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senior marketing specialist

Careem

<div>
 <strong>
  About the Company
  <br/>
  <br/>
 </strong>
 Careem is building the Everything App for the greater Middle East, making it easier than ever to move around, order food and groceries, manage payments, and more. Careem is led by a powerful purpose to simplify and improve the lives of people and build an awesome organisation that inspires. Since 2012, Careem has created earnings for over 2.5 million Captains, simplified the lives of over 70 million customers, and built a platform for the region&rsquo;s best talent to thrive and for entrepreneurs to scale their businesses. Careem operates in over 70 cities across 10 countries, from Morocco to Pakistan.
 <br/>
 <br/>
 <strong>
  About The Team
  <br/>
  <br/>
 </strong>
 Careem Plus is Careem&rsquo;s subscription program that offers members unmatched value for loyalty by helping them unlock value across services on the Careem app. Careem Plus aims to become the #1 subscription program simplifying everyday life for millions of our customers across the MENA region. We view Careem Plus as the primary customer-facing proposition that enables customers to enjoy the benefits of the Careem platform. Consequently, Careem Plus's value proposition should inspire and reinforce the value of the Careem super app. Launched in Dubai in 2021, the program has seen strong growth and engagement from customers. Over the coming years, we aim to aggressively grow our member base, continue adding market-leading benefits to bolster the value proposition, expand to other regional markets and help Careem become the everyday super app of the region.
 <br/>
 <br/>
 Who we are looking for
 <br/>
 <br/>
 We are seeking an ambitious and detail-oriented Senior Product Operations Specialist to join our Product Operations team. The ideal candidate should have a strong background in product management and operations, with a proven track record of successfully coordinating and executing product development projects. We need someone who can thrive in a collaborative environment, communicate effectively with cross-functional teams, and is passionate about delivering high-quality products to our customers.
 <br/>
 <br/>
 What you&rsquo;ll do
 <br/>
 <br/>
 Collaborate with Product, Engineering, QA, Care, and other teams to identify opportunities, provide daily product support, coordinate product and feature releases, and leverage customer/internal feedback for valuable product improvements through effective teamwork
 <br/>
 <br/>
 Develop &amp; Optimize Processes: Keeping a keen eye on product performance is essential to identify operational gaps, inefficiencies, and potential risks. We want you to work alongside various teams to come up with effective solutions. Keep track of key performance metrics and implement corrective actions as needed.
 <br/>
 <br/>
 Program/Project Management: Be a resourceful, go-getting multitasker, supporting cross-functional initiatives across a variety of areas (product, ops, engineering, tech support, marketing, etc)
 <br/>
 <br/>
 Foster Relationships: Foster strong relationships with teams and stakeholders to ensure efficient and productive working relationships
 <br/>
 <br/>
 Data-driven insights - Perform deep-dive analysis to evaluate existing feature performance or assess the impact potential of tackling new problems and opportunities
 <br/>
 <br/>
 Education and experience
 <br/>
 <br/>
 <ul>
  <li>
   Bachelor's degree in Engineering, Marketing, or a related field.
  </li>
  <li>
   Minimum 3 years' experience in product operations, product management, or a related role within a technology or consumer-focused company; prior experience with subscription models is a plus
  </li>
  <li>
   Familiarity with Agile methodologies and product management tools.
  </li>
  <li>
   Fluency in English and Arabic
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Skills
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Strong Problem Solver: Excel in analyzing complex issues and developing creative solutions.
  </li>
  <li>
   Detail-Oriented and Organized: Efficiently manage multiple tasks and priorities with meticulous attention to detail.
  </li>
  <li>
   Collaborative and Proactive: Thrive in diverse teams, taking ownership and identifying new opportunities or challenges. Additionally, adapt well to fast-paced and changing environments.
  </li>
 </ul>
</div>


