shopper marketing manager

Abbott

<div>Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries.
Working at Abbott 
At Abbott, you can do work that matters, grow, and learn, care for yourself and your family, be your true self, and live a full life. You&rsquo;ll also have access to:<ul><li>
Career development with an international company where you can grow the career you dream of.</li><li>
Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.</li><li>
An excellent retirement savings plan with a high employer contribution.</li><li>
Tuition reimbursement, the Freedom 2 Save student debt program, and FreeU education benefit - an affordable and convenient path to getting a bachelor&rsquo;s degree.</li><li>
A company recognized as a great place to work in dozens of countries worldwide and named one of the most admired companies in the world by Fortune.</li><li>
A company that is recognized as one of the best big companies to work for as well as the best place to work for diversity, working mothers, female executives, and scientists.</li></ul>
The Opportunity
This Omni Marketing Manager position works out of our Bentonville, AR location in the Nutrition Division. Our nutrition business develops science-based nutrition products for people of all ages, from helping babies and children grow to keeping adult bodies strong and active. Millions of people around the world count on our leading brands &ndash; including Similac&reg;, PediaSure&reg;, Pedialyte&reg;, Ensure&reg;, and Glucerna&reg; &ndash; to help them get the nutrients they need to live their healthiest lives.
Omni Marketing Manager, Walmart &amp; Sam&rsquo;s Club, is responsible for helping the Abbott brands create demand and retain shoppers by leading the development and management of omnichannel shopper marketing programs. These programs will influence Walmart &amp; Sam&rsquo;s Club shopper behavior along the path to purchase to drive category/store demand.
This role is also responsible for partnering with Sales to support the development and execution of Trade Marketing promotions/in-store features at Walmart and Sam&rsquo;s Club. This individual will partner with their Sales counterpart, Shopper Insights teams, Brand Marketing teams, and agencies to assist in the development of the integrated Joint Business Plans. They will ensure strategic alignment between our consumers, shoppers, customers, and the Abbott Brands&rsquo; objectives.
What You&rsquo;ll Work On
Strategic shopper marketing plans/platforms:
<ul><li>Partner with sales and define the customers&rsquo; strategies and objectives for Abbott&rsquo;s Adult and Pediatric Categories (including brands: Similac, PediaSure, Pedialyte, Ensure, and Glucerna).</li><li>
Understand the Brands&rsquo; objectives, strategies, and consumer insights
</li><li>Lead development and alignment of Customer and Brand strategies/objectives to identify key business opportunities.</li><li>
Assist in the development of Customer specific business building programs that drive mutual growth.</li><li>
Ensure plans are integrated into annual Brand planning as well as Retail Joint Business Planning.</li></ul>
Lead and develop omnichannel solutions tied to key drivers in the path to purchase:
<ul><li>Partner with Sales and Sales Strategy to support and provide Shopper Marketing activation plans.</li><li>
Develop deep understanding of all aspects of retailer digital marketing capabilities</li><li>
Identify new opportunities to evolve strategy to engage with shoppers through digital, social, and ecommerce.</li><li>
Display and Search advertising: Develop strategies, lead briefing process and execution with digital media and search to win paid and organic SOV through partnerships with Sales, Brand and Agencies to drive awareness, retention, and conversion. In addition, advise on Display media integration with the brand and sales team.
</li><li>Track, analyze and present program effectiveness and ROI against program KPI&rsquo;s to key stakeholders.</li><li>
Optimize plans to continue improving programs and tactics utilized</li></ul>
Customer Management:<ul><li>
Develop functional understanding of the brand, customer, and marketplace by cultivating relationships with the key marketing counterparts at the customer and corporate.</li><li>
Identify opportunities for Abbott and Walmart Inc. based on a strong understanding of their strategies and shoppers.</li><li>
Present marketing plans, specific programs, shopper insights, latest research and best practices to the Customer and Brand teams for their input, support, and alignment.</li></ul>
Agency and Budget<ul><li>
Develop creative briefs and help manage the creative process with our Internal creative agency</li><li>
Responsible for managing media and oversight of search agency to ensure program execution and delivering performance standards</li><li>
Manage omni marketing budgets across all brands at Walmart and Sam&rsquo;s Club</li></ul>
Required Qualifications<ul><li>
Bachelor's Degree required with minimum 7 years of CPG marketing experience on either client or agency side</li><li>
Previous experience in Shopper/Omni Marketing and/or using shopper data and insights</li><li>
Minimum 2 years experience working with National Accounts (i.e. Walmart and/or Sam&rsquo;s Club)</li><li>
Knowledge of Brand Management, Sales and Retail Marketing</li><li>
Demonstrates leadership and communication skills</li><li>
Ability to present and influence others, including Abbott and Customer leaders</li><li>
An understanding of Consumer/Shopper, using analytical skills, insights and industry events</li><li>
Budget ownership</li></ul>
Apply Now<ul><li>Participants who complete a short wellness assessment qualify for FREE coverage in our HIP PPO medical plan. Free coverage applies in the next calendar year.</li></ul>
Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives: www.abbottbenefits.com
Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.
Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal. 
The base pay for this position is $99,300.00 &ndash; $198,700.00. In specific locations, the pay range may vary from the range posted.</div>

