strategic marketing specialist

Zia Creative Network

About the RoleWe&rsquo;re looking for a Copywriting, Strategic, and Marketing Specialist &ndash; Arabic Speaker with strong writing skills, brand storytelling instincts, and a strategic marketing mindset. This role blends Arabic copywriting with campaign thinking and digital fluency, supporting both creative and strategic teams in delivering high-quality, culturally resonant work.You&rsquo;ll be responsible for crafting and guiding content across campaigns, social platforms, websites, video scripts, and presentations. Your work will support high-impact government and commercial campaigns where messaging must be both precise and emotionally compelling.Key Responsibilities<ul><li>Write, edit, and adapt Arabic content for campaigns, websites, social media, video, and branded communications</li><li>Translate strategic briefs into high-impact messaging frameworks and concept directions</li><li>Collaborate with strategy, creative, and content teams to bring narratives to life across all channels</li><li>Align copy with brand voice, tone, and campaign objectives</li><li>Support in the development of campaign themes, slogans, naming, messaging architecture, and presentation writing</li><li>Ensure linguistic accuracy, cultural sensitivity, and message clarity across all deliverables</li><li>Contribute to pitch decks, content calendars, and strategic documents with both writing and messaging strategy input</li></ul>Required Qualifications &amp; Experience<ul><li>5&ndash;7+ years of experience in Arabic copywriting, content strategy, or marketing communications</li><li>Native-level Arabic with a strong command of tone, style, and formal/informal writing</li><li>Fluent English (written and spoken)</li><li>Experience working on government, cultural, or bilingual campaigns in the UAE</li><li>Strong understanding of digital platforms, campaign flow, and audience behavior</li><li>Ability to collaborate across disciplines in a fast-paced agency environment</li><li>Exceptional attention to detail, cultural nuance, and messaging clarity</li></ul>Bonus Skills (Nice to Have)<ul><li>Experience writing and strategizing bilingual content (Arabic + English)</li><li>Background in advertising, brand strategy, or campaign concepting</li><li>Experience with social-first content, digital storytelling, or scripting</li><li>Familiarity with SEO, UX writing, or user journey-based content</li><li>Comfort presenting ideas and messaging direction to internal or client stakeholders</li></ul>Why Join ZIA<ul><li>Work on meaningful, high-impact national projects</li><li>Competitive salary and performance-based growth opportunities</li><li>Exposure to cross-collaborative work across disciplines, clients, and cultures</li><li>A diverse, dynamic, multicultural team with a shared standard of excellence</li><li>A creative culture that celebrates innovation, authenticity, bold thinking, cultural relevance, and results</li></ul>Job Types: Full-time, PermanentPay: From AED8,000.00 per monthApplication Question(s):<ul><li>Have you worked on bilingual (Arabic/English) or government campaigns before?</li><li>What are your salary expectations for this role?</li><li>What is your current notice period and earliest availability?</li></ul>Education:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>Arabic copywriting and strategic marketing communications: 3 years (Required)</li><li>Content Strategy and Research: 3 years (Required)</li></ul>Language:<ul><li>Native-level Arabic AND fluent English? (Required)</li></ul>Location:<ul><li>Abu Dhabi (Preferred)</li></ul>

Copywriting, Strategic, and Marketing Specialist - Arabic Speaker

Heka Healthcare Services

<div>
 
 
 Position Title:
 
 Marketing &amp; Branding Specialist
 
 
 
 Reporting To:
 
 Group General Manager, HEKA Healthcare Group
 
 
 
 Location:
 
 Fujairah &amp; Dubai, UAE
 
 
 
 
 
 The
 
 Marketing &amp; Branding Specialist
 
 is responsible for executing all marketing, branding, and communication activities across HEKA Clinics and HEKA Trading. The role ensures consistent brand identity, supports patient and client acquisition, enhances visibility across digital and offline channels, and ensures organized execution of campaigns aligned with HEKA&rsquo;s strategic direction.
 
