social media advertising manager

My Digital People

READ the JD Carefully &amp; Apply if your experience is relevantWe are seeking an experienced Senior Marketing Manager to lead and scale our multi-channel digital marketing efforts across Email Marketing, PPC, Google Ads, Meta (Facebook/Instagram) Ads, TikTok Ads, Amazon Advertising, and other paid social/media platforms. This role is ideal for a strategic, data-driven marketer with demonstrated success in performance marketing, campaign optimization, audience targeting, and revenue growth.You will lead strategy, execution, analytics, and continuous optimization for all paid and email marketing campaigns, ensuring aligned messaging, strong ROI, and measurable business impact.Key Responsibilities1. Paid Advertising &amp; PPC Management<ul><li>Develop and execute high-performing PPC strategies across Google Ads, Microsoft Ads, Amazon Ads, and other search platforms.</li><li>Manage campaign setup, bidding strategies, keyword research, ad copy, and audience segmentation.</li><li>Optimize for CPA, ROAS, CTR, conversion rate, and quality score improvements.</li><li>Lead A/B testing for ads, creatives, landing pages, and audience segments.</li></ul>2. Social Media Advertising<ul><li>Manage full-funnel paid campaigns on Meta (Facebook &amp; Instagram), TikTok, LinkedIn, Pinterest, Snapchat, and emerging platforms.</li><li>Build and iterate on audience frameworks for retargeting, lookalikes, interest-based targeting, and behavioral segments.</li><li>Collaborate with creative teams to produce compelling ad content.</li></ul>3. Email &amp; Lifecycle Marketing<ul><li>Own the full email marketing strategy including segmentation, automation, triggered flows, and campaign calendars.</li><li>Build and optimize lifecycle journeys (welcome, abandoned cart, win-back, nurture sequences).</li><li>Improve deliverability, open rates, click-through rates, and email-driven revenue.</li><li>Manage ESPs such as Klaviyo, Mailchimp, HubSpot, or similar.</li></ul>4. Amazon Advertising &amp; Marketplace Growth<ul><li>Manage Amazon PPC (Sponsored Products, Sponsored Brands, DSP, etc.).</li><li>Optimize product listings, keyword performance, and marketplace visibility.</li><li>Analyze sales data to drive marketplace growth and profitability.</li></ul>5. Analytics, Reporting &amp; Optimization<ul><li>Monitor campaign performance across all channels and provide weekly/monthly reporting.</li><li>Use data insights to drive continuous optimization and budget allocation.</li><li>Utilize GA4, Google Tag Manager, Data Studio, and platform-specific analytics.</li><li>Build dashboards to simplify performance analysis for leadership.</li></ul>6. Strategic Leadership &amp; Collaboration<ul><li>Lead and mentor junior marketers, analysts, or paid media specialists.</li><li>Work cross-functionally with sales, product, and creative teams to align marketing efforts.</li><li>Forecast budgets, allocate spend, and manage vendor/agency relationships.</li><li>Stay on top of industry trends, algorithm updates, and new advertising tools/features.</li></ul>Qualifications &amp; SkillsRequired<ul><li>5&ndash;8+ years of hands-on experience in digital marketing, with strong expertise in PPC and paid social.</li><li>Proven success managing large performance marketing budgets.</li><li>Deep understanding of Google Ads, Meta Ads Manager, TikTok Ads, and Amazon PPC.</li><li>Strong email marketing &amp; automation experience (Klaviyo, Mailchimp, HubSpot, or similar).</li><li>Proficient in Google Analytics (GA4), Google Tag Manager, attribution models, and reporting tools.</li><li>Highly analytical with a data-driven approach to problem-solving.</li><li>Strong copywriting skills and ability to evaluate creative performance.</li><li>Excellent communication, leadership, and project management skills.</li></ul>Preferred<ul><li>Experience in e-commerce, SaaS, or marketplace-driven businesses.</li><li>Knowledge of SEO best practices and CRO principles.</li><li>Familiarity with tools such as SEMrush, Ahrefs, Zapier, Optmyzr, or similar.</li><li>Experience managing agencies or cross-functional teams.</li></ul>Success Indicators<ul><li>Significant improvements in PPC efficiency (CPA, ROAS, CTR, CVR).</li><li>Growth in revenue from paid channels and email automation flows.</li><li>Increased customer lifetime value via improved lifecycle marketing.</li><li>Scalable campaign frameworks across multiple channels.</li><li>Clear reporting and insights for leadership.</li></ul>Why Join Us?<ul><li>Opportunity to lead a high-impact digital marketing function.</li><li>Work in a fast-paced, innovative environment.</li><li>Competitive compensation, bonuses, and benefits package.</li><li>Room for career growth into Director-level roles.</li></ul>Job Type: Full-timeWork Location: In person