Omni Marketing Manager – Walmart & Sam’s Club - Bentonville, AR

FIJI Water

<div>
 
 Company Description
 
 
 
 It&rsquo;s more than just water. FIJI Water is known for its iconic square bottle and unique mineral profile. Since 1996, FIJI Water has embodied what it means to be Earth's Finest Water&reg; and is sold in more than 90 countries. FIJI Water is committed to doing business responsibly and seeking opportunities to make a difference. This means investing in sustainability, the environment, and local communities to enable positive change.
 
 
 The
 
 Trade Marketing Manager
 
 is responsible for spearheading national, regional and account-specific trade marketing opportunities for FIJI Water, and managing the Assistant Manager, Trade Marketing.
 
 
 The role requires a strong understanding of Retail and On Premise channels, accounts, shopper marketing strategies and tactics, ROI analysis and volume forecasting, and general consumer and customer marketing principles. Strong initiative and planning, project management, organization, and attention to detail are essential in this role.
 
 
 This position works cross-functionally with Retail Sales, On Premise Sales, eCommerce, Brand Marketing, PR &amp; Events, Category Management, Sourcing, Finance, and our in-house creative agency as well as with multiple external partners and vendors.
 
 
 This position will be based at our West Los Angeles, CA office. We work a hybrid schedule with an in-office requirement Monday-Wednesday and the option to work remotely on Thursday and Friday.
 
 
 
 Job Description
 
 
 
 <ul>
 <li>
 Spearhead the development of the U.S. trade marketing strategy in partnership with U.S. Sales and Brand Marketing, ensuring alignment to commercial priorities while delivering against the annual calendar and key focus periods
 </li>
 <li>
 Lead all trade and shopper marketing programs and toolkits for the U.S. Sales (Retail, On-Premise) team at the national, regional, and retailer-specific level, including consumer sweepstakes, cross-promotions, and coupon programs that drive secondary display and incremental volume
 </li>
 <li>
 Develop account-specific point-of-sale materials in close collaboration with Brand Marketing, Sales, internal design teams, and external vendors, ensuring brand consistency and in-market effectiveness
 </li>
 <li>
 Own and manage the annual trade marketing budget, including planning, tracking, and optimization of spend to maximize ROI
 </li>
 <li>
 Evaluate promotional effectiveness using Circana, Margin Minder, and internal sales data, translating insights into actionable recommendations to improve performance
 </li>
 <li>
 Create and manage coupon programs end-to-end, including execution, tracking, and analysis of redemption to inform future optimization
 </li>
 <li>
 Administer and maintain the SharePoint site, ensuring timely distribution of marketing materials to the Sales team and delivering clear, consistent weekly sales communications
 </li>
 <li>
 Oversee POS fulfillment vendor operations, ensuring accuracy, cost efficiency, and on-time delivery of materials
 </li>
 <li>
 Occasional travel to support sales meetings and key account engagements
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 4+ years of progressive experience in trade marketing, shopper marketing, or commercial marketing within CPG or Food &amp; Beverage
 </li>
 <li>
 Proven track record of developing and executing national and account-specific trade marketing strategies that drive measurable sales lift and ROI
 </li>
 <li>
 Demonstrated experience managing direct reports and leading cross-functional teams in a fast-paced, matrixed environment
 </li>
 <li>
 Strong business and financial acumen, with ability to manage budgets, evaluate trade spend effectiveness, and optimize investment across programs
 </li>
 <li>
 Advanced experience with syndicated data (Circana or similar), trade analytics tools, and translating insights into actionable recommendations
 </li>
 <li>
 Proven ability to build annual trade calendars, align to brand priorities, and deliver against volume and revenue targets
 </li>
 <li>
 Demonstrated experience working with creative partners and external POS vendors
 </li>
 <li>
 Excellent communication and presentation skills, with ability to translate strategy into clear, actionable plans for internal and external stakeholders
 </li>
 <li>
 Strong organizational skills and operational rigor, including budget management, forecasting, and program tracking
 </li>
 <li>
 Bachelor&rsquo;s degree required, business major preferred
 
 
 </li>
 </ul>
 Pay Range: $110,000 to $120,000 and may include a discretionary bonus. Final compensation will be dependent upon skills &amp; experience.
 
