social media strategist

HR&Co

<div>Our Client is Hiring &ndash; Founding Product Designer 

Augex | Remote (North America) | Full-Time 
HR&amp;Co. is excited to partner with Augex, an innovative AI startup building the next generation of AI-powered work. 
About Augex

Augex is building the future of AI-powered work. 
Our platform enables experts to package their knowledge into deployable AI agents, allowing organizations to automate expert workflows without hiring additional specialists. We're building an AI agent marketplace that empowers small teams to accomplish extraordinary things. As we continue to grow, we're looking for our first Social Media Content Strategist to establish our social media presence, grow our audience, and tell the Augex story across multiple digital platforms. If you're passionate about AI, content creation, storytelling, and building communities from the ground up, we'd love to hear from you. 
The Opportunity

This is a high-impact role where you'll own the entire social media strategy&mdash;from planning and content creation to publishing, community engagement, and performance reporting. You'll work closely with our marketing leadership, founders, product, and engineering teams to create compelling content that attracts two key audiences:
<ul>
<li>Businesses looking to deploy AI agents</li>
<li>Experts interested in publishing and monetizing their AI agents</li></ul> 


This role combines strategy, creativity, analytics, and hands-on execution. You'll have the opportunity to build the social media function from the ground up while helping define the voice of one of the fastest-growing AI startups. 
What You'll Do
<ul>
<li>Develop and execute Augex's social media strategy across LinkedIn, X (Twitter), YouTube, Reddit, and emerging platforms.</li>
<li>Own the content calendar to ensure a consistent publishing schedule.</li>
<li>Create engaging written, visual, and short-form video content.</li>
<li>Write compelling copy aligned with the Augex brand voice.</li>
<li>Produce, edit, and publish short-form videos using tools such as CapCut, Adobe Premiere Pro, or Descript.</li>
<li>Support executive thought leadership by creating content for company leadership.</li>
<li>Build and engage online communities through comments, direct messages, and discussions.</li>
<li>Monitor social media trends, platform updates, and competitor activity.</li>
<li>Track performance metrics and provide actionable recommendations for growth.</li>
<li>Partner with product, sales, and leadership teams to promote launches, features, and company initiatives.</li>
<li>Utilize AI tools to accelerate research, content creation, editing, video production, and reporting.</li>
<li>Help document scalable content workflows and best practices for the growing marketing team.</li></ul> 


Qualifications

We're looking for someone with:
<ul>
<li>Bachelor's degree in Marketing, Communications, Journalism, or a related field (or equivalent experience)</li>
<li>3&ndash;6 years of professional social media marketing experience</li>
<li>Experience managing social media for a technology company, startup, SaaS organization, or agency</li>
<li>Proven success developing and growing social media channels</li>
<li>Exceptional writing, editing, and storytelling skills</li>
<li>Strong understanding of LinkedIn, X (Twitter), YouTube, Reddit, and emerging social platforms</li>
<li>Experience creating and editing short-form video content</li>
<li>Experience using social media analytics tools to measure performance and optimize campaigns</li>
<li>Hands-on experience with AI tools such as ChatGPT, Claude, Gemini, Perplexity, Descript, or similar platforms</li>
<li>Excellent organizational skills with the ability to manage multiple projects in a fast-paced environment</li>
<li>Ability to work independently in a fully remote setting</li>
</ul>
Preferred Qualifications

Experience with any of the following is a plus:
<ul>
<li>Marketing AI, SaaS, B2B, or technology products</li>
<li>Supporting founders, executives, or thought leadership brands</li>
<li>Marketing to technical audiences, startups, or entrepreneurs</li>
<li>Building creator communities or marketplace platforms</li>
<li>Workflow automation or AI agent technologies</li>
<li>Growing a personal or company social media following</li>
</ul>
Why Join Augex?
<ul>
<li>Build the social media strategy from the ground up</li>
<li>Work directly with founders and executive leadership</li>
<li>Help shape the voice of an innovative AI company</li>
<li>Create content viewed by thousands of founders, developers, and business leaders</li>
<li>Make a measurable impact on company growth</li>
<li>Join a fast-growing startup at an exciting stage of its journey</li></ul></div>

