senior marketing manager

Ciena

SCOPE OF RESPONSIBILITIES This role reports to the Senior Director, International Field and Partner Marketing, but has a strong dotted line into the sales leadership team. The Senior Marketing Manager, (an Individual Contributor) Middle East, is a critical role which functions as a tightly aligned strategic member of the Ciena field and partner sales team. The role has responsibility for developing and executing the regional strategic marketing plan to drive brand awareness and support revenue growth within the region. This person will work closely with the sales team, partners, and other stakeholders to achieve regional business objectives. This person has direct responsibility for the creation and execution of the marketing plan, which includes but is not limited to, developing regional programs and campaigns, supporting industry and Ciena hosted events, and engaging with our regional resellers and Carrier Managed Service partners to develop joint go to market programs. All with a close eye on ensuring strong ROI and supporting sales in achieving their strategic goals. Strategic Marketing Planning: <ul> <li>Develop and implement a comprehensive marketing strategy for the ME region, aligned with Ciena's global marketing strategy and regional business goals.</li> <li>Conduct market analysis, identify key target audiences, and understand the competitive landscape within the ME region.</li> <li>Develop and manage the regional marketing budget and allocate resources effectively.</li> <li>Define and track key performance indicators (KPIs) to measure marketing program effectiveness.</li> </ul> Account-Based Marketing (ABM): <ul> <li>Identify and prioritize key strategic accounts within the ME region.</li> <li>Develop and execute targeted ABM campaigns to drive engagement and revenue within these accounts.</li> <li>Collaborate with sales teams to personalize messaging and tailor marketing activities to individual account needs.</li> </ul> Partner &amp; Reseller Marketing: <ul> <li>Develop and execute joint go-to-market (GTM) strategies with key partners and resellers in the ME region.</li> <li>Provide marketing support, training, and resources to partners to enable them to effectively promote Ciena solutions.</li> <li>Manage partner marketing programs and ensure alignment with Ciena's brand and messaging.</li> <li>Maximise ROI and MDF investment.</li> </ul> CANDIDATE PROFILE <ul> <li>Strong understanding of the telecommunications, datacenter and networking landscape in the Middle East region.</li> <li>Bachelor's degree in marketing, business, or a related field.</li> <li>15+ years of experience in marketing, with a focus on the technology or telecommunications industry.</li> <li>Proven experience in developing and executing successful marketing programs in the ME region.</li> <li>Proven interpersonal skills with a track record of achieving results through alignment of cross-functional and multi-divisional activities in a highly collaborative, team-oriented, and fast-paced environment</li> <li>Strong project management, organization, planning and implementation skills for multiple deadline driven activities</li> <li>Channel marketing experience and mindset essential.</li> <li>Experience with Account-Based Marketing (ABM) principles and execution.</li> <li>Excellent communication, interpersonal, and presentation skills.</li> <li>Strong analytical and problem-solving skills.</li> <li>Fluency in English is required; proficiency in Arabic or other regional languages is a plus. </li> </ul> The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required.

Senior Marketing Manager

Keeta

<div>
 
 
 We&rsquo;re Hiring: Senior Marketing Manager 📢
 
 
 
 
 
 
 Keeta is an independent brand of Meituan, the world's largest tech-driven retail company. Keeta is revolutionizing the food delivery space. As a dynamic and innovative global platform, Keeta leverages cutting-edge technology to provide fast, reliable, and seamless delivery experiences. With the mission
 
 &ldquo;We help people eat better, live better&rdquo;
 
 , Keeta launched in 2023 and has rapidly expanded across Hong Kong, Saudi Arabia, Brazil, and now Qatar.
 
 
 
 
 
 This is a dynamic role that blends strategy with execution; shaping brand narratives, managing media campaigns, and ensuring every customer touchpoint reflects Keeta&rsquo;s voice.
 
