how content lands in-feed without overcomplicating the creative
 
 
 </li>
 </ul>
 Cross-Functional Collaboration &ndash; 15 %
 
 
 <ul>
 <li>
 Partner with the Senior Social Creator, Executive Producer of Social, Creative, Production, and editorial partners to support branded executions
 </li>
 <li>
 Collaborate with internal and external creators, talent, or production teams as needed
 </li>
 <li>
 Help ensure branded content is delivered in a way that is clear, organized, on-brand, and ready for publishing workflows
 
 
 </li>
 </ul>
 
 Education
 
 
 
 
 The Role&rsquo;s Minimum Qualifications and Job Requirements
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Advertising, related field, or equivalent training and/or experience.
 
 
 </li>
 </ul>
 
 Experience
 
 
 
 <ul>
 <li>
 2&ndash;4 years of experience creating social-first content for brands, publishers, creators, or personal platforms with a strong point of view
 </li>
 <li>
 Hands-on experience in photography, video capture, editing, and basic graphic creation
 </li>
 <li>
 Strong video and photo capture and editing skills across TikTok, Reels, Shorts, and similar short-form formats
 </li>
 <li>
 Comfort working across lo-fi, quick-turn content as well as more polished edits depending on the ask
 </li>
 <li>
 Familiarity with CapCut, Canva, Adobe Creative Suite, and similar editing tools
 </li>
 <li>
 Experience supporting branded content, custom social executions, or advertiser-informed storytelling is a plus
 
 
 </li>
 </ul>
 
 Specific Knowledge, Skills, Certifications And Abilities
 
 
 
 <ul>
 <li>
 Strong understanding of social platforms, content formats, and what makes work feel native to feed
 </li>
 <li>
 Good eye for composition, pacing, framing, and platform-specific storytelling
 </li>
 <li>
 Strong awareness of trends, creator behaviors, and evolving visual language across social platforms
 </li>
 <li>
 Genuine interest in internet culture, lifestyle content, and emerging creative formats
 </li>
 <li>
 Collaborative mindset with the ability to take direction, respond to feedback, and work closely with cross-functional teams
 </li>
 <li>
 Organized and detail-oriented, with the ability to manage multiple projects and deadlines in a fast-moving environment
 </li>
 <li>
 Interest in lifestyle, food, travel, auto, or culture-driven categories is a plus
 </li>
 <li>
 Strong communication skills and comfort contributing ideas in team settings
 
 
 </li>
 </ul>
 % Travel Required
 
 (Approximate)
 
 : 10%
 
 
 It is the policy of People Inc. to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing hr@people.inc.
 
 
 The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees
 
 
 
 Pay Range
 
 
 
 Salary: New York: $67,000.00 - $80,000.00
 
 
 The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of People Inc's total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, People Inc. provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death &amp; dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with People Inc. and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.
 
 
 #NMG#
</div>

Branded Social Creator

OLAPLEX

<div>
 OLAPLEX, a category-defining leader in prestige hair care, continuously seeks talented individuals to join in our mission to transform foundational hair health and deliver great hair days today, tomorrow, and for years to come.
 
 
 As the original bond builder, we are dedicated to fostering a culture that celebrates the bonds within our teams. OLAPLEX elevates individuals from all backgrounds with the belief that together we can unlock the full potential of science to extend the health, life, and beauty of hair for all.
 
 
 
 About the Role:
 
 
 
 The Influencer Performance &amp; Content Coordinator will support the execution and optimization of OLAPLEX's influencer performance marketing and creator content initiatives.
 
 
 Reporting to the Senior Manager of Influencer Performance &amp; Content Marketing, this role will focus on supporting creator partnerships, tracking influencer performance, managing creator-generated content, and helping scale influencer campaigns across paid media, affiliate, and organic channels.
 
 
 This role is ideal for someone who is highly organized, analytical, and passionate about creator marketing and social media performance.
 
