senior digital marketing manager

ANAXIS TECH LLP

Job TitleSenior Manager &ndash; Digital Marketing (360&deg;)We are looking for a Senior Digital Marketing Manager to lead and execute 360-degree digital marketing strategies. The role requires strong leadership skills, hands-on execution, client management experience, and expertise across social media, SEO, paid media, and digital growth initiatives.Key ResponsibilitiesStrategy &amp; Planning<ul><li>Develop and execute end-to-end digital marketing strategies aligned with business and client objectives</li><li>Plan and manage integrated campaigns across SEO, social media, paid ads, content, and performance marketing</li><li>Analyze market trends, audience behavior, and competitors to drive growth</li></ul>Team Management<ul><li>Lead, mentor, and manage a cross-functional digital marketing team</li><li>Allocate tasks, set KPIs, and ensure timely delivery of projects</li><li>Conduct regular performance reviews and team training</li></ul>Client Handling<ul><li>Act as the primary point of contact for key clients</li><li>Understand client requirements and translate them into actionable strategies</li><li>Present strategies, reports, and performance insights to clients</li><li>Ensure high client satisfaction and long-term relationships</li></ul>Social Media Management<ul><li>Oversee social media strategy, content planning, and campaign execution</li><li>Manage brand presence across platforms (Instagram, Facebook, LinkedIn, X, YouTube, etc.)</li><li>Track engagement, reach, and conversions to optimize performance</li></ul>SEO &amp; Performance Marketing<ul><li>Lead SEO strategy (on-page, off-page, technical SEO)</li><li>Oversee keyword research, content optimization, and ranking improvement</li><li>Manage paid campaigns (Google Ads, Meta Ads, LinkedIn Ads) with ROI focus</li></ul>Analytics &amp; Reporting<ul><li>Monitor and analyze campaign performance using tools like Google Analytics, Search Console, and CRM dashboards</li><li>Prepare detailed performance reports and optimization plans</li><li>Use data-driven insights to improve conversions and ROI</li></ul>Required Skills &amp; Qualifications<ul><li>6&ndash;10+ years of experience in digital marketing with a 360&deg; role</li><li>Proven experience in team leadership and client management</li><li>Strong expertise in SEO, social media, paid media, and performance marketing</li><li>Excellent communication and presentation skills</li><li>Experience working with agencies or multiple clients is a plus</li></ul>Tools &amp; Platforms<ul><li>Google Analytics, Google Search Console</li><li>Meta Ads Manager, Google Ads</li><li>SEO tools (Ahrefs, SEMrush, Screaming Frog, etc.)</li><li>Social media management tools (Hootsuite, Sprout, Buffer, etc.)</li></ul>Job Type: Full-timePay: ₹30,000.00 - ₹45,000.00 per monthBenefits:<ul><li>Commuter assistance</li><li>Paid sick time</li></ul>Application Question(s):<ul><li>what is your current ctc ?</li><li>what is your Expected ctc ?</li><li>What is your notice period ?</li></ul>Work Location: In person

Senior Digital Marketing Manager

Upperline Health

<div>About Us

A Specialty Path to Good Health

Upperline Health is the nation&rsquo;s largest provider dedicated to lower extremity, wound and vascular care. Founded in 2017 with the ambitious goal of changing specialty care, Upperline Health delivers a more efficient path for patients to receive consistent and effective treatment for chronic illnesses.

Triage is temporary.

Treatment is transformative.

Upperline Health providers coordinate patients&rsquo; care among a team of specialists &ndash; physicians, advanced practice providers, care navigators, pharmacists, dieticians, and social workers for integrated treatment that addresses patients&rsquo; immediate and long-term health needs.
We put patients at the center of value-based care.
About the Senior Digital Marketing Manager 
We&rsquo;re seeking a Senior Digital Marketing Manager to lead high-impact initiatives that drive brand awareness, patient acquisition, and revenue growth across our digital channels. This role is responsible for the accuracy and performance of clinic and provider listings, website optimization and performance, measurement and optimization of paid digital campaigns, and ownership of our SEO strategy. You&rsquo;ll manage critical partnerships with listing and reputation vendors and web development teams, while working cross-functionally with internal stakeholders to bring digital strategies to life.