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 
 
 
 
 Branding &amp; Identity
 
 
 <ul>
 <li>
 Maintain and enforce HEKA brand guidelines across all clinics and divisions.
 </li>
 <li>
 Develop visual materials (banners, flyers, brochures, roll-ups, campaign creatives).
 </li>
 <li>
 Ensure unified branding for MAS, Banobagi, FCC, and HEKA Trading.
 </li>
 <li>
 Coordinate with external agencies for branding revisions and creative support.
 </li>
 <li>
 Support in packaging design and product branding for HEKA Trading.
 </li>
 </ul>
 
 
 
 
 
 Digital Marketing
 
 
 <ul>
 <li>
 Manage social media presence across all HEKA platforms.
 </li>
 <li>
 Coordinate content calendars, posts, stories, reels, and promotions.
 </li>
 <li>
 Work with content creators, photographers, and videographers to ensure quality output.
 </li>
 <li>
 Monitor performance of ads, campaigns, and account engagement.
 </li>
 <li>
 Support SEO activities, keywords, and website updates.
 </li>
 </ul>
 
 
 
 
 
 Marketing Campaign Execution
 
 
 <ul>
 <li>
 Plan and execute clinic and trading marketing campaigns (seasonal, monthly, service-focused).
 </li>
 <li>
 Coordinate with clinic managers to identify priorities, promotions, and target audiences.
 </li>
 <li>
 Implement proximity targeting, WhatsApp campaigns, and conversion-focused ads.
 </li>
 <li>
 Manage influencer partnerships and local collaborations.
 </li>
 </ul>
 
 
 
 
 
 Events &amp; Community Engagement
 
 
 <ul>
 <li>
 Organize and support events for HEKA Clinics (open days, activations, health events).
 </li>
 <li>
 Prepare materials, coordination, and post-event analysis.
 </li>
 <li>
 Enhance community presence and partnerships.
 </li>
 </ul>
 
 
 
 
 
 CRM, Analytics &amp; Reporting
 
 
 <ul>
 <li>
 Work closely with Zoho CRM for tracking campaign performance.
 </li>
 <li>
 Analyse lead sources, conversion rates, retention, and ROI.
 </li>
 <li>
 Prepare weekly and monthly marketing dashboards for management.
 </li>
 <li>
 Support clinics with patient follow-up campaigns and email marketing.
 </li>
 </ul>
 
 
 
 
 
 Vendor &amp; Agency Management
 
 
 <ul>
 <li>
 Work with Red Berries / BrandCare / external agencies for websites, Google Ads, creative materials.
 </li>
 <li>
 Review quotes, proposals, and coordinate approvals.
 </li>
 <li>
 Follow up on production (signages, materials, printing).
 </li>
 </ul>
 
 
 
 
 
 Internal Communication
 
 
 <ul>
 <li>
 Support internal marketing such as staff recognition, internal newsletters, and clinic communication.
 </li>
 <li>
 Develop presentations, reports, and marketing updates for management.
 </li>
 </ul>
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Communications, Media, or related field.
 </li>
 <li>
 Experience
 </li>
 <li>
 3&ndash;5 years of hands-on experience in marketing, branding, or digital marketing.
 </li>
 <li>
 Experience in healthcare or beauty/aesthetic industry preferred.
 </li>
 <li>
 Strong knowledge of social media, digital advertising, and creative production.
 </li>
 <li>
 Strong knowledge of Canva / Photoshop / Illustrator (minimum workable skills).
 </li>
 <li>
 Excellent communication and writing skills in Arabic &amp; English.
 </li>
 <li>
 Ability to multitask, manage deadlines, and work independently.
 </li>
 <li>
 Familiarity with Zoho CRM or similar systems is a plus.
 </li>
 </ul>
 