 
 
 Influencer Campaign Execution
 
 
 
 <ul>
 <li>
 Support the day-to-day execution of influencer campaigns across TikTok, Instagram, YouTube, and emerging platforms
 </li>
 <li>
 Coordinate creator deliverables, timelines, and campaign logistics
 </li>
 <li>
 Manage influencer outreach, product seeding, and briefing support
 </li>
 <li>
 Track campaign deliverables and ensure content is delivered on time
 
 
 </li>
 </ul>
 
 Creator Content Management
 
 
 
 <ul>
 <li>
 Organize and manage influencer-generated content for use across paid media, organic social, retail, and DTC channels
 </li>
 <li>
 Support the creation of a scalable content pipeline from creators
 </li>
 <li>
 Coordinate usage rights and asset delivery across internal teams
 </li>
 <li>
 Identify high-performing creator content for paid amplification and whitelisting
 </li>
 <li>
 Partner with retail marketing teams to support creator-led content needs for key retail partners and campaigns
 
 
 </li>
 </ul>
 
 Performance &amp; Reporting
 
 
 
 <ul>
 <li>
 Track campaign performance across key metrics, including EMV, engagement, clicks, CPA, and conversions
 </li>
 <li>
 Support weekly and monthly influencer performance reporting
 </li>
 <li>
 Monitor creator performance and flag high-performing talent for scaling partnerships
 </li>
 <li>
 Maintain reporting dashboards and campaign trackers
 
 
 </li>
 </ul>
 
 Affiliate &amp; Performance Marketing Support
 
 
 
 <ul>
 <li>
 Support the execution of affiliate and performance creator programs (ShopMy, creator storefronts, etc.)
 </li>
 <li>
 Track affiliate creator performance and optimize partnerships based on conversion data
 </li>
 <li>
 Help identify creators that drive strong CTR, engagement, and revenue performance
 
 
 </li>
 </ul>
 
 Talent Research &amp; Creator Partnerships
 
 
 
 <ul>
 <li>
 Identify and vet emerging creators aligned with OLAPLEX brand positioning
 </li>
 <li>
 Maintain influencer databases and talent pipelines
 </li>
 <li>
 Assist with creator communications and partnership coordination
 
 
 </li>
 </ul>
 
 Cross-Functional Collaboration
 
 
 
 <ul>
 <li>
 Partner with Social, Paid Media, PR, and E-commerce teams to align on creator content opportunities
 </li>
 <li>
 Collaborate with retail partners (e.g., Sephora, Ulta, Amazon) to identify creators and develop content that supports retail marketing initiatives
 </li>
 <li>
 Support influencer activations tied to product launches, campaigns, and retail moments
 </li>
 <li>
 Assist with influencer events, brand experiences, and creator gifting programs
 
 
 </li>
 </ul>
 
 About You:
 
 
 
 <ul>
 <li>
 2-3 years of experience in influencer marketing, creator partnerships, or social media marketing
 </li>
 <li>
 Strong understanding of TikTok, Instagram, and creator content trends
 </li>
 <li>
 Experience tracking influencer campaign performance and reporting metrics
 </li>
 <li>
 Familiarity with influencer platforms and affiliate programs (ShopMy, Tribe, CreatorIQ, etc.) preferred
 </li>
 <li>
 Strong organizational and project management skills
 </li>
 <li>
 Excellent communication and relationship management skills
 </li>
 <li>
 Passion for beauty, haircare, and creator culture
 </li>
 <li>
 A performance-driven mindset with curiosity for influencer analytics
 </li>
 <li>
 Experience tracking influencer campaign performance and reporting metrics
 </li>
 <li>
 Familiarity with influencer platforms and affiliate programs (ShopMy, Tribe, CreatorIQ, etc.) preferred
 </li>
 <li>
 Strong organizational and project management skills
 </li>
 <li>
 Excellent communication and relationship management skills
 
 
 </li>
 </ul>
 We'd love to have you apply, even if you don't feel you meet every single requirement. What's most important to us is finding authentic and accountable people who feel connected to our mission and values, not just candidates who check off all the boxes. We are looking for someone who will bring all their expertise, learn, and grow with us.
 
 
 
 Our Total Rewards:
 
 
 
 The annual base pay for this position is
 
 $60,000 - $70,000
 
 with eligibility for an annual bonus. The actual base pay will vary based on factors such as qualifications, years of relevant experience, skill level, functional expertise, certificates or other professional licenses held and geographic location.
 
