web content specialist

Brookfield Hospitality Properties

We are seeking a creative and detail-oriented Web &amp; Mobile Content Specialist to support the Digital Marketing team in delivering impactful projects focused on usability, design, and content excellence. The ideal candidate will be hands-on and will maintain, update, and enhance web and mobile app experiences, ensuring high-quality content, seamless user journeys, and alignment with business objectives. They will create the copy and/or coordinate copy creation and then load it to the platforms through our content management systems. Through creative, strategic and experiential content we will showcase the Atlantis brand story through our website and mobile app.Key ResponsibilitiesThe primary role is to ensure all the content on both the mobile app and website is accurate, synchronized, up to date, and functioning as intended. This person will be an expert on the website and mobile app CMS platforms, and serve as the go-to person for app content and app messaging questions.Web Design &amp; Maintenance:<ul><li>Maintain visually engaging, user-friendly web pages aligned with brand standards.</li><li>Implement updates and ensure web content is optimized for SEO and user engagement.</li><li>Ensuring pages are responsive and compatible across devices and browsers.</li><li>Build out and test new enhancements to meet digital conversion and traffic goals</li><li>Implement A/B testing to continually optimize the site for enhanced customer usability</li></ul>Mobile App Content Management:<ul><li>Update and manage content within the mobile app, ensuring accuracy and consistency with web content.</li><li>Collaborate with developers to troubleshoot and resolve content-related issues in the app.</li><li>Ensure all app updates meet accessibility and usability standards.</li><li>Create and load in the CMS engaging text messages to send to guests&rsquo; mobile devices</li></ul>Content Creation &amp; Optimization:<ul><li>Create, upload, and manage web and app content, including but not limited to offers, events and landing pages, using content management systems (CMS) and app management tools.</li><li>Optimize content for SEO and ensure alignment with marketing campaigns.</li><li>Regularly audit and update content for accuracy, relevance, and compliance.</li></ul>User Experience (UX) Focus:<ul><li>Conduct usability testing and user feedback analysis to improve web and mobile app experiences.</li><li>Propose and implement design and content enhancements based on user insights.</li></ul>Analytics &amp; Reporting:<ul><li>Monitor web and app performance using tools like Google Analytics and app analytics platforms.</li><li>Provide regular reports on engagement metrics and recommend data-driven improvements.</li></ul>Collaboration &amp; Support:<ul><li>Partner with cross-functional teams to align web and mobile app content with broader marketing and product strategies.</li><li>Respond to and troubleshoot any website or mobile app issues in a timely manner, coordinating with development teams to ensure stability</li><li>Document processes and workflows to maintain efficient content updates.</li></ul>Qualifications: <ul><li>4+ years of experience in web design and content management, with exposure to mobile app content management.</li><li>Proficiency with content management systems (WordPress, Drupal, or similar).</li><li>Basic understanding of app management tools and platforms.</li><li>Knowledge of HTML, CSS, and SEO best practices.</li><li>Proficient skills in UX/UI design.</li><li>Proficient skills in AI.</li><li>Proficiency with design tools (e.g., Adobe Creative Suite, Figma).</li><li>Proficiency in using the Microsoft Office Suite (e.g., Word, Excel, PowerPoint).</li><li>Excellent organizational and project management skills.</li></ul>About Atlantis Paradise Island: Atlantis Paradise Island, a lush, oceanside resort located on Paradise Island in the Bahamas, is a dynamic destination and offers visitors bold multimillion-dollar renovations, exciting new partnerships, and reimagined guest experiences. Bahamian culture and the spirit of its beloved team members are the heart and soul of this iconic, legendary resort. Atlantis&rsquo; immersive programming connects guests to the rich history, art, people, food, and festivities of the Bahamas while remaining dedicated to sustainability and environmental conservation.Home to Aquaventure, one of the world&rsquo;s largest waterparks, the 141-acre waterscape of thrilling slides and river rides features 14 pools and five miles of white sand beaches. Atlantis is also home to the largest open-air marine habitat in the world, with over 65,000 aquatic animals from 250 species making their home in natural ocean-fed lagoons and habitats. Dolphin Cay, the unparalleled marine animal conservation, rehabilitation and education center, provides guests with a once-in-a-lifetime opportunity to learn and interact with nature&rsquo;s most fascinating mammals.Atlantis has five unique lodging options: the grand, iconic newly renovated towers of The Royal, the family-friendly ambiance at The Coral, water-side villas at Harborside Resort, all-suite luxury accommodations at The Cove, and residential-style living at The Reef.Guests can choose from an impressive collection of over 40 restaurants, bars, and lounges with celebrity chef culinary masterpieces, including Fish by Jos&eacute; Andr&eacute;s, Nobu by Nobu Matsuhisa, and Paranza by Michael White. With its unrivaled meeting and convention space and the well-appointed Atlantis Marina overlooking Marina Village, the Atlantis experiences are endless and unique to each traveler. Additional resort amenities include the tranquil Mandara Spa, a newly opened tennis and pickleball center, indoor and outdoor regulation basketball courts, a 500-seat movie theater, Atlantis Kids Adventures (AKA) for children ages 3-12, a gaming arcade, CRUSH- a teen nightclub, Jokers Wild comedy club, an award-winning 18-hole golf course designed by Tom Weiskopf, the renowned and newly redecorated Atlantis Casino, and an array of luxury and boutique duty-free shopping. For more information and reservations, please visit atlantisbahamas.com.Job Type: Full-timePay: $47,727.68 - $57,478.50 per yearBenefits:<ul><li>401(k)</li><li>401(k) matching</li><li>Dental insurance</li><li>Employee assistance program</li><li>Employee discount</li><li>Flexible spending account</li><li>Health insurance</li><li>Health savings account</li><li>Life insurance</li><li>Paid time off</li><li>Vision insurance</li></ul>Work Location: In person

