Senior Copywriter

Job Description

We are looking for a creative and detail-oriented Copywriter to develop compelling and engaging content across multiple platforms. The ideal candidate will have 3-4 years of experience in copywriting, with a strong ability to craft persuasive, brand-aligned messaging for print, digital, and social media.

Core Responsibilities

1. Content Creation & Copywriting:

o Develop engaging copy for web, print, social media, advertising, and marketing materials.

o Produce well-researched and SEO-friendly website copy optimized for conversion.

o Write thought leadership content, including authored articles and profiles.

o Craft compelling ad copy, landing pages, and digital marketing campaigns.

o Develop high-quality product descriptions and supporting content.

2. Editing & Proofreading:

o Edit and proofread white papers, journals, and articles to ensure clarity, accuracy, and consistency.

o Ensure all content aligns with Client as well as our own brand guidelines and tone of voice.

3. Multimedia & Creative Content:

o Write engaging scripts for audiovisual media (video and radio) tailored to client/brand needs.

o Work on viral content marketing ideas and memes to enhance brand engagement.

4. Collaboration & Strategy:

o Work closely with designers, creative teams, and marketing analysts to ensure consistent messaging.

o Define key brand messages and tone of voice for external communications.

o Develop social media content plans based on client briefs and marketing goals.

o Brainstorm innovative ideas and manage multiple projects efficiently.

Do you have what it takes?

Key Requirements:

· 3-4 years of proven experience in copywriting for digital and print media.

· Strong understanding of SEO principles and how to write conversion-focused content.

· Experience in writing for different industries and adapting tone and style accordingly.

· Ability to work under tight deadlines and manage multiple deliverables.

· Familiarity with latest content marketing strategies and current industry trends.

· Excellent communication, research, and proofreading skills.

· Experience with content management systems (CMS), social media platforms, and analytics tools is a plus.

Job Type: Full-time

Pay: ₹30,000.00 - ₹60,000.00 per month

Work Location: In person