The ideal candidate thrives in a fast-paced environment, brings hands-on experience in digital advertising, web management, and marketing analytics, and understands the dynamics of a multi-site organization. 
 
What You'll Do
<ul>
<li>Own vendor relationships for listings and survey platforms, ensuring clinic information is accurate and positioned for maximum visibility.</li>
<li>Proactively identify opportunities to improve internal workflows and lead implementation of scalable solutions that enhance operational efficiency</li>
<li>Own SEO end to end&mdash;from strategy and execution through optimization and performance measurement.</li>
<li>In partnership with the SEO agency, develop and maintain a sustainable SEO program that improves organic search performance and Google Business Profile rankings, driving increased traffic, patient leads, and local engagement.</li>
<li>Own the paid digital marketing program, developing annual budgets in partnership with operational leadership and reviewing performance on a monthly and quarterly basis.</li>
<li>Optimize PPC campaign performance in collaboration with internal teams and external agencies by refining keyword strategies, audience targeting, and budget allocation to maximize ROI.</li>
<li>Lead and evolve the company&rsquo;s website strategy in partnership with web and SEO agencies, driving SEO enhancements, local page optimization, user experience improvements, and the development of high-converting landing pages.</li>
<li>Implement and analyze website analytics to surface actionable insights, optimize user journeys, and inform data-driven decisions that support growth objectives.</li>
<li>Execute foundational website updates directly within CMS platforms to support ongoing SEO and optimization initiatives.</li>
<li>Leverage analytics platforms to track, measure, and report on the performance of all digital channels, including paid media, organic search, listings, and website activity.</li>
<li>Own the Google Looker Studio marketing dashboard, consolidating data from paid and organic channels and multiple attribution platforms to report performance at the enterprise, regional, and clinic levels.</li>
<li>Deliver monthly and quarterly performance reports to leadership.</li>
</ul>
Qualifications of the Senior Digital Marketing Manager
<ul>
<li>Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li>
<li>Proven experience in Digital Marketing and Data Analytics (GA4).</li>
<li>Listings management experience using tools such as Yext, Soci, Reputation, etc.
</li><li>Experience with SEO performance and keyword tracking tools (SEMrush, Brightedge, etc.)</li>
<li>Highly adaptable and stays current with the rapidly evolving digital landscape.</li>
<li>In-depth knowledge of various digital marketing channels and best practices.</li>
<li>Strong strategic, analytical and project management skills.</li>
<li>Local SEO experience with a multi-location organization.</li>
<li>Basic web development and CMS experience preferred (e.g., WordPress, Webflow, or custom CMS), with an ability to implement SEO optimizations, manage page updates, and collaborate effectively with developers.</li>
<li>Agency experience or agency management experience preferred.</li>
<li>Healthcare experience is a plus.</li>
</ul>
Equal Opportunity Employer 
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.</div>

Peak Performance Advisors (OPS) PVTLTD

Job Title: Senior Digital Marketing Manager MaleLocation: Kochi, Kerala Work Mode: Hybrid &ndash; 3 days from the Kochi office and remaining days work from home Experience Required: 3&ndash;5 Years Employment Type: Full-time Salary Range: ₹35,000 &ndash; ₹40,000 per monthJob SummaryWe are seeking a results-oriented and experienced Senior Digital Marketing Manager male to join our team in Kochi. The ideal candidate will have strong hands-on expertise in planning, executing, and optimizing digital marketing campaigns across multiple platforms, along with excellent English communication skills.This role requires a self-driven professional who can independently manage digital initiatives while collaborating closely with internal teams to achieve marketing and business objectives.Key Responsibilities<ul><li>Plan, execute, and optimize digital marketing campaigns across social media, search engines, and other digital platforms</li><li>Develop, manage, and oversee content strategies for social media, advertisements, and digital creatives</li><li>Drive growth in social media presence, engagement, and paid promotional activities</li><li>Manage SEO initiatives including keyword research, on-page optimization, and performance analysis</li><li>Plan, monitor, and optimize paid campaigns such as Google Ads and social media advertising</li><li>Analyze campaign performance and prepare detailed reports with actionable insights</li><li>Coordinate with internal teams, designers, and external vendors to ensure timely campaign execution</li><li>Stay updated with emerging digital marketing trends, tools, and industry best practices</li><li>Communicate effectively with internal stakeholders and, when required, external clients</li></ul>Required Skills &amp; Qualifications<ul><li>Excellent English communication skills (written and verbal)</li><li>Strong understanding of digital marketing concepts including SEO, SMM, Google Ads, performance marketing, and content strategy</li><li>Proven hands-on experience managing social media platforms and paid advertising campaigns</li><li>Ability to analyze data and convert insights into performance improvements</li><li>Proficiency in MS Office, Google Workspace, and relevant digital marketing tools</li><li>Strong interpersonal skills with a proactive, ownership-driven approach</li><li>Ability to work independently within a hybrid work environment</li><li>Male candidates preferred</li></ul>Job Type: Full-timePay: ₹35,000.00 - ₹40,000.00 per monthBenefits:<ul><li>Work from home</li></ul>Work Location: Hybrid remote in Kochi, Kerala