Senior Marketing Manager – Paid Media & Email Marketing

High 5 Games

<div>Job Title: Facebook/Meta Media Buyer Department: Data Analytics

Reports to: VP, Data Science Effective Date: 11/06/2025

Job Type: Full-Time, Hourly, IC Location: Remote 
Job Summary: A Facebook Media Buyer is responsible for planning, executing, and optimizing paid advertising campaigns on Meta platforms like Facebook and Instagram to meet specific goals and maximize ROI. Key duties include managing budgets, defining and targeting audiences, analyzing performance data, and adjusting ad strategies through the Meta Ads Manager to improve results 
About High 5:

Join the leader of the fastest-growing segment of online entertainment &ndash; Casino Gaming. Developing for the land-based, online, mobile, and social markets, High 5 has created hundreds of games that are played in 150 countries on six continents. High 5 is actively building out the most entertaining social casino gaming experience on both web and mobile platforms, offering a very dynamic, multi-disciplinary, high-learning environment for you to grow within. High 5 employs a diverse and eclectic group of talented professionals, from brilliant Mathematicians, Software Engineers and Game Designers who construct the technology platforms, to decision-enabling

Data Scientists who aggregate data feeds from around the globe, to universe-expanding Artists whose imaginations allow them to craft intricate new worlds. Life at High 5 is anything but ordinary. See us at https://www.high5games.com/ 
Duties/Responsibilities:
<ul><li>Campaign management: Set up, monitor, and optimize paid ad campaigns on platforms such as</li></ul>

Facebook, Instagram, and others within the Meta ecosystem.
<ul><li>Budget management: Allocate and manage ad spend to ensure campaigns stay within budget and</li></ul>

achieve objectives.
<ul><li>Audience targeting: Define and target specific audiences based on demographics, interests, and</li></ul>

behaviors.
<ul><li>Performance analysis: Analyze campaign data to understand what is working and what is not.</li></ul>
<ul><li>Optimization: Adjust targeting, bidding strategies, and ad creatives based on performance data to</li></ul>

improve results and ROI.
<ul><li>Reporting: Prepare and deliver performance reports, updating spreadsheets and tracking key</li></ul>

metrics.
<ul><li>Troubleshooting: Identify and fix issues that may block campaign growth or performance.</li></ul>
<ul><li>Maintain required documentation: (recruiting tracker, ATS &ndash; interview notes, etc.) and report</li></ul>

progress to management.
<ul><li>Performs other related duties as assigned.</li></ul>

Required Skills/Abilities:<ul><li> 
Analytical skills: Ability to analyze data and use insights to inform action plans.</li></ul>
<ul><li>Marketing knowledge: Strong understanding of digital marketing principles and best</li></ul>

practices.
<ul><li>Platform proficiency: Expertise in using the Meta Ads Manager to create, manage, and</li></ul>

optimize campaigns.
<ul><li>Organization: Strong organizational and prioritization skills to manage multiple projects and</li></ul>

deadlines.
<ul><li>Communication: Good verbal and written communication skills for reporting and team</li></ul>

collaboration.
<ul><li>Adaptability: Ability to learn new concepts and systems quickly and stay up-to-date with the</li></ul>

fast-changing digital media landscape.
<ul><li>Attention to detail: High level of accuracy in managing campaigns and data.</li></ul>
<ul><li>Preferred qualifications: Experience with direct-to-consumer (DTC) marketing or a</li></ul>

background in a specific industry. A bachelor's degree in a related field like marketing or

communications is often sought after. 
Education
<ul><li>Bachelor's degree: A degree in marketing, advertising, communications, or a related field is</li></ul>

often a prerequisite.
<ul><li>Certifications: Certifications, such as Facebook Blueprint, can be highly valued</li></ul>