Social Media Content Strategist

Mary's Land Farm

<div>Position Overview
Mary's Land Farm is seeking a dynamic, creative Social Media Content Creator &amp; Strategist to develop and execute a comprehensive social media strategy across all business lines. This is a unique opportunity to tell the story of a multi-faceted regenerative agricultural operation&mdash;from our historic inn and farm store to our farm experiences, seasonal festivals, and animal programs. You will be the primary voice and visual storyteller for our farm, working directly with teams across operations to capture authentic content that showcases our values, events, and community. 
Key Responsibilities<ul>
<li>
Develop and manage a content calendar across Instagram, Facebook, TikTok, and other platforms; plan campaign themes and storytelling arcs</li>
<li>Capture on-site content: produce Reels, Stories, static posts, and behind-the-scenes footage that reflect the farm's authentic personality and seasonal rhythm</li>
<li>Create short-form and long-form video content showcasing farm events, inn experiences, animal programs, seasonal festivals, and workshops</li>
<li>Collaborate with team members across inn operations, farm management, and events to identify content opportunities and capture moments that matter</li>
<li>Be on-camera talent when appropriate; stay comfortable being the visible face of farm storytelling</li>
<li>Manage posting schedules, monitor engagement metrics, and adjust strategy based on performance data and trending content</li>
<li>Research and implement social media trends to keep content fresh, relevant, and aligned with audience interests</li>
<li>Create graphics, captions, and promotional assets using tools such as Canva</li>
<li>Support marketing campaigns across ticketed events, farm store promotions, and inn bookings</li>
<li>Maintain an active, responsive social media presence; reply to comments and messages in a timely manner</li>
<li>Work closely with management to represent the farm's brand voice consistently across all platforms</li></ul> 
Required Qualifications<ul>
<li>
Demonstrated experience managing social media accounts (minimum 1&ndash;2 years); portfolio or examples of past work required</li>
<li>Strong understanding of current social media trends, platform algorithms, and best practices across Instagram, TikTok, Facebook, and emerging platforms</li>
<li>Proficiency in video creation and editing (ability to film, edit, and publish short-form video content)</li>
<li>Outgoing personality with ability to approach staff, guests, and visitors to capture authentic moments and build rapport</li>
<li>Comfortable being on-camera and presenting ideas confidently</li>
<li>Strong written communication and copywriting skills; ability to craft engaging captions and storytelling narratives</li>
<li>Excellent organizational and time-management skills; ability to manage multiple projects and deadlines</li>
<li>Collaborative mindset; comfortable working across departments and with team members at all levels</li>
<li>Ability to work at least one weekend day year-round (event coverage, seasonal festival support, etc.)</li>
<li>Valid driver's license and reliable transportation</li></ul> 
Preferred Qualifications<ul>
<li>
Experience with small business or farm/agritourism social media</li>
<li>Familiarity with social media analytics tools and ability to interpret metrics</li>
<li>Experience with email marketing or broader marketing strategy</li>
<li>Knowledge of or passion for agriculture, sustainability, or agritourism</li>
<li>Experience managing influencer partnerships or community engagement</li></ul> 
Work Schedule &amp; Logistics
Hours: Hourly, 30&ndash;40 hours per week; flexible schedule coordinated with management. Must include a minimum of one weekend day year-round. 
Location: On-site at Mary's Land Farm (4979 Sheppard Lane, Ellicott City, MD). Primary work is in the field capturing content and collaborating with team members. 
Work Environment: Outdoor and indoor environments; weather-dependent. Must be comfortable working on a working farm, with animals, and in varied conditions.</div>

Social Media Content Creator & Strategist

M Booth

<div>Who We Are:

At M Booth, we are a culture-first communications agency that attracts the best people and the best brands to a workplace that&rsquo;s alive with courage, ideas, respect, and humanity. We are relentlessly passionate about our clients and their business, whether that means staying at the forefront of the influencer and social evolution, sharpening our earned storytelling skills, or unleashing game-changing insights that result in campaigns that win in the marketplace.