Senior Digital Marketing Manager male

Job Title: Senior Digital Marketing manager &ndash; MaleLocation: Pakarivattom ,kochi, Kerala Work Mode: Hybrid &ndash; 3 days from the Kochi office and remaining days work from home Experience: 3&ndash;5 Years Employment Type: Full-time Salary: ₹35,000 &ndash; ₹40,000 per monthJob SummaryWe are looking for an experienced and performance-driven Senior Digital Marketing manager &ndash; Male to join our team in Kochi. The ideal candidate will have strong hands-on experience in executing and managing digital marketing campaigns across multiple platforms, along with excellent English communication skills.This role is suited for professionals who can independently plan, execute, analyze, and optimize digital marketing initiatives while collaborating closely with internal teams.Key Responsibilities<ul><li>Plan, execute, and optimize digital marketing campaigns across social media, search engines, and other online channels</li><li>Develop and oversee content strategies for social media, ads, and digital creatives</li><li>Manage and grow social media presence, engagement, and paid promotions</li><li>Handle SEO activities including keyword research, on-page optimization, and performance tracking</li><li>Plan, execute, and optimize paid campaigns (Google Ads, social media ads, etc.)</li><li>Analyze campaign performance and prepare detailed reports with actionable insights</li><li>Coordinate with internal teams, designers, and vendors to ensure timely execution of campaigns</li><li>Stay updated with the latest digital marketing trends, tools, and best practices</li><li>Communicate effectively with internal stakeholders and, when required, clients</li></ul>Required Skills &amp; Qualifications<ul><li>Excellent English communication skills (written and verbal)</li><li>Strong knowledge of digital marketing concepts including SEO, SMM, Google Ads, performance marketing, and content strategy</li><li>Proven hands-on experience managing social media platforms and paid campaigns</li><li>Ability to analyze data and translate insights into performance improvements</li><li>Proficiency in MS Office / Google Workspace and digital marketing tools</li><li>Strong interpersonal skills with a proactive and ownership-driven mindset</li><li>Ability to work independently in a hybrid work environment</li><li>Male candidates preferred</li></ul>Job Type<ul><li>Full-time</li></ul>Benefits<ul><li>Hybrid work model (Work from Home + Office)</li></ul>Work Location: Hybrid remote in Kochi, Kerala Language Requirement: English (Required)Job Type: Full-timePay: ₹35,000.00 - ₹40,000.00 per monthBenefits:<ul><li>Work from home</li></ul>Work Location: Hybrid remote in Kochi, Kerala

