Senior Associate Survey Programming

Senior Associate - Data Survey Programming

Location – (Remote)

We bring together the power of marketing research, technology, and AI to help brands maximize the impact of their advertising and unlock the power of long-term brand Fandom.

Trusted by the Biggest Brands

With a team of over 600 researchers, technologists, and data scientists, along with a powerful portfolio of advertising and brand research solutions, MarketCast has established itself as a Top 10 global marketing research provider. In fact, more than 80% of the top advertising spenders in the U.S. are MarketCast clients. Our marketing research helps them find the right audiences to target, craft ad creative that resonates, and build long-term brand Fandom and customer loyalty

Powered by People, AI and Data

MarketCast believes AI should amplify, not replace, the consumer’s voice in marketing research. By integrating AI models throughout our research process and organization, we’re transforming how researchers work and how research gets done.

All this is supported by our groundbreaking Research Platform, which brings together our AI models, data science, and technology to accelerate the design, delivery, and analysis of our research and the creation of our insight

Senior Associate - Data Survey Programming

Role Description:

We are seeking for a highly skilled Survey Programmer to script and execute complex online surveys using the Forsta Survey platform. The ideal candidate will have:

• Experience supporting fast-paced and quick-turnaround market research environment.
• Proven track record of executing tasks independently, and operating with urgency, focus and discipline.
• Passion for coding, with the ability to build efficient, scalable, and reusable code blocks.
• Exceptional organizational and time-management skills, with a keen eye for detail and quality assurance.
• Excellent communication and interpersonal skills, with the ability to interact with internal stakeholders, and internal team members at all levels – summarizing technical questions for a non-technical audience.
• Exceptional ability to multi-task and balance multiple projects and priorities.
• Deep understanding of the end-to-end survey data flow, considering field management and data processing needs during the survey development process

Core Responsibilities:

• Program and script high-complexity surveys on the Forsta Survey platform, ensuring accurate execution according to specifications, with a focus on on-time delivery and end-to-end quality assurance.
• Conduct thorough testing of surveys, review data, and provide high-quality links to clients.
• Coordinate with internal project managers / client services team members to finalize survey materials (questionnaire, quota targets, visuals, change logs); provide guidance on Forsta Survey functionality and solutions.
• Review survey questionnaires and make recommendations for efficient programming and optimal data layout to improve data quality and user experience.
• Develop, test, and implement innovative approaches, functions, and solutions to streamline survey programming and enhance project efficiency.

Experience

• 3+ years of experience working with Forsta Surveys
• Market research experience (Experience with entertainment or multimedia surveys is a plus)
• Experience programming large, multi-market, complex studies
• Experience programming complex quotas using get QuotaCells is a plus.
• Experience using Decipher Shell/SSH Environment is a plus
• Experience with Logic Nodes/Dynamic Question Library/Decipher API is a plus
• Strong problem-solving skills with an ability to “think outside the box”

Our Vision:

We are creating the most tech and data-forward research business on the planet, where primary research, AI, and big data work together to solve complex marketing, content, and product development challenges.

Our Values:

Radical Candor

Caring personally while challenging directly – offering feedback that is honest and clear, but always rooted in genuine empathy and respect for the individual.

Client Obsession

Maintaining an unwavering focus on understanding and exceeding client needs and expectations, consistently delivering value, and building lasting partnerships through proactive communication, responsiveness, and a relentless commitment to client success.

Unmatched Expertise

A level of deep, specialized knowledge and skill that exceeds industry standards, allowing delivery of innovative, tailored solutions to complex client challenges driving superior outcomes. Fostering growth for our talent and establishing a reputation for excellence.

Our Vibe:

We are social scientists, data geeks, brand junkies, and movie fanatics. We obsess on audience segments, norms, models and methodologies. This passion transforms client problems into breakthroughs and investments into impact.

At MarketCast, we don't just accept difference - we embrace it, support it, and thrive on it for the benefit of our global culture and success. MarketCast is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.

Check us out: www.marketcast.com

Benefits:

In addition to your salary, MarketCast believes in providing a competitive total rewards package for its employees. MarketCast offers employees a holistic and wide array of benefits such as:

• Internet Broadband reimbursement
• Group Mediclaim policy covering employees and their families,
• Group accident insurance for employees
• Group Term Life Insurance for employees
• Wellness and mental health support through ModernHealth
• Annual health check-ups for employees at subsidized rates,
• Professional growth and career development including LinkedIn Learning
• 2 Movies per month and 2 tickets per movie on which MarketCast has worked

All benefits are subject to eligibility requirements, and the terms of our official plan may be modified or amended from time to time.

Data Privacy Notice

Data Privacy Notice: In accordance with the provisions of the Information Technology Act, 2000 and applicable Data Protection Rules in India, please note that we collect certain categories of personal information from you as part of the application process and use it for the purposes indicated. Categories of personal information include name, contact information (phone, email, address), and details of your work history and education. The purpose of collecting this information is to be able to contact you and to assess your qualifications for the role. All information will be processed and stored securely, and will be used solely for recruitment, selection, and, if applicable, onboarding purposes, in compliance with applicable Indian laws.