 
 
 Additional Information
 
 
 
 <ul>
 <li>
 Thriving Wellness Community: Access to top-notch medical coverage comprehensive vision and dental plans, and a 401k with match eligibility to secure your financial future and including:
 </li>
 <ul>
 <li>
 24/7 online physician consultations
 </li>
 <li>
 virtual mental health resources
 </li>
 <li>
 life coaching
 </li>
 <li>
 engaging employee community groups
 </li>
 <li>
 cash rewards for healthy habits and fitness reimbursements
 </li>
 <li>
 library of on-demand fitness videos
 </li>
 </ul>
 <li>
 Career Advancement Opportunities: Unlock your potential with clear paths for career progression and internal mobility across our diverse family of brands and business units.
 </li>
 <li>
 Focused Learning and Development: Grow as a leader with our dedicated Learning and Organizational Development department, offering extensive resources like People Manager and leadership training, webinars, and eLearning courses.
 </li>
 <li>
 Empowering Mentorship Program: Connect with colleagues through our company-wide mentorship program to share goals, overcome challenges, and drive your career forward.
 </li>
 <li>
 Continuous Improvement Training: Participate in training that empowers all employees to learn and implement concepts that drive significant, positive change in the workplace.
 </li>
 <li>
 Building a Healthy Society: To date, our co-Founders Lynda and Stewart Resnick, through their foundations and The Wonderful Company, have invested more than $2.5 billion in education, health and wellness, community development, and sustainability initiatives across California&rsquo;s Central Valley, Fiji, and the world. In 2025, Wonderful ranked as #1 in PEOPLE&rsquo;s &ldquo;100 Companies That Care&rdquo; list and was named one of Fortune magazine&rsquo;s 100 Best Companies to Work For. To learn more about our corporate social responsibility efforts, visit csr.wonderful.com.
 </li>
 <li>
 Giving Back to the Community: Make a difference with Wonderful Giving, allowing you to allocate company-provided funds to up to three charities of your choice, and join Wonderful Neighbor to contribute to group service projects within our local communities.
 
 
 </li>
 </ul>
 FIJI&reg; Water, natural artesian water bottled at the source in Viti Levu (Fiji islands), is the No. 1 premium imported bottled water in the United States. FIJI Water is the water of choice among discerning consumers and top chefs. Widely available at fine restaurants and hotels, all major retail channels and through a convenient home/business delivery service, FIJI Water has expanded globally to more than 90 countries. To discover Earth&rsquo;s Finest Water&reg;, please visit www.fijiwater.com, like us on Facebook, or follow us on Instagram or Twitter.
 
 
 FIJI Water is part of The Wonderful Company, a successful, fast-growing privately held $6 billion company with 10,000 employees worldwide. The Wonderful Company&rsquo;s connection to consumers has health at its heart and giving back in its DNA. The company has a long-standing commitment to corporate social responsibility, including more than $1 billion invested in environmental sustainability; $65 million in charitable giving, education initiatives, and innovative health and wellness programs each year; and $143 million toward the construction of two charter school campuses in California&rsquo;s Central Valley. To view the current Corporate Social Responsibility report, visit csr.wonderful.com.
 
 
 The Wonderful Company is an Equality Opportunity Employer that provides opportunities for advancement. We are committed to creating a diverse workforce that embodies a deep culture of acceptance, equity, and inclusion. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or other protected categories.
 