Web and Content Specialist

Company DescriptionWe're IZI, the pioneering Indian consumer tech brand crafting the ultimate one-stop solution for all your tech needs, combining next-gen innovation with unbeatable smart value. With over 2 million happy customers and a global partner base of 1000+, we've achieved success through relentless focus on product innovation, user-centric design, and unwavering quality. Our diverse product portfolio caters to a wide range of users including content creators, travelers and adventurers, and tech enthusiasts. We design experiences, not just gadgets. Join our tribe today and let's unleash the explorer within, together!Role DescriptionThis is a full-time on-site role for a Content Specialist located in Mumbai. The Content Specialist will be responsible for creating and managing web content, developing content strategies, conducting market research, and collaborating with the marketing team. The role includes tasks such as writing, proofreading, and editing content to ensure accuracy and quality. Additionally, the Content Specialist will engage in digital marketing activities, including social media management, content marketing campaigns, and SEO optimization.Qualifications<ul><li>Strong skills in Web Content Writing, Ad copies, and Creative Writing</li><li>Experience in developing Content Strategies and conducting Research</li><li>Proficient in Proofreading and Editing</li><li>Knowledge of Digital Marketing, Social Media Management, and SEO Optimization</li><li>Excellent written and verbal communication skills</li><li>Ability to work effectively in a team-oriented environment</li><li>Experience in the technology industry is a plus</li><li>Bachelor's degree in English, Journalism, Communications, Marketing, or a related field</li></ul>Job Type: Full-timePay: &#8377;400,000.00 - &#8377;700,000.00 per yearApplication Question(s):<ul><li>Current CTC/Expected CTC</li></ul>Work Location: In person

Content Specialist

US Fertility

<div>Enjoy what you do while contributing to a company that makes a difference in people's lives. US Fertility, is one of the premier fertility centers in the United States, continually seeks experienced, compassionate, and dynamic team players who are committed to delivering exceptional patient care to join our growing practice.