 
 <ul>
 <li>
 Competitive compensation
 </li>
 <li>
 Work/Life Balance: Flexible paid time off, 11 paid holidays, and flexible work schedules
 </li>
 <li>
 Wellness: Company Contribution to Medical, Dental, and Vision Insurance for Employees and their Families, Company Paid Employee Life Insurance, Optional additional Life Insurance, and Short and Long-Term Disability Coverage Options
 </li>
 <li>
 Parental Leave: Up to 18 weeks for birthing-parents and up to 10 weeks for non-birthing new parents
 </li>
 <li>
 Financial Well-being: Roth and 401k plans: 100% match up to the first 4% and is immediately vested
 </li>
 <li>
 Professional Development Reimbursement Program: Career development is as important to us as we know it is to you!
 </li>
 <li>
 Our culture has an "attitude of gratitude" and a shared passion for our brand. Join our Bond Builder DEI committee to play a role celebrating DEI at OLAPLEX
 </li>
 <li>
 Products: Twenty (20) free products per year, plus a friends and family discount
 
 
 </li>
 </ul>
 
 Our Commitment to Diversity, Equity, and Inclusion:
 
 
 
 
 Our mission is to create a culture that celebrates our bonds by embracing, elevating, and empowering individuals from all backgrounds.
 
 
 
 
 OLAPLEX is proud to be an Equal Opportunity Employer. We do not discriminate based on race, color, ancestry, national origin, religion, or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, military or veteran status, citizenship, or other characteristics protected by state or federal law or local ordinance.
 
</div>

Influencer Performance & Content Coordinator (Hybrid Role - New York)