We are a hybrid workforce and believe that inspiration, relevance, and leadership are about how you do it, not where you do it from. We encourage all our employees to &ldquo;Be IRL&rdquo; &ndash; this code stands for being Inspired Relevant Leaders. Now, more than ever, our interactions and our relationships are mission critical to our community and our success. They build a culture that enables all of us to do great things and grow together. We invite you into our world of creativity, ideation, and communication. Come Be Inspired&hellip;come work with us at M Booth.

We are a collaborative mid-sized agency with an immediate opportunity for an Assistant Influencer Strategist to join our growing team! 


What You&rsquo;ll Do: 


As Assistant Influencer Strategist you will bring cultural insights, thought leadership, and strategic thinking to help lead influencer programming on brands across the agency. You&rsquo;ll be responsible for contributions in all phases of the influencer process for these programs/brands. Your role will be to help put our clients at the forefront of the cultural zeitgeist, driving relevance, talkability and badge value for our clients, through the lens of influencer programming.

You are researching and identifying influencers for our programs, helping to review content to ensure it meets the briefs and helping to build out and populate client recaps showing off our incredible work. 


Who You Are:
<ul>
<li>An expert in:
<ul><li>What and who is trending and applying that to influencer programming in both planned and real-time moments</li>
How to make the right influencer and creator connections for brands in creative, innovative, and breakthrough ways that get clients excited, in both planned and opportunistic moments 
<li>
 
 
</li></ul></li><li>Creative and not a box checker</li>
<li>A critical thinker who goes beyond the surface level</li>
<li>Excellent communication skills; clear, vocal, articulate when presenting to clients, team and new business prospects</li>
<li>Someone who thrives in fast-moving and collaborative (read: not toxic) environment
<ul><li>We have a one-team one dream approach; there is no &ldquo;me&rdquo; in team</li>
</ul></li><li>Exceptional problem-resolution skills, including the ability to think creatively and outside the box</li> 
</ul>
What You&rsquo;ll Do:
<ul><li>Dissect client business objectives/goals and work with senior team members to craft culture strategies - with influencer at the heart - that achieve those goals in a disruptive fashion</li>
<li>Manage influencer programs that speak to our brand&rsquo;s targets and &ldquo;make noise&rdquo; with synergies between PR, social, and paid</li>
<li>Contribute in a meaningful way to the influencer strategy and programming (end-to-end) across accounts (from strategy to partner identification &amp; contracting to content management); develop strategic recommendations and sell-in major culture-forward programming. Including:
<ul><li>Helping to set influencer strategy for clients</li>
<li>Identify and proactively connect brands to influencers/tastemakers/content creators that will put them at the forefront of culture</li>
<li>Manage and oversee influencer/partner integrations + programs that speak to our brand&rsquo;s targets and &ldquo;make noise&rdquo;</li>
<li>Strengthen relations with and bring relevant tastemakers and influencers in to the fold of brands on an programmatic and ad hoc basis that can drive cultural relevance for our clients</li>
<li>Instrumental in the day-to-day management of collaborations and partnerships</li>
<li>Growth towards an expert in negotiations and contract reviews, both with influencer partners and third-party vendors with a clear understanding of legal + scope guardrails and payment terms</li>
<li>Demonstrate program success via strong reporting and storytelling</li>
</ul></li><li>Be a dot connector ensuring all programming is executed with excellence and the right specialists are brought in to inform at each step of the way</li>
<li>Report on competitive brands and trends to clients; demonstrate ability to be nimble and develop one-of-a-kind &ldquo;ways in&rdquo; for brands harnessing these trends</li></ul> 