Senior Product Operations Specialist

HR Ways

<p>About the job Hubspot Expert</p><p>We're hiring <b>HubSpot Marketing Automation Specialist (Lahore)</b></p><p><b>Job Summary:</b></p><p>We are seeking a HubSpot Marketing Automation Specialist to lead the execution, optimization, and performance tracking of inbound and outbound marketing efforts. This role requires hands-on expertise in HubSpot tools, including Forms, Analytics, Lead Flows, CTAs, and Ads. You will be responsible for building effective automation workflows, managing segmentation, and supporting campaign performance through CRM integration and reporting.</p><p>A successful candidate will have a deep understanding of lifecycle marketing, campaign<br/>automation, lead engagement, and data-driven targeting strategies within the HubSpot<br/>ecosystem.</p><p><b>Responsibilities:</b></p><ul><li>Build, manage, and optimize marketing automation workflows using HubSpot</li><li>Set up and implement HubSpot Forms, ensuring proper data capture and syncing into the CRM</li><li>Leverage HubSpot Analytics to monitor performance across all marketing campaigns</li><li>and identify actionable insights</li><li>Create and test CTAs (Calls-to-Action) that are personalized and conversion-driven</li></ul><p>Develop and manage Lead Flows to create dynamic, targeted lead capture experiences</p><ul><li>Use HubSpot Ads to sync HubSpot lists with ad platforms like Facebook and Google,</li></ul><p>and track ROIHubSpot or Salesforce)campaign performancestakeholders&#65279;<b>Qualifications:</b></p><ul><li>Create segmented smart lists for precise audience targeting and nurturing</li><li>Collaborate with sales and marketing teams to streamline lead flow into the CRM (e.g.</li><li>Implement tracking mechanisms such as UTM parameters to measure multi-channel</li><li>Conduct A/B testing on forms, emails, and CTAs to improve engagement metrics</li><li>Maintain high standards for email deliverability and list health using integrations like Never Bounce</li><li>Support HubSpot integration with third-party tools (e.g. ZoomInfo, ad platforms)</li><li>Prepare reports on campaign KPIs and share performance insights with relevant</li></ul><ul><li>2 - 3 years of hands-on experience with HubSpot Marketing Hub</li><li>Strong understanding of lead nurturing, segmentation, lifecycle stages, and contact management</li><li>Experience running and optimizing paid campaigns through HubSpot Ads</li><li>Familiarity with integrating HubSpot with CRMs and third-party data enrichment platforms</li><li>Proficiency in campaign performance analysis and reporting via HubSpot</li><li>Ability to manage automated workflows across email, lead capture, and ad channels</li><li>Excellent attention to detail, organizational skills, and communication</li></ul><p><b>Preferred:</b></p><ul><li>HubSpot Marketing Software Certification</li><li>Strong grasp of audience targeting strategies for paid campaigns via HubSpot Ads</li><li>Familiarity with HTML/CSS for minor email or landing page customizations</li><li>Experience running multi-channel campaigns that integrate HubSpot workflows with paid media, forms, CTAs, and analytics.</li></ul><p><i><b>Experience: 1-2 yrs</b></i></p><p><i><b>&#65279;Location: Lahore</b></i></p><p><i><b>&#65279;Work Mode: Full time Onsite</b></i></p><p><i><b>&#65279;Timings: 12 PM to 8 PM</b></i></p><p><i><b>About HR Ways:</b></i> <i>&#65279;HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world. Join our WhatsApp Channel https://shorturl.at/983az to stay updated or visit www.hrways.co to know more.</i></p><p>Job Type: Full-time</p><p>Pay: Rs90,000.00 per month</p><p>Work Location: In person</p>

