senior marketing manager

Arpatech

Primary Job Functions: ● Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative. ● Prepare and manage monthly, quarterly and annual budgets for the Marketing department. ● Set, monitor and report on team goals and KPIs. ● Design branding, positioning and go-to-market strategies. ● Ensure brand message is strong and consistent across all channels through appropriate marketing efforts (like organising and participating in events, email campaigns, overseeing traffic through web pages, social media messaging and developing promotional collateral for sales and marketing). ● Analyse consumer behaviour and determine customer personas. ● Identify opportunities to reach new market segments. ● Monitor competition (acquisitions and new products and features). ● Coordinate sales and marketing efforts to boost brand awareness and presence. ● Participate in the quarterly and annual planning of company objectives. ● Developing and managing offline and online advertising campaigns. ● Supporting sales and lead generation efforts. ● Maintains relations with customers by organising and developing specific customer- relations programs; determining company presence at conventions, annual meetings, trade associations, and seminars. ● To manage the Digital Platforms. ● Have a strong understanding of digital tools in the area of PPC, SEO, SMM, brand auditing process, etc● Managing marketing calendars for online and offline events. ● Managing the stakeholders effectively for business optimisation ● To coach and develop the team in the light of current practices and tools.Experience: Candidates having at least 7 years plus hands on experience in all functional areas of Marketing.Education: Bachelors or Masters in Marketing Any Certification in Digital Marketing will be preferred.Skills: ● Knowledge of performance marketing including success metrics, behavioural and demographic targeting and ROI-driven optimisation techniques, spanning marketing and sales. ● This role requires strong analytical skills with the ability to make rapid decisions grounded in data and metrics. ● Work experience as Manager / Senior Manager preferably within IT/Service Based industry ● Experience running successful marketing campaigns ● Having IRL experience is preferred. ● Solid knowledge of web analytics, Google Adwords, FB Ads, SEO SEMRush, etc. ● Experience with CRM software ● Managing a team with the ability to set and prioritize goals ● Understanding of marketing tools, it&rsquo;s usage and optimization of budget.Job Type: Full-timeWork Location: In person

Senior Marketing Manager

Sofcom Private Limited

Strategy &amp; Positioning<ul><li>Build and execute a full-funnel marketing strategy aligned with expansion goals.</li><li>Drive positioning/messaging for enterprise buyers in regulated industries.</li></ul>Demand Gen &amp; Funnel Optimization<ul><li>Audit funnel performance and fix conversion leaks (lead scoring, lifecycle, handoffs).</li><li>Define/refine MQL/SQL criteria with Sales and improve conversion quality.</li><li>Launch and manage multi-touch nurture journeys for 6&ndash;12 month sales cycles.</li><li>Set up attribution, reporting, and funnel dashboards for decision-making.</li></ul>ABM &amp; Enterprise Growth<ul><li>Implement and run Account-Based Marketing (ABM) for high-value accounts.</li><li>Create campaigns for target regions (North America / MENA) and priority ICPs.</li></ul>Team &amp; Execution<ul><li>Lead and develop the marketing team (content, digital, ops).</li><li>Oversee high-impact assets: case studies, ROI tools, webinars, battle cards, executive content.</li></ul>Cross-Functional Collaboration<ul><li>Partner with Sales, Product, and Customer Success to drive pipeline, win-rate, and expansion.</li></ul>Requirements (Must-Have)<ul><li>5+ years in B2B product/SaaS marketing, with 2+ years in a leadership role.</li><li>Proven experience marketing to enterprise buyers with long sales cycles (6+ months).</li><li>Hands-on experience managing the funnel in HubSpot/Salesforce (or similar CRM/MA tools).</li><li>Strong capability in ABM strategy (tools like 6sense/Terminus/Demand base are a plus).</li><li>Demonstrated track record of improving lead-to-customer conversion and pipeline outcomes.</li><li>Strong analytics mindset (attribution, funnel metrics, CRO testing) and communication skills.</li></ul>Job Type: Full-timeWork Location: In person

Laith Al Obaidi Motors

<div>
 
 Job Opening: Senior Marketing Manager (Arabic Speaker) &ndash; Laith Al Obaidi Group
 
 
 Location: [Dubai/UAE]
 
 
 Industry: Automotive / Cars Trading
 
 
 Position Type: Full-Time
 
 
 
 
 
 
 Job Summary:
 
 
 
 To plan, coordinate, and execute marketing activities that strengthen the company&rsquo;s automotive brand presence, drive sales leads, and enhance customer engagement across digital and traditional platforms.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 
 