Senior Digital Marketing Manager - male

Awaz Television Network

Role Overview:We are seeking a highly skilled and creative Digital Marketing Manager to lead and execute online campaigns for political figures, influencers, and personal branding initiatives. The ideal candidate must have hands-on expertise in YouTube, Instagram, Facebook, and other digital platforms, with proven experience in political communication, influencer engagement, and online reputation management (ORM).Key Responsibilities:<ul><li>Develop and execute political and personal digital campaigns aligned with the client&rsquo;s image and goals.</li><li>Manage end-to-end content strategy (video, graphics, articles, reels, live sessions).</li><li>Oversee online reputation management (ORM) by monitoring public sentiment and ensuring a positive digital presence.</li><li>Grow and optimize engagement across YouTube, Instagram, Facebook, X (Twitter), TikTok, and LinkedIn.</li><li>Coordinate with content creators, graphic designers, and videographers for impactful campaign delivery.</li><li>Analyze campaign performance through digital analytics tools and recommend improvements.</li><li>Stay updated with political trends, influencer strategies, and emerging digital tools.</li><li>Handle crisis communication digitally to protect the client&rsquo;s reputation.</li><li>Manage paid campaigns (Google Ads, Meta Ads, YouTube promotions) effectively.</li></ul>Job Specification (JS) &ndash; Digital Marketing ManagerQualifications:<ul><li>Bachelor&rsquo;s/Master&rsquo;s in Marketing, Media Sciences, Political Communication, or related field.</li><li>Certification in Digital Marketing/SEO/Google Ads/Facebook Blueprint preferred.</li></ul>Experience:<ul><li>3&ndash;5 years of proven experience in Digital Media Marketing.</li><li>Prior work experience with political campaigns, media houses, influencers, or public figures is a must.</li></ul>Skills &amp; Competencies:<ul><li>Strong command over social media management tools (Meta Business Suite, Hootsuite, Buffer).</li><li>Expertise in YouTube optimization (SEO, thumbnails, monetization strategies).</li><li>Ability to design, lead, and monitor political narrative campaigns.</li><li>Excellent knowledge of ORM techniques and handling digital crises.</li><li>Strong analytical skills with proficiency in Google Analytics, Meta Insights, YouTube Analytics.</li><li>Creative mindset with the ability to deliver innovative campaign ideas.</li><li>Strong communication and presentation skills (English &amp; Urdu)</li></ul>Job Type: Full-timeWork Location: In person

Senior Digital Marketing manager

Cutting Chaai

Job Role<ul><li>Plan, execute, and manage all digital marketing activities for our clients, including SEO, SEM, Google Ads, email marketing, and social media.</li><li>Establish and implement a comprehensive digital marketing strategy to effectively distribute content across channels.</li><li>Collaborate with and manage a team of writers, marketers, designers, and other stakeholders to maintain and grow each client&rsquo;s digital presence.</li><li>Maintain consistent and cohesive brand messaging across all social platforms and communication touchpoints.</li><li>Identify, analyze, and measure performance trends to understand content effectiveness and continuously optimize user experience.</li><li>Create and maintain an editorial calendar to ensure timely delivery of targeted and engaging content.</li><li>Research, track, and analyze consumer behaviors and trends and implement research into digital marketing campaigns</li><li>Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs</li><li>Collaborate with the marketing team to brainstorm new and innovative growth strategies and marketing techniques</li><li>Develop and monitor campaign budgets</li><li>Stay up to date on the latest social media trends, and implement them in our client's marketing campaigns</li></ul>Skills and qualifications<ul><li>Social media savvy, with a passion for staying on top of trends</li><li>Strong sense of creativity, imagination, and innovation</li><li>Excellent interpersonal skills, with the ability to collaborate with other departments</li><li>In-depth knowledge of various social media platforms and best practices</li><li>Ability to analyze consumer metrics, reports, and trends</li><li>Strong project management and managerial skills</li></ul>Job Type: Full-timeAbility to commute/relocate:<ul><li>Kakkanad, Kochi, Kerala: Reliably commute or planning to relocate before starting work (Required)</li></ul>Education:<ul><li>Master's (Required)</li></ul>Experience:<ul><li>Digital marketing: 1 year (Required)</li></ul>Language:<ul><li>English (Required)</li></ul>Work Location: In person