HubSpot Marketing Automation Specialist

Sigi Technologies PVT LTD

<p><b>Job Title:</b> Senior Performance Marketer</p><p><b>Company:</b> Sigi Technologies<br/><b>Location:</b> 2nd Floor, Bhutta Plaza, 2A Kibriya Town, Near Ali Town Orange Line Train Station, Raiwind Road, Lahore<br/><b>Employment Type:</b> Full-Time</p><p><b>About Sigi Technologies</b></p><p>At Sigi Technologies, we lead the way in software design and development, specializing in Web Development, Mobile Development, Cloud Computing, AI/ML, and UI/UX Design. As we grow our SaaS and B2B tech offerings, we are scaling our digital marketing capabilities and are in search of a strategic, hands-on expert to lead performance campaigns.</p><p><b>Position Overview</b></p><p>We are looking for a <b>Senior Performance Marketer</b> to take ownership of our paid media strategy and execution across Google Ads, Meta, LinkedIn, and YouTube. This role requires a strategic thinker with strong executional capability, well-versed in full-funnel marketing for B2B tech and long-funnel products. You will be responsible for driving qualified leads and optimizing campaigns to achieve revenue goals.</p><p><b>Responsibilities</b></p><ul><li>Lead the planning, setup, and day-to-day management of paid campaigns across Google (Search, Display, Video), Meta, LinkedIn, and YouTube.</li><li>Implement advanced conversion tracking strategies using Google Analytics 4 (GA4) and Google Tag Manager.</li><li>Manage audience segmentation, targeting, and retargeting across channels to optimize every stage of the marketing funnel.</li><li>Develop and maintain performance dashboards and visual reporting tools to track KPIs.</li><li>Analyze campaign results and provide actionable insights on creative performance, audience behavior, and budget allocation.</li><li>Collaborate with content, design, and sales teams to align messaging and lead generation strategy.</li><li>Stay ahead of platform updates, digital trends, and performance benchmarks.</li></ul><p><b>Requirements</b></p><ul><li>Minimum 4&ndash;5 years of experience in performance marketing, with at least 2 years in a senior or lead role.</li><li>Proven expertise in running campaigns on Google Ads, Meta, LinkedIn, and YouTube.</li><li>Strong experience with GA4, Google Tag Manager, and conversion tracking best practices.</li><li>Deep understanding of B2B lead generation and long-funnel marketing strategies.</li><li>Analytical mindset with strong experience in performance reporting, dashboard tools (e.g., Data Studio, Looker).</li><li>Confident in managing and optimizing full-funnel paid media campaigns independently.</li><li>Excellent communication and cross-functional collaboration skills.</li></ul><p><b>How to Apply</b></p><p>Please apply by uploading your resume to the Indeed job posting for the Senior Performance Marketer position at Sigi Technologies.<br/>Alternatively, you may share your resume directly at <b>hr@sigitechnologies.com</b>.</p><p>We look forward to reviewing your application. Only shortlisted candidates will be contacted for an interview</p><p>Job Type: Full-time</p><p>Pay: Rs85,000.00 - Rs150,000.00 per month</p><p>Work Location: In person</p>

Senior Performance Marketer

Bridgeway Solution

<p><b>Job Title:</b> Organic Marketing Strategist (Senior-Level)<br/><b>Location:</b> Fully Remote (12pm to 8pm Pak Time)</p><p><b>Overview:</b><br/>Our client is a fast-growing, results-driven marketing agency based in Spain that partners with ambitious brands to drive growth through strategic, data-backed marketing initiatives. They are looking for a highly experienced Organic Marketing Strategist to lead organic growth initiatives across their clients portfolio.<br/>This is a senior-level, strategic position focused on developing and executing comprehensive organic marketing strategies&mdash;from social media and content to search engine visibility.<br/>You&rsquo;ll work cross-functionally with content writers, designers, SEO experts, and social media managers to drive measurable growth in organic traffic, engagement, and conversions. You must be both strategic and hands-on, with a proven track record of scaling organic traffic in competitive industries.</p><p><b>Key Responsibilities:</b></p><ul><li>Design and implement end-to-end organic marketing strategies tailored to each client, aligning with their business goals.</li><li>Conduct in-depth audits of existing content, social media, and other organic efforts.</li><li>Identify growth opportunities across platforms&mdash;Google Search, YouTube, LinkedIn, Instagram, TikTok.</li><li>Oversee the creation and execution of content calendars across all organic channels.</li><li>Collaborate with writers, designers, and video creators to produce high-performing content.</li><li>Monitor keyword trends, search intent, and algorithm updates to inform content decisions.</li><li>Work closely with internal creative and technical teams to bring strategies to life.</li><li>Define KPIs, track performance across channels, and report results to stakeholders.</li></ul><p><b>Who You Are:</b></p><ul><li>5+ years of experience in organic marketing, content strategy, and social media.</li><li>Deep understanding of how organic search and social media algorithms work.</li><li>Strong analytical skills&mdash;comfortable with tools like Google Analytics, Search Console, Ahrefs, Semrush, and social platform insights.</li><li>Proven ability to grow organic traffic significantly over time.</li><li>Exceptional communication and leadership skills.</li><li>Agency experience is a strong plus.</li></ul><p><b>Perks &amp; Benefits:</b></p><ul><li>Competitive base salary starting at 200,000 PKR per month</li><li>Fully remote work job</li><li>Long term role with opportunity to grow</li><li>Health Insurance</li><li>Provident Fund</li></ul><p>Job Type: Full-time</p><p>Pay: Rs200,000.00 per month</p><p>Work Location: In person</p>