 Marketing Strategy &amp; Planning
 
 
 <ul>
 <li>
 Support in developing and implementing annual marketing plans aligned with sales objectives.
 </li>
 <li>
 Conduct market research, competitor analysis, and trend tracking to identify opportunities.
 </li>
 <li>
 Assist in defining target audiences and tailoring campaigns accordingly.
 </li>
 </ul>
 
 
 Brand Management
 
 
 <ul>
 <li>
 Maintain consistency of brand image across all online and offline channels.
 </li>
 <li>
 Support new model launches, branding campaigns, and promotional activities.
 </li>
 </ul>
 
 
 Digital Marketing
 
 
 <ul>
 <li>
 Execute digital campaigns across Google, Meta, and other online platforms.
 </li>
 <li>
 Manage social media content, website updates, and online vehicle listings.
 </li>
 <li>
 Track campaign performance, lead generation, and digital analytics (CTR, conversions).
 </li>
 </ul>
 
 
 CRM &amp; Customer Data
 
 
 <ul>
 <li>
 Ensure accurate entry and segmentation of customer data in the CRM system.
 </li>
 <li>
 Monitor lead flow, follow-up quality, and conversion performance.
 </li>
 <li>
 Provide insights to improve customer retention and re-engagement.
 </li>
 </ul>
 
 
 Events &amp; Offline Marketing
 
 
 <ul>
 <li>
 Organize and coordinate showroom events, test-drive days, and sponsorships.
 </li>
 <li>
 Liaise with agencies, suppliers, and media for campaign execution.
 </li>
 </ul>
 
 
 Sales Support
 
 
 <ul>
 <li>
 Collaborate with the sales team to generate leads and measure marketing ROI.
 </li>
 <li>
 Develop promotional materials and assist in lead nurturing campaigns.
 </li>
 </ul>
 
 
 Reporting &amp; Analytics
 
 
 <ul>
 <li>
 Prepare monthly marketing performance reports and competitor benchmarking.
 </li>
 <li>
 Track KPIs including lead conversion, campaign ROI, and customer engagement metrics.
 </li>
 </ul>
 
 
 Key Performance Indicators (KPIs):
 
 
 <ul>
 <li>
 Lead generation volume &amp; conversion rate.
 </li>
 <li>
 Campaign ROI and cost per lead.
 </li>
 <li>
 Social media engagement &amp; follower growth.
 </li>
 <li>
 CRM data accuracy and lead follow-up compliance.
 </li>
 <li>
 Customer event participation and satisfaction rates.
 </li>
 </ul>
 
 
 Qualifications &amp; Requirements:
 
 
 <ul>
 <li>
 Bachelor's degree in Marketing, Business, or related field.
 </li>
 <li>
 Minimum 4&ndash;6 years of marketing experience, preferably in the automotive sector.
 </li>
 <li>
 Strong knowledge of digital platforms, CRM systems, and marketing analytics.
 </li>
 <li>
 Excellent communication, coordination, and project management skills.
 </li>
 <li>
 Creative mindset with attention to detail and brand identity.
 </li>
 </ul>
 
 
 What We Offer
 
 
 <ul>
 <li>
 Salary Range: 13000 to 15000
 </li>
 <li>
 Dynamic and professional working environment
 </li>
 <li>
 Opportunities for growth and development within a leading regional group
 </li>
 </ul>
 
 
 
</div>

Senior Marketing Manager   ( Arabic Speaker )