 
 EEO is the law - click here for more information
</div>

Trade Marketing Manager

Dermalogica

<div>Who We Are
Dermalogica is the global leader in retail and professional skincare products and services. With a commitment to innovation, sustainability, and excellence, Dermalogica has been at the forefront of the skincare industry approaching four decades. Bolstered by our International Dermal Institute &ndash; the apex of post-graduate skin and body therapy training &ndash; we are on an exhilarating journey of sustained growth.
What You Will Do
Dermalogica is seeking a strategic, Sephora-savvy Omnichannel Marketing Manager to lead marketing initiatives across Sephora US, with an emphasis on creating connected consumer experiences that span digital, in-store, app, and sampling channels. This role will partner closely with internal cross-functional teams and Sephora&rsquo;s merchant, marketing, and media teams to maximize brand visibility, elevate storytelling, and drive conversion across every shopper touchpoint.
The ideal candidate will bring 5+ years of experience in omnichannel/digital marketing, retail strategy, or digital brand activation&mdash;preferably within the prestige beauty industry and with a deep understanding of Sephora&rsquo;s platforms and priorities.
Key Responsibilities
Omnichannel Strategy &amp; Integration
<ul><li>Develop and execute integrated marketing strategies across Sephora.com, Sephora app, Beauty Insider CRM/email, sampling, and in-store environments.</li>
<li>Partner with Sephora&rsquo;s marketing and merchant teams to secure campaign inclusion in tentpole moments (e.g. Beauty Insider Savings Events, Skincare Promotions, Accelerate program).</li>
<li>Align messaging and asset delivery with internal Trade Marketing, Retail, and Creative teams to ensure consistent, cohesive storytelling across all channels.</li>
<li>Identify and activate new omnichannel levers such as Same-Day Delivery, BOPIS, and Auto-Replenishment to drive ease and loyalty among shoppers.</li>
<li>Tailor activations to Sephora&rsquo;s core pillars, including Clean at Sephora, Beauty Insider personalization, and inclusive representation.</li>
</ul>
Campaign Execution &amp; Asset Development
<ul><li>Own the Sephora marketing calendar, managing timelines, asset needs, and campaign briefing processes across internal and external teams.</li>
<li>Brief creative teams on asset needs for retailer dotcom, app, social, email, and in-store. Ensure asset delivery meets Sephora specs and campaign objectives.</li>
<li>Collaborate with the Education and PR teams to activate sampling, GWPs, and Deluxe Try Me programs, leveraging them to drive trial and discovery both online and in store.</li>
<li>Support all major launches and brand moments by optimizing PDP content, paid media, and SEO performance.</li>
<li>Performance Tracking &amp; Competitive Monitoring</li>
<li>Monitor and analyze campaign results across digital and in-store KPIs: sales, traffic, category rank, Beauty Insider engagement, and conversion.</li>
<li>Deliver post-campaign recaps with learnings and next steps for continued improvement.</li>
<li>Benchmark performance and identify whitespace by regularly analyzing competitive brand activity within Sephora&rsquo;s ecosystem.</li>
<li>Track and share key Sephora innovation pilots (e.g. sampling technology, digital skin diagnostics, live shopping) for future strategic integration.</li>
</ul>
Retailer Experience &amp; Merchandising
<ul><li>Partner with Sephora's visual and digital merchandising teams to maintain and elevate the brand boutique, ensuring brand DNA is reflected both online and in store.</li>
<li>Manage product set-ups and maintain accuracy of copy, pricing, visuals, and SEO tags across Sephora.com and app.</li>
<li>Own forecasting and logistics for no-cost items, sampling programs, and gift-with-purchase campaigns.</li>
<li>Monitor and QA brand presence across mobile, desktop, and in-store fixtures for consistency and excellence.</li>
</ul>
What You Bring
Ideal Qualifications and Skills:
<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or Communications preferred</li>
<li>Successful experiences in omnichannel and digital marketing, ideally in beauty, skincare, or CPG</li>
<li>Deep understanding of Sephora&rsquo;s ecosystem&mdash;including Beauty Insider, CRM/email, and retail marketing</li>
<li>Proven success activating marketing across retail media networks (RMNs), CRM, app, and in-store</li>
<li>Strong analytical capabilities with the ability to distill insights from sales data, campaign results, and consumer behavior</li>
<li>Exceptional project management and cross-functional collaboration skills</li>
<li>Strategic thinker who&rsquo;s also detail-oriented and execution-focused</li>
<li>Proficient in PowerPoint/Keynote, Excel, and reporting tools; working knowledge of creative specs and digital platforms</li>
<li>Passionate about skincare, beauty innovation, and emerging retail technology</li>
</ul>
The position is based at the corporate headquarters in Carson, CA, with hybrid on-site work guidelines. The expected annual base salary range for this position is $80K - $100K. The exact base salary is determined by various factors including experience, skills, education, and budget. This role is eligible for participation in our company bonus plan, rewarding personal performance and company results.
Why Join Us?
<ul><li>A Legacy of Success: Dermalogica is the preferred choice of Skin Therapists worldwide, renowned for our exceptional skincare line and industry-leading postgraduate education. We have a record of achievement and are committed to building upon our brand's legacy.</li>
<li>Entrepreneurial Spirit and Innovation: At Dermalogica, we foster an entrepreneurial spirit and encourage our employees to bring their best ideas to the table. You'll have the opportunity to make a difference and contribute to our success by implementing innovative solutions that reach skincare professionals and consumers.</li>
<li>Backed by Unilever: In 2015, Dermalogica became part of the Unilever family, one of the world's largest and most successful consumer goods companies. While operating as an independent business, we now have access to cutting-edge capabilities and resources, empowering us to win in our markets.</li>
</ul>
Ready to make a meaningful impact and advance your career with a global brand revolutionizing the skincare industry? Apply now and complete your online application. All applications will be reviewed, and our HR team will contact you if your skills and experiences align with the position.
Dermalogica is an equal opportunity employer committed to fostering an inclusive culture where all employees are valued, supported, and empowered to succeed.</div>

Omnichannel Marketing Manager – Sephora

Red Bull

<div>
 As the Trade Marketing Manager, you will lead the strategic direction and execution of Red Bull North America&rsquo;s (RBNA) trade marketing initiatives across the multi-channel retail segments, including drug, value, specialty retail, military, and business development sub-channels. You will be responsible for creating and implementing innovative, insight-driven retail marketing strategies that enhance brand visibility, increase shopper engagement, and improve commercial performance at scale.
 
 
 In this role, you will work closely with Sales, Brand Marketing, Shopper Insights, Category Management, Distribution, Operations, and agency partners to concept, develop, and execute trade marketing plans, integrated point-of-sale (POS) solutions, and scalable merchandising programs tailored to the specific needs of each sub-channel. You must understand the retail environment to design effective merchandising solutions, stay informed on trends and the future of in-store marketing, seek to understand shopper behavior, and, above all, be driven to outperform the competition and present Red Bull as the leading brand in-store.
 