HelloFresh

<div>The Associate Director, Creator Partnerships &mdash; Factor is the single point of ownership for all influencer- and creator-driven customer acquisition for the Factor brand. This role combines strategic channel leadership with hands-on team and agency management, owning the full P&amp;L for Factor's influencer program across Instagram, YouTube, Streaming, and emerging platforms (TikTok, Snapchat). The Associate Director sets the brand's creator vision, drives the transition from agency-managed spend to in-house Direct Booking at scale, rebuilds previously unprofitable channels, and ensures quarter-over-quarter improvement in cost efficiency and conversion volume.
<h1 class="jobSectionHeader">
You will&hellip;</h1>
<h1 class="jobSectionHeader">1. Brand &amp; Channel Strategy</h1>
<ul><li>Define and execute Factor's overall creator and influencer strategy across all platforms (Instagram, YouTube, Streaming, TikTok, Snapchat), ensuring alignment with brand positioning, seasonal priorities (LTOs, Peak), and acquisition targets.</li>
<li>Own the channel-mix allocation, deciding where to increase or pull back spend across platforms each quarter based on CAC efficiency, audience-fatigue signals, and whitespace analysis.</li>
<li>Lead the transition from agency-managed spend to in-house Direct Booking at scale &mdash; targeting a shift from approximately 10% to 40%+ of spend in Direct Booking by Peak '27 &mdash; replicating the HelloFresh playbook while adapting it to Factor's brand and audience.</li>
<li>Drive the platform-diversification roadmap: evaluate emerging channels through structured tests in partnership with data and analytics teams, and scale what proves efficient.</li>
<li>Own the post&ndash;Stream Elements YouTube and streaming rebuild, recouping lost conversion volume (previously approximately 38% of Factor's influencer conversions) through direct in-house partnerships, while maintaining healthy CCV and CAC+D as the channel re-scales.</li>
<li>Leverage partnership ads to amplify influencer content through paid social media.</li>
</ul><h2 class="jobSectionHeader">2. Team &amp; Agency Management</h2>
<ul><li>Directly manage a team of 2&ndash;4 Associates and Senior Associates handling day-to-day direct booking across Instagram, YouTube, Streaming, and emerging platforms.</li>
<li>Set booking-volume targets, quality standards (vetting criteria, CTR and CAC benchmarks), and go-live compliance processes for the team.</li>
<li>Manage external agency relationships (e.g. Village Marketing, test agencies) as a complement to in-house Direct Booking &mdash; including RFPs, onboarding, performance reviews, and capacity planning.</li>
<li>Coordinate with the cross-brand Partnership Ads lead to ensure Factor's creator content is optimized for paid amplification.</li>
<li>Coach and develop direct reports, setting clear growth paths and ensuring knowledge-sharing across platforms and booking methods.</li>
</ul><h2 class="jobSectionHeader">3. Performance &amp; Budget Ownership</h2>
<ul><li>Own Factor's influencer budget and P&amp;L: set quarterly spend plans, track actuals against targets, and report on ROI, CAC, CCV, and conversion volume.</li>
<li>Drive down CAC quarter-over-quarter through creator-tier diversification (reducing over-reliance on expensive legacy Mega creators), improved vetting, and direct negotiation of usage rights &mdash; targeting approximately 20&ndash;25% savings versus agency fees.</li>
<li>Deliver against an ambitious growth trajectory: target of 18,000+ conversions at a 0.45 ROI by Q1 '27, representing approximately +44% year-over-year growth.</li>
<li>Provide regular performance reporting and strategic recommendations to the Head of Influencer and senior Performance Marketing leadership.</li>
</ul><h2 class="jobSectionHeader">4. Creative &amp; Brand Excellence</h2>
<ul><li>Serve as Factor's brand guardian in the creator space: oversee brief creation, creative direction, and content quality across all bookings.</li>
<li>Manage superstar and top-tier creator relationships directly, ensuring brand-right storytelling and high-performance creative.</li>
<li>Partner with the Brand Manager function on campaign integration, LTO launches, and seasonal creative pushes.</li>
<li>Establish and maintain creative quality standards, including pre-go-live review processes for all content.</li>
</ul><h2 class="jobSectionHeader">5. Cross-Functional Collaboration</h2>
<ul><li>Work closely with the HelloFresh Associate Director (counterpart) to share best practices, align on cross-brand tooling and processes, and avoid duplication of effort.</li>
<li>Partner with Data &amp; Analytics to build and refine creator-performance measurement frameworks, including attribution, incrementality, and CAC modelling.</li>
<li>Collaborate with the Factor marketing team on integrated campaign planning and brand consistency.</li>
</ul><h1 class="jobSectionHeader">You have...</h1>
<ul><li>5&ndash;8 years of experience in influencer marketing, creator partnerships, or performance-driven social media, with at least 2 years in a people-management role.</li>
<li>Proven track record of managing six- to seven-figure creator budgets with clear P&amp;L accountability and demonstrable CAC or ROAS improvement.</li>
<li>Deep platform expertise across Instagram, YouTube, and ideally streaming or emerging social platforms.</li>
<li>Experience transitioning influencer programs from agency-managed to in-house Direct Booking models at scale.</li>
<li>Strong negotiation skills, particularly around usage rights, exclusivity, and creator compensation.</li>
<li>Analytical mindset with comfort interpreting performance data and translating it into channel and creator strategy.</li>
<li>Experience in DTC, meal-kit, food &amp; beverage, or subscription-commerce industries preferred.</li>
<li>Familiarity with partnership-ads workflows and paid amplification of creator content is a strong plus.</li>
</ul>
You'll get&hellip;
<ul>
<li>Competitive salary, 401k with company match that vests immediately upon participation</li>
<li>Generous PTO, including sabbatical, and parental leave of up to 16 weeks</li>
<li>Comprehensive health and wellness benefits with options at $0 monthly, effective first day of employment</li>
<li>Tuition reimbursement for continuing education (upon 2 years of service)</li>
<li>Up to 85% discount on subscriptions to HelloFresh meal plans (HelloFresh, Green Chef, Everyplate, and Factor_)
</li><li>Access to Employee Resource Groups that are open to all employees, including those pertaining to BIPOC, women, veterans, parents, and LGBTQ+</li>
<li>Inclusive, collaborative, and dynamic work environment within a fast-paced, mission-driven company that is disrupting the traditional food supply chain</li>
</ul>
This job description is intended to provide a general overview of the responsibilities. However, the Company reserves the right to adjust, modify, or reassign work tasks and responsibilities as needed to meet changing business needs, operational requirements, or other factors.</div>

Associate Director, Creator Partnerships - Factor

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