 
 
 
 
 
 What You&rsquo;ll Do
 
 
 
 
 Strategic Planning &amp; Brand Positioning:
 
 
 <ul>
 <li>
 Develop and execute integrated marketing communication plans aligned with business goals.
 </li>
 <li>
 Craft narratives and communication strategies that reinforce brand equity.
 </li>
 <li>
 Oversee campaigns across ATL, BTL, and digital channels.
 </li>
 <li>
 Collaborate with product, operations, CRM, and other internal teams to ensure consistency.
 </li>
 </ul>
 
 
 Content &amp; Creative Management:
 
 
 <ul>
 <li>
 Lead creative briefings with agencies.
 </li>
 <li>
 Review and optimize visuals, video content, and copy to align with brand tone.
 </li>
 <li>
 Oversee content calendars across social, app, OOH, and offline channels.
 </li>
 </ul>
 
 
 Media &amp; Campaign Execution:
 
 
 <ul>
 <li>
 Coordinate with media agencies on strategy, execution, and tracking.
 </li>
 <li>
 Monitor digital, OOH, radio, and influencer campaigns.
 </li>
 <li>
 Manage budgets, timelines, and deliverables to ensure efficiency.
 </li>
 </ul>
 
 
 Performance &amp; Reporting:
 
 
 <ul>
 <li>
 Track KPIs, engagement, and brand sentiment.
 </li>
 <li>
 Share insights with senior leadership.
 </li>
 <li>
 Recommend optimizations and A/B testing opportunities.
 </li>
 </ul>
 
 
 
 
 
 What We&rsquo;re Looking For
 
 
 <ul>
 <li>
 5&ndash;8 years of experience in marketing, communications, or brand management.
 </li>
 <li>
 Background in tech, F&amp;B, lifestyle, or consumer-facing apps preferred.
 </li>
 <li>
 Strong command of
 
 Arabic &amp; English
 
 (spoken and written).
 </li>
 <li>
 Proven ability to manage creative projects end-to-end.
 </li>
 <li>
 Deep knowledge of ATL/BTL, digital media, and audience segmentation.
 </li>
 <li>
 Experienced in agency management and cross-functional collaboration.
 </li>
 <li>
 Excellent organizational, project management, and communication skills.
 </li>
 <li>
 Thrives in a fast-paced, performance-driven environment.
 </li>
 </ul>
 
 
 
 
 
 Why Join Keeta?
 
 
 
 🌍
 
 Global scale, local impact
 
 &ndash; shape Keeta&rsquo;s brand in Bahrain with the backing of Meituan.
 
 
 🚀
 
 Strategic leadership role
 
 &ndash; own integrated campaigns from concept to execution.
 
 
 🎨
 
 Creative influence
 
 &ndash; guide brand voice and visual identity across multiple channels.
 
 
 🤝
 
 Collaborative culture
 
 &ndash; work with a diverse, ambitious global team.
 
 
 📈
 
 Career growth
 
 &ndash; limitless opportunities to grow as Keeta continues expanding.
 
 
 
 
 
 📍
 
 Location: Manama, Bahrain
 
 
 
 Apply now or connect with our Talent Team to learn more.
 
 
 #MarketingJobs #BrandManagement #SeniorMarketingManager #HiringNow #Keeta
 
</div>

<div>
 
 
 We&rsquo;re Hiring: Senior Marketing Manager 📢
 
 
 
 
 
 
 Keeta is an independent brand of Meituan, the world's largest tech-driven retail company. Keeta is revolutionizing the food delivery space. As a dynamic and innovative global platform, Keeta leverages cutting-edge technology to provide fast, reliable, and seamless delivery experiences. With the mission
 
 &ldquo;We help people eat better, live better&rdquo;
 
 , Keeta launched in 2023 and has rapidly expanded across Hong Kong, Saudi Arabia, Brazil, and now Qatar.
 
 
 
 
 
 This is a dynamic role that blends strategy with execution; shaping brand narratives, managing media campaigns, and ensuring every customer touchpoint reflects Keeta&rsquo;s voice.
 