Client Leadership:
<ul>
<li>Support the team in a day-to-day capacity and at times serve as the client point person on assigned accounts, juggling multiple projects and deadlines, leading calls, has a strong email correspondence, etc.</li>
<li>Serve as a thought leader, trusted voice and advisor to clients</li>
<li>Build strong relationship that establishes trust with clients</li>
</ul>
Program Oversight &amp; Management
<ul>
<li>Design work plans for programs</li>
<li>Ensure work output is the best it can be (of self and team members)</li>
<li>Collaborate within integrated agency teams and with agency partners</li>
<li>Problem-solve quickly when issues arise</li> 
</ul>
 What You&rsquo;ll Bring:
<ul>
<li>Bachelor&rsquo;s degree or equivalent</li>
<li>2-3 years of experience in influencer marketing</li>
<li>Experience with tastemaker/influencer ID, negotiation, contracting and activation management</li>
<li>In touch with cultural and industry trends</li>
<li>Ability to &ldquo;roll with it&rdquo; and be nimble when there are changes to pathways and needs to counsel on pivots</li>
<li>Experience activating influencer programs across all social platforms - TikTok, Instagram, YouTube, etc.</li>
<li>Is self-directed, motivated, takes ownership of projects and follows them through to the end. Knows how to manage up to get what they need to succeed</li> 
</ul>
What We&rsquo;ll Bring:

Here are a few highlights of the benefits we offer at M Booth:
<ul>
<li>A workplace that&rsquo;s alive with courage, ideas, respect and humanity</li>
<li>Professional growth and development programs to help advance your career</li>
<li>Comprehensive health care and wellness plans for your entire family</li>
<li>A 401(k) Savings Plan and Flexible Spending Accounts</li>
<li>Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays</li>
<li>Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits</li>
<li>SALARY: $49,000 - $55,000/year</li>
</ul>
 Based in our NY office.

We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event.

 M Booth &amp; Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.</div>

Assistant Influencer Strategist

The University of Lahore

<div>
 
 
 Job Summary:
 
 
 
 The Social Media Expert/Graphic Designer is responsible for developing and implementing social media campaigns and creative designs to promote the UOL Relief Department&rsquo;s programs and activities while creating engaging and informative content for various social media platforms. The resource will develop creative concepts and visual assets for social media and digital campaigns, and collaborate internally and externally to gather impactful stories and content that highlight the department&rsquo;s efforts and achievements.
 
 
 
 
 
 
 Requirements:
 
 
 <ul>
 <li>
 Bachelor&rsquo;s/Master&rsquo;s degree in Marketing, Communications, Media Studies, or a related field.
 </li>
 <li>
 2-3 years of proven experience in social media management and graphic design, preferably in an NGO or development sector.
 </li>
 <li>
 Strong command of social media management tools and Adobe Creative Suite (Illustrator, Photoshop, InDesign) with basic to intermediate motion design skills (Adobe After Effects etc.)
 </li>
 <li>
 Strong designing, editing, and visual storytelling skills with the ability to create clear and engaging content.
 </li>
 <li>
 Up-to-date with emerging trends, tools, and best practices in digital marketing and social media management.
 </li>
 </ul>
</div>

