social media sr strategy manager

SIMSIN Edtech Pvt Ltd

Arwaj Tech is looking for a &ldquo;Sr. Social Media Marketing Manager&rdquo; to join our Marketing team.JOB DESCRIPTIONDevelop and implement brand strategy aligned with company goals Escalate the visibility of company&rsquo;s social content by setting up and optimizing the social media pages. Create monthly editorial/content calendar for multiple social media platforms and execute as per plan. Coordination with Clients and manage client's inquiries, and follow-ups in a timely and professional manner. Have developed creative &amp; engaging brand awareness postings on a regular basis. Provide assistance in promotional marketing and advertising activities (social media, email marketing, WhatsApp marketing, phone calls, networking and web etc.). Creating and editing short videos for company&rsquo;s social accounts. Assist marketing team for live sessions and any other online events. Monitor company presence on social media platforms and respond to comments &amp; messages in timely and effective manner. Ensure that brand message is compelling and consistent. Responsible to increase organic reaches on all social media platforms. Assist in designing and execution of social media campaigns Make search &amp; identify new features to develop brand awareness.JOB SPECIFICATIONQualification: Bachelors in Marketing or any relevant certification. Experience: At least 3-4 years of experience in social media account management. Strong command on social media channels (Facebook &amp;Instagram). Good Communication Brand building experience and Team leading Skills would be plusWhat We Offer:Market Competitive Salary Annual Leaves Leave Encashment Annual IncrementLocation: Shahrah-e-Faisal P.E.C.H.S Bl-06, KarachiTimings: 09am to 5:30pmInterested and relevant candidates may apply at: careers@arwaj.com.pkJob Type: Full-timePay: Rs140,000.00 - Rs160,000.00 per monthApplication Question(s):<ul><li>What is your Current Salary</li><li>Do you have experience of Running paid META Ads for Service based Clients?</li><li>Do you have brand building experience? If Yes Please mention Brand Name?</li><li>Are you OK for Onsite Morning job at Shahra e Faisal Karachi?</li></ul>Work Location: In person

Sr. Social Media Marketing Manager

Oshi Health

<div><h1 class="jobSectionHeader">Sr. Manager, Organic Social</h1>

Reports To: Director of Brand and Content

Locations Hiring From: Arizona, California, Delaware, Florida, Georgia, Idaho, Illinois, Indiana, Kansas, Maine, Maryland, Massachusetts, Minnesota, Missouri, Nevada, New Hampshire, New Jersey, New York, North Carolina, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Vermont, Virginia, and Wisconsin.

Employment Type: Full-Time
<h2 class="jobSectionHeader">
Role Overview</h2>

As our Sr. Manager of Organic Social you'll own Oshi Health's organic social and influencer strategy &mdash; building brand awareness, trust, and community among people living with digestive health conditions. You'll shape how our brand shows up across Meta, TikTok, and emerging channels, and cultivate creator relationships that amplify our mission. This role is central to driving top- and mid-funnel growth in a high-impact, fast-moving digital health environment.
<h2 class="jobSectionHeader">
What You'll Do &mdash; Key Responsibilities</h2>
<ul><li>Develop and evolve our social strategy and content calendar, ensuring alignment with business priorities and the broader content roadmap</li>
<li>Lead the creative briefing and workflow process, collaborating with content, design, and clinical teams to bring compelling stories to life</li>
<li>Build and manage an organic-first influencer program end-to-end &mdash; from sourcing and contracting to briefing, whitelisting, and performance tracking</li>
<li>Balance evergreen brand storytelling with trend-responsive content that feels authentic and resonant for GI audiences</li>
<li>Own social reporting and testing, partnering with marketing analytics to connect social performance to brand and business outcomes</li>
<li>Develop our community management approach &mdash; defining how we build, engage, and moderate spaces for gut health audiences</li>
<li>Partner cross-functionally across Clinical, Product, Operations, and Patient Marketing teams to ensure social supports the full patient journey</li>
</ul><h2 class="jobSectionHeader">What We're Looking For &mdash; Qualifications &amp; Requirements</h2>

