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Job Overview
We are seeking a dynamic Senior Marketing Coordinator to join our team. The ideal candidate will be responsible for developing and implementing marketing strategies to enhance brand awareness and drive sales.
Responsibilities
- Oversee the creation and execution of marketing campaigns across various channels
- Conduct market research to identify trends and opportunities
- Manage email marketing campaigns and analyze performance metrics
- Coordinate print advertising efforts to reach target audiences effectively
- Collaborate with the sales team to develop marketing materials that support sales initiatives
- Utilize e-commerce platforms to optimize online presence and drive revenue
- Maintain and update content on WordPress website
- Implement social media marketing strategies to engage with the audience
- Develop and execute content marketing plans to attract and retain customers
Requirements
- Bachelor's degree in Marketing or related field
- Proven experience in a marketing role, preferably in a senior capacity
- Strong knowledge of various marketing channels including email, print, e-commerce, and social media
- Proficiency in market research and data analysis
- Familiarity with WordPress for content management
- Excellent communication and interpersonal skills
- Ability to work collaboratively in a fast-paced environment
Job Type: Full-time
Benefits:
Work Location: In person
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