Experience
<ul><li>Media buying experience: Typically requires 3-5 years of experience in media buying.</li></ul>
<ul><li>Digital advertising experience: Proven experience with digital media buying, particularly with</li></ul>

platforms like Facebook Ads Manager, is crucial.
<ul><li>Analytical experience: Experience analyzing campaign performance data and using it to optimize</li></ul>

strategies is essential.
<ul><li>Budget management: Experience managing and optimizing advertising budgets is required.</li></ul> 
Misc:

High 5 Games is an equal opportunity employer. We provide equal employment opportunities to all qualified employees and applicants for employment without regard to race, religion, sex, age, marital status, national origin, sexual orientation, citizenship status, veteran status, disability, or any other legally protected status. We prohibit discrimination in decisions concerning recruitment, hiring, compensation, benefits, training, termination, promotions, or any other condition of employment or career development. If your experience looks a little different from what we&rsquo;ve identified but you are passionate about joining our organization, we encourage you to apply.</div>

Facebook Media Buyer

Expo Home Improvement

<div>Description:

The Social Media Manager is responsible for overseeing and optimizing all paid social media advertising efforts to drive high-quality leads and measurable ROI for the company. This role blends strategic demand generation with hands-on campaign execution, working closely with the Creative Strategist and Brand Strategy Manager to build, test, and scale high-performing campaigns across multiple social platforms.
Key Responsibilities
Paid Social Media Management<ul><li>Develop, execute, and optimize paid social media campaigns across platforms including Meta (Facebook/Instagram), TikTok, and Pinterest, and other platforms.</li><li>Manage campaign budgets, pacing, and performance to ensure cost-efficient lead generation and conversion.</li><li>Continuously test ad formats, messaging, creative, and audience targeting to identify top-performing combinations.</li><li>Implement tracking, attribution, and performance measurement to understand ROI and inform future spend.</li></ul>
Strategy &amp; Collaboration<ul><li>Partner with the Creative Strategist to concept and brief new ad creative that aligns with performance goals and brand standards.</li><li>Collaborate with the Brand Strategy Manager to ensure paid efforts align with overall brand positioning and market priorities.</li><li>Identify audience insights and trends that inform campaign targeting and creative direction.</li><li>Contribute to the overall demand generation strategy and share performance learnings across the marketing team.</li></ul>
Optimization &amp; Reporting<ul><li>Monitor daily campaign performance and adjust strategies to improve cost per lead (CPL), conversion rates, and lead quality.</li><li>Provide regular reporting and analysis on campaign performance, including insights and actionable recommendations.</li><li>Maintain an ongoing testing roadmap focused on improving lead efficiency and campaign scalability.</li></ul>
Requirements:
<ul><li>3&ndash;5 years of experience in paid social media advertising, ideally in a lead generation or performance marketing environment.</li><li>Proven track record of managing and optimizing Meta Ads Manager campaigns and experience with other platforms (LinkedIn, TikTok, YouTube, etc.).</li><li>Strong understanding of funnel strategy, audience segmentation, A/B testing, and creative performance analysis.</li><li>Comfortable working with analytics dashboards (Google Analytics, Meta Insights, HubSpot, etc.) and interpreting data to make decisions.</li><li>Excellent collaboration and communication skills with both creative and analytical teams.</li><li>Ability to manage multiple campaigns and priorities in a fast-paced environment.</li></ul>
Preferred:<ul><li>Experience working with home improvement, consumer services, or retail industries.</li><li>Familiarity with CRM and lead management systems (e.g., HubSpot, Salesforce).</li><li>Understanding of SEO, organic social, and how paid fits within a holistic digital strategy.</li><li>Creative eye for ad copy and visual performance optimization.</li></ul>
Working Conditions<ul><li>Standard working hours are Monday through Friday, with occasional evening or weekend availability required during peak periods.</li><li>The role requires frequent use of sitting working on a computer, including extended periods of screen time.</li><li>Must be able to manage multiple priorities in a fast-paced environment, often with tight deadlines.</li><li>Minimal travel is anticipated; however, occasional travel may be required.</li><li>Work is performed in a professional office setting requiring extensive use of computers, data platforms, and communication tools.</li><li>High degree of collaboration and communication with internal teams (Creative, Brand, and Sales) and external vendors or agencies.</li></ul>
Equal Opportunity Employer
Expo Home Improvement provides equal employment opportunities to all employees and applicants without regard to race, color, religion, gender, sexual orientation, national origin, age, disability status, or any other characteristic protected by law.
Americans with Disabilities Act (ADA)
Expo Home Improvement complies with the ADA and will provide reasonable accommodations to qualified individuals with disabilities and encourages both prospective and current employees to discuss potential accommodations.</div>