Required
<ul>
<li>4+ years of experience leading organic social media strategy with a track record of audience growth and measurable impact</li>
<li>Proven end-to-end ownership of influencer campaigns and partnerships, including sourcing, contracting, briefing, and performance evaluation</li>
<li>Deep fluency in organic social performance metrics and social media management tools (e.g., Vista Social, Sprout Social, Sprinklr, or similar)</li>
<li>Strong strategic instincts paired with hands-on execution skills &mdash; you're as comfortable setting direction as you are doing the work</li>
<li>Exceptional communication skills and sound judgment around brand voice, accuracy, and compliance</li>
</ul>
Preferred
<ul>
<li>Strong writing skills with an ability to adapt tone and format across platforms</li>
<li>Experience working in digital health, a regulated industry, or another trust-driven consumer category</li>
<li>Drive cross-channel synergy with paid social, SEO, PR and events, and others</li>
</ul><h2 class="jobSectionHeader">Compensation &amp; Benefits</h2>
<ul><li>Salary Range: $110,000 &ndash; $130,000 (commensurate with experience) with annual bonus eligibility &amp; equity</li>
<li>Health Benefits: 90% employee premiums paid for medical, dental, and vision coverage</li>
<li>Time Off: Flexible PTO + paid holidays + 1 floating holiday</li>
<li>Retirement: Eligibility to contribute to 401(k)</li>
<li>Work Style: Remote-first flexibility</li>
<li>Growth: Professional development support as we scale</li>
</ul><h2 class="jobSectionHeader">About Oshi Health</h2>

Oshi Health is a virtual digestive health practice on a mission to transform GI care. We combine compassionate, multidisciplinary care with innovative technology to help people with chronic digestive conditions get the answers and relief they deserve. When you join Oshi, you're joining a team &mdash; and a mission &mdash; that's changing what great healthcare looks like.

Oshi Health is revolutionizing GI care with a digital clinic model that provides easy, convenient access to an integrated and multidisciplinary care team that takes a whole-person approach to diagnosing, managing, and treating digestive health conditions.

We take time to get to know each patient, develop a personalized care plan that includes identification of symptom triggers and prescription of evidence-based interventions, including medications, dietary changes, and mental health support.

For Every Oshi Team Member We Want:
<ul>
<li>Genuine passion for improving patient lives and transforming GI care</li>
<li>Strong communication skills and emotional intelligence</li>
<li>Comfort in a fast-paced, remote-first, mission-driven environment</li></ul><div> 

Note: This job description serves as a general overview and may be subject to change based on organizational needs and requirements.

Oshi Health is an equal opportunity employer that is committed to creating a diverse work environment. To do that, we champion a workplace where each and every person is treated with dignity and respect and is valued for their unique perspective and contributions. 
 
Oshi Health's policy is to maintain a working environment that encourages mutual respect, promotes harmonious and congenial relationships between employees, and is free from all forms of discrimination and harassment of any employee (or applicant for employment or service provider) by anyone, including supervisors, co-workers, vendors, or clients. Harassment and discrimination in any manner or form is expressly prohibited. There is no tolerance for discrimination or unequal treatment of any kind on the basis of race, color, religion, creed, gender, sex, sexual orientation, gender identity or expression, pregnancy, sexual and reproductive health decisions, national origin, age, disability, genetic information, marital status or civil partnership/union status, familial status, military or veteran status, predisposition or carrier status, domestic violence victim status, alienage or citizenship status, unemployment status, sexual violence or stalking victim status, caregiver status, or any other characteristic protected by law.

This practice applies to all terms, conditions and privileges of employment including, but not limited to, recruitment, selection, promotion, demotion, transfer, layoff, rehire, termination of employment, development and training, compensation, benefits and retirement.

For more information, visit us at www.oshihealth.com
Oshi Health will never contact job candidates via text message or any other messaging platform including WhatsApp, Signal, and Telegram. All official correspondence will occur through email. We will never ask you to share bank account information, cash a check from us, or purchase software or equipment as part of your interview or hiring process. If you have concerns, please reach out to careers@oshihealth.com, and we'll confirm whether you're engaging with one of our Oshi teammates!</div></div>