Organic Marketing Strategist (Senior-Level)

FiveRivers Technologies

<div><div><h3 class="jobSectionHeader"><b>Job Information</b></h3>
<ul><div><p>Date Opened</p>
<div><b>08/06/2025</b><b>
</b></div></div><div><p>Job Type</p>
<div><b>Full time</b><b>
</b></div></div><div><p>Work Experience</p>
<div><b>2-4 years</b><b>
</b></div></div><div><p>Industry</p>
<div><b>IT Services</b><b>
</b></div></div><div><p>City</p>
<div><b>Lahore</b><b>
</b></div></div><div><p>State/Province</p>
<div><b>Punjab</b><b>
</b></div></div><div><p>Country</p>
<div><b>Pakistan</b><b>
</b></div></div><div><p>Zip/Postal Code</p>
<div><b>54000</b><b>
</b></div></div></ul></div><div><h3 class="jobSectionHeader"><b>Job Description</b></h3>
<div><p><b>FiveRivers Technologies </b>is looking for a Senior Performance Marketing Associate, who will be at the forefront of our digital marketing efforts, optimizing and executing strategies that directly contribute to our business growth and enhance our global reputation. With deep expertise in performance-driven platforms and data-driven decision-making, the incumbent will play a pivotal role in steering our marketing campaigns toward maximum ROI and scalability.</p><div></div><div><b><br>
Responsibilities:</b><br>
</div><ul><li>
Design and implement comprehensive digital marketing strategies focused on PPC, SEO/SEM, social media advertising, and other performance channels.<br>
</li><li>
Continuously test and optimize marketing tactics for customer acquisition (e.g., online advertising, direct response, targeted campaigns) and conversion rate optimization.<br>
</li><li>
Leverage analytics tools to monitor, adjust, and report on campaign performance, including Google Analytics, AdWords, and other relevant platforms.<br>
</li><li>
Analyse marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies.<br>
</li><li>
 Oversee and manage the marketing budget for digital platforms, ensuring optimal spend for the best return on investment.<br>
</li><li>
Work closely with the product, sales, and content teams to align marketing strategies and optimize customer journeys.<br>
</li><li>
Stay up-to-date with the latest trends and technologies in digital marketing, incorporating innovative practices and technologies that align with business goals.<br>
</li><li>
Conduct ongoing A/B testing for continuous improvement of engagement and performance metrics.<br>
</li></ul><div><b>
Requirements:</b><br>
</div><ul><li>
Bachelor&rsquo;s degree in Marketing, Business Administration, or related field.<br>
</li><li>
Maximum of 3 years&rsquo; experience in digital marketing with a proven track record in driving successful PPC and paid search campaigns.<br>
</li><li>
Strong understanding of Google AdWords, Facebook Ads Manager, LinkedIn Advertising, and other digital marketing platforms.<br>
</li><li>
Expertise in analytics and data management tools, including Google Analytics, CRM software, and dashboard technology.<br>
</li><li>
Excellent analytical and quantitative skills to interpret data and translate it into actionable changes.<br>
</li><li>
Strong project management skills, with the ability to lead and manage multiple time-sensitive projects under tight deadlines.<br>
</li><li>
Creative problem-solving skills and the ability to work under continuous change.<br>
</li><li>
Excellent written and verbal communication skills, with the ability to present ideas effectively.<br>
</li></ul><div><b>
Location:</b> Business Hub, DHA Phase VIII, Lahore</div></div></div></div><p></p>

