vp product marketing

Coupa

Los Angeles, California, United States
 Marketing - Marketing
 /
 Executive
 /
 Remote
 
Coupa makes margins multiply through its community-generated AI and industry-leading total spend management platform for businesses large and small. Coupa AI is informed by trillions of dollars of direct and indirect spend data across a global network of 10M+ buyers and suppliers. We empower you with the ability to predict, prescribe, and automate smarter, more profitable business decisions to improve operating margins.
 
Why join Coupa?
 
Pioneering Technology: At Coupa, we're at the forefront of innovation, leveraging the latest technology to empower our customers with greater efficiency and visibility in their spend.
 Collaborative Culture: We value collaboration and teamwork, and our culture is driven by transparency, openness, and a shared commitment to excellence.
 Global Impact: Join a company where your work has a global, measurable impact on our clients, the business, and each other.
 
Learn more on Life at Coupa blog and hear from our employees about their experiences working at Coupa.
 
The Impact of a VP, Product Marketing at Coupa: 
We are looking for a talented Product Marketing Leader with strong storytelling, go-to-market, and leadership skills. You will have the ability to work closely with Product, Demand Gen, and Sales team to build an integrated marketing strategy that will build personalized, guided customer experiences. In this role, you will be responsible for driving customer and revenue growth by strengthening our leadership position in the market with a differentiated go-to-market strategy, driving better engagement with prospects, users, and buyers, and garnering market insights to inform product strategy and sales execution.
 
Key performance indicators will include improving growth metrics (product line ARR), product activation and adoption (NRR), competitive win rates, leadership positions in Analyst Reports and positive Analyst Relationships and sales expansion plays. This role requires building strong cross-functional partnerships with teams including product, sales, solutions engineering, community, and the rest of marketing to create long-term value for our customers and business.
 
This role also requires a proven ability to execute strategically with a focus on measurable outcomes, building and developing a high-performing team in a fast-growing SaaS company, and experience in driving business transformation. You’ll spend time with customers learning about their needs and challenges. As a critical thinker and catalyst for change, this person will lead a team that develops and drives key initiatives and cross-functional programs required to increase revenue. The role is remote based.
 
The estimated pay range for this role is $208,000 - $270,000
 
The starting salary for the successful candidate will be based on permissible, non-discriminatory factors such as skills, experience, and geographic location.
 
Coupa complies with relevant laws and regulations regarding equal opportunity and offers a welcoming and inclusive work environment. Decisions related to hiring, compensation, training, or evaluating performance are made fairly, and we provide equal employment opportunities to all qualified candidates and employees.
 
Please be advised that inquiries or resumes from recruiters will not be accepted.
 
By submitting your application, you acknowledge that you have read Coupa’s Privacy Policy and understand that Coupa receives/collects your application, including your personal data, for the purposes of managing Coupa's ongoing recruitment and placement activities, including for employment purposes in the event of a successful application and for notification of future job opportunities if you did not succeed the first time. You will find more details about how your application is processed, the purposes of processing, and how long we retain your application in our Privacy Policy.

VP, Product Marketing

Confidential Careers

<div>
 
 
 Summary:
 
 
 
 The Vice President &ndash; Commercial is responsible for leading the company&rsquo;s overall sales strategy and driving revenue growth across Government and Corporate sectors. This role requires a seasoned commercial leader with extensive experience in high-value sales, strategic account management, and business development. The VP will oversee all sales operations, build strong client relationships, and ensure the company achieves its commercial targets while maintaining a competitive edge in the market.
 
 
 
 
 
 
 About the Company:
 
 
 
 We are a publicly listed organization operating within the
 
 IT &amp; Software Development
 
 sector. Our portfolio includes innovative technology solutions and software platforms designed to serve both Government and Enterprise clients.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 
 
 
 
 
 Sales Strategy &amp; Revenue Growth:
 
 
 <ul>
 <li>
 Develop and execute a robust sales strategy targeting both Government and Corporate clients.
 </li>
 <li>
 Set and achieve annual sales revenue targets in line with corporate objectives.
 </li>
 <li>
 Identify, pursue, and secure large-scale contracts and strategic partnerships.
 </li>
 </ul>
 