Sr. Manager, Organic Social

Ingenious Concepts

We are looking for a creative, strategic, and experienced Senior Social Media Strategist (Female) to join our team. The ideal candidate should have a strong understanding of social media trends, content planning, audience engagement, brand positioning, and campaign execution across multiple digital platforms.You will be responsible for developing and managing social media strategies that enhance brand awareness, drive engagement, and support overall marketing goals.Key Responsibilities<ul><li>Develop and execute effective social media strategies for different brands and campaigns</li><li>Plan, schedule, and manage content calendars across all major social media platforms</li><li>Create engaging content ideas, campaign concepts, and growth strategies</li><li>Monitor social media performance and generate monthly insights/reports</li><li>Stay updated with the latest social media trends, algorithm changes, and industry updates</li><li>Manage community engagement, audience interaction, and online brand presence</li><li>Coordinate with the design and content teams to ensure high-quality campaign execution</li><li>Run and optimize paid and organic social media campaigns</li><li>Analyze competitors and identify opportunities for growth and improvement</li><li>Ensure brand consistency in messaging, visuals, and tone across all platforms</li></ul>Requirements<ul><li>Proven experience as a Social Media Strategist / Social Media Manager / Digital Marketing Executive</li><li>Strong understanding of Facebook, Instagram, LinkedIn, TikTok, YouTube, and other digital platforms</li><li>Excellent communication, content planning, and campaign strategy skills</li><li>Knowledge of social media analytics, insights, and reporting tools</li><li>Ability to handle multiple brands and campaigns simultaneously</li><li>Creative mindset with strong marketing and branding sense</li><li>Experience in paid social media campaigns will be a plus</li><li>Strong leadership and team coordination skills preferred</li></ul>Preferred Candidate<ul><li>Female candidates are encouraged to apply</li><li>Must be professional, creative, organized, and trend-aware</li><li>Should be able to work in a fast-paced environment and manage deadlines efficiently</li></ul>Location: 1st Floor, 436Q, Phase 2, DHA, Opposite Avenue Mall, Ghazi Road, LahoreJob Type: Full-time Timings: 10:00 AM to 6:00 PM Working Days: Monday to SaturdayAbility to commute/relocate:<ul><li>Lahore: Reliably commute or planning to relocate before starting work (Preferred)</li></ul>Education:<ul><li>Bachelor's (Preferred)</li></ul>Work Location: In person

Senior Social Media Strategist (Female)

TikTok

Product ops
 
Sr Partnership Manager, TikTok Operations
 
Location
 :
 
Los Angeles
 
Employment Type
 :
 
Regular
 
Job Code
 :
 
A139189
 
Responsibilities
 
About the Team
 TikTok's Content Partnerships team is responsible for accelerating the growth of our top global media accounts by developing strong, executive level relationships, strategic partnerships, landing core platform narratives, securing incremental growth (primarily content but in alignment with media, marketing, GBS teams) and providing best in class service.
 
Partnerships Manager (News) will report into the Head of Publisher, News team. The team develops and nurtures high level relationships with publishers across NA and globally, whilst securing incremental growth in content and delivering clear and attributable value back to publishers in order to improve partner ROI. This role will be primarily responsible for analysing global publishers' content performance on TikTok, providing strategic recommendations, and helping to manage publishers (NA + Global) on a day-to-day basis using data. The candidate should have a deep understanding of short-form, user-generated content landscape including account management, content strategy, data and performance analysis and knowledge of TikTok and the social media landscape.
 
This is a global role with a comprehensive scope: communication, data and analytics, and strategy skills, proven industry experience and understanding of TikTok's positioning versus competitors.
 
Responsibilities: 
<ul>
<li>Identify emerging content areas and partner relevant cross-functional stakeholders to build approaches, while also refining frameworks for approaches programs, in order to drive business goals and scaled content impact for TikTok and our partners</li>
<li>Channel partners' business needs and priorities into opportunities to unlock strategic incremental growth opportunities and product innovation</li>
<li>Identify blockers using data and propose solutions; demonstrate a deep understanding and insights of the key metrics and measurements in Content Operations with acute analytical, reporting, and data storytelling abilities</li>
<li>Develop and execute central content strategy and relationship management for corresponding partner stakeholders</li>
<li>Co-manage partners' content portfolio by working closely with Product, Creator, Ad Sales, Business Development teams and other cross-functional stakeholders to develop and execute publisher strategy based on company priorities</li>
</ul>
Qualifications
 
Minimum Qualifications: 
<ul>
<li>Our ideal candidate has experience across media, data, partnerships, and strategy, as well as experience working with product teams</li>
<li>Deep understanding and insights of the key metrics and measurements in Content Operations with acute analytical, reporting, and data storytelling abilities</li>
<li>Strong ability with industry stakeholders, leadership, and cross-functional stakeholders to steer complex projects with exemplary organizational, communication, and interpersonal skills</li>
<li>Understanding key business priorities, including the ability to clearly articulate key issues, recommend solutions, and kick-off projects to serve core business priorities</li>
<li>Creative approach to partnership structures (in working with Business Development) that fully appreciates the unique value TikTok creates for our L&N partners and ability to sell this narrative and value prop</li>
<li>Ability to navigate ambiguity with a problem-solver's mindset to drive strong execution in a fast-paced environment</li>
<li>Bachelor degree required</li>
</ul>
Preferred Qualifications: 
<ul>
<li>Understanding of business dynamics with intellectual curiosity to dive deeper into key issues versus accepting a cursory understanding of the marketplace</li>
<li>Experience with product preferred</li>
<li>MS/MA/MBA and/or content platform experience considered a plus</li>
</ul>
Job Information
 
【For Pay Transparency】Compensation Description (Annually)
 
The base salary range for this position in the selected city is $103360 - $273600 annually.
 