 
</div>

Marketing & Branding Specialist

<div><ul><li>Job Title: Sr. Specialist &ndash; Marketing Manager 1</li><li>
Job Type: Regular Fulltime, Hourly</li><li>
Minimum 5 years related experience required.</li><li>
Bachelor's degree in Marketing, Communications, Advertising or related field.</li></ul> 
Location
<ul><li>700 Sylvan Ave, Englewood Cliffs, NJ</li></ul>
Benefits
<ul><li>Medical Insurance (Health, Dental &amp; Vision)</li><li>
Paid Time Off</li><li>
401K</li><li>
H1B/Green Card Sponsorship for qualified employee</li><li>
Hands-on experience at global industry leader Samsung</li><li>
Opportunities for career advancement</li></ul> 
Compensation
$41-45/hr
Top Skills
<ul><li>Marketing campaign execution</li><li>
creative management</li><li>
project management</li></ul>
Responsibilities
<ul><li>Responsible for the development and execution of marketing activities and tactics to support various campaigns for key retailer accounts including Amazon, Best Buy, Costco, Walmart, etc.</li><li>
Distribute marketing toolkits to partners for key commercial moments including new product launches, brand campaigns, and seasonal promotions.</li><li>
Execute GTM tactics and manage creative projects to support strategic initiatives and marketing plans.</li><li>
Manage messaging and creative execution across retailers, including management and tracking of internal and external creative reviews and approval.</li><li>
Collaborate cross-functionally with Integrated Marketing, Product Marketing, Sales, Ecommerce, Channel Partners, Legal, Brand, Agencies, and Global/Regional teams.</li><li>
Perform weekly competitive analysis and develop reports capturing competitor activities and campaigns across retailer channels. Implement and highlight consumer insights and product segmentation.</li><li>
Manage and support the PDP development for new products, providing necessary product assets and guides to key stakeholders and partners.</li><li>
Review and audit staging links for accuracy and to ensure launch readiness.</li><li>
Ensure asset compliance of all existing product and brand pages, regularly auditing and updating content as needed.</li></ul>
Qualifications:
<ul><li>Minimum 5 years related experience required.</li><li>
Bachelor's degree in Marketing, Communications, Advertising or related field.</li><li>
Experience in executing marketing campaigns and creative management. Experience organizing and tracking creative assets, managing creative review and approval process required.</li><li>
Strong project management skills. Highly organized, detailed oriented.</li><li>
Ability to manage multiple projects and activities simultaneously</li><li>
High energy, works with a sense of urgency, highly responsive in a fast-paced environment along with a problem solver, optimistic attitude</li><li>
Strong communication and presentation skills. Ability to clearly communicate (written and verbal) to peers and various levels within the organization.</li><li>
Comfortable navigating a complex organization and building cross-functional relationships</li><li>
Microsoft Office Skills (Excel &amp; PowerPoint)</li></ul> 
 
 
Our team of highly experienced developers offer a wide range of mobile application and software development positions. We also have opportunities in business operations and administrations, logistics, UX/UI design, and many more!
Our vision is &lsquo;We Want to See You Grow' to become the industry leader for both employee and company.
For more information about JND, please visit www.jndsolutions.com (http://www.jndsolutions.com/)
#Samsung #Englewood Cliffs #NJ #New Jersey #Sr #Senior #Specialist #Marketing #Manager</div>

Sr. Specialist - Marketing Manager 1 (16477-1)

Oracle

<div>Job Summary:
 