OZ Developers

Company: OZ Group (Pvt.) LtdLocation: Bahria Orchard Lahore (Onsite)Job Type: Full-timeExperience: 5+ YearsAbout the RoleOZ Group is hiring a Senior Digital Marketing Manager to lead digital growth and performance across multiple national and international businesses, including marketplaces, tech services, and real estate projects.This is a hands-on leadership role focused on performance marketing, SEO, analytics, and growth strategy, working closely with founders and senior stakeholders.Key Responsibilities<ul><li>Lead and execute end-to-end digital growth strategies across all platforms</li></ul><ul><li>Manage paid campaigns on Google Ads, Meta Ads, TikTok, LinkedIn, Threads, Reddit, and Pinterest</li></ul><ul><li>Own SEO strategy (on-page, off-page, technical SEO) to drive organic growth</li></ul><ul><li>Oversee lead generation, demand creation, and performance optimization</li></ul><ul><li>Implement and manage Google Tag Manager (GTM) for accurate tracking</li></ul><ul><li>Configure and analyze GA4, conversion events, pixels, and attribution models</li></ul><ul><li>Optimize funnels, landing pages, and conversion paths</li></ul><ul><li>Launch and scale new products, projects, and regional markets</li></ul><ul><li>Monitor KPIs, prepare performance reports, and share insights with leadership</li></ul><ul><li>Collaborate with content, design, dev, and sales teams for aligned execution</li></ul>SEO &amp; Analytics Expertise<ul><li>Strong understanding of technical SEO (site structure, indexing, Core Web Vitals)</li></ul><ul><li>Keyword research, content optimization, and link-building strategies</li></ul><ul><li>Experience with GA4, Google Search Console, and GTM</li></ul><ul><li>Conversion tracking, event setup, and performance attribution</li></ul><ul><li>Data-driven decision making and A/B testing</li></ul>Required Skills &amp; Platforms<ul><li>Google Ads (Search, Display, YouTube)</li></ul><ul><li>Meta Ads (Facebook &amp; Instagram)</li></ul><ul><li>TikTok &amp; LinkedIn Ads</li></ul><ul><li>Threads, Reddit &amp; Pinterest marketing</li></ul><ul><li>SEO (Technical, On-Page &amp; Off-Page)</li></ul><ul><li>Google Tag Manager (GTM)</li></ul><ul><li>GA4 &amp; conversion tracking</li></ul><ul><li>Funnel optimization &amp; CRO</li></ul>Preferred Experience<ul><li>Managing multiple brands or business units simultaneously</li></ul><ul><li>Experience in marketplaces, real estate, or tech services</li></ul><ul><li>Running national &amp; international digital campaigns</li></ul><ul><li>Working directly with founders and senior leadership</li></ul>Job Type: Full-timePay: Rs400,000.00 - Rs500,000.00 per monthWork Location: In person

Senior Digital Marketing Manager

KRANK

Position: Senior Product Marketing Manager
 Location: Karachi, Pakistan
 
About the Role: 
As Krank continues to expand, we are seeking a dynamic Senior Marketing Lead to assist with leading our marketing function. This is a hands-on leadership role with oversight of the marketing strategy, execution, and performance. The ideal candidate will thrive in a fast-paced, global B2B technology environment (SaaS/Marketplace/ AI) and will be responsible for driving growth, increasing brand visibility, and generating qualified leads through innovative and data-driven campaigns.
 
This individual will assist with the oversight of the marketing department and take full responsibility for planning, executing, and optimizing our marketing efforts. They will manage a team of senior professionals, mentor subordinates, and foster a high-performance, collaborative team culture. The role requires someone who can balance strategic vision with hands-on execution and who is passionate about delivering measurable results that align with company goals.
 
We are specifically looking for someone with experience in both small and large organizations, ideally within the technology sector. A strong background in B2B and SaaS marketing is essential, as is the ability to lead cross-functional collaboration across product, sales, and leadership teams. The candidate will be responsible for managing all areas of the marketing mix, including public relations, digital and social campaigns, corporate events, performance marketing, and complete campaign life cycles. They will also be expected to set and monitor KPIs, take ownership of marketing budgets, and identify new growth opportunities across platforms and channels.
 
This is a unique opportunity to join an ambitious company at the forefront of digital transformation in B2B marketplaces and AI with a huge opportunity for career progression. If you’re a high-energy, results-oriented marketing leader who is ready to make a meaningful impact, we would love to hear from you.
 