 
 
 
 
 
 What You&rsquo;ll Do
 
 
 
 
 Strategic Planning &amp; Brand Positioning:
 
 
 <ul>
 <li>
 Develop and execute integrated marketing communication plans aligned with business goals.
 </li>
 <li>
 Craft narratives and communication strategies that reinforce brand equity.
 </li>
 <li>
 Oversee campaigns across ATL, BTL, and digital channels.
 </li>
 <li>
 Collaborate with product, operations, CRM, and other internal teams to ensure consistency.
 </li>
 </ul>
 
 
 Content &amp; Creative Management:
 
 
 <ul>
 <li>
 Lead creative briefings with agencies.
 </li>
 <li>
 Review and optimize visuals, video content, and copy to align with brand tone.
 </li>
 <li>
 Oversee content calendars across social, app, OOH, and offline channels.
 </li>
 </ul>
 
 
 Media &amp; Campaign Execution:
 
 
 <ul>
 <li>
 Coordinate with media agencies on strategy, execution, and tracking.
 </li>
 <li>
 Monitor digital, OOH, radio, and influencer campaigns.
 </li>
 <li>
 Manage budgets, timelines, and deliverables to ensure efficiency.
 </li>
 </ul>
 
 
 Performance &amp; Reporting:
 
 
 <ul>
 <li>
 Track KPIs, engagement, and brand sentiment.
 </li>
 <li>
 Share insights with senior leadership.
 </li>
 <li>
 Recommend optimizations and A/B testing opportunities.
 </li>
 </ul>
 
 
 
 
 
 What We&rsquo;re Looking For
 
 
 <ul>
 <li>
 5&ndash;8 years of experience in marketing, communications, or brand management.
 </li>
 <li>
 Background in tech, F&amp;B, lifestyle, or consumer-facing apps preferred.
 </li>
 <li>
 Strong command of
 
 Arabic &amp; English
 
 (spoken and written).
 </li>
 <li>
 Proven ability to manage creative projects end-to-end.
 </li>
 <li>
 Deep knowledge of ATL/BTL, digital media, and audience segmentation.
 </li>
 <li>
 Experienced in agency management and cross-functional collaboration.
 </li>
 <li>
 Excellent organizational, project management, and communication skills.
 </li>
 <li>
 Thrives in a fast-paced, performance-driven environment.
 </li>
 </ul>
 
 
 
 
 
 Why Join Keeta?
 
 
 
 🌍
 
 Global scale, local impact
 
 &ndash; shape Keeta&rsquo;s brand in Oman with the backing of Meituan.
 
 
 🚀
 
 Strategic leadership role
 
 &ndash; own integrated campaigns from concept to execution.
 
 
 🎨
 
 Creative influence
 
 &ndash; guide brand voice and visual identity across multiple channels.
 
 
 🤝
 
 Collaborative culture
 
 &ndash; work with a diverse, ambitious global team.
 
 
 📈
 
 Career growth
 
 &ndash; limitless opportunities to grow as Keeta continues expanding.
 
 
 
 
 
 📍
 
 Location: Muscat, Oman
 
 
 
 Apply now or connect with our Talent Team to learn more.
 
 
 #MarketingJobs #BrandManagement #SeniorMarketingManager #HiringNow #Keeta
 
</div>

إنتاج | Entaj

<div>
 
 
 About the Role
 
 : Responsible for overseeing and directing any possible marketing efforts in order to drive sales and build brand awareness.
 
 
 
 
 
 
 Responsibilities
 
 :
 
 <ul>
 <li>
 Defining Marketing, brand and product mix strategies.
 </li>
 <li>
 Review current marketing and product trends to determine the effectiveness of strategies.
 </li>
 <li>
 Allocate and plan the marketing budget.
 </li>
 <li>
 Collaborate with VP to make decisions regarding the budget and the direction of the brand.
 </li>
 <li>
 Direct to create and maintain a successful brand and image that attracts customers to the product or service.
 </li>
 <li>
 Improve total and top of mind brand awareness.
 </li>
 <li>
 Coordinate with the sales team for integrated sales and marketing plans to achieve market growth.
 </li>
 <li>
 Identify and engage market research, media, or other marketing agencies for generating market intelligence.
 </li>
 <li>
 Guide the market research teams in identifying key customer and product related feedback and information from the market.
 </li>
 <li>
 Grow, develop and uplevel the team by defining performance standards, strategy, and evolving the team to scale.
 </li>
 <li>
 Establishing strategies for the product mix.
 </li>
 </ul>
 
 
 
 
 Qualifications
 
 :
 
 <ul>
 <li>
 Bachelor&rsquo;s Degree in Marketing, or other relevant studies.
 </li>
 </ul>
 
 
 