The work we do building families offers stimulation, challenge, and personal reward. If you're looking for a new opportunity to work in a fast-paced, professional environment where your talent contributes to changing people's lives, then we want to talk to you.

We have an immediate opening for a full-time Web Producer and SEO Content Specialist working Hybrid M-F 8am-5pm.

A Web Producer and SEO Content Specialist will manage website updates, support content publishing, and execute SEO strategies that drive discoverability and patient engagement. This role plays a vital part in maintaining and improving our digital presence across a network of clinic websites, with a focus on SEO performance, content accuracy, and on-page experience

How You'll Contribute:

We always do whatever it takes, even if it isn't specifically our &quot;job.&quot; In general, the Web Producer and SEO Content Specialist is responsible for:

Website Content Management &amp; Publishing
<ul>
<li>Manage daily content updates across multiple clinic and network websites using CMS tools (e.g., WordPress, Drupal, or similar).</li>
<li>Ensure accuracy and consistency of on-page content, metadata, headers, and internal links.</li>
<li>Collaborate with clinical and marketing teams to ensure content aligns with brand voice, service offerings, and regional priorities.</li>
<li>Support the production and formatting of new landing pages, service lines, and campaign-related microsites.</li>
</ul>
SEO Strategy &amp; Execution
<ul>
<li>Implement SEO best practices across web properties to improve visibility, rankings, and traffic.</li>
<li>Use platforms such as BrightEdge, SEMrush, Google Search Console, and GA4 to monitor performance and identify optimization opportunities.</li>
<li>Optimize metadata, images, page speed, and internal linking to support technical SEO and user experience improvements.</li>
<li>Conduct keyword research and competitive analysis to inform content updates and new page creation.</li>
</ul>
Performance Monitoring &amp; Reporting
<ul>
<li>Track and report on organic search performance, including rankings, traffic, and conversion behavior.</li>
<li>Work with analytics teams to generate insights that inform content priorities and site improvements.</li>
<li>Create and maintain dashboards or reports to demonstrate progress toward traffic, visibility, and conversion goals.</li>
</ul>
Cross-Functional Collaboration
<ul>
<li>Collaborate with marketing, creative, paid media, and development teams to ensure website initiatives are aligned and executed smoothly.</li>
<li>Partner with the Director of Marketing &ndash; Creative &amp; Content and the Director of Marketing &ndash; Paid Media &amp; Advertising to ensure campaign content is published, trackable, and optimized for performance.</li>
<li>Support QA testing for new web launches and resolve CMS-related issues or formatting bugs.</li>
</ul>
What You'll Bring:
<ul>
<li>Bachelor's degree in Digital Marketing, Communications, Information Design, or a related field.</li>
<li>3&ndash;5+ years of experience managing website content, SEO, or digital production in a healthcare, agency, or multi-site environment.</li>
<li>Proficiency in HTML/CSS and familiarity with CMS platforms (e.g., WordPress, Sitecore, Drupal).</li>
<li>Experience using SEO tools (BrightEdge, SEMrush, Moz, Ahrefs) and web analytics platforms (Google Analytics 4, Google Search Console).</li>
<li>Strong understanding of technical SEO, structured data, and on-page optimization.</li>
<li>Excellent attention to detail, organization, and content accuracy.</li>
<li>Comfortable working in a fast-paced, multi-stakeholder environment.</li>
<li>Computer proficiency required.</li>
<li>Excellent interpersonal skills and ability to work as part of a multi-disciplinary team and build and maintain effective working relationships.</li>
<li>Demonstrated expertise in continuous quality improvement, customer service, and team building.</li>
<li>Strong customer service and results orientation; highly responsive to requests.</li>
<li>Excellent verbal &amp; written communication skills.</li>
<li>Proven ability to build and maintain highly effective teams.</li>
<li>Ability to work as part of a multi-disciplinary team.</li>
<li>Excellent interpersonal skills and ability to build and maintain effective working relationships.</li>
<li>Excellent managerial, interpersonal and organizational skills.</li>
<li>Ability to maintain the highest level of confidentiality.</li>
<li>Flexibility and willingness to learn at all times</li>
</ul>
More important than the best skills, however, is the right person. Employees who embrace our mission, vision, and core values are highly successful.