Social Media Manager

Studio 3 Marketing

Digital Advertising Strategist for LegalCompany DescriptionStudio 3 Marketing is a full-service digital marketing agency. Our teams, from support staff to creatives, are dedicated to a single purpose: expanding our clients&rsquo; businesses through exemplary marketing. At Studio 3, our success is entirely predicated on the success or failure of our client&rsquo;s businesses.Studio 3 Marketing works across every digital marketing channel, including search engine optimization, content, digital advertising, social media, and email. We relentlessly pursue our clients&rsquo; success through world-class strategy, analytics, and technology.Our people are the best of the best, giving Studio 3 Marketing the ability to provide our clients with a true full-service experience. We strategize, design, create, launch, maintain, and manage the most responsive and effective marketing campaigns. We are artists, writers, engineers, strategists, leaders, and so much more &mdash; all united by our passion for helping our clients flourish.Studio 3 has offices in Los Angeles, Austin and Tampa Bay. The ideal candidate would be able to work out of our Austin office, but we are open to those who could work in our LA or Tampa Bay office.The RoleWe&rsquo;re looking for a Digital Advertising Strategist to join our rapidly growing team. The Digital Advertising Strategist will be responsible for developing, implementing, tracking, optimizing, and reporting on paid advertising campaigns across multiple clients in the legal vertical.If you have experience leading and managing large budgets for legal clients this could be a perfect position. You should have a strong understanding of how the platforms work and can be optimized and how to confidently communicate complex strategies and analytic results in an easy-to-understand manner. Last but not least, you should be independent, ambitious, driven, and intellectually curious.Job DescriptionThe Digital Ad Strategist manages and executes paid advertising campaigns across Google, Meta, and other digital platforms. This role is responsible for end-to-end campaign execution&mdash;account setup, keyword research, ad creation, A/B testing, optimization, and reporting&mdash;to deliver measurable ROI and business growth for clients.Key Responsibilities<ul><li>Build and launch Google Ads, Bing, Meta and LinkedIn and other social platform campaigns aligned to client goals.</li><li>Manage up to 40 client accounts and/or equitable ad spend.</li><li>Conduct keyword research, develop ad copy, and create high-performing assets.	</li><li>Oversee landing page development and deployment for new campaigns.</li><li>Perform ongoing optimization: bid strategy, location targeting, ad extensions, and conversion tracking.</li><li>Conduct weekly and monthly performance reviews and propose strategic improvements.</li><li>Collaborate with internal teams and respond to client tickets with professionalism.</li><li>Make landing page updates and recommendations for conversion optimization.</li><li>Set up and monitor experiments (Google Ads) to test and improve performance.	</li><li>Build and manage ad campaigns on new platforms (Reddit, X, etc.)</li></ul>Primary Job Product<ul><li>ROI-positive, full-funnel advertising campaigns that drive measurable client growth across Google, Meta, and other digital platforms.</li></ul>Secondary Job Products<ul><li>Well-structured ad accounts with optimized targeting, bidding, and creative across all active platforms.</li><li>Performance reports and insights that identify opportunities and justify strategic recommendations.</li><li>High-converting landing pages aligned with campaign goals and regularly updated for optimization.</li><li>Experimentation results (A/B tests, bid strategy tests, etc.) that inform ongoing campaign improvement.</li><li>Efficient ticket resolution and consistent collaboration with internal teams and clients to support ad performance.</li></ul>Qualifications <ul><li>3&ndash;5 years experience in paid media or digital marketing in the legal vertical.</li><li>Expert knowledge of Google Ads, Meta Ads, Bing, or similar platforms.</li><li>Experienced with A/B testing and conversion rate optimization</li><li>Experienced with conversion and offline tracking.</li><li>Experienced with analytics tracking across Google Ads, Google Analytics and third party CRMs.</li><li>Detail-oriented with strong analytical and communication skills.</li><li>Collaborative team player with a growth mindset.</li></ul>If interested, submit your resume and cover letter. Please include your salary requirements.Job Type: Full-timePay: $70,000.00 - $90,000.00 per yearBenefits:<ul><li>401(k) matching</li><li>Dental insurance</li><li>Flexible schedule</li><li>Flexible spending account</li><li>Health insurance</li><li>Health savings account</li><li>Life insurance</li><li>Paid time off</li><li>Vision insurance</li></ul>Work Location: Hybrid remote in Austin, TX 78738