Key Responsibilities: 
<ul>
<li>Develop and execute a comprehensive marketing strategy across digital, social, PR, events, and performance channels to drive traffic, leads, and conversions.</li>
<li>Lead demand generation using Account-Based Marketing, SEO, SEM, paid media, email, events, and referral programs.</li>
<li>Create high-quality content (blogs, ad copies, organic posts) that resonates with target audiences and elevates Krank’s brand presence.</li>
<li>Own and manage the full marketing funnel—from website optimization and paid campaign management to lead nurturing and analytics.</li>
<li>Analyze KPIs and ROI using analytics tools; leverage insights to iterate, improve, and scale growth initiatives.</li>
<li>Build and manage the marketing tech stack (HubSpot, automation tools, analytics, testing platforms) for maximum efficiency and scalability.</li>
<li>Collaborate cross-functionally with sales, product, and leadership teams to align marketing with business goals.</li>
<li>Oversee agencies, freelancers, and budgets to deliver measurable outcomes.</li>
<li>Stay ahead of industry trends, competitor activities, and emerging technologies to position Krank as a market leader.</li>
<li>Foster a culture of experimentation, innovation, and data-driven decision-making.</li>
</ul>
What We Are Looking For: 
<ul>
<li>7+ years of marketing experience, including 3+ years in a leadership role.</li>
<li>Proven track record in B2B marketing, preferably within SaaS, online marketplaces, or technology companies.</li>
<li>Expertise in performance marketing (SEO, SEM, paid campaigns), demand generation, and brand building.</li>
<li>Strong copywriting and storytelling skills for multi-channel campaigns.</li>
<li>Proficient in analytics and data-driven decision-making to optimize campaigns and performance.</li>
<li>Hands-on experience with HubSpot (or similar CRM/automation tools) and growth marketing tech stacks.</li>
<li>Track record of working with small & large organisations.</li>
<li>Strategic and execution-focused leader who can manage ambiguity, lead teams, and deliver results.</li>
<li>Experience managing agencies, freelancers, and cross-functional teams.</li>
</ul>

Senior Product Marketing Manager

GE HealthCare

<div><h1 class="jobSectionHeader">Job Description Summary</h1>
We are seeking a seasoned Marketing Communications professional with a strong background in content strategy and product marketing communications to join our global marketing team. This role will be pivotal in supporting new product launches and driving regional marketing content strategies for our healthcare portfolio. The ideal candidate has 10+ years of experience in marketing communications within the healthcare industry, preferably in the imaging sector, with expertise in IT, software, SaaS, cloud, and informatics solutions in a B2B environment. 
 
GE HealthCare is a leading global medical technology and digital solutions innovator. Our purpose is to create a world where healthcare has no limits. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.<h1 class="jobSectionHeader">
Job Description</h1>
Key Responsibilities<ul><li>
Lead marketing communications strategy for global product launches, ensuring alignment with brand and portfolio objectives.</li><li>
Develop integrated content plans that support product positioning and messaging across multiple channels.</li><li>
Collaborate with Product Marketing, Field Marketing, Portfolio Strategy, and Central Imaging Marketing Communications teams to deliver impactful campaigns.</li><li>
Create and manage high-value marketing assets, including:<ul><li>
Product launch kits (brochures, presentations, videos)</li><li>
Thought leadership content (white papers, blogs, case studies)</li><li>
Regional campaign materials tailored for local markets</li><li>
Digital content for web, social media, and email campaigns</li></ul></li><li>
Ensure consistent messaging across global and regional initiatives.</li><li>
Partner with internal stakeholders to optimize content workflows and leverage content management systems for efficient asset delivery.</li></ul> 
Sample Projects<ul><li>
Global launch campaign for a new product innovation.</li><li>
Development of regional content playbooks for emerging markets.</li><li>
Management of regionally-owned industry events.</li><li>
Social media advocacy content leveraging platforms like EveryoneSocial.</li><li>
Integration of marketing assets into Adobe Workfront, Showpad, and other CMS tools.</li></ul> 
Key Stakeholders<ul><li>
Product Marketing &ndash; for product positioning and messaging.</li><li>
Field Marketing &ndash; for regional campaign execution.</li><li>
Marketing Operations-for deployment and reporting of campaigns</li><li>
Portfolio Strategy Team &ndash; for alignment with business priorities.</li><li>
Central Imaging Marketing Communications &ndash; for brand consistency and global coordination.</li></ul> 
Qualifications<ul><li>
10+ years of experience in marketing communications and content strategy.</li><li>
Proven success in healthcare marketing, preferably in imaging and informatics.</li><li>
Strong understanding of B2B marketing for IT, SaaS, and cloud-based solutions.</li><li>
Exceptional writing and storytelling skills for technical and executive audiences.</li><li>
Experience managing complex projects with multiple stakeholders.</li><li>
Familiarity with employee advocacy platforms (e.g., EveryoneSocial) and content management systems (e.g., Adobe Workfront, Showpad).</li></ul> 
Preferred Skills<ul><li>
Strategic thinker with the ability to translate complex technology into compelling narratives.</li><li>
Strong project management and organizational skills.</li><li>
Ability to thrive in a global, matrixed environment.</li></ul>
We expect all employees to live and breathe our behaviors: to act with humility and build trust; lead with transparency; deliver with focus, and drive ownership &ndash;always with unyielding integrity.
Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you&rsquo;d expect from an organization with global strength and scale, and you&rsquo;ll be surrounded by career opportunities in a culture that fosters care, collaboration and support. 
GE HealthCare offers a great work environment, professional development, challenging careers, and competitive compensation. GE HealthCare is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.
GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).
While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19, some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees.
We will not sponsor individuals for employment visas, now or in the future, for this job opening. For U.S. based positions only, the pay range for this position is $145,600.00-$218,400.00 Annual. It is not typical for an individual to be hired at or near the top of the pay range and compensation decisions are dependent on the facts and circumstances of each case. The specific compensation offered to a candidate may be influenced by a variety of factors including skills, qualifications, experience and location. In addition, this position may also be eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). GE HealthCare offers a competitive benefits package, including not but limited to medical, dental, vision, paid time off, a 401(k) plan with employee and company contribution opportunities, life, disability, and accident insurance, and tuition reimbursement.<h1 class="jobSectionHeader">
Additional Information</h1><div><div><div><div><div><div><div>
GE HealthCare offers a great work environment, professional development, challenging careers, and competitive compensation. GE HealthCare is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.</div></div></div></div></div></div></div><div><div><div><div><div><div><div>
GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).
</div></div></div></div></div></div></div>While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19, some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees.<div><div><div><div><div><div><div>
Relocation Assistance Provided: No</div></div></div></div></div></div></div>
Application Deadline: March 02, 2026</div>