 
 Experience
 
 :
 
 <ul>
 <li>
 8+ years of experience in Marketing, preferably in FMCG or consumer products.
 </li>
 </ul>
 
 
 
 
 
 Required Skills
 
 :
 
 <ul>
 <li>
 Strong leadership and communication skills.
 </li>
 <li>
 Strong ability to collect, analyse, and interpret different types of data.
 </li>
 <li>
 Strong project management skills.
 </li>
 <li>
 Strong understanding of marketing strategies &amp; tactics.
 </li>
 <li>
 Fluency in both Arabic and English languages.
 </li>
 <li>
 Excellent written and verbal communication skills.
 </li>
 </ul>
</div>

Sony Music

What you'll do:<div><div><div><ul>
<li>Bring a modern and proactive approach to building global marketing campaigns for our artists</li>
<li>Identify strategic opportunities for catalogue and frontline marketing activations in digital space spanning content marketing, anniversary campaigns, re-heat campaigns and remixes</li>
<li>Collaborate cross company between Sony Global team our frontline labels and central teams to identify opportunities, develop and align strategies for maximum impact</li>
<li>Close collaboration with the international markets to implement campaign rollout, localizing activations as needed and ensuring good communication throughout regarding strategy, asset delivery etc</li>
<li>Monitor data/dashboards to inform plans and strategy</li>
<li>Regular, comprehensive updates for artist management as campaign progresses</li>
</ul>
 Who you are: 
<div>
<div>
<ul>
<li>8-12 years of proven experience in a Marketing or Digital Marketing role</li>
<li>Strong global perspective with in-depth understanding of the international music landscape</li>
<li>Creative, forward-thinking, and proactive, with a passion for identifying new opportunities and leading innovative projects</li>
<li>Digitally fluent with a solid grasp of social media platforms and the ability to leverage data to shape effective marketing strategies</li>
<li>Skilled at managing multiple campaigns across a diverse roster, maintaining efficiency and focus</li>
<li>Highly detail-oriented, with excellent communication skills and a collaborative spirit that thrives in team environments</li>
</ul>
</div>
</div>
 What we give you: 
<ul>
<li>You join a vibrant global community with the opportunity to channel your passion every day</li>
<li>A modern office environment designed for you, empowering you to bring your best</li>
<li>Investment in your professional growth and development enabling you to thrive in our vibrant community</li>
<li>The space to accelerate progress, positively disrupt and create what happens next</li>
<li>We give you the platform to champion positive change, with the opportunity to contribute to our social impact, diversity, equity and inclusion initiatives</li>
<li>Annual leave, medical leave and medical insurance.</li></ul></div></div></div><div><div><div>
 