Digital Ads Strategist for Legal

White Rivers Media

Key Requirements:&#61623; Bachelor's degree in related field or any field.&#61623; Proficiency in using digital marketing tools and platforms.&#61623; Strong understanding of SEM, social media advertising, and email marketing.&#61623; Experience with web analytics tools such as Google Analytics.&#61623; Excellent written and verbal communication skills.&#61623; Strong analytical and problem-solving abilities.&#61623; Ability to think strategically and develop innovative media campaigns.&#61623; Proven track record of managing successful media campaigns.&#61623; 3-5 years of experience in paid media (agency experience).Key Responsibilities:&#61623; Manage multiple clients, serving as the main point of contact for their queries and requirements.&#61623; Ensure seamless communication, resolving 1st level escalations promptly to maintain client satisfaction.&#61623; Present media strategy plans and comprehensive reports to clients.&#61623; Conduct thorough research on assigned brands and competitors, staying updated on industry trends and innovations.&#61623; Collaborate with the team to develop creative ideas and strategies for ongoing and futurecampaigns.&#61623; Develop and execute effective media plans, working towards achieving clients' business goals.&#61623; Collaborate with cross-functional teams to maintain brand consistency across all digitalchannels.&#61623; Analyze website and social media performance data, providing valuable insights and actionable recommendations.&#61623; Track and report on key performance indicators (KPIs) for digital media campaigns.&#61623; Coordinate with vendors for project assignments, ensuring timely and efficient delivery ofservices&#61623; Ensure internal processes are diligently followed to streamline operations and maintain quality standards.&#61623; Foster a collaborative work environment by mentoring and coaching team members to enhance their performance.&#61623; Utilize knowledge of programmatic campaigns to enhance media strategies and campaign effectiveness.&#61623; Conduct thorough competitor analysis and market research to identify growth opportunities and stay ahead of trends.&#61623; Oversee and review end-to-end team deliverables, ensuring adherence to timelines and quality standards.&#61623; Provide constructive feedback and recommendations to optimize media campaigns.Job Type: Full-timePay: &#8377;40,000.00 - &#8377;60,000.00 per monthBenefits:<ul><li>Flexible schedule</li><li>Health insurance</li><li>Provident Fund</li></ul>Education:<ul><li>Bachelor's (Required)</li></ul>Work Location: In person