What We Offer:
<ul>
<li>Competitive pay + bonus</li>
<li>Comprehensive training</li>
<li>Medical, dental, vision, and 401(k) matching</li>
<li>Generous paid time off and holidays</li>
<li>Retirement plan</li>
<li>Tuition assistance</li>
<li>Ability to make an impact in the communities we serve</li>
</ul>
At US Fertility, we promote and develop individual strengths in order to help staff grow personally and professionally. Our core values - Empathy, Patient Focus, Integrity, Commitment, and Compassion (EPICC) &ndash; guide us daily to work hard and enjoy what we do. We&rsquo;re committed to growing our practice and are always looking to promote from within. This is an ideal time to join our team!

To learn more about our company and culture, visit here.

How To Get Started:

To have your resume reviewed by someone on our Talent Acquisition team, click on the &ldquo;Apply&rdquo; button. Or if you happen to know of someone who might be interested in this position, please feel free to share the job description by clicking on an option under &ldquo;Share This Job&rdquo; at the top of the screen.
Equal Opportunity Employer 
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.</div>

Web Producer and SEO Content Specialist

Gondal Group of Industries

<div>
 
 
 Job Summary:
 
 
 
 We are looking for a talented and versatile Web &amp; Digital Content Specialist who can manage website development, optimize content for search engines, create engaging digital content, and design visuals using Photoshop. The ideal candidate will be a creative professional with both technical and design expertise, capable of driving our digital presence effectively.
 
 
 
 
 
 
 Responsibilities
 
 
 
 Develop, update, and maintain company websites to ensure functionality, responsiveness, and user experience.
 
 
 Implement SEO strategies to improve website ranking, visibility, and organic traffic.
 
 
 Create and manage high-quality content for websites, blogs, and digital platforms.
 
 
 Capture high quality pictures and videos. (including both indoor &amp; outdoor shoots)
 
 
 Design and edit graphics and marketing visuals using Adobe Photoshop (and related tools).
 
 
 Collaborate with marketing and design teams to execute digital campaigns.
 
 
 Monitor website analytics and prepare performance reports.
 
 
 Stay updated with the latest web development, SEO and content marketing trends.
 
 
 
 
 
 
 Qualifications
 
 
 
 Bachelor&rsquo;s degree in Marketing/Computer Science, or a related field.
 
 
 Proven experience in website development (WordPress, HTML, CSS, or similar platforms).
 
 
 Strong knowledge of SEO tools and best practices.
 
 
 Excellent content creation skills.
 
 
 Proficiency in Adobe Photoshop (knowledge of Illustrator or Canva is a plus).
 
 
 Understanding of digital marketing and online branding strategies.
 
 
 Ability to multitask, manage deadlines, and work independently.
 
</div>

adidas

<div>
 
 
 Sr. Specialist eCom Content &amp; Promo Ops
 
 
 
 Experience : 3-6 Years
 
 
 Location : Gurgaon
 
 
 
 
 
 
 Role Purpose
 
 
 
 As
 
 Sr. Specialist eCom Content &amp; Promo Ops
 
 at adidas, the role ensures smooth
 
 execution of digital brand/commercial campaigns and content publishing
 
 across Emerging Markets, collaborating with digital activation and cross-functional teams to deliver best-in-class consumer experiences across web and app platforms.
 