Social Media Designer

Jurisnexa Global Legal & Associoates

A Social Media Creative is responsible for designing, editing, and producing engaging digital content for social media platforms. This role focuses on creativity and visuals&mdash;bringing campaigns to life through posters, reels, videos, graphics, and other media that capture attention and reflect the company&rsquo;s brand identity.Key Responsibilities<ul><li>Design social media posters, stories, reels, and ads for platforms like Instagram, Facebook, LinkedIn, TikTok, and YouTube.</li><li>Create eye-catching graphics, videos, and motion content aligned with brand guidelines.</li><li>Brainstorm and develop creative campaign ideas with the marketing team.</li><li>Adapt content formats to suit different platforms and audiences.</li><li>Stay up to date with social media trends, memes, and design styles.</li><li>Ensure all visuals maintain brand consistency and high quality.</li><li>Work closely with the Social Media Coordinator/Manager to align creative work with posting schedules.</li></ul>Skills &amp; Qualifications<ul><li>Strong skills in graphic design software (Photoshop, Illustrator, Canva, CorelDRAW).</li><li>Proficiency in video editing tools (Adobe Premiere Pro, After Effects, CapCut, Final Cut Pro, etc.).</li><li>Knowledge of social media content formats and requirements.</li><li>Creative eye for color, typography, and layout.</li><li>Ability to create content quickly while meeting deadlines.</li><li>Strong communication and teamwork skills.</li></ul>Work Location: Remote

Social Media Creative

Element MEA

<div>
 element MEA is supporting a well-established Dubai-based integrated creative agency in appointing an experienced Social Media Manager.
 
 
 The agency works with leading government, corporate and consumer brands across the UAE and wider GCC. Its capabilities span advertising, experiential marketing, brand communications, social media, digital campaigns, content production and large-scale activations.
 
 
 The successful candidate will join a multidisciplinary agency environment and manage the complete social media function for a portfolio of client accounts.
 
 
 The agency's identity will be shared with shortlisted candidates during the recruitment process.
 
 
 Role Purpose
 
 
 The Social Media Manager will lead the planning, management and continuous improvement of social media activity for assigned client accounts.
 
 
 Acting as an extension of each client's marketing team, the role holder will develop social media strategies, manage content planning, oversee campaign execution and use performance insights to achieve defined communication and business objectives.
 
 
 The position combines social media strategy, content leadership, community management, paid-media coordination, influencer marketing, client advisory and performance analytics.
 
 
 Working closely with Client Servicing, Strategy, Creative, Production, Media and Project Management teams, the Social Media Manager will ensure that social media is integrated into every stage of a campaign&mdash;from concept development and content production through publishing, community engagement and post-campaign analysis.
 
 
 Key Responsibilities
 
 
 Social Media Strategy
 
 
 <ul>
 <li>
 Develop annual, quarterly and campaign-specific social media strategies for assigned client accounts.
 </li>
 <li>
 Build platform-specific strategies aligned with client business objectives, audience behaviour and marketing priorities.
 </li>
 <li>
 Recommend the appropriate channel mix, content pillars, publishing cadence and engagement approach.
 </li>
 <li>
 Translate wider brand and marketing strategies into practical social media plans.
 </li>
 <li>
 Present strategies, recommendations and campaign opportunities to clients and internal teams.
 </li>
 <li>
 Regularly review and refine strategies based on platform changes, audience insights and campaign performance.
 
 
 </li>
 </ul>
 Campaign Planning and Integrated Marketing
 
 
 <ul>
 <li>
 Develop social media campaigns that support wider advertising, experiential, digital, PR and activation initiatives.
 </li>
 <li>
 Collaborate with Strategy and Creative teams to strengthen the role of social media within integrated campaigns.
 </li>
 <li>
 Create detailed campaign rollout plans across multiple platforms and audience segments.
 </li>
 <li>
 Ensure online content supports and amplifies on-ground events, activations and brand experiences.
 </li>
 <li>
 Identify real-time content and audience-engagement opportunities during live campaigns and events.
 </li>
 <li>
 Coordinate campaign timelines, deliverables, approvals and publishing schedules.
 
 
 </li>
 </ul>
 Content Planning and Management
 
 
 <ul>
 <li>
 Develop monthly and campaign-specific content calendars aligned with client priorities and marketing objectives.
 </li>
 <li>
 Prepare clear creative briefs for Designers, Copywriters, Photographers, Videographers, Animators and Motion Designers.
 </li>
 <li>
 Manage content development from initial concept through production, approval and publishing.
 </li>
 <li>
 Ensure content is platform-native, audience-focused and consistent with client brand guidelines.
 </li>
 <li>
 Maintain the appropriate balance between planned, reactive, educational, promotional and engagement-led content.
 </li>
 <li>
 Review content for accuracy, quality, tone, platform suitability and cultural relevance.
 </li>
 <li>
 Manage multiple client accounts while maintaining consistency and meeting deadlines.
 