The Communications, Strategic Marketing &amp; Culture Initiatives Specialist will lead impactful internal communication campaigns, executive presentations, cultural programs, and marketing efforts that enhance employee engagement, drive adoption of key initiatives, and reinforce Oracle&rsquo;s values. This role collaborates globally with executives, subject matter experts, and virtual teams to deliver clear, compelling, and brand-aligned content&mdash;while knowledge management is supportive, the primary focus is communications, marketing, and cultural engagement.
Qualifications and Skills:
<ul><li>Bachelor&rsquo;s degree in Business, Communications, Marketing, or related field.
</li><li>10+ years&rsquo; experience in communications, marketing, project management, or related disciplines (preferably in fast-paced or tech-driven environments).
</li><li>Demonstrated expertise in executive communications, change management, and leading cultural or engagement initiatives.
</li><li>Advanced proficiency with collaboration, presentation, and content management tools (SharePoint, PowerPoint, Oracle Service Cloud, etc.).
</li><li>Skilled in digital media, curriculum development (Captivate, Camtasia, Canva), and data analysis for marketing.
</li><li>Outstanding verbal and written communication skills, with a strong eye for detail.
</li><li>Proven ability to lead global, cross-functional teams and manage complex projects independently.
</li><li>Strong interpersonal, relationship-building, and leadership skills.
</li></ul>Nice to Have:
<ul><li>Experience with AI-driven content optimization or semantic search tools.
</li><li>Background in finance operations or enterprise technology environments.
</li><li>Exposure to change management, enablement programs, or global communication planning.
</li><li>Familiarity with visual design, branding, or multimedia production.</li></ul></div>
 <div>Key Responsibilities:
<ul><li>Develop and execute strategic communications and marketing campaigns across multiple channels, including change management and sales enablement.
</li><li>Lead and champion global cultural initiatives, including designing programs that support employee engagement, recognition, and inclusion.
</li><li>Design and deliver executive-level presentations, distilling complex ideas into compelling narratives for senior leadership.
</li><li>Create, edit, and manage corporate communications (emails, newsletters, process documentation, etc.) and support readiness documentation.
</li><li>Collaborate with stakeholders and subject matter experts to produce digital, video, and multimedia content that informs and influences.
</li><li>Support employee learning and development through curriculum design, working with instructional designers and SMEs.
</li><li>Utilize analytics and feedback to refine messaging and optimize communication strategies.
</li><li>Provide guidance on branding, visual design, and content creation best practices.
</li><li>Address escalated issues diplomatically and maintain strong, positive relationships across global, cross-functional teams.</li></ul></div>

Business Analyst 4-Ops

Abu Dhabi Commercial Bank

<div>
 
 Senior Specialist - Marketing (Branding)
 
 
 
 
 
 Embark on a journey where your unique contributions are celebrated, and your professional growth is embraced. At ADCB, we nurture a diverse, inclusive community where every voice is valued.
 
 
 
 
 
 
 About the business area
 
 
 
 
 
 
 The Retail Banking Group (RBG) supports retail and micro-business customers in managing their finances, through expert advice and the provision of a full suite of specialist products and services in conventional and Shari&rsquo;ah compliant banking. The business is committed to driving digital innovation to deliver excellence in customer service. We are actively seeking an ambitious professional to join our Retail Banking team at ADCB to work alongside passionate colleagues who share your ambition to redefine excellence in UAE banking.
 
 
 
 
 
 
 
 
 
 In this role, your key responsibilities include
 
 :
 
 
 
