Senior Client Partner

Location

Description

Playbook Media is hiring a Senior Client Partner to join our team.

We’re looking for a strategic operator with deep experience in performance marketing, growth strategy, and modern AI-assisted workflows. In this role, you’ll own a portfolio of high-value client accounts, bring a confident point of view on growth, and leverage tools like Claude to synthesize data, build client-ready deliverables, and automate repetitive work. You’ll thrive here if you move fast, communicate clearly, and know how to translate complex marketing performance into compelling client narratives.

About Playbook

Founded by experienced Silicon Valley marketing professionals, Playbook Media is a performance marketing agency built to accelerate our clients’ growth. We operate as a fully remote team, with roots on the West Coast and teammates across the U.S. Our clients are venture-backed disruptors and ambitious brands, and we help them scale through expert media buying, performance-focused creative, and advanced analytics. We pride ourselves on understanding our clients’ needs and working hand-in-hand with their internal teams to solve the problems core to growth.

Responsibilities

• Own a portfolio of strategic client accounts end-to-end, from onboarding through retention and growth.
• Apply Playbook Media’s proven frameworks and best practices to manage and deepen client partnerships.
• Lead client communication through regularly scheduled and ad hoc meetings with clear, confident strategic direction.
• Develop and execute roadmaps, testing plans, and performance reviews on weekly, monthly, and quarterly cycles.
• Drive client growth through data-backed recommendations, proactive insights, and a strong marketing point of view.
• Bring knowledge of SEO and AEO strategies to advise clients on organic and AI-driven search visibility.
• Use Claude and other AI tools to synthesize performance data, build client presentations, draft follow-ups, and automate repetitive workflows.
• Collaborate with internal creative, media, and analytics teams to maximize results and serve as the client’s internal advocate.
• Share learnings across accounts to raise the strategic bar for the full client partner team.

Requirements

• 5+ years in a client-facing marketing or agency role, with a track record of owning strategic accounts independently.
• Strong command of growth marketing fundamentals: paid media, conversion optimization, attribution, and full-funnel performance strategy.
• Working knowledge of SEO and AEO (Answer Engine Optimization), including how AI-driven search is reshaping content and discoverability strategy.
• Hands-on experience using Claude (or similar LLMs) to synthesize data, generate client deliverables, and streamline repetitive tasks.
• Ability to build strong client relationships and turn performance challenges into clear, confident recommendations.
• Skilled at presenting insights through polished, persuasive slide decks and data analyses.
• Sharp judgment, high ownership, and comfort managing multiple accounts in a fast-paced environment.
• Excellent written and verbal communication skills.

Preferred Qualifications

• Experience marketing insurance, fintech, or broader financial services products for high-growth brands is a strong plus.
• Direct experience managing paid campaigns across Google Ads, Meta, TikTok, or similar platforms.
• Familiarity with performance analytics tools and attribution methodologies (MMM, MTA, incrementality testing).
• Experience building or refining AI-assisted workflows for client reporting, meeting prep, or content generation.
• Demonstrated ability to analyze complex datasets and translate them into executive-level strategy.
• Advanced degree in business or marketing (MBA, Master’s in Marketing, or similar) is a plus, not a requirement.

Benefits

• Competitive salary and bonus program
• 401(k) with company match
• Medical, Dental, and Vision coverage
• Uncapped vacation and sick time
• Training and personal development support
• Primarily remote work environment, with optional quarterly regional get-togethers
• Annual company offsite
• Parental leave