HarperCollins Canada and Harlequin

<div>Overview:<div></div><div> 
About Us</div><div>
Zondervan Books is part of a big-five publisher with a mission to inspire the world through impactful stories and ideas. We pride ourselves on our collaborative and innovative team environment, where passionate professionals work together to bring our titles and authors to new audiences. Joining Zondervan Books means becoming a valued member of a supportive team that thrives on creativity, growth, and making a positive difference.</div><div></div><div> 
The Role</div><div>
As Senior Digital Marketing Manager, you will play a strategically vital role in shaping and executing digital marketing programs that drive the success of our authors and titles across major platforms. This position offers the opportunity to lead integrated campaigns for high-profile projects, champion best practices in performance and content marketing, and work at the forefront of industry trends. Collaboration is at the core of this role&mdash;you&rsquo;ll engage with internal marketing teams, authors, and stakeholders to design and implement effective marketing initiatives tailored to diverse audiences. Your leadership and vision will directly contribute to our goals of innovation, audience engagement, and continued growth.</div><div></div><div> 
Our preference is to fill this position in Nashville, TN but we are also open to qualified candidates that are located outside of the Nashville area. Travel is required based on the need of the business.</div> 
<div></div>
Responsibilities:
<div>
Digital Advertising</div><ul><li>
Performance Marketing: Manage end-to-end execution of performance campaigns (Meta, Amazon, LinkedIn, Google, TikTok), achieve ROAS/ROI and campaign targets.</li><li>
Data Analysis: Collaborate with stakeholders using data to identify trends and opportunities, including campaign data, audience insights and research, and consumer buying behavior.</li><li>
Discovery: Work to evolve our search strategy beyond traditional keywords and SEO to ensure our titles and authors appear as the &quot;cited authority&quot; in AI-driven answer engines.</li><li>
Reporting: Extract actionable insights, translate complex data into clear narratives for stakeholders.</li><li>
MarTech: Research and identify advertising platforms and/or advertising technology that may be useful to the business</li></ul><div>
Team Support</div><ul><li>
Maintain weekly and on-demand reports on ad performance, advertising spend, and KPIs for website, email, YouTube, and social media.
</li><li>Contribute to the ongoing development and implementation of processes to assist Marketing teams with planning and managing cross-channel digital advertising campaigns for frontlist products.</li><li>
Oversee management of metadata projects (SEO, GEO &amp; keyword strategy).</li><li>
Collaborate with internal HCCP teams as well as author teams on shared initiatives.</li></ul>
Qualifications:

Required Experience &amp; Knowledge:<ul><li>
Bachelor&rsquo;s degree in marketing or a related field.</li><li>
5+ years of experience in digital marketing, online DTC, information/educational marketing, or publishing.</li><li>
Proven experience with PPC advertising platforms: Meta, Google, Amazon, TikTok, LinkedIn, Pinterest.</li><li>
Strong understanding of digital advertising and analytics best practices.</li><li>
Proficiency in Microsoft Office (Excel, PowerPoint) and project management software.</li><li>
Knowledge of AI as a collaborator in marketing workflows.</li></ul><div></div> 
Preferred Skills:<ul><li>
Google Certification in Search, Display, Video, and/or Shopping ads.</li><li>
Experience with Amazon advertising.</li><li>
Familiarity with website content management systems (WordPress, Shopify) and email management software.</li><li>
Basic design and editing capabilities in Adobe Creative Suite or similar tools.</li></ul><div></div> 
You are a great fit if you have:<ul><li>
Strong communication skills for both external audiences and internal stakeholders.</li><li>
Analytical and metrics-based decision-making experience.</li><li>
The ability to translate data into actionable strategies.</li><li>
Strong organizational skills and high attention to detail.</li><li>
A collaborative spirit and the ability to work independently under tight deadlines.</li></ul><div></div><div> 
HarperCollins Christian Publishing is a company full of people who are passionate about books. When you apply for a position, we want to know why you want to work here, and why you are interested in the job. That&rsquo;s why cover letters are strongly preferred.</div><div></div><div> 
In addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including &quot;elective&quot; benefits employees may select to best fit the needs and personal situations of our diverse workforce.</div><div></div><div> 
HarperCollins Christian Publishing is an equal opportunity employer.</div><div></div><div> 
HarperCollins Christian Publishing is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at TalentManagement@harpercollins.com. Note: we will only respond to accommodation requests.</div></div><div></div>

Senior Digital Marketing Manager (Hybrid) - Zondervan Books

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Senior Digital Marketing Manager (Hybrid) - Zondervan Books