 
 
 
 
 
 What We are looking for
 
 
 
 The ideal candidate is a
 
 detail-oriented eCommerce professional
 
 with 3+ years of experience in
 
 digital campaign execution and content publishing
 
 across web and app platforms. They are
 
 technically proficient
 
 with CMS and commerce platforms (e.g., SFCC), skilled in managing
 
 promotions, vouchers, and product launches
 
 , and comfortable troubleshooting operational issues. Strong
 
 communication and stakeholder management skills
 
 enable them to collaborate effectively across local, regional, and global teams. They are
 
 data-driven, solution-oriented, and resilient
 
 , with a passion for delivering seamless digital consumer experiences and continuously optimizing processes.
 
 
 
 
 
 
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Drive
 
 on-time, in-full digital campaign execution
 
 across web &amp; app.
 </li>
 <li>
 Execute
 
 content briefs and platform configurations
 
 via CMS and commerce platforms.
 </li>
 <li>
 
 Create &amp; manage cart promotions, vouchers, and B2B partnerships
 
 to boost commercial success.
 </li>
 <li>
 Run
 
 hype draws and waiting room mechanics
 
 (flagship &amp; Confirmed app) to increase demand and signups.
 </li>
 <li>
 Ensure
 
 quality, accuracy, and smooth delivery
 
 of local campaign activations.
 </li>
 <li>
 Collaborate with master data team to
 
 validate product listing pages and PDP callouts
 
 .
 </li>
 <li>
 
 Support CRM ops
 
 in selected markets (email communications).
 </li>
 <li>
 Monitor campaign KPIs and
 
 optimize activations using insights
 
 .
 </li>
 <li>
 Troubleshoot and resolve
 
 publishing or promotional issues quickly
 
 .
 </li>
 <li>
 Provide transparent
 
 status updates to stakeholders
 
 .
 </li>
 <li>
 Seek
 
 content automation and process optimization opportunities
 
 .
 </li>
 <li>
 Share
 
 feedback on CMS features and enhancements
 
 with global product teams.
 </li>
 <li>
 Safeguard
 
 customer journey consistency
 
 across digital touchpoints.
 </li>
 </ul>
 
 
 
 
 
 Key Relationships
 
 
 <ul>
 <li>
 Local Country/Cluster Digital Activation teams
 </li>
 <li>
 Emerging Markets (EM) eCom Consumer Experience, Digital Activation, Master Data, Platform Ops, CRM &amp; Membership, Strategy &amp; Programs, Analytics teams
 </li>
 <li>
 Global Product teams
 </li>
 </ul>
 
 
 
 
 
 Skills &amp; Competencies
 
 
 
 
 Soft Skills
 
 
 <ul>
 <li>
 Strong communicator; able to present across organizational levels
 </li>
 <li>
 Brand marketing affinity with content delivery processes
 </li>
 <li>
 Comfortable with ambiguity, strong problem-solving mindset
 </li>
 <li>
 Resilient, proactive, solution-oriented
 </li>
 </ul>
 
 
 Hard Skills
 
 
 <ul>
 <li>
 Understanding of
 
 digital &amp; mobile technical/creative aspects
 
 </li>
 <li>
 Experience with
 
 enterprise CMS, Salesforce Commerce Cloud (SFCC)
 
 or similar
 </li>
 <li>
 Knowledge of
 
 digital IT products and capabilities
 
 </li>
 <li>
 
 Fluent English
 
 (verbal &amp; written)
 </li>
 <li>
 Experience with
 
 JIRA/project management tools
 
 </li>
 </ul>
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Degree in
 
 Business Administration, Communication, IT
 
 , or equivalent experience
 </li>
 <li>
 
 3+ years eCommerce experience
 
 (campaign delivery &amp; operations)
 </li>
 <li>
 Proven experience in
 
 campaign execution/ops management
 
 </li>
 </ul>
 
 
</div>

Sr. Specialist eCom Content & Promo Ops

Delmar Mortgage

<div>Delmar Mortgage is seeking a creative, detail-oriented Marketing Designer &amp; Web Specialist to join our fast-paced, collaborative marketing team. This role is ideal for a detail-oriented design professional with a passion for visual storytelling, an understanding of web platforms like WordPress, and a working knowledge of marketing technology, including CRM systems.
You&rsquo;ll be responsible for designing compelling marketing materials across digital, social, and print platforms, when necessary, while supporting website updates, landing pages, and CRM-based campaigns that enhance the visibility and performance of our loan officers and agents nationwide. 
 