 
 <ul>
 <li>
 Relationship Management - Initiate and maintain productive, professional relationships with key personnel, business units and internal stakeholders in line with the agreed standards, acting as a strategic contributor to the team. Manage the daily communications with internal teams. Provide overall support and assistance to the line manager and the department in executing all marketing activities and ensure timely implementation as and when needed. Oversee and manage relationships with agencies and external partners, providing the guidelines and framework of the brand. Lead projects within the agreed timelines and processes to ensure successful and timely roll- out
 </li>
 <li>
 Account Planning and Budgeting - Enhance the marketing calendar for assigned customer accounts and reconcile actual activity versus planned activity Support the line manager in managing the marketing budget tracker for specific initiatives to achieve maximum Return on Investment (ROI) on campaigns. Plan and track the implementation of marketing initiatives on a quarterly basis, ensuring alignment with the overall marketing plans. Own all activities to be managed within budget and that standard operating procedures are followed for all procured activities.
 </li>
 <li>
 Campaign/Event Management - Support the line manager in the planning and execution of integrated marketing campaigns and strategies while driving impactful campaigns to support business objectives. Oversee the routine monthly communications activities through monthly statements, newsletters, offers etc. across various channels. Develop structured and robust marketing and creatives briefs, coordinate with agencies on clear deliverables and finalize fees where required. Monitor the roll out of various marketing campaigns. Lead end-to-end execution of product stands/kiosks and manage the installation and dismantling of stands and arrange sales collaterals as required to ensure the Bank&rsquo;s overall image is maintained. Analyze market trends, customer insights and campaign performance data to optimize marketing initiatives. Monitor the roll out of various marketing campaigns and report on channels performance. Measure the success of marketing campaigns by tracking and reporting on key performance indicators.
 </li>
 <li>
 Management Reporting - Proactively provide a weekly status update to the line manager in line with the required reporting standard. Ensure that information is accurately given in a timely manner to other departments relying on data to complete reports and use for future decision making, i.e. Finance. Support in the preparation of reports and presentations to provide management with the strategic plans. Develop end of campaign reports to measure the success against strategic goals and report on the performance using key data points.
 </li>
 <li>
 Vendor Management - Work with Bank approved external suppliers to deliver marketing activities as required. Manage supplier relationship so that the performance of said suppliers is of a standard that ADCB would expect and accept.
 </li>
 <li>
 People Management - Manage self and team in line with ADCB&rsquo;s people management policies, procedures, processes and practices to ensure adherence and to maximize own and employee contribution to business performance. Organize and supervise the activities and work of the team to ensure that targets and objectives are achieved and the business plan is delivered in line with the required policies, processes, procedures and systems.
 </li>
 <li>
 Policies, Processes, Systems and Procedures - Implement approved departmental policies, processes and procedures, and ensure employee adherence so that work is carried out to the required standard while delivering the required standards of service to customers and stakeholders.
 </li>
 <li>
 Continuous Improvement - Manage and motivate the team to ensure they contribute to, and participate in, the identification and implementation of change initiatives, programs and projects in line with the Bank&rsquo;s standards
 </li>
 <li>
 Customer Service - Demonstrate Our Promise and apply the ADCB Service Standards to deliver the Bank&rsquo;s required levels of service in all internal and external customer interactions
 </li>
 </ul>
 
 
 
 
 
 The ideal candidate should have the following experience
 
 
 
 
 
 <ul>
 <li>
 At least 5 years of marketing work experience such as brand management including brand strategy, brand architecture development, brand guidelines development and fully integrated brand campaign planning and execution
 </li>
 <li>
 Bachelor&rsquo;s Degree in Marketing is an added advantage
 </li>
 <li>
 Excel, Word, Microsoft Office (MS)
 </li>
 <li>
 Creative mindset in storytelling and brand messaging
 </li>
 <li>
 Strategic Communication planning
 </li>
 <li>
 Collaboration, Communication and interpersonal skills Stakeholder Management
 </li>
 <li>
 Creativity, proactivity and attention to detail
 </li>
 </ul>
 
 
 
 
 
 What we offer:
 
 
 
 
 
 <ul>
 <li>
 
 Competitive Salary
 
 : The indicative pay range for this role is AED 20,000 &ndash; AED 29,500 per month. Additionally, all employees are eligible to participate in one of our rewarding variable pay plans.
 </li>
 <li>
 
 Comprehensive Benefits Package
 
 : This includes market-leading medical insurance, group life and personal accident insurance, paid leave and leave airfare, employee preferential rates on loans and finance facilities, staff discounts and offers, and children education assistance (for certain job levels).
 </li>
 <li>
 
 Flexible and Remote Working Options
 
 : We understand the importance of work-life balance and offer flexible working arrangements, subject to eligibility and job requirements.
 </li>
 <li>
 
 Learning and Development Opportunities
 
 : We value and facilitate continuous learning and personal development, through a variety of exciting learning opportunities, such as structured instructor-led courses, a comprehensive e-Learning catalog, on-the-job training and professional development programs.
 </li>
 </ul>
 
 
 
 
 At ADCB, we are dedicated to creating a respectful, caring and disciplined work environment that aligns with your career ambitions.
 