</div>
</div>
</div>

Qualcomm

<div><h2 class="jobSectionHeader">Company:</h2>
Qualcomm Technologies Middle East Limited<h2 class="jobSectionHeader">
Job Area:</h2>
Sales, Business Development &amp; Marketing Group, Sales, Business Development &amp; Marketing Group &gt; Marketing
General Summary:
About Us
At Qualcomm, we are at the forefront of innovation, leveraging cutting-edge AI technology to transform industries and improve lives. We are seeking a dynamic and experienced Senior Marketing Manager, MEA, to join our team and lead this effort in the region.
About the Role
1. Go-to-Market Strategy
<ul><li>Develop and execute comprehensive GTM marketing strategies for new product launches, regional rollouts mostly in the Kingdom of Saudi Arabia and United Arab Emirates, and strategic initiatives.</li><li>
Collaborate cross-functionally with product, sales, and business development teams to align GTM plans with business objectives.</li><li>
Define target segments strategies to maximize market penetration and revenue impact.</li><li>
Monitor competitive landscape and market trends to refine GTM approaches dynamically.</li><li>
Align and communicate regional strategy to global marketing and product marketing groups.</li></ul>
2. Co-Marketing &amp; Strategic Partnerships<ul><li>
Lead co-marketing initiatives with strategic partners in the region ensuring mutual value creation.</li><li>
Negotiate and manage joint marketing agreements and programs, including budget allocation, campaign planning and performance tracking.</li><li>
Coordinate with partner marketing teams to deliver integrated 360 marketing campaigns across digital, event, print, social media and media channels.</li></ul>
3. Corporate Communications &amp; Press Relations<ul><li>
Develop and regularly update a regional communications strategy.</li><li>
Oversee the development and distribution of press releases, media kits, and executive communications.</li><li>
Build and maintain relationships with journalists, analysts, and influencers to enhance brand visibility and credibility.</li><li>
Manage crisis communications and ensure consistent messaging across all external channels.</li><li>
Supervise Public Relations/Marketing agencies and internal teams to ensure timely and impactful media coverage.</li></ul>
4. Brand Strategy &amp; Messaging<ul><li>
Ensure brand consistency across all marketing touchpoints, including campaigns, digital, event, print, social media and media assets.</li><li>
Develop messaging frameworks that resonate with target audiences and reflect the company&rsquo;s strategic positioning.</li><li>
Align internal communications with external brand narratives to foster a unified voice.</li></ul>
5. Marketing Operations &amp; Performance Management<ul><li>
Own and grow the marketing budget, ensuring efficient allocation across programs and channels.</li><li>
Implement performance tracking systems to measure campaign effectiveness, lead generation, and conversion metrics.</li></ul>
Minimum Qualifications<ul><li>
Bachelor's degree and 4+ years of Communications, Marketing, Public Relations, or related work experience. 
OR</li><li>
Associate's degree or equivalent degree and 6+ years of Communications, Marketing, Public Relations, or related work experience. 
OR</li><li>
High school Diploma or equivalent and 8+ years of Communications, Marketing, Public Relations, or related work experience. 
 
<ul><li>Completed advanced degrees in a relevant field may be substituted for up to two years (Master&rsquo;s = one year, Doctorate = two years) of work experience.</li></ul></li></ul>
Preferred Qualifications:<ul><li>
Bachelor's Degree in Marketing, Business Administration/Management, Communications, or related field.</li><li>
Master's Degree in Marketing, Business Administration/Management, Communications, or related field.</li><li>
6+ years of Marketing or related work experience.</li><li>
3+ years of leading strategic or business performance initiatives and/or organizational change initiatives.</li><li>
2+ years of work experience in a role requiring interaction with executive leadership (e.g., Vice President level and above)</li><li>
2+ years of experience working in a matrixed organization.</li><li>
1+ years in a leadership role with direct reports.</li></ul>
Why Join Us:<ul><li>
Opportunity to work with innovative AI technologies and shape the future of the industry.</li><li>
Collaborative and inclusive work environment.</li><li>
Competitive salary and benefits package.</li><li>
Professional development and growth opportunities</li></ul>
Minimum Qualifications:<ul><li>Bachelor's degree and 4+ years of Communications, Marketing, Public Relations, or related work experience.</li></ul>
OR 
Associate's degree or equivalent degree and 6+ years of Communications, Marketing, Public Relations, or related work experience.
 
OR 
High school Diploma or equivalent and 8+ years of Communications, Marketing, Public Relations, or related work experience. 
 
<ul><li>Completed advanced degrees in a relevant field may be substituted for up to two years (Master&rsquo;s = one year, Doctorate = two years) of work experience.</li></ul><ul><li>References to a particular number of years experience are for indicative purposes only. Applications from candidates with equivalent experience will be considered, provided that the candidate can demonstrate an ability to fulfill the principal duties of the role and possesses the required competencies.</li></ul><div>
Qualcomm is an equal opportunity employer. If you are an individual with a disability and need an accommodation during the application/hiring process, rest assured that Qualcomm is committed to providing an accessible process. You may e-mail disability-accomodations@qualcomm.com or call Qualcomm's toll-free number found here. Upon request, Qualcomm will provide reasonable accommodations to support individuals with disabilities to be able participate in the hiring process. Qualcomm is also committed to making our workplace accessible for individuals with disabilities. (Keep in mind that this email address is used to provide reasonable accommodations for individuals with disabilities. We will not respond here to requests for updates on applications or resume inquiries).</div>
Qualcomm expects its employees to abide by all applicable policies and procedures, including but not limited to security and other requirements regarding protection of Company confidential information and other confidential and/or proprietary information, to the extent those requirements are permissible under applicable law.
To all Staffing and Recruiting Agencies: Our Careers Site is only for individuals seeking a job at Qualcomm. Staffing and recruiting agencies and individuals being represented by an agency are not authorized to use this site or to submit profiles, applications or resumes, and any such submissions will be considered unsolicited. Qualcomm does not accept unsolicited resumes or applications from agencies. Please do not forward resumes to our jobs alias, Qualcomm employees or any other company location. Qualcomm is not responsible for any fees related to unsolicited resumes/applications.
If you would like more information about this role, please contact Qualcomm Careers.</div>