 
 You will act as a strategic partner to Sales and Distribution leadership and play a key role in aligning national initiatives with account-specific plans. As the subject matter expert on POS strategy and permanent POS tools, you will lead continuous improvement, innovation, and operational excellence within the multi-channel segment.
 
 
 
 All the responsibilities we'll trust you with:
 
 
 
 
 RETAIL VISIBILITY STRATEGY
 
 
 
 Develop and implement trade marketing strategies aligned with overall business objectives to strengthen brand presence and improve commercial performance. Act as the subject matter expert for POS and merchandising plans across assigned accounts. Define and execute go-to-market strategies for print and permanent POS across multiple channels. Identify key account opportunities and develop and implement corresponding action plans. Manage custom POS requests to ensure alignment with business strategy, budget constraints, and brand standards. Drive strategic execution through regular market visits and close collaboration with Sales teams and customers.
 
 
 
 DEVELOP WINNING INNOVATIONS
 
 
 
 Lead the development of insight-driven point-of-sale (POS) solutions that meet retailer needs and enhance in-store brand presence. Collaborate with Headquarters Trade Marketing, Procurement, Sales, Operations, Distribution, Global Trade Marketing, agencies, and suppliers to deliver innovative POS tools. Manage the end-to-end POS development process, including concept development, sampling, production, and final delivery. Build and maintain strong supplier partnerships to support merchandising and promotional initiatives. Use shopper and business insights to inform POS strategy and develop channel-specific solutions.
 
 
 
 LOOK LIKE #1 IN STORE
 
 
 
 Execute RBNA marketing strategies to strengthen retail presence, ensure compliance, and improve point-of-sale (POS) effectiveness. Partner with the Distribution team to achieve flawless in-store execution at all key shopper touchpoints. Manage the profiling of new POS items, coordinating information across internal stakeholders and communicating effectively throughout the business. Identify opportunities to innovate and optimize Red Bull&rsquo;s brand presence in the retail environment. Develop and distribute trade marketing materials, resources, and tools. Take ownership of project tasks, schedules, and status updates within the relevant systems and tools. Proactively seek ways to drive innovation and enhance Red Bull&rsquo;s visibility and impact at retail.
 
 
 
 BUSINESS INSIGHTS
 
 
 
 Evaluate the effectiveness of insight-driven channel marketing activities and report on the results. Support the annual multichannel business planning process by providing strategies and guidelines on effective POS solutions to achieve commercial and brand objectives. Collaborate with Red Bull&rsquo;s insights team to connect shopper and business insights with our portfolio of tools, creating internal- and external-facing content suitable for conceptual selling, sell sheets, and other relevant trade communications. Analyze historical data and trends to forecast future needs and improvements, using both qualitative and quantitative methods. Identify and communicate successes and opportunities during regular market visits and distribution ride-alongs. Collaborate cross-functionally to deliver projects on time, within budget, and in a way that exceeds customer expectations.
 
 
 
 Your areas of knowledge and expertise that matter most for this role:
 
 
 
 <ul>
 <li>
 3+ years of experience in the consumer goods industry, including exposure to retailers, is required
 </li>
 <li>
 Exceptional planning, prioritization, and project management skills
 </li>
 <li>
 Strong communication skills, including presenting, writing, and collaboration
 </li>
 <li>
 Ability to multitask and work effectively in a fast-paced environment
 </li>
 <li>
 Strong interpersonal skills that support cross-departmental networking
 </li>
 <li>
 Conscientious, with strong attention to detail and a self-starter attitude
 </li>
 <li>
 Creative mindset, comfortable questioning and improving the status quo
 </li>
 <li>
 Technical knowledge of POS production (print, permanent, temporary) is preferred
 </li>
 <li>
 Experience working with agencies or production suppliers is preferred
 </li>
 <li>
 Proficiency in Microsoft Excel, Outlook, and PowerPoint is required
 </li>
 <li>
 Embodies and represents the Red Bull brand
 
 
 </li>
 </ul>
 This position is open to U.S. citizens, U.S. permanent residents, or individuals who are currently authorized to work in the United States on a valid visa.
 
 
 The base salary range for this position is $92,000 - $138,500 + cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified.
 