Senior Marketing Communications Manager

Skilldeer

About skilldeer &amp; Capablz skilldeer is a growing platform that connects people and builds real-life communities. In Germany Capablz is live, our first users are on board and we are now entering an exciting scaling phase.To accelerate our growth, we are building our first dedicated growth marketing function in Dubai. You will join a small, entrepreneurial team, work closely with the founders and play a key role in shaping how we grow traffic, sign-ups and engagement.Job SummaryWe are looking for a data-driven, hands-on Growth Marketing Manager who will own user acquisition and traffic growth for skilldeer.You will be responsible for:<ul><li>driving high-quality traffic to the platform</li><li>improving conversion along the funnel</li><li>setting up scalable, measurable growth activities across channels</li></ul>This role combines strategy, execution and analytics and is ideal for someone who enjoys building things from the ground up in a startup environment.Key Responsibilities<ul><li>Develop and execute a growth marketing strategy to increase traffic, sign-ups and engagement</li><li>Plan, launch and optimize performance campaigns (e.g. Google Ads, Meta Ads and other paid channels)</li><li>Own and optimize the acquisition funnel (from first touch to sign-up and activation)</li><li>Set up and monitor tracking for key KPIs (traffic, CAC, conversion rate, retention, LTV)</li><li>Run A/B tests and experiments on ads, landing pages, messaging and user journeys</li><li>Collaborate with founders, product and content to align growth initiatives with product roadmap</li><li>Identify and test new growth channels (referrals, partnerships, influencers, communities, etc.)</li><li>Prepare regular performance reports and recommend next steps based on data</li></ul>Requirements<ul><li>3+ years of experience in Growth Marketing, Performance Marketing or Digital Marketing</li><li>Proven experience running and optimizing paid acquisition campaigns (e.g. Google Ads, Meta)</li><li>Strong analytical skills and data-driven mindset</li><li>Experience with funnels, conversion optimization and experimentation (A/B tests)</li><li>Comfortable working in a fast-paced startup environment and taking ownership</li><li>Excellent communication skills in English &amp; German (written and spoken)</li><li>Based in Dubai or willing to relocate</li><li>Willing to work on-site Tuesday&ndash;Thursday in our Dubai office (hybrid on Mon/Fri)</li></ul>Nice to Have<ul><li>Experience in marketplaces, community platforms or SaaS</li><li>Background in consulting or strategy</li><li>Basic knowledge of SEO, email / lifecycle marketing and CRO tools</li></ul>What We Offer<ul><li>A high-impact role as the first dedicated growth hire at skilldeer/Capablz</li><li>Direct collaboration with the founders and short decision paths</li><li>Hybrid work model with office days Tuesday&ndash;Thursday</li><li>A lot of ownership, freedom to test ideas and room to grow with the company</li><li>The opportunity to shape how we scale and grow its community from an early stage</li></ul>Job Type: Full-timePay: AED9,000.00 - AED13,000.00 per monthLanguage:<ul><li>fluent German (Required)</li><li>fluent English (Required)</li></ul>

German Speaking Senior Online Marketing Manager (m/w/d)

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