Senior Content Designer (Dubai-based)

Job Title: Senior Content Designer

Location: Dubai

Salary: 30K AED

About the Company

Our client, a leading retail conglomerate, creates unforgettable moments for millions, transforming everyday activities into extraordinary experiences. Through their SHARE loyalty and rewards app, over 4 million members across the UAE enjoy personalised, engaging interactions with iconic brands like Mall of the Emirates, Carrefour, LEGO, VOX Cinemas, Abercrombie & Fitch, and many more.

Role Overview:

As a Digital Content Designer within our Sales and Media team, your creativity will shape engaging digital narratives and visuals, ensuring our homepage feeds resonate personally with each member.

Responsibilities:

• Craft visual content guidelines that align with strategic business goals and user engagement metrics.
• Develop clear and inspiring content guidelines that shape the voice, tone, and visual presentation across SHARE app touchpoints.
• Create compelling visual content including banners, graphics, animations, and short videos tailored to our diverse partner brands and member interests.
• Collaborate closely with business teams to understand and articulate their content needs, translating these into engaging, personalized experiences.
• Continuously refine design and content production workflows to remain adaptive and responsive to evolving business and consumer needs.
• Collaborate closely with product designers and digital designers to create cohesive ecommerce journeys and digital experiences that drive engagement, conversion, and positive brand sentiment.
• Apply your design thinking and execution skills throughout the entire product lifecycle, keeping a keen eye on opportunities to step in and step up.
• Help shape the visual identity of products, whether that’s translating an existing brand or creating a visual identity from scratch.
• Participate in design team reviews, sharing, and brainstorms.

Qualifications & Skills:

• 5+ years of experience in digital content creation, product design, or visual communication, ideally within a fast-paced product or agency environment.
• Strong proficiency in visual storytelling, digital design, and brand content production.
• A keen eye for detail, visual aesthetics, and user-centric design principles.
• Excellent communication skills, capable of articulating design rationale clearly to diverse stakeholders.
• Experience managing projects end-to-end, from ideation through production and iteration.
• Interest and experience in product experiences, understanding customer lifecycle and touchpoints, and crafting experiences that enhance engagement, brand sentiment, and conversion.

Nice to have:

• Proven ability to leverage AI and generative technologies (e.g., Midjourney, DALL-E, Stable Diffusion, Flora, Figma plugins, Adobe Firefly, Canva, Runway) to amplify your content creation capabilities, increase productivity, and maintain high-quality output at scale.
• Knowledge of Design Systems and content frameworks to ensure consistency and scalability across touchpoints and experiences.

Why You’ll Love It Here: Join a visionary team, pioneering innovative digital experiences. You’ll shape moments that millions cherish daily while expanding your skills at the intersection of creativity, technology, and customer engagement.