Senior B2B Marketing Manager

Senior B2B Marketing Manager Full-Time | Minimum 2-3 Years Experience | On-Site

We are looking for a Senior B2B Marketing professional who understands how to market a B2B

SaaS product to business decision-makers; not consumers. You will own the marketing function

end-to-end: strategy, execution, and results. This is a leadership role with direct impact on

pipeline, brand visibility, and market positioning across Pakistan and MENA.

What you will do:

● Develop and execute a comprehensive B2B marketing strategy targeting brands across

Pakistan and broader MENA

● Own lead generation; build and manage inbound and outbound campaigns that deliver

qualified leads to the sales team.

● Build and manage the content engine: case studies, whitepapers, blogs, email

sequences, and LinkedIn thought leadership

● Own the company's brand voice, positioning, and messaging across all channels

● Build and manage relationships with industry partners, communities, and media outlets

relevant to the space.

● Represent the company at industry events, webinars, and conferences

● Build, manage, and mentor the marketing team including interns and junior marketers

Requirements:

● Experience in B2B marketing, preferably in SaaS, tech, or e-commerce

● Proven track record of generating qualified leads and contributing to revenue growth; not

just brand awareness

● Strong understanding of the Pakistani business landscape; you know how decisions are

made here

● Strong analytical mindset; you make decisions based on data, not gut feeling alone

● Excellent written and verbal communication in English; ability to write sharp, compelling

B2B copy

● Experience managing or collaborating with a team

● Ability to work in a fast-paced startup environment where you wear multiple hats

Good to have:

● Existing network within the Pakistan e-commerce, retail, or logistics ecosystem

What we offer:

● A senior leadership role where you own the marketing function; not execute someone

else's plan

● Competitive salary package along with the performance-based components

● Direct access to the founder and leadership team

● A product with real market traction and a genuine problem to solve

● A growing team and the resources to build the marketing function the right way

Pay: Rs80,000.00 - Rs100,000.00 per month

Work Location: In person