Assistant Manager - Paid Media

Saba Digital Convenience

Any candidate must have prior experience in Affiliate Marketing. He/ She has to manage and develop the company&rsquo;s pay per click and social media advertising campaigns, ensuring that they meet performance and revenue targets in line with the overall marketing plan and budget. Improve ad quality, Ad score and ad performance Analyze Paid Search data to find new keywords, ad groups, conversionsResponsibilities &amp; DutiesTo manage the company&rsquo;s pay per click campaigns under the direction of the Management.- Undertake required analysis and A/b testing to identify relevant and strong keyword searches in order to optimize campaign success.- Working with relevant internal and external stakeholders to create copy and other creative content.- Analyze, monitor and report on ROI for all PPC campaigns to the Management.- Manage and monitor spend to ensure it is in line with the assigned budget.- Keep up to date with market and technology related developments.Skills / Experience / QualificationsEducational Requirements &ndash; Candidates having Bachelor&rsquo;s degree in any discipline (Minimum Intermediate, subject to experience).Experience with digital media advertising platforms will be an added advantage Google Ad words Certification would be a HUGE plus.- Relevant previous experience and success within a similar PPC or Digital Marketing focused role.- Current knowledge of Google Analytics and other digital marketing software and tools.- Strong analytical ability and experience to work with a variety of data sources.- Strong Excel experience.Ability to commute/relocate:<ul><li>Karachi: Reliably commute or planning to relocate before starting work (Required)</li></ul>Job Type: Full-timePay: Rs40,000 - Rs50,000 per month (as per profile and experience)Work Location: DHA PHASE 6 (In person) contact : 03366732732Job Type: Full-timePay: Rs30,000.00 - Rs40,000.00 per monthWork Location: In person

PPC Executive

Eracus BPO's

Company: Eracus BPO Limited (DigitronCX) Location: North Nazimabad, Karachi Job Type: Full-Time (Onsite) Timings: Monday to Friday (10:00 AM &ndash; 5:00 PM) | Saturday (Remote &ndash; Short Day)About the Company:Eracus BPO Limited (DigitronCX) is a New Zealand&ndash;based, compliance-driven, and trusted Web Development &amp; Digital Solutions Agency with an operational office in Karachi, Pakistan. We are dedicated to delivering high-quality digital products and marketing solutions for international clients.As we continue to grow, we&rsquo;re looking for a skilled and performance-driven Meta Ads Strategist to join our in-house team and lead paid media campaigns that drive measurable growth.Key Responsibilities:<ul><li>Strategize, create, and optimize Meta (Facebook &amp; Instagram) advertising campaigns for in-house projects.</li><li>Manage complete ad operations &mdash; from campaign planning and audience research to execution, tracking, and performance reporting.</li><li>Ensure proper Pixel setup, event tracking, and data accuracy for optimized campaign results.</li><li>Analyze ad performance metrics and continuously refine campaigns for better ROI and engagement.</li><li>Collaborate with the content, design, and web development teams to align campaign goals with business objectives.</li><li>Utilize Canva or other graphic design tools to create visually compelling ad creatives when required.</li><li>Assist in other marketing initiatives such as SEO, Google Ads, and Social Media Management as needed.</li><li>Write effective ad copies and captions with strong English content writing skills.</li></ul>Requirements:<ul><li>Minimum 2 years of proven experience managing and optimizing Meta Ads campaigns (preferably for multiple projects or brands).</li><li>Strong understanding of campaign analytics, audience segmentation, and conversion optimization.</li><li>Knowledge of SEO, Google Ads, and social media strategy will be a strong advantage.</li><li>Proficiency in Canva or similar graphic design software.</li><li>Excellent written and verbal communication skills in English.</li><li>Ability to work independently, meet deadlines, and handle multiple projects simultaneously.</li><li>Fresh graduates with hands-on experience, strong portfolios, or Meta certifications are encouraged to apply.</li></ul>What We Offer:<ul><li>Competitive salary package based on experience and performance.</li><li>Performance-based bonuses, incentives, and annual increments.</li><li>Opportunity to work with an international (New Zealand-based) company and expand your global exposure.</li><li>Supportive, professional, and creative work environment.</li><li>Continuous learning and growth opportunities in digital marketing, analytics, and paid media strategy.</li></ul>Job Types: Full-time, Contract Contract length: 6 monthsPay: From Rs30,000.00 per monthWork Location: In person

Meta Ads Strategist

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