​
 
Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
 
​
 
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
 
​
 
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
 
​
 
For Los Angeles County (unincorporated) Candidates: 
​
 
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
 
​
 
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
 
​
 
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
 
​
 
3. Exercising sound judgment.
 
​
 
About TikTok
 
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
 
​
 
Why Join Us
 
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
 
​
 
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
 
​
 
​
 
Diversity & Inclusion
 
​
 
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
 
​
 
TikTok Accommodation
 
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at
 
https://tinyurl.com/RA-request

Sr Partnership Manager, TikTok Operations

Amourion Group

Amourion Group is looking for a high-caliber Content Strategist to lead and scale the content function across a portfolio of 5&ndash;6 fast-growing education brands.Role OverviewWe are looking for a high-performance Social Media Strategist &amp; Content Creator who can build, scale, and dominate visibility across multiple platforms &mdash; including YouTube, Instagram, Facebook, LinkedIn, X (Twitter), and Threads.This is NOT a basic content posting role.We need someone who understands:How algorithms work How to convert views into leads &amp; revenue How content goes viral How to build authority brands (especially in education &amp; consulting)Core ResponsibilityYou will be responsible for end-to-end social media growth, including:1. Content Strategy &amp; Planning● Design platform-specific content strategy for:○ YouTube (Long-form + Shorts)○ Instagram (Reels + Carousels)○ LinkedIn (Authority posts)○ X &amp; Threads (Engagement + opinions)● Build monthly content calendar (30 days) aligned with:○ Lead generation goals○ Brand positioning (Premium + Authority)● Identify viral content angles (case studies, education myths, geopolitics, numerology, career insights)2. Content Creation &amp; Execution● Write high-retention scripts (hooks, storytelling, CTA)● Create/guide:○ Reels, Shorts, YouTube videos○ Carousels, thumbnails, captions● Ensure first 3 seconds hook optimization● Repurpose content across platforms for maximum reach3. Growth &amp; Performance Scaling● Drive organic growth + viral reach● Optimize for:○ Watch time○ Engagement rate○ Shares &amp; saves● Run A/B testing for:○ Hooks○ Thumbnails○ Titles● Scale content to:○ 1M+ views per video target (long-term)○ High inbound leads4. Algorithm &amp; Trend Mastery● Stay updated with:○ YouTube algorithm shifts○ Instagram reach patterns○ LinkedIn content trends● Identify and act on:○ Trending topics○ Content gaps in market5. Analytics &amp; Reporting● Track weekly:○ Growth metrics○ Engagement insights○ Lead conversions● Present actionable reports (not just data)6. Brand PositioningWork closely with leadership to position:● Dr. Anil Khare as:○ Global authority in education &amp; career counselling● Build structured content for:○ Amourion (Tutoring + Training + Counselling)○ IB Scholars○ Writing Services○ Occult Clinic (Numerology &amp; Vastu)Skills Required● Scriptwriting (High retention storytelling)● Deep understanding of:○ Social media algorithms○ Viral content frameworks● Video content planning (editing knowledge is a plus)● Strong copywriting (hooks, captions, CTAs)● SEO + AEO (AI search optimization)Mindset● Data-driven decision maker● Fast execution &amp; iteration● Obsessed with growth &amp; performance● Thinks like a brand builder + marketer, not just a creatorWhat Success Looks Like (KPIs)Within 90 Days:● 2&ndash;5X growth in reach &amp; engagement● Consistent viral content (100K+ views)● Strong inbound leads from content● Clear authority positioning in nicheCompensation● Competitive Salary (Based on Experience)● Performance-Based Incentives● Growth into Head of Content / Digital Growth LeadHow to ApplyAttend the interview with the following:<ul><li>Portfolio (Social media links)</li><li>Top 5 content pieces you&rsquo;ve created</li><li>Growth case study (Before vs After)</li><li>A short strategy:</li></ul>&ldquo;How would you grow Dr. Anil Khare&rsquo;s brand to 1M followers in 6 months?&rdquo;Important NoteThis role is for serious performers only. If you cannot demonstrate real results, please do not apply.Job Type: Full-timePay: AED4,000.00 - AED6,000.00 per monthWork Location: In person