Key Responsibilities: 
Design &amp; Creative Execution &ndash; 70%<ul><li>
Design engaging digital and print marketing assets, including web and social graphics, digital ads, brochures, flyers, and presentations.</li><li>
Collaborate with the marketing team to support campaigns and brand initiatives.</li><li>
Maintain brand consistency across all visual materials with a focus on innovation and impact.</li></ul>
CRM &amp; Web Support &ndash; 30%<ul><li>
Format and upload marketing content into CRM and sales enablement tools.</li><li>
Support email template formatting and layout updates in marketing automation systems.</li><li>
Support basic website updates, including image replacements and landing page mockups, to maintain consistent visual experiences across platforms.</li><li>
Coordinate with CRM and marketing leads to ensure campaigns are visually cohesive and brand-compliant.</li></ul> 
 
What You'll Love About Working With Us:<ul><li>
401(k) match, flexible PTO, and comprehensive health insurance</li><li>
Flexible scheduling to support work-life balance</li><li>
A collaborative and supportive team environment</li><li>
Exposure to meaningful, hands-on work with career development</li></ul>
What We're Looking For:<ul><li>
Bachelor's degree in graphic design, digital media, marketing, or a related field, or equivalent experience.</li><li>
2&ndash;4 years of professional design experience with a strong portfolio.</li><li>
Proficiency in Adobe Creative Suite, especially InDesign, Illustrator, and Photoshop.</li><li>
Excellent organizational and time-management skills; ability to prioritize and multitask while adhering to process.</li><li>
Familiarity with WordPress, HTML/CSS, CRM platforms, and project management tools.</li><li>
Experience with CRM platforms, social media tools, or content management systems.</li><li>
A tech-forward, solution-oriented mindset with a passion for visual storytelling and enhancing user experience.</li></ul></div>

Marketing Designer & Web Specialist

Varun Digital Media

<div>
 
 
 Job Title: SEO Specialist + Content Writer
 
 ,
 
 
 
 Location:
 
 Begumpet,
 
 
 Hyderabad.
 
 
 
 Employment Type:
 
 Full Time,
 
 
 
 Experience Level:
 
 Min 5+ yrs.
 
 
 
 
 
 
 
 
 Job Summary:
 
 
 
 We are looking for a talented
 
 SEO Specialist + Content Writer
 
 with expertise in
 
 Advanced SEO
 
 techniques (AEO, VSO, PAA) and a passion for creating high-quality content for B2B and B2C audiences. The ideal candidate will be responsible for developing SEO-optimized, engaging, and informative content that enhances online visibility, aligns with search intent, and drives traffic and conversions.
 
 
 You will work closely with SEO, marketing, and web development teams to create compelling web pages, blog posts, landing pages, AI-friendly content, and voice search-friendly articles. This role demands both technical SEO skills and strong writing abilities to produce content that not only ranks but also captivates and converts readers.
 
 
 
 Key Responsibilities:
 
 
 
 
 SEO Strategy &amp; Implementation:
 
 
 <ul>
 <li>
 Develop and execute comprehensive
 
 SEO strategies
 
 for
 
 B2B and B2C
 
 brands to drive organic traffic and improve rankings.
 </li>
 <li>
 Conduct
 
 keyword research
 
 ,
 
 competitor analysis
 
 , and
 
 SERP intent analysis
 
 to optimize content for target audiences.
 </li>
 <li>
 Implement
 
 advanced SEO techniques
 
 like
 
 schema markup
 
 ,
 
 structured data
 
 , and
 
 featured snippets
 
 to increase visibility in search engines.
 </li>
 <li>
 Optimize content for
 
 AEO
 
 (Answer Engine Optimization),
 
 VSO
 
 (Voice Search Optimization), and
 
 PAA
 
 (People Also Ask) to target specific search queries.
 </li>
 </ul>
 
 
 Content Writing &amp; Creation:
 