 
 </li>
 </ul>
 Community Management
 
 
 <ul>
 <li>
 Oversee daily community engagement across client social media channels.
 </li>
 <li>
 Respond to comments, direct messages, enquiries and audience interactions in line with approved guidelines.
 </li>
 <li>
 Develop response frameworks and escalation procedures for sensitive or high-risk issues.
 </li>
 <li>
 Monitor online sentiment, customer feedback and emerging reputational risks.
 </li>
 <li>
 Escalate complaints, crises or potentially damaging conversations promptly.
 </li>
 <li>
 Develop engagement initiatives that encourage meaningful audience participation and community growth.
 </li>
 <li>
 Ensure community management reflects each brand's tone of voice and service standards.
 
 
 </li>
 </ul>
 Paid Social and Media Coordination
 
 
 <ul>
 <li>
 Collaborate with media specialists to plan and execute paid social media campaigns.
 </li>
 <li>
 Recommend campaign objectives, audience targeting, budget allocation, creative formats and platform selection.
 </li>
 <li>
 Ensure alignment between organic content strategies and paid-media activity.
 </li>
 <li>
 Monitor campaign performance and recommend adjustments to improve reach, engagement, leads or conversions.
 </li>
 <li>
 Coordinate the development of campaign assets required for different audiences, placements and media formats.
 </li>
 <li>
 Support testing of messaging, creative formats, audiences and calls to action.
 
 
 </li>
 </ul>
 Influencer and Creator Marketing
 
 
 <ul>
 <li>
 Identify influencers and content creators who are relevant to campaign objectives and brand positioning.
 </li>
 <li>
 Manage influencer shortlisting, assessment, onboarding, briefing, approvals and content delivery.
 </li>
 <li>
 Coordinate contracts, timelines, deliverables and internal or client approvals with the relevant teams.
 </li>
 <li>
 Build productive, long-term creator relationships that benefit client brands.
 </li>
 <li>
 Monitor influencer content for quality, brand alignment, compliance and authenticity.
 </li>
 <li>
 Measure influencer performance, audience quality and campaign return on investment.
 
 
 </li>
 </ul>
 Performance Analysis and Reporting
 
 
 <ul>
 <li>
 Develop performance dashboards for assigned client accounts.
 </li>
 <li>
 Monitor key metrics including reach, impressions, engagement, audience growth, conversions, click-through rate, cost per result, CPM and return on investment.
 </li>
 <li>
 Prepare monthly, quarterly and campaign-specific performance reports.
 </li>
 <li>
 Move beyond reporting numbers by clearly explaining what changed, why it changed and what should happen next.
 </li>
 <li>
 Present results and recommendations confidently to clients.
 </li>
 <li>
 Use performance insights to improve content, targeting, platform investment and future campaign planning.
 </li>
 <li>
 Establish relevant benchmarks for each client, platform and campaign type.
 
 
 </li>
 </ul>
 Client Partnership
 
 
 <ul>
 <li>
 Act as a trusted social media advisor to assigned clients.
 </li>
 <li>
 Participate in planning meetings, campaign reviews, workshops and content discussions.
 </li>
 <li>
 Understand each client's commercial priorities, audience challenges and approval processes.
 </li>
 <li>
 Educate clients on platform developments, audience behaviour, emerging trends and digital opportunities.
 </li>
 <li>
 Manage client expectations regarding timelines, approvals, content performance and platform limitations.
 </li>
 <li>
 Identify opportunities to expand social media, content, influencer and integrated marketing services.
 </li>
 <li>
 Build strong relationships while maintaining professional boundaries and clear accountability.
 