Senior Performance Marketing Associate

Physicians Revenue Group

<p><b>Performance Marketing Specialist &ndash; Full-Time | On-Site | US Timezone</b></p><p><b>Location:</b> Lahore (College Road Area), Pakistan<br/><b>Company:</b> Physician Revenue Group (PRG Pakistan)<br/><b>Schedule:</b> Full-Time | On-Site |Night Shift (Aligned with US Timezone) (06:00 PM - 03:00 AM)<br/><b>Experience Level:</b> Mid-Senior</p><p><b>About the Role</b></p><p>We are seeking a <b>skilled and strategic Performance Marketing Specialist</b> to join our dynamic Digital Marketing team. If you're passionate about driving web traffic, increasing brand visibility, and contributing to smart digital advertising strategies &mdash; this is your opportunity to shine.</p><p>As a PPC Specialist at PRG Pakistan, you&rsquo;ll be responsible for managing high-impact <b>paid campaigns on Google and Bing</b>, with added exposure to <b>social media marketing</b> across platforms like <b>Facebook, Instagram, and TikTok</b>. Your work will directly support clients in the <b>medical billing</b>, <b>healthcare</b>, and <b>finance</b> sectors.</p><p><b>What You&rsquo;ll Do</b></p><ul><li>Plan, execute, and optimize <b>PPC campaigns</b> across Google Ads and Bing Ads</li><li>Analyze campaign performance data to deliver actionable insights</li><li>Coordinate with internal stakeholders and clients to align marketing strategies</li><li>Support <b>content marketing</b>, <b>SEO efforts</b>, and <b>lead generation</b> tactics</li><li>Leverage tools and platforms for <b>digital billing</b>, <b>email marketing</b>, and <b>branding</b> efforts</li><li>Participate in regular meetings with international clients and PRG leadership &mdash; excellent communication in English is a must</li><li>Collaborate with creative teams to enhance content creation and improve online marketing outcomes</li></ul><p><b>What We&rsquo;re Looking For</b></p><ul><li><b>Bachelor&rsquo;s degree</b> in Marketing, Business, or related field</li><li><b>1&ndash;3 years of experience</b> in running Google Ads and Bing Ads campaigns</li><li>Familiarity with <b>social media ad platforms</b> (Facebook, Instagram, TikTok) is a strong advantage</li><li>Understanding of <b>SEO</b>, <b>web traffic growth</b>, and <b>digital tools</b> used in small business marketing</li><li>Bonus: Experience in the <b>medical</b>, <b>dental</b>, or <b>billing software</b> domain</li><li>Strong communication and presentation skills &mdash; fluency in <b>English (spoken and written)</b> is essential</li></ul><p><b>Why Join PRG Pakistan?</b></p><p>At PRG, we don&rsquo;t just hire talent &mdash; we <b>nurture growth</b>, <b>reward innovation</b>, and <b>build careers</b>. As a member of our marketing team, you&rsquo;ll be working at the intersection of <b>marketing strategy</b>, <b>digital advertising</b>, and <b>healthcare technology</b>.</p><p>You&rsquo;ll contribute to campaigns that empower medical practices, enhance <b>billing solutions</b>, and boost <b>online business performance</b>. With opportunities for <b>career growth</b>, <b>continuous learning</b>, and direct impact, you&rsquo;re not just taking a job &mdash; you&rsquo;re joining a vision.</p><p><b>Diversity &amp; Inclusion Statement</b></p><p>At PRG Pakistan, we are committed to building a workplace that values diversity, equity, and inclusion. We welcome applicants from <b>all backgrounds, identities, and experiences</b>. We believe that diverse teams create better solutions, stronger strategies, and a more vibrant work culture.</p><p><b>Ready to Apply?</b></p><p>If you're ready to take the next step in your <b>digital marketing</b> career and want to make a measurable difference in the <b>healthcare</b> and <b>billing process</b> landscape, we want to hear from you.</p><p><b>Apply Now and be part of a team that values innovation, communication, and results.</b></p><p><b>Keywords we care about:</b><br/>Marketing, PPC, SEO, Social Media Marketing, Digital Strategy, Branding, Online Marketing, Lead Generation, Content Creation, Growth Hacking, Healthcare, Email Marketing, Advertising, E-commerce, Branding, Finance, Digital Tools, Performance Marketing Specialist, Performance Marketing Manager</p><p>Job Type: Full-time</p><p>Work Location: In person</p><p>Job Type: Full-time</p><p>Work Location: In person</p>