 
 <ul>
 <li>
 Write
 
 SEO-optimized content
 
 for blogs, landing pages, service/product pages, eBooks, case studies, and more, tailored for B2B and B2C audiences.
 </li>
 <li>
 Ensure all written content aligns with
 
 Google&rsquo;s E-E-A-T
 
 (Expertise, Authoritativeness, and Trustworthiness) principles.
 </li>
 <li>
 Write
 
 answer-based content
 
 optimized for
 
 featured snippets
 
 ,
 
 FAQs
 
 , and
 
 PAA
 
 sections to increase the chances of appearing in zero-click searches.
 </li>
 <li>
 Create
 
 conversational, voice-search optimized
 
 content designed for platforms like
 
 Google Assistant
 
 ,
 
 Siri
 
 , and
 
 Alexa
 
 .
 </li>
 <li>
 Collaborate with other content creators and developers to create
 
 content that drives conversions
 
 , is user-friendly, and aligns with business goals.
 </li>
 </ul>
 
 
 On-Page SEO &amp; Content Optimization:
 
 
 <ul>
 <li>
 Optimize
 
 landing pages
 
 ,
 
 product pages
 
 , and
 
 service pages
 
 for SEO, UX, and
 
 CRO (Conversion Rate Optimization)
 
 .
 </li>
 <li>
 Incorporate
 
 keywords
 
 ,
 
 LSI keywords
 
 ,
 
 NLP-friendly phrasing
 
 , and
 
 schema markup
 
 into content to enhance search engine visibility.
 </li>
 <li>
 Regularly update and optimize existing content to improve
 
 rankings
 
 and
 
 engagement
 
 .
 </li>
 <li>
 Perform
 
 A/B testing
 
 on headlines, Meta descriptions, and CTAs to enhance click-through rates and conversions.
 </li>
 </ul>
 
 
 Content Strategy &amp; Planning:
 
 
 <ul>
 <li>
 Develop and implement
 
 content strategies
 
 based on industry trends, competitor analysis, and search intent.
 </li>
 <li>
 Collaborate with the
 
 SEO team
 
 ,
 
 marketing
 
 , and
 
 designers
 
 to ensure content aligns with overall SEO strategy.
 </li>
 <li>
 Work on
 
 content gap analysis
 
 and create
 
 topic clusters
 
 to improve website authority and user engagement.
 </li>
 <li>
 Research and identify new content opportunities that align with business goals and SEO priorities.
 </li>
 </ul>
 
 
 Performance Tracking &amp; Reporting:
 
 
 <ul>
 <li>
 Use SEO tools such as
 
 Google Analytics
 
 ,
 
 Google Search Console
 
 ,
 
 Ahrefs
 
 ,
 
 SEMrush
 
 , and
 
 SurferSEO
 
 to track content performance, keyword rankings, and traffic metrics.
 </li>
 <li>
 Provide
 
 regular performance reports
 
 to stakeholders, offering insights into content performance and suggesting optimization opportunities.
 </li>
 <li>
 Measure key SEO KPIs (e.g., organic traffic, conversions, bounce rates, page performance) to ensure the effectiveness of SEO strategies.
 </li>
 </ul>
 
 
 Off-Page SEO &amp; Link Building:
 
 
 <ul>
 <li>
 Develop and execute
 
 white-hat link-building
 
 strategies to improve domain authority.
 </li>
 <li>
 Engage in
 
 guest posting
 
 ,
 
 digital PR
 
 , and
 
 content syndication
 
 to build backlinks.
 </li>
 <li>
 Conduct
 
 backlink audits
 
 and competitor link analysis to identify opportunities for link acquisition.
 </li>
 </ul>
 
