Senior Digital Marketer

We are seeking a highly motivated and results-driven Digital Marketing Specialist with proven experience in the Education, Training, Study Abroad, Higher Education, or Educational Consultancy sector. The ideal candidate must have a strong track record of generating qualified student leads, achieving enrollment targets, and delivering measurable marketing results through digital channels.

Key Responsibilities

• Plan, execute, and optimize digital marketing campaigns across Google Ads, Meta Ads, Social Media and other digital platforms.
• Generate high-quality student leads and consistently achieve lead generation targets.
• Manage and grow social media channels to increase engagement and brand awareness.
• Create compelling content including student success stories, testimonials, videos, blogs, and promotional campaigns.
• Optimize website performance, landing pages, and SEO to improve lead conversion rates.
• Track campaign performance, analyze data, and provide actionable insights through regular reports.
• Work closely with admissions counselors and sales teams to maximize student enrollment conversions.
• Continuously identify new opportunities to improve campaign ROI and lead quality.

Requirements

• Bachelor’s degree in Marketing, Business, or related field
• 2–5 years of hands-on experience in digital marketing across GCC markets.
• Hands-on experience with Google Ads and Meta Ads
• Strong understanding of SEO, analytics, and lead generation
• Excellent communication and content creation skills
• Ability to work independently and meet targets

Preferred Skills

• Experience in educational consultancy marketing
• Knowledge of CRM tools and email automation
• Basic graphic design skills
• Video editing for social media

What We Offer

• Competitive salary + performance incentives
• Opportunity to work in a fast-growing education sector
• Career growth and skill development
• Supportive and dynamic team environment

Job Type: Full-time

Pay: From BD350.000 per month

Experience:

• GCC: 3 years (Required)

Work Location: In person