Performance Marketing Specialist

<div><div><h3 class="jobSectionHeader"><b>Job Information</b></h3>
<ul><div><p>Date Opened</p>
<div><b>08/06/2025</b><b>
</b></div></div><div><p>Job Type</p>
<div><b>Full time</b><b>
</b></div></div><div><p>Work Experience</p>
<div><b>2-4 years</b><b>
</b></div></div><div><p>Industry</p>
<div><b>IT Services</b><b>
</b></div></div><div><p>City</p>
<div><b>Lahore</b><b>
</b></div></div><div><p>State/Province</p>
<div><b>Punjab</b><b>
</b></div></div><div><p>Country</p>
<div><b>Pakistan</b><b>
</b></div></div><div><p>Zip/Postal Code</p>
<div><b>54000</b><b>
</b></div></div></ul></div><div><h3 class="jobSectionHeader"><b>Job Description</b></h3>
<div><p><b>FiveRivers Technologies</b> is looking for a Senior Performance Marketing Associate, who will be at the forefront of our digital marketing efforts, optimizing and executing strategies that directly contribute to our business growth and enhance our global reputation. With deep expertise in performance-driven platforms and data-driven decision-making, the incumbent will play a pivotal role in steering our marketing campaigns toward maximum ROI and scalability.</p><div></div><div><b><br>
Responsibilities</b><br>
</div><ul><li>
Design and implement comprehensive digital marketing strategies focused on PPC, SEO/SEM, social media advertising, and other performance channels.<br>
</li><li>
Continuously test and optimize marketing tactics for customer acquisition (e.g., online advertising, direct response, targeted campaigns) and conversion rate optimization.<br>
</li><li>
Leverage analytics tools to monitor, adjust, and report on campaign performance, including Google Analytics, AdWords, and other relevant platforms.<br>
</li><li>
Analyse marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies.<br>
</li><li>
 Oversee and manage the marketing budget for digital platforms, ensuring optimal spend for the best return on investment.<br>
</li><li>
Work closely with the product, sales, and content teams to align marketing strategies and optimize customer journeys.<br>
</li><li>
Stay up-to-date with the latest trends and technologies in digital marketing, incorporating innovative practices and technologies that align with business goals.<br>
</li><li>
Conduct ongoing A/B testing for continuous improvement of engagement and performance metrics.</li></ul><div></div><h3 class="jobSectionHeader"><b><br>
Requirements</b></h3><ul><li>
Bachelor&rsquo;s degree in Marketing, Business Administration, or related field.<br>
</li><li>
Maximum of 3 years&rsquo; experience in digital marketing with a proven track record in driving successful PPC and paid search campaigns.<br>
</li><li>
Strong understanding of Google AdWords, Facebook Ads Manager, LinkedIn Advertising, and other digital marketing platforms.<br>
</li><li>
Expertise in analytics and data management tools, including Google Analytics, CRM software, and dashboard technology.<br>
</li><li>
Excellent analytical and quantitative skills to interpret data and translate it into actionable changes.<br>
</li><li>
Strong project management skills, with the ability to lead and manage multiple time-sensitive projects under tight deadlines.<br>
</li><li>
Creative problem-solving skills and the ability to work under continuous change.<br>
</li><li>
Excellent written and verbal communication skills, with the ability to present ideas effectively.<br>
</li></ul><div>
Location: Business Hub, DHA Phase VIII, Lahore</div></div></div></div><p></p>

Senior Performance Marketing Associate_01

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