 
 </li>
 </ul>
 Cross-Functional Leadership
 
 
 <ul>
 <li>
 Work closely with Client Servicing, Creative, Strategy, Production, Media and Project Management teams.
 </li>
 <li>
 Ensure briefs, timelines, approvals and accountabilities are clearly communicated.
 </li>
 <li>
 Provide constructive feedback that improves creative work while respecting specialist expertise.
 </li>
 <li>
 Support junior social media and community-management team members where required.
 </li>
 <li>
 Contribute to agency pitches, new-business proposals and social media audits.
 </li>
 <li>
 Promote strong working practices, documentation and knowledge-sharing across the team.
 
 
 </li>
 </ul>
 Core Competencies
 
 
 
 Social Media Strategy
 
 
 
 Builds platform-specific strategies that connect audience behaviour with business and communication objectives.
 
 
 
 Campaign Management
 
 
 
 Plans and manages integrated social media campaigns from concept development through reporting.
 
 
 
 Content Leadership
 
 
 
 Oversees content planning, briefing, creation, publishing and continuous optimization.
 
 
 
 Client Management
 
 
 
 Builds trusted relationships and provides clear, commercially relevant advice to client marketing teams.
 
 
 
 Community Building
 
 
 
 Develops engaged online communities while protecting brand reputation and customer experience.
 
 
 
 Analytics and Performance
 
 
 
 Interprets campaign data and converts insights into practical actions and recommendations.
 
 
 
 Collaboration
 
 
 
 Works effectively with creative, strategy, production, media, client servicing and project management teams.
 
 
 
 Innovation
 
 
 
 Introduces relevant content formats, platform features, creative opportunities and digital trends.
 
 
 
 Commercial Awareness
 
 
 
 Understands how social media contributes to brand growth, customer acquisition, engagement and business performance.
 
 
 
 Qualifications And Experience
 
 
 
 <ul>
 <li>
 Four to seven years of experience in social media management within an integrated, digital, creative or advertising agency.
 </li>
 <li>
 Proven experience managing social media activity for multiple brands or large client accounts.
 </li>
 <li>
 Strong understanding of Meta, LinkedIn, TikTok, YouTube, X, Snapchat and emerging platforms.
 </li>
 <li>
 Experience using tools such as Meta Business Suite, Meta Ads Manager, LinkedIn Campaign Manager, Google Analytics, Hootsuite, Sprout Social, Later or similar platforms.
 </li>
 <li>
 Experience working with influencers, content creators, paid-media teams and integrated campaigns.
 </li>
 <li>
 Strong presentation, reporting and client-management skills.
 </li>
 <li>
 Excellent written and verbal English.
 </li>
 <li>
 Arabic communication capability is highly desirable.
 </li>
 <li>
 Experience managing government, corporate, retail, hospitality, lifestyle or consumer-brand accounts would be advantageous.
 </li>
 </ul>
</div>

Social Media Manager

<div>Who We Are:

At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action. 


We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world. 


Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today&rsquo;s world BOLD moves everything we do. 


We have an immediate opening for a Digital Director to join our Consumer Lifestyle Team. We believe in creativity and thoughtful strategy with the ability to be both nimble and intentional to deliver exceptional work to our clients. A successful candidate will be hungry to learn and grow in the lifestyle and CPG space, supporting breakthrough marketing efforts on a team that blends PR, influencer and digital work. 


What You&rsquo;ll Do:

As Director, Digital you will support its rapidly growing Lifestyle practice working on a range of consumer brands ranging within the food/beverage, home, travel, and wine/spirits sectors. We are a work-hard play-hard team from a variety of professional backgrounds. We believe in creativity, being nimble, moving quickly to capitalize on opportunities and delivering exceptional work to our clients. 