 
 Government &amp; Corporate Sales Leadership:
 
 
 <ul>
 <li>
 Lead business development initiatives to expand market share in public and private sectors.
 </li>
 <li>
 Maintain high-level relationships with key decision-makers, ministries, and corporate leaders.
 </li>
 <li>
 Ensure compliance with government procurement processes, regulations, and tender requirements.
 </li>
 </ul>
 
 
 Client Relationship Management:
 
 
 <ul>
 <li>
 Serve as the senior point of contact for major accounts and strategic clients.
 </li>
 <li>
 Build long-term, trust-based relationships to foster repeat business and customer loyalty.
 </li>
 <li>
 Oversee account management strategies to ensure exceptional client satisfaction.
 </li>
 </ul>
 
 
 Team Leadership &amp; Performance Management:
 
 
 <ul>
 <li>
 Lead, mentor, and develop high-performing sales teams.
 </li>
 <li>
 Establish performance KPIs and monitor results to drive continuous improvement.
 </li>
 <li>
 Foster a high-energy, results-oriented sales culture.
 </li>
 </ul>
 
 
 Market Analysis &amp; Competitor Insights:
 
 
 <ul>
 <li>
 Monitor market trends, competitor activities, and emerging opportunities.
 </li>
 <li>
 Adapt sales strategies to changing market conditions and client needs.
 </li>
 </ul>
 
 
 
 
 
 Qualifications &amp; Experience:
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Business Administration, Sales, Marketing, or related field (Master&rsquo;s preferred).
 </li>
 <li>
 
 Minimum 10 years of experience
 
 in commercial leadership roles with a strong focus on sales.
 </li>
 <li>
 Proven track record in securing large contracts in
 
 both Government and Corporate sectors
 
 .
 </li>
 <li>
 Deep understanding of B2B sales cycles, tendering processes, and negotiation strategies.
 </li>
 <li>
 Strong business network within Government and Enterprise sectors in [relevant country/region].
 </li>
 </ul>
 
 
</div>

VP Sales & Commercial

Client of Michael Page

<div> <div> Reporting to the CEO, this person will <ul> <li>Lead and execute the group's marketing and customer experience strategy, defining how customers discover, engage, and remain loyal to its brands across all channels.</li> <li>Drive brand growth and positioning, ensuring marketing strategies translate into measurable commercial outcomes and strengthen each brand's identity within the wider portfolio.</li> <li>Oversee integrated campaigns across ATL, social, CRM and in-store, aligning media and messaging to deliver a unified omnichannel experience.</li> <li>Manage CRM and loyalty programs to build customer relationships, increase retention and drive lifetime value through data-led personalization.</li> <li>Partner with retail operations, merchandising and e-commerce teams to design seamless customer journeys and deliver consistent storytelling across touchpoints.</li> <li>Leverage customer insights and analytics to inform decisions, measure effectiveness, and continuously optimize marketing and experience performance.</li> <li>Collaborate with technology, logistics and product teams to enhance service, fulfillment and post-purchase satisfaction.</li> <li>Champion a customer-first mindset across the organization by embedding experience-driven KPIs and aligning all functions around shared brand and customer goals.</li> <li>Provide strategic leadership to brand, marketing and CX teams, fostering creativity, accountability and high performance.</li> <li>Engage directly with the CEO and board, presenting key performance updates, customer insights, and growth opportunities.</li> </ul> </div> </div>

VP - Brand, Marketing & CX

Property Finder Group

Role Summary: Within the Strategy &amp; Analytics team, Property Finder is looking for a strong Lead, Marketing Analytics who will be responsible for partnering with the Marketing team to develop best-in-class tools, measurement frameworks, and insights that enable campaign effectiveness, customer growth, and improved return on marketing investments
Key Responsibilities:
Lead the end-to-end delivery of high-impact strategic marketing initiatives, in close partnership with the relevant VP (e.g., VP of Marketing, VP of Growth), involving executive and senior stakeholders across the organization.
Oversee the full project management lifecycle of marketing analytics initiatives ensuring timelines, scope, and deliverables are met while maintaining analytical rigor and clarity of insights.
Partner cross-functionally with Product, Data Engineering, and Commercial teams to ensure marketing analytics initiatives are scalable, accurate, and aligned with organizational priorities.
Guide and mentor a team of analysts and managers, fostering a culture of excellence in analytical thinking, marketing measurement, and strategic storytelling.
Design and oversee complex analyses to evaluate campaign performance, customer journeys, and marketing ROI turning insights into actionable recommendations.
Support communication of key insights and strategic findings to the Executive Leadership Team, ensuring marketing performance, opportunities, and priorities are clearly articulated.

