Senior Analyst, Analytics

ABOUT TAMARA GROUP:

About Tamara Group (The Attention, Media, And Relevance Agency): Born from editorial, influencer, and experiential roots, Tamara Group is built to drive growth and disruption through the power of attention and cultural relevance.

VaynerX

VaynerX is a family of companies building brands for the now. Founded by Chairman Gary Vaynerchuk in January 2017, the modern-day parent company is home to relevance-driving businesses including VaynerMedia, ChukMedia, Tamara Group, Gallery Media Group, Eva Nosidam Productions, Tingley Lane Trading, and VaynerSpeakers.

We are seeking a Senior Associate to join our Analytics team. The Analytics team ensures the integrity and accuracy of Vayner's client offerings, an essential piece of delivering Vayner's core value proposition. Using diverse data sets, we create a holistic picture of media performance across advertising platforms, and collaborate with client teams shape that data into a larger story. We support the development of data-driven, actionable recommendations for our clients, with the speed, accuracy, and judgment required for success in today's dynamic media environment.

Who Are You?

You are a critical thinker - upbeat, and hungry to learn about the dynamic and rapidly changing world of digital media. You thrive on working with data, and have a demonstrated ability to structure and execute data analysis. You are also are also business savvy, and can connect the core analytics to the larger business objective of our clients. You have some experience with breaking data and analysis down into digestible pieces for general audiences, and are eager to develop this skill set further.

You take strong ownership of your work, and are able to manage a project from beginning to end. You are unafraid to ask for help, and seek out the resources in the organization that can help you deliver your work on time and with precision.

What You'd Do:

• Structure and develop complex data analytics projects based on the needs of our clients business objectives; Can you easily write a query, develop complex formulas in a spreadsheet, and structure output into organized, digestible tables
• Organize data into coherent storylines; you have experience building slides and short presentations, as well as building and maintaining data visualization tools, to communicate key insights from the data to our clients
• You can manage a project from beginning to end - you can define a core objective of an analytical project, formulate a plan and timeline with discrete steps, and can effectively communicate the status of a project to key internal stakeholders

What You've Got:

• 2-5 years of experience in digital analytics
• Working knowledge of basic analytic tools, with intermediate/advanced experience in Excel and SQL and one data visualization tool (Data Studio, Tableau, etc)
• Experience with Market Mix Models - at minimum, the candidate has a fundamental understanding of the inputs and outputs
• Experience in Media Buying: Direct buying platforms (Google Ads, FB Ads Manager, etc), Ad Servers, SEO, Demand Side Platforms
• You live for today's digital & mobile consumer, driven,and hungry to succeed always looking to learn more.
• You want to have an impact and is passionate about the work you do.
• You are always looking to adopt new techniques and technologies that are relevant for clients' media strategies.
• You thrive in a dynamic, fast paced, collaborative, high-energy environment where you're continuously solving problems creatively and analytically.