 
 Our current Benefits include:
 
 
 Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO &amp; Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)
 
 
 Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law. We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles&rsquo; Fair Chance Initiative for Hiring Ordinance.
</div>

Manager, Trade Marketing

Advantage Solutions

<div><h2 class="jobSectionHeader">Summary
</h2><div><div><div><h3 class="jobSectionHeader">Shopper &amp; Consumer Insights Analyst</h3><div>
This position translates shopper and consumer behavior into actionable insights that drive decision-making across multiple departments, including but not limited to marketing, sales, and category development. This role supports the design and execution of research initiatives and analyzes data from multiple sources. The Analyst is expected to demonstrate analytical acumen and storytelling capabilities to elevate the voice of the shopper and consumer within the organization.</div><div></div><div> 
Job Will Remain Open Until Filled</div>
</div></div></div><h2 class="jobSectionHeader">Responsibilities
</h2><div><div><div><div>The Company is one of North America&rsquo;s leading sales and marketing agencies specializing in outsourced sales, merchandising, category management, and marketing services to manufacturers, suppliers, and producers of food products and consumer packaged goods. The Company services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics, and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.</div><div></div><div> 
Responsibilities</div><ul><li><div>
Assists in gathering and cleaning data from syndicated sources. Supports the team in preparing datasets for analysis</div></li><li><div>
Conducts descriptive analysis and creates summary reports. Learns to identify trends and patterns in shopper behavior</div></li><li><div>
Helps build slides and visualizations for internal and client-facing presentations. Applies branding guidelines and storytelling basics</div></li><li><div>
Participates in team meetings, shares learnings, and supports cross-functional projects</div></li><li><div>
Engages in training and mentorship to build skillset and proficiency</div></li></ul><div>
Qualifications</div><ul><li><div>
Education Requirements: Bachelor&rsquo;s degree (Exposure to syndicated data platforms preferred)</div></li><li><div>
Experience Requirements: 2&ndash;4 years experience in relevant field</div></li><li><div>
Travel requirement: No travel requirements</div></li></ul><div>
Supervisor Responsibility</div><ul><li><div>
Direct Reports: This position does not have supervisory responsibilities for direct reports</div></li><li><div>
Indirect Reports: Does not have direct reports, but may delegate work of others and provide guidance, direction and mentoring to indirect reports</div></li></ul><div>
Required Knowledge and Skills</div><ul><li><div>
Understanding of consumer/shopper data</div></li><li><div>
Strong attention to detail and organizational skills</div></li><li><div>
Proficiency in Excel and PowerPoint</div></li><li><div>
Willingness to learn and take direction</div></li><li><div>
Effective written and verbal communication</div></li></ul><div>
Environmental &amp; Physical Requirements 
Office / Sedentary Requirements: Incumbent must be able to perform the essential functions of the job. Work is performed primarily in an office environment. Typically, requires the ability to sit for extended periods of time (66%+ each day), ability to hear telephone, ability to enter data on a computer and may require the ability to lift up to 10lbs.</div><div></div><div> 
Additional Information Regarding Job Duties 
Job duties include additional responsibilities as assigned by one&rsquo;s supervisor or other manager related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties, and skills required for the position. The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job positions, or assign additional job responsibilities, subject to applicable law. The Company shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by law.</div>
</div></div></div><h2 class="jobSectionHeader">Important Information
</h2><div><div><div><div>The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of associates so classified. The Company is committed to providing equal opportunity in all employment practices without regard to age, race, color, national origin, sex, sexual orientation, religion, physical or mental disability, or any other category protected by law. As part of this commitment, the Company shall provide reasonable accommodations of known disabilities to enable an applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by law.</div></div></div></div></div>

Shopper-Consumer Insights, Analyst

Feel Good Foods

<div>
 
 
 Location:
 
 
 Downtown New York, NY (Hybrid, 3+ days in office)
 
 
 
 
 Reports To:
 
 
 VP of Strategy &amp; Growth
 
 
 
 
 Type:
 
 
 Full-Time
 
 
 
 
 
 
 
 About Feel Good Foods
 
 
 
 
 Feel Good Foods is a frozen food brand with crave-worthy, chef-crafted, gluten-free appetizers and breakfast foods. From Mozzarella Sticks to Pancake Balls, our frozen snacks and breakfasts are helping millions of people &ldquo;feel good&rdquo; about what&rsquo;s in their freezer.
 
 
 
 
 Our positioning is simple: we&rsquo;re a feel-good frozen snack brand that happens to be gluten-free. We lead with taste, not dietary restriction. 70% of our consumers are mainstream shoppers who choose us because the food is good, not because they need it to be gluten-free. You can find us at Walmart,
 
 
 Whole Foods, Sprouts, Costco,
 
 
 Kroger, Target, and growing.
 
 
 
 
 We are a rapidly growing team headquartered in downtown Manhattan, home to a
 
 fast-paced, social,
 
 and innovative office environment.
 
 We offer competitive benefits, including 80% coverage for medical/dental / vision and a Discretionary Time Off policy. We prioritize the well-being of our employees, providing allowances for wellness and training &amp; development, and keeping our office stocked with premium snacks.
 
 
 
 
 
 
 The Role
 
 
 
 
 We&rsquo;re hiring a Brand Director to own the creative and brand layer of our marketing function. This role sits between our Vice President and our Marketing Manager. You&rsquo;re the missing middle: the person who codifies how this brand looks, sounds, and shows up in the world, and then makes sure it actually happens.
 
 
 
 
 This is not a strategy-only seat. You will concept campaigns and you will project-manage cross-functional innovation launch timelines. You will write the brand book and you will QA the dieline before it goes to print. If that mix excites you, keep reading.
 