Lead, Marketing Analytics

ReviveRX

<div>
 
 Company Overview
 
 
 
 Ways2Well is redefining the future of healthcare. As a leader in regenerative and preventive medicine, we empower patients to take control of their health through data-driven, personalized care. We&rsquo;re breaking away from outdated models&mdash;leveraging cutting-edge technology, digital care platforms, and bold thinking to deliver high-impact healthcare at scale.
 
 
 Title: VP of Marketing
 
 
 Location: Austin, TX
 
 
 Employment Type: Full-time
 
 
 Role Overview
 
 
 We are seeking a bold and disruptive, results-driven Vice President (VP) of Marketing to lead our marketing and sales growth strategy. This executive role is responsible for developing and executing a comprehensive marketing strategy that drives patient acquisition, brand awareness, and revenue growth through a strong digital-first approach. The ideal candidate will bring a blend of marketing, sales enablement, and data-driven leadership experience with a proven track record in a customer-focused brand.
 
 
 The VP of Marketing will work closely with executive leadership, sales, and operations teams to ensure marketing strategies are directly aligned with revenue and growth objectives.
 
 
 Key Responsibilities:
 
 
 Marketing Strategy &amp; Leadership
 
 
 Develop and lead a comprehensive, multi-channel marketing strategy that aligns with Ways2Well&rsquo;s business objectives, focusing on patient acquisition, retention, and brand positioning. Build and oversee the full marketing function, including digital marketing, content strategy, brand management, performance marketing, and partnerships. Provide executive leadership and mentorship to the marketing team, fostering a high-performance, collaborative culture.
 
 
 Digital Marketing Execution
 
 
 Lead all aspects of digital marketing: SEO/SEM, PPC, email marketing, social media, influencer partnerships, and content marketing. Oversee website optimization, conversion rate optimization (CRO), and customer experience initiatives. Develop and execute strategies to grow digital presence, including paid advertising, organic traffic growth, and engagement across all platforms.
 
 
 Sales Enablement &amp; Revenue Growth
 
 
 Work in close collaboration with sales leadership to develop lead generation and nurturing strategies that directly impact revenue growth. Implement marketing automation tools and CRM integrations (e.g., HubSpot, Salesforce) to streamline marketing and sales handoffs. Measure and analyze marketing ROI, cost-per-lead (CPL), and customer acquisition cost (CAC), making data-driven adjustments as needed.
 
 
 Brand Development &amp; Positioning
 
 
 Refine and maintain the Ways2Well brand identity and messaging across all touchpoints, ensuring consistency and clarity. Develop and oversee PR, media relations, and thought leadership initiatives to position Ways2Well as a category leader in regenerative and preventive medicine.
 
 
 Data &amp; Performance Management
 
 
 Establish clear KPIs, dashboards, and regular reporting to monitor marketing effectiveness and growth targets. Continuously test, measure, and optimize marketing initiatives based on data insights and evolving market dynamics.
 
 
 Partnerships &amp; Growth Initiatives
 
 
 Identify and negotiate strategic marketing partnerships, affiliate programs, and co-marketing opportunities that support growth. Lead go-to-market strategies for new services, locations, and product launches.
 