Senior Marketing Manager - Abu Dhabi, UAE

KRANK

Position: Senior Product Marketing Manager
 Location: Karachi, Pakistan
 
About the Role: 
As Krank continues to expand, we are seeking a dynamic Senior Marketing Lead to assist with leading our marketing function. This is a hands-on leadership role with oversight of the marketing strategy, execution, and performance. The ideal candidate will thrive in a fast-paced, global B2B technology environment (SaaS/Marketplace) and will be responsible for driving growth, increasing brand visibility, and generating qualified leads through innovative and data-driven campaigns.
 
This individual will assist with the oversight of the marketing department and take full responsibility for planning, executing, and optimizing our marketing efforts. They will manage a team of senior professionals, mentor subordinates, and foster a high-performance, collaborative team culture. The role requires someone who can balance strategic vision with hands-on execution and who is passionate about delivering measurable results that align with company goals.
 
We are specifically looking for someone with experience in both small and large organizations, ideally within the technology sector. A strong background in B2B and SaaS marketing is essential, as is the ability to lead cross-functional collaboration across product, sales, and leadership teams. The candidate will be responsible for managing all areas of the marketing mix, including public relations, digital and social campaigns, corporate events, performance marketing, and complete campaign life cycles. They will also be expected to set and monitor KPIs, take ownership of marketing budgets, and identify new growth opportunities across platforms and channels.
 
This is a unique opportunity to join an ambitious company at the forefront of digital transformation in B2B marketplaces with a huge opportunity for career progression. If you’re a high-energy, results-oriented marketing leader who is ready to make a meaningful impact, we would love to hear from you.
 
Key Responsibilities: 
<ul>
<li>Develop and execute a comprehensive marketing strategy across digital, social, PR, events, and performance channels to drive traffic, leads, and conversions.</li>
<li>Lead demand generation using Account-Based Marketing, SEO, SEM, paid media, email, events, and referral programs.</li>
<li>Create high-quality content (blogs, ad copies, organic posts) that resonates with target audiences and elevates Krank’s brand presence.</li>
<li>Own and manage the full marketing funnel—from website optimization and paid campaign management to lead nurturing and analytics.</li>
<li>Analyze KPIs and ROI using analytics tools; leverage insights to iterate, improve, and scale growth initiatives.</li>
<li>Build and manage the marketing tech stack (HubSpot, automation tools, analytics, testing platforms) for maximum efficiency and scalability.</li>
<li>Collaborate cross-functionally with sales, product, and leadership teams to align marketing with business goals.</li>
<li>Oversee agencies, freelancers, and budgets to deliver measurable outcomes.</li>
<li>Stay ahead of industry trends, competitor activities, and emerging technologies to position Krank as a market leader.</li>
<li>Foster a culture of experimentation, innovation, and data-driven decision-making.</li>
</ul>
What We Are Looking For: 
<ul>
<li>7+ years of marketing experience, including 3+ years in a leadership role.</li>
<li>Proven track record in B2B marketing, preferably within SaaS, online marketplaces, or technology companies.</li>
<li>Expertise in performance marketing (SEO, SEM, paid campaigns), demand generation, and brand building.</li>
<li>Strong copywriting and storytelling skills for multi-channel campaigns.</li>
<li>Proficient in analytics and data-driven decision-making to optimize campaigns and performance.</li>
<li>Hands-on experience with HubSpot (or similar CRM/automation tools) and growth marketing tech stacks.</li>
<li>Track record of working with small & large organisations.</li>
<li>Strategic and execution-focused leader who can manage ambiguity, lead teams, and deliver results.</li>
<li>Experience managing agencies, freelancers, and cross-functional teams.</li>
</ul>

Senior Product Marketing Manager

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