 
 
 
 This is an empowered, high-visibility, cross-functional role for someone who thrives on turning brand vision into action. Feel Good Foods is scaling rapidly across the retail landscape, and this role will make sure we scale with a brand that&rsquo;s as intentional as it is fast-growing.
 
 We're a small team building something big, and the people who love it here genuinely enjoy being scrappy: figuring it out, moving fast, and wearing multiple hats without waiting for permission.
 
 
 
 
 
 
 What You&rsquo;ll Own
 
 
 
 
 Brand Foundations
 
 
 <ul>
 <li>
 
 Build and maintain the brand guidelines document: voice, tone, visual identity, messaging pillars, photography standards, packaging architecture.
 
 </li>
 <li>
 
 Serve as the day-to-day brand authority. When anyone internally or externally asks &ldquo;is this on-brand?&rdquo;, you&rsquo;re the answer.
 
 </li>
 <li>
 
 Partner closely with our social agency, PR firm, and shopper marketing consultant to ensure consistency across all channels.
 
 </li>
 </ul>
 
 
 Creative Development
 
 
 <ul>
 <li>
 
 Concept and direct campaigns across social, email, retail media, and trade.
 
 </li>
 <li>
 
 Own creative briefing: translate business objectives into creative direction that agencies and contractors can execute against.
 
 </li>
 <li>
 
 Direct product photography and packaging design shoots, including shot lists, food styling direction, and post-production oversight.
 
 </li>
 <li>
 
 Support management of relationships with our design partners for packaging and creative design, ensuring brand consistency across 30+ SKUs and multiple retail channels.
 
 </li>
 <li>
 
 Lead initiatives around how the brand appears in the trade - e.g., trade shows, trade ads, shopper marketing campaigns, sell materials, digital shelf asset library.
 
 </li>
 </ul>
 
 
 Launch Operations
 
 
 <ul>
 <li>
 
 Manage the master calendar across new product launches, line extensions, and retailer resets (Kroger, Costco, Target, Walmart, Whole Foods, BJ&rsquo;s, Sprouts, and
 
 
 many
 
 
 more).
 
 </li>
 <li>
 
 Along with the Marketing Manager, own the end-to-end packaging workflow: cross-functional detail validation, artwork QA, portal submissions, print timelines, and retailer-specific packaging requirements.
 
 </li>
 <li>
 
 Coordinate cross-functionally with R&amp;D, Sales, and Ops to build commercial support infrastructure and ensure marketing timelines don&rsquo;t bottleneck product launches and retailer timelines.
 
 </li>
 </ul>
 
 
 Team &amp; Agency Leadership
 
 
 <ul>
 <li>
 
 Work closely with our Marketing Manager, providing day-to-day oversight and creative consultancy.
 
 </li>
 <li>
 
 Serve as a brand counterpart to our external agencies (social, PR, shopper, design) alongside the Marketing Manager.
 
 </li>
 </ul>
 
 
 
 
 
 What We&rsquo;re Looking For
 
 
 
 
 Must-Haves
 
 
 <ul>
 <li>
 
 5&ndash;8+ years in brand marketing, ideally in CPG / food &amp; beverage.
 
 </li>
 <li>
 
 You&rsquo;ve built or substantially contributed to governing brand guidelines. Not inherited, built.
 
 </li>
 <li>
 
 Hands-on creative direction experience: you&rsquo;ve run photo shoots, directed agencies, written briefs, and made decisions about how a product shows up on the shelf and how a brand shows up in the world.
 
 </li>
 <li>
 
 Comfort with the operational side of packaging: timelines, print specs, retailer compliance, cross-functional coordination.
 
 </li>
 <li>
 Hybrid presence in our downtown NYC office, 3+ days per week.
 
 (Our office is energetic, social, and often loud: music playing, cross-team conversations happening in real time, product tastings in the kitchen. You thrive in that kind of environment and do your best thinking around other people, not in spite of them.)
 
 </li>
 </ul>
 
 
 Bonus Points
 
 
 <ul>
 <li>
 E
 
 xperience at a brand that went through a significant growth inflection.
 
 </li>
 <li>
 
 Familiarity with the frozen food or snacking category, or any category where packaging is a critical purchase driver.
 
 </li>
 <li>
 
 Exposure to retailer-specific marketing (e.g., Kroger Precision Marketing, Walmart Connect, Instacart platform) is a plus but not required.
 
 </li>
 <li>
 
 Comfort working in a founder-led environment where speed, resourcefulness, and good judgment matter more than process adherence.
 
 </li>
 <li>
 
 Analytical rigor alongside creative thinking: equally fluent in brand narratives and performance data.
 
 </li>
 <li>
 
 Positive, solutions-oriented attitude with a passion for working with people across levels and departments.
 