 
 Qualifications:
 
 
 <li>
 10+ years of progressive marketing leadership experience, including at least 5 years in a VP or Director-level role
 </li>
 <li>
 Proven track record scaling marketing at disruptive, high-growth consumer brand-especially those with bold, unconventional strategies and strong pop culture resonance (e.g., Poppi or Kylie Jenner Brands)
 </li>
 <li>
 Experience architecting and executing large-scale influencer, podcast, and creator-driven campaigns, maximizing conversions and organic buzz in the health and wellness sector
 </li>
 <li>
 Demonstrated ability to build brands that punch above their weight culturally: viral product launches, memorable campaigns (Super Bowl, viral stunts), and creative risk-taking that shapes conversation
 </li>
 <li>
 Finger on the pulse of our target audiences (we can add specific generations or audiences we are targeting here)- deep understanding of what&rsquo;s cool, what&rsquo;s next, and how to move culture, not just product/service
 </li>
 Hands-on operator who thrives in high-velocity start-up environments: builder, not a bureaucrat, excited to roll up sleeves, test, iterate, and scale from &lt;$100 million to a Billion
 <li>
 Experience working with (and leveraging) leading-edge platforms: TikTok, Instagram, YouTube, podcasts, and community-based/guerilla marketing
 </li>
 <li>
 Collaborative and resourceful leader skilled at attracting top creative talent and forging dynamic partnerships- with a bias for bold action over consensus
 </li>
 <li>
 Experience managing multi-million-dollar marketing budgets and delivering strong ROI
 </li>
 <li>
 Proven success in industries like telemedicine, wellness, or fitness is preferred
 </li>
 <li>
 Deep expertise in digital marketing strategy and execution: paid media, SEO/SEM, content marketing, CRM, and marketing automation
 </li>
 <li>
 Strong understanding of sales funnel management, lead generation, and sales-marketing alignment
 
 
 </li>
 Education &amp; Certifications
 
 
 <ul>
 <li>
 Bachelor&rsquo;s Degree in Marketing, Business, Communications, or a related field required
 </li>
 <li>
 MBA or equivalent advanced degree preferred
 
 
 
 </li>
 </ul>
 
 Why Join W2W?
 
 
 
 <ul>
 <li>
 Work with a passionate team dedicated to transforming lives through wellness innovation
 </li>
 <li>
 Shape the future of a growing and mission-driven company
 </li>
 <li>
 Competitive compensation, benefits, and a collaborative work environment
 
 
 