</div>

Senior Specialist - Marketing

MAPYR FZCO

We are seeking a strategic and results-driven Trade Marketing Specialist to lead the planning and execution of trade-focused marketing initiatives. In this role, you will be the key link between marketing, sales, and the retailers, responsible for optimizing brand visibility, enhancing in-store execution, and driving sell-through at the point of purchase. You will develop and implement customer-specific marketing programs, manage trade budgets, analyse sales trends, and collaborate cross-functionally to ensure alignment of marketing campaigns with commercial objectives. Ideal candidate should be result driven and being an out of the box thinker thriving in a competitive environment. Trade Strategy & Planning<ul><li>Develop and implement trade marketing plans aligned with brands and sales strategies.</li><li>Translate brand marketing plans into retailer-specific executions.</li><li>Identify key opportunities across retailers to drive brand presence and sales.</li><li>Focus on understand consumer behaviours to drive actionable initiative at retail.</li></ul>Promotional Execution<ul><li>Plan and coordinate in-store activations, visual merchandising (displays, POS materials, windows) and promotional events.</li><li>Ensure consistency of brand messages across trade activities.</li><li>Collaborate with sales teams to execute promotional plans effectively.</li><li>Track successful implementation of activations & results</li></ul>Sales & Performance Analysis<ul><li>Monitor and analyse sales data, market share, category performance, and ROI of trade initiatives.</li><li>Conduct competitive analysis and shopper insights to refine strategies.</li><li>Report trade performance metrics to internal stakeholders.</li></ul>Cross-Functional Collaboration<ul><li>Work closely with sales, marketing, supply chain, and external agency partners.</li><li>Coordinate with brand teams to align trade plans with product launches and brand calendars.</li><li>Support key account teams with tailored marketing materials and toolkits.</li></ul>Budget & Project Management<ul><li>Manage and optimize trade marketing budgets.</li><li>Ensure timely execution of trade programs and projects within scope and budget.</li></ul>Track promotional spend and evaluate effectiveness.

Trade Marketing Specialist

talabat

<div>
 talabat is part of the Delivery Hero Group, the world&rsquo;s pioneering local delivery platform, our mission is to deliver an amazing experience&mdash;fast, easy, and to your door. We operate in over 70+ countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index.
 
 
 
 Job Description
 
 
 
 We&rsquo;re looking for a Sr. Specialist Marketing - Food to join our local Marketing Team and work closely with the Marketing Manager to grow our own food vertical at talabat Kuwait.
 
 
 <ul>
 <li>
 Plan, execute, and optimize integrated marketing campaigns to support brand and business objectives.
 </li>
 <li>
 Develop creative campaign concepts and messaging in collaboration with the design and content teams.
 </li>
 <li>
 Manage digital marketing activities, including social media, paid media, and SEO.
 </li>
 <li>
 Analyze campaign performance and provide actionable insights to improve ROI.
 </li>
 <li>
 Work cross-functionally with product and sales teams to align on marketing strategies.
 </li>
 <li>
 Oversee content creation for social platforms, and other communication materials.
 </li>
 <li>
 Identify market trends, customer insights, and competitor activities to guide marketing strategies.
 </li>
 <li>
 Support event planning, partnerships, and brand activations to boost visibility and engagement.
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 A degree in Marketing or a related field, with at least 2 years of relevant experience
 </li>
 <li>
 Strong analytical thinking and problem-solving skills
 </li>
 <li>
 Excellent organizational and communication abilities
 </li>
 <li>
 A true team player who enjoys brainstorming and collaborating on new ideas
 </li>
 <li>
 Comfortable working under pressure and meeting tight deadlines
 </li>
 <li>
 Prior agency experience (marketing, creative, or digital) is a big plus
 </li>
 </ul>
</div>

Sr. Specialist Marketing

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