 </li>
 </ul>
 
 
 
 
 
 What This Role Is Not
 
 
 
 
 We want to be transparent:
 
 
 <ul>
 <li>
 
 This is not the right fit if you see packaging operations and print QA as &ldquo;below&rdquo; a brand role. At our size, the Brand Director touches everything from the brand book to the dieline.
 
 </li>
 <li>
 
 This is not the right fit if you want a team of 5 reporting to you on day one. Here, you&rsquo;ll work closely with one Marketing Manager and a network of agencies and contractors.
 
 </li>
 <li>
 
 This is not the right fit if you&rsquo;re primarily a strategist who hands off execution. We need someone who builds the strategy AND drives it through to the shelf.
 
 </li>
 <li>
 
 This is not the right fit if you want a fully formed brand system to maintain. Here, the creative process is being formalized. You'll be architecting, not inheriting.
 
 </li>
 </ul>
 
 
 
 
 
 If you&rsquo;ll be at Expo West (March 4&ndash;6), send us a quick note.
 
 
 
 
 
 
 
 Salary:
 
 
 $140,000 &ndash; $170,000
 
 
 
 
 Feel Good Foods is an equal opportunity employer.
 
 
</div>

Brand Director

Shan Foods Private Limited

<div>
 
 
 Get to know us
 
 
 
 
 
 
 At Shan Foods, we get it - food isn&rsquo;t just fuel, it&rsquo;s connection, culture, and convenience. As a global food brand, we&rsquo;re bringing real flavor to kitchens worldwide and making meals simpler, tastier, and more fun. We&rsquo;re more than just spices - we&rsquo;re a team of creators, learners, and doers. At Shan, you&rsquo;ll grow, evolve and help shape what the future of food looks &amp; tastes like.
 
 
 
 
 
 Shan Foods is a global equal opportunity employer, offering top of the line compensation &amp; benefits, an inclusive working environment and avenues for growth. We believe in growing together and constantly learning from everyone around us. Our people are not only driving the business, they are all contributing towards the growth of the food industry worldwide.
 
 
 
 
 
 
 Let's give you a quick sneak peek into the life of a Assistant Brand Manager
 
 
 
 
 
 
 As a ABM, you will identify opportunities, plan, develop and direct the marketing efforts for the overall portfolio in the region in line with the marketing strategy guided by Marketing Manager. You will be managing the top and bottom line of brand portfolio in the assigned region.
 
 
 
 
 
 
 Things you will be doing as Assistant Brand Manager
 
 
 
 
 
 <ul>
 <li>
 Assist Marketing Manager to lead the development of the multi-year strategy plan, setting brand and business objectives, outlining priorities and generating key tactics to deliver growth
 </li>
 <li>
 Assist in translating strategy plans into exciting Annual Operating Plan and effectively rallying the organization around them
 </li>
 <li>
 Build relationships across functions and cross-border to drive greater enterprise productivity, innovation and alignment
 </li>
 <li>
 Manage in year executions against Annual Operating Plan (AOP) targets, including analysis of business results, Plans, Spends etc.
 </li>
 <li>
 Lead Advertising and Communication (A&amp;C) budget allocations, forecasting, invoicing and reporting
 </li>
 <li>
 Launch and execute brand strategies and implement brand plans
 </li>
 <li>
 Evaluate return on investment (ROI) of marketing plans to facilitate in-year optimizations, broader company learning and to hit in year business targets
 </li>
 <li>
 Accountable for the delivery of key IMC milestones, including creative presentations, assets production and feedback management while fostering a collaborative relationship with agency partners
 </li>
 <li>
 Oversee execution of marketing activations, ensuring programs are executed with excellence in conjunction with cross-functional teams
 </li>
 <li>
 Assess the impacts of marketing initiatives on brand health and business results with the support of Marketing Communications, Shopper Marketing and Insights with a focus on providing recommendations to increase effectiveness
 </li>
 <li>
 Assist in innovation development from ideation to concept creation to development and execution
 </li>
 <li>
 Identify key white space opportunities to fill the multi-year and in-year innovation pipeline
 </li>
 <li>
 Track in year innovation performance, adjusting strategy/tactics as needed to hit targets
 </li>
 <li>
 Manage packaging, pricing, promotional, merchandising and distribution strategies to support brand &amp; category plans
 </li>
 <li>
 Lead brand/category situation assessment, mining and analyzing multiple sources of data to determine critical business issues and opportunities, to to drive portfolio profitability and growth and present monthly portfolio and competitive performance reviews
 </li>
 </ul>
 
 
 
 
 
 What are we looking for in you?
 
 
 <ul>
 <li>
 Bachelor's in marketing or business
 </li>
 <li>
 Minimum 3 years of post qualification experience in Marketing
 </li>
 <li>
 Creativity
 </li>
 <li>
 Initiate and Drive
 </li>
 <li>
 Stakeholder Management
 </li>
 <li>
 Strategic thinking
 </li>
 <li>
 Ability to work independently
 </li>
 </ul>
</div>

Assistant Brand Manager Marketing

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