 
 
 
 
 Requirements &amp; Qualifications:
 
 
 <ul>
 <li>
 
 5+ years
 
 of experience in
 
 SEO
 
 strategy,
 
 content writing
 
 , and optimization for
 
 B2B and B2C
 
 brands.
 </li>
 <li>
 Expertise in
 
 AEO (Answer Engine Optimization)
 
 ,
 
 VSO (Voice Search Optimization)
 
 ,
 
 PAA (People Also Ask)
 
 , and
 
 SEO optimization
 
 (on-page, off-page, and technical SEO).
 </li>
 <li>
 Strong writing, editing, and proofreading skills, with the ability to create engaging, SEO-friendly content.
 </li>
 <li>
 Proficiency with SEO tools such as
 
 Google Analytics
 
 ,
 
 Google Search Console
 
 ,
 
 Ahrefs
 
 ,
 
 SEMrush
 
 ,
 
 SurferSEO
 
 , and
 
 Clearscope
 
 .
 </li>
 <li>
 Ability to research, write, and plan content that aligns with
 
 user intent
 
 ,
 
 conversion strategies
 
 , and SEO best practices.
 </li>
 <li>
 Familiarity with
 
 schema markup
 
 ,
 
 structured data
 
 , and advanced SEO features such as
 
 featured snippets
 
 and
 
 passage indexing
 
 .
 </li>
 <li>
 
 Experience with content management systems (CMS)
 
 like
 
 WordPress
 
 and
 
 HubSpot
 
 .
 </li>
 <li>
 
 Basic HTML/CSS knowledge
 
 to make minor content and formatting adjustments.
 </li>
 <li>
 Strong understanding of
 
 conversion optimization
 
 , content funnels, and creating high-converting landing pages.
 </li>
 </ul>
 
 
 Preferred Qualifications:
 
 
 <ul>
 <li>
 Experience in writing
 
 long-form content
 
 ,
 
 whitepapers
 
 ,
 
 case studies
 
 , and
 
 industry reports
 
 .
 </li>
 <li>
 Knowledge of
 
 AI-generated content
 
 ,
 
 AI-assisted workflows
 
 , and
 
 AI SEO trends
 
 .
 </li>
 <li>
 Familiarity with
 
 mobile SEO
 
 ,
 
 local SEO
 
 , and
 
 e-commerce SEO
 
 .
 </li>
 <li>
 Ability to collaborate with developers, designers, and other teams to implement SEO-driven content strategies.
 </li>
 </ul>
 
 
 Why Join Us?
 
 
 <ul>
 <li>
 Work with a
 
 dynamic SEO and Content team
 
 focused on measurable growth and high-impact projects.
 </li>
 <li>
 Access to
 
 premium SEO tools
 
 and
 
 AI-driven optimization workflows
 
 .
 </li>
 <li>
 Opportunity to work on impactful projects with
 
 top B2B and B2C brands
 
 .
 </li>
 <li>
 A
 
 collaborative
 
 ,
 
 growth-oriented
 
 environment with continuous learning opportunities.
 </li>
 <li>
 
 Competitive salary
 
 and
 
 performance-based incentives
 
 .
 </li>
 </ul>
 
 If you&rsquo;re a passionate
 
 SEO specialist
 
 with expertise in
 
 advanced SEO techniques
 
 ,
 
 content writing
 
 , and
 
 optimizing content for both search engines and users
 
 , we&rsquo;d love to hear from you!
 
 
 
 
 
 
 Apply Now!
 
 
 
 If you are interested in the above position, please share your updated resume at
 
 pavan@varundigitalmedia.com
 
 .
 
 
 
</div>

Content Writer with SEO Experience

Search 10000+ Web content specialist jobs near you this September. New roles added regularly across leading industries. Apply today.

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