Senior Social Media Content Strategist & Creator

ECCO Gulf Majorel Qatar

<div>Scoop of Work
Overview Digital, social media &amp; Communication Management Professional Support Services will be responsible to enhance the organization's digital footprint, ensure consistent brand messaging, and strengthen engagement with key audiences across digital platforms. The professionals will support the planning, execution, monitoring, and optimization of digital and social media strategies. This includes managing content calendars, social media accounts, digital campaigns, analytics, and coordination with internal teams to align messaging with the overall communication strategy.
Key Responsibilities

Digital and Social Media Strategy Development &middot;
1.Design and implement digital and social media strategies aligned with the organization's communication objectives. &middot;
2.Conduct platform-specific planning (e.g., LinkedIn, Twitter/X, Facebook, Instagram, YouTube, etc.) based on audience insights and trends. &middot;
3.Define measurable goals (reach, engagement, click-through rates, conversions) and set KPIs accordingly.
Social Media Content Man &middot;
1.Create, schedule, and manage original content (text, graphics, video) across digital platforms. &middot;
2.Ensure consistent messaging, tone, and visual identity across all social channels. &middot;
3.Maintain and manage a content calendar to coordinate campaigns, events, and special initiatives.
4.Monitor and respond to messages, comments, and mentions across platforms.
Digital Campaign Execution
1.Plan and run digital campaigns including awareness, or event promotion.
2.Coordinate with designers and videographers to create engaging multimedia content.
3.Proactively engage with stakeholders, followers, and influencers to grow digital presence.
Monitoring, Reporting, and Optimization
1.Provide performance reports with insights and recommendations for optimization.
2.Conduct social listening and sentiment analysis to inform content strategy.
Website and Content Updates
1.Support basic website content management.
2.Upload posts, press releases, event information, and announcements.
3.Ensure digital content accessibility, accuracy, and alignment with current branding.
Required Skills and Qualifications

1. 15 years (senior level) of proven experience in digital communications, social media management, or a similar role, ideally in a regulated industry.
2.Proficiency in social media platforms, content management systems, and digital marketing tools.
3.Strong writing skills with attention to tone, clarity, and platform-specific character limits.
4.Strong attention to detail, creativity, and adaptability to digital trends.
5.Ability to meet tight deadlines and manage multiple digital initiatives simultaneously.</div>

