Senior CRM & Marketing Automation Director

Job Summary:

Nexo Digital Automate KSA WLL is seeking a highly strategic and data-driven Senior CRM & Marketing Automation Director to lead customer lifecycle marketing, CRM strategy, and automation systems in Riyadh, Saudi Arabia.

This role is ideal for a senior marketing technology professional with strong expertise in CRM platforms, marketing automation tools, customer segmentation, lifecycle campaigns, and data-driven growth strategies. The successful candidate will design and implement scalable CRM systems that improve customer acquisition, retention, engagement, and lifetime value.

If you are passionate about marketing technology, automation strategy, and customer experience optimization, we encourage you to apply.

What you’ll do:

• Lead CRM strategy and marketing automation initiatives across multiple customer segments
• Design and implement customer lifecycle journeys including acquisition, onboarding, retention, and re-engagement
• Manage CRM platforms, automation tools, and marketing databases
• Develop segmentation models and personalized marketing campaigns
• Optimize customer engagement, conversion rates, and retention performance
• Collaborate with marketing, sales, product, and analytics teams to align CRM strategies
• Monitor campaign performance, customer behavior data, and lifecycle KPIs
• Improve lead nurturing workflows and automated communication systems
• Ensure data accuracy, governance, and compliance across CRM systems
• Drive continuous improvement in customer experience through automation and analytics

Pay: ﷼26,000.00 - ﷼45,000.00 per month

Work Location: In person