 </li>
 </ul>
 We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
</div>

Vice President of Marketing

TRUNO Retail Technology Solutions

<div>About TRUNO
TRUNO is the national leader in integrated retail technology solutions, empowering grocery stores and retailers with secure, stable systems for over 40 years to navigate competitive landscapes and drive operational efficiency. Specializing in point-of-sale integrations with Toshiba and NCR, our innovative portfolio, including TruView for real-time business intelligence and TruCommerce for seamless data middleware, delivers actionable insights, margin management, and enhanced customer experiences across 13,000+ North American locations. Retailers partner with TRUNO to lower total ownership costs, boost productivity, and unlock growth through expert professional services and cutting-edge digital commerce tools.
The Position
We're hiring a Vice President of Marketing to own the full marketing function and drive measurable impact across brand, demand, and team performance. This is a high-visibility leadership role for a hands-on strategist who thrives in a fast-paced environment and can balance big-picture vision with flawless execution.
You'll indirectly oversee TRUNO's presence at 60+ annual in-person events (our annual user's conference, 30+ trade shows, plus many annual retailer's charity golf tournament fundraisers), product marketing for 5 key software products, digital channels, brand integrity, and a small but mighty marketing team.
Key Responsibilities<ul><li>
Event Portfolio Leadership<ul><li>
Plan, execute, and optimize participation in the TRUNO annual user's conference and 30+ trade shows annually.</li><li>
Negotiate booth space, sponsorships, and partnerships; manage budgets, timelines, and on-site teams.</li><li>
Design experiential activations that generate leads, strengthen relationships, and elevate brand perception.</li></ul></li><li>
Product Marketing (5 Core Software Products)<ul><li>
Own and execute go-to-market strategies for launches, updates, and lifecycle campaigns across 5 flagship products.</li><li>
Develop positioning, messaging frameworks, sales enablement tools, and competitive battlecards.</li><li>
Partner with Product Management to translate features into customer value stories.</li><li>
Drive adoption, upsell/cross-sell, and retention through targeted campaigns and in-app messaging.</li></ul></li><li>
BrandCreative Direction<ul><li>
Own brand positioning, visual identity, messaging, and campaign creative across all channels.</li><li>
Ensure consistent, premium execution from website to swag to social content.</li></ul></li><li>
DigitalContent Engine<ul><li>
Manage website strategy, UX, SEO/SEM, and performance.</li><li>
Direct social media strategy (organic + paid) across LinkedIn, Instagram, X, YouTube, etc.</li><li>
Oversee content calendar, video production, blogs, case studies, and thought leadership.</li></ul></li><li>
Team Leadership<ul><li>
Lead, mentor, and grow a lean marketing team (1-2 direct reports).</li><li>
Set clear goals, delegate effectively, and foster a culture of creativity and accountability.</li></ul></li><li>
StrategyAlignment<ul><li>
Develop and execute annual marketing plans tied to revenue targets.</li><li>
Partner with Sales, Product, and Executive Leadership to align initiatives.</li><li>
Present quarterly board-level updates on pipeline contribution, product adoption, brand health, and ROI.</li></ul></li><li>
AnalyticsOptimization</li><li>
Establish KPIs, dashboards, and attribution models (Google Analytics, CRM, event ROI, product usage telemetry).</li><li>
Continuously test, iterate, and scale high-performing channels.</li></ul>
Qualifications
Required<ul><li>
10+ years of progressive marketing experience; 5+ years in a leadership role (Director/VP).</li><li>
Proven track record scaling B2B or B2C brands through events, digital, and product marketing.</li><li>
Hands-on experience managing trade shows, sponsorships, and field events.</li><li>
Product marketing expertise - launched or grown software/SaaS products with clear positioning and revenue impact.</li><li>
Expertise in digital marketing (SEO, PPC, social, email, marketing automation, CRM).</li><li>
Strong analytical horsepower - comfortable with Excel, UTM tracking, funnel metrics, and product telemetry.</li><li>
Exceptional communication skills: can distill complex strategies into compelling stories for executives, teams, and customers.</li><li>
Bachelor's degree in Marketing, Business, or related field.</li></ul>
Preferred
<ul><li>Experience in Retail Technology or adjacent space.</li><li>
Agency or startup background (nimble, resourceful, wears many hats).</li></ul>
You'll Thrive Here If You<ul><li>
Love &quot;getting your hands dirty&quot; as much as building strategy in the boardroom.</li><li>
Can toggle between creative vision, product storytelling, and spreadsheet rigor.</li><li>
Lead with empathy but hold the bar high.</li><li>
Get energy from turning chaos (30 events + 5 products) into a well-oiled machine.</li></ul>
How to Apply<ul><li>
Submit your resume + a concise cover letter (or 2-minute video) answering:</li></ul>
&quot;What's the most impressive product launch or marketing campaign you've led, and what measurable impact did it drive?&quot;<ul><li>
Email to: melliott@truno.com with subject &quot;VP Marketing - Your Name&quot;</li></ul></div>

BIOSPHERE CLINICAL RESEARCH PVT LTD & Sprutha Impex Pvt Ltd

Job Description :<ul><li>Lead to existing data base &amp; maintain, prepare more potential data base from internet etc. sources.</li><li>Protects organization's value by keeping information confidential.</li><li>Cold calling &amp; emailing to get leads.</li><li>Compile and update lead records (proper follow-up).</li><li>Get appointments for meeting &ndash; presentations for our services &amp; company profile to the clients.</li><li>Preparing RPF (request for proposal).</li><li>Deal with higher authorities like HOD, VP and Clinical Research Project Manager.</li><li>Closing the complete deal with proper agreement.</li><li>Follow up with the clients (Old &amp; New) for projects.</li><li>Connect through email during project for updates.</li><li>Check receiving of invoice &amp; to put forth timelines.</li><li>Market research of competitors.</li><li>Calling to distributors, supper stockist, retailers etc.</li><li>Marketing &amp; Promotion of products.</li><li>Indirect Marketing of products.</li><li>Designing strategy to sale product online to corporate.</li></ul>Educational Qualifications : Bachelor Of Pharmacy (B. Pharm) + MBADo share references if any.Job Type: Full-timePay: &#8377;200,000.00 - &#8377;400,000.00 per yearApplication Question(s):<ul><li>Ready to travel for work meetings?</li></ul>Work Location: In person

Business Development Executive

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