Senior Digital, Social Media & Communication Management Support Services

PepsiCo

<div>Overview:
<div>At PepsiCo, you&rsquo;ll discover a place where our mission is to create smiles around the</div><div>
world. With a portfolio of more than 500 beloved brands including, Gatorade, Lay&rsquo;s</div><div>
and Quaker, our work touches millions of people every day.</div><div>
</div><div>
At the heart of the company is a team of thinkers, creators, and problem-solvers who</div><div>
collaborate to innovate and turn ideas into action. Driven by innovation and a focus</div><div>
on creating joyful moments through food and drinks, our decisions are guided by</div><div>
consumer centricity, creating opportunities for our associates to do meaningful work</div><div>
and make a lasting impact in the communities we serve.</div><div>
</div><div>
Whatever your role, you&rsquo;ll be part of a global community that values your ideas and</div><div>
empowers you to make an impact, on your career and on the world around you.</div><div> 
PepsiCo is a global leader in food and beverages, operating in over 200 countries with a portfolio that includes 22 iconic billion-dollar brands. Our vision is to be the global leader in beverages by Winning with Purpose, embedding sustainability and innovation into everything we do.</div><div> 
You&rsquo;ll be a central force in shaping culture, strengthening relationships, and ensuring the PepsiCo Creative Studio delivers high-quality, on-time, and on-budget work for PepsiCo&rsquo;s iconic beverage brands, including Pepsi, Mountain Dew, Gatorade and many others.</div>
Responsibilities:
<div>
We&rsquo;re looking for a Senior Manager, Organic Social Strategy within the Pepsico Creative Studio to define and lead how PepsiCo&rsquo;s brands show up across the organic social ecosystem. This role is responsible for architecting social systems that connect content, creators, culture, and distribution into a cohesive, high-impact engine for relevance and growth.</div><div> 
</div><div>Social Ecosystem &amp; Content Strategy:</div><ul><li>
Lead development of holistic organic social strategies across priority brands, grounded in ecosystem thinking, integrating owned content, creator partnerships, cultural presence, and amplification pathways.</li><li>
Develop audience-first social strategies that map priority communities, cultural spaces, platform behaviors, and distribution dynamics to distinct brand roles and objectives, with clear articulation of distinct consumer cohorts and behavioral clusters that shape how content is received and shared at the individual level.</li><li>
Ensure organic social functions as both a relevance driver and a performance feeder to paid and amplified programs</li><li>
Champion volume-with-purpose models where output supports algorithm learning, audience refinement, and performance compounding, recognizing that platforms optimize to individuals and communities rather than broad audiences.</li><li>
Provide strategic direction for creator, talent, and influencer integration to extend brand credibility and relevance within niche and aspirational communities.</li></ul><div>
Capability Building, Collaboration &amp; Leadership:</div><ul><li>
Serve as a senior subject matter authority on platform dynamics, algorithm behavior, content formats, and cultural trends, including fluency in distribution mechanics, format prioritization shifts, and evolving creative structures that influence reach and engagement.</li><li>
Act as a mentor and day-to-day leader for junior social strategists, providing guidance, feedback, and best practice support to elevate the team&rsquo;s work.
</li><li>Partner with social listening, analytics, creative, and brand teams to ensure alignment across all social initiatives, proactively translating behavioral and cultural signals into strategic refinements and emerging content opportunities.</li><li>
Present strategies, content plans, and performance results to internal stakeholders and brand teams.</li></ul><div>
Measurement &amp; Optimization:</div><ul><li>
Partner with analytics and social listening teams to convert behavioral, cultural, and platform signals into strategic refinements, identifying real-time shifts in cohort behavior and engagement patterns.</li><li>
Lead structured test-and-learn programs across formats, cadence, creators, and cultural participation models.</li><li>
Establish feedback loops where performance insights directly inform content systems, creator strategies, and channel roles.</li><li>
Monitor platform-level changes in format weighting, engagement signals, and discovery mechanics to ensure strategies evolve alongside algorithmic shifts.</li></ul><div>
Compensation and Benefits:</div><ul><li>
The expected compensation range for this position is between $123,500 - $206,750. 
</li><li>
Location, confirmed job-related skills, experience, and education will be considered in setting actual starting salary. Your recruiter can share more about the specific salary range during the hiring process. 
</li><li>
Bonus based on performance and eligibility target payout is 15% of annual salary paid out annually. 
</li><li>
Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement. 
</li><li>
In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan. 
</li></ul>
Qualifications:
<ul><li>Bachelor&rsquo;s degree required.</li><li>
7-10 years of social media strategy experience within a creative agency or social media-focused role.</li><li>
Deep understanding of social media platforms, trends, and best practices, with experience crafting and executing platform-specific strategies, including demonstrated knowledge of how algorithms distribute content and how creative format impacts performance.
</li><li>Track record of growing reach/engagement of organic social accounts by implementing social strategy</li><li>
Strong ability to analyze audience behavior and turn insights into actionable, cohort-informed social strategies.
</li><li>Exceptional organizational and project management skills, with the ability to manage multiple campaigns and stakeholders simultaneously.
</li><li>Creative thinker with a passion for innovation and a strong eye for culturally relevant content.
</li><li>Proven ability to collaborate across teams, present ideas effectively, and foster strong relationships with cross-functional partners.</li><li>
Experience with social analytics tools and the ability to translate data into actionable insights.</li></ul><div>
The Ideal Candidate</div><div> 
You are a strategic builder. You think in systems, not just posts, and you&rsquo;re energized by shaping how brands show up across culture, creators, and platforms at scale.
 
You understand how platform algorithms distribute content to individuals and communities, and you design content systems that align cultural relevance with distribution fluency.
 
You bring a clear point of view, translate insight into action, and know how to lead others while still staying close to the thinking. You balance rigor with creativity, and you&rsquo;re motivated by building models that last.</div>
&gt;:
<div>
Our Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act, and all other applicable laws, including but not limited to, San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance; and Chapter XVII, Article 9 of the Los Angeles Municipal Code, commonly referred to as the Fair Chance Initiative for Hiring Ordinance.</div><div></div><div> 
All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.</div><div></div><div> 
PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity / Age</div><div></div><div> 
If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law &amp; EEO is the Law Supplement documents. View PepsiCo EEO Policy.</div><div></div><div> 
Please view our Pay Transparency Statement</div></div>

Organic Social Strategy Senior Manager

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