Social-First Strategy &amp; Execution
<ul>
<li>Develop and execute integrated social strategies that align with business goals and create new relevance for familiar brands in the Lifestyle space.</li>
<li>Build tailored digital and social playbooks that combine earned, and organic strategies, ensuring brands show up authentically.</li>
<li>Stay obsessed with social trends&mdash;from TikTok sounds to Instagram aesthetics&mdash;and translate memes, moments, and behaviors into meaningful brand activations.</li>
<li>Collaborate with creative, digital, and media teams to shape platform-specific campaigns that resonate with online audiences.</li>
<li>Inform influencer marketing efforts, partnering with our influencer team and working with creators who align with the brand and building authentic partnerships.</li></ul> 


Client Leadership
<ul>
<li>Serve as day-to-day client lead on all things social, not only answering incoming communications but anticipating needs</li>
<li>Provide counsel to clients on staying culturally relevant and platform-optimized.</li>
<li>Be visible to clients, presenting campaign ideas, strategic recommendations, and performance insights in meetings, emails, or on-camera.</li></ul> 


Collaboration &amp; Team Leadership
<ul>
<li>Mentor and inspire team members, fostering innovation and growth across the department.</li>
<li>Partner with third-party vendors to ensure seamless execution of campaigns.</li>
<li>Oversee community management strategies, guiding the tone of brand responses to keep conversations relevant and engaging.</li>
<li>Work closely with creative teams to develop engaging social content that aligns with each platform's best practices and emerging trends.</li></ul> 


Performance Monitoring &amp; Reporting
<ul>
<li>Establish KPIs and measurement frameworks to evaluate campaign success across platforms.</li>
<li>Lead real-time reporting during campaigns, providing actionable insights to optimize performance mid-flight.</li>
<li>Monitor platform updates and algorithm changes, ensuring strategies evolve with social trends.</li></ul> 


What You&rsquo;ll Bring

The job requires:
<ul>
<li>6+ years of experience working in digital and social media, in an agency setting or in-house</li>
<li>Experience with driving a brand&rsquo;s social media and content strategy, developing social media strategies and playbooks</li>
<li>Experience overseeing the social media content production process for a brand, and overseeing creative teams, photoshoots and video shoots with onset experience</li>
<li>Strong understanding of social media measurement, how to tie results back to client and business goals, and how to merchandize results</li>
<li>Has experience overseeing influencer marketing programs/campaigns (contracting content creators for UGC-style content, maker content lo-fi reels and collaboration content)</li>
<li>Has knowledge about the paid social space, but not a must</li>
<li>Experience managing digital initiatives preferred. Examples include web or app development, chat bots, innovative use of emerging technology, CRM and email marketing</li>
<li>Strong understanding of how digital and social media fit into the broader marketing mix</li>
<li>Excellent written, verbal communication and presentation skills</li>
<li>Excels at client service and providing strategic, thoughtful counsel</li>
<li>A great manager, good mentor and an organized, communicative project leader</li>
<li>Good at time and project management</li>
<li>Is self-directed, motivated, takes ownership of projects and follows them through to the end. Knows how to manage up to get what they need to succeed</li>
<li>Can stay centered and work effectively in a fast-moving environment</li></ul> 


What We&rsquo;ll Bring

Here are a few highlights of our benefits offerings as an M Boother:
<ul>
<li>A workplace that&rsquo;s alive with courage, ideas, respect and humanity</li>
<li>Professional growth and development programs to help advance your career</li>
<li>Comprehensive health care and wellness plans for your entire family</li>
<li>A 401(k) Savings Plan and Flexible Spending Accounts</li>
<li>Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays</li>
<li>Additional Perks: Family Leave, Well-Being Programs, &amp; Commuter Benefits</li>
<li>Salary: $106,000 &ndash; $135,000/year</li>
</ul>
(New hires are typically brought into the organization between the minimum to midpoint of the salary range posted depending on qualifications, internal equity, and the budgeted amount for the role.) 


Location: New York office

Our Flexible Work Policy:

We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event.

M Booth &amp; Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.</div>

Digital Director

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