Senior Marketing Manager ( Arabic Speaker )

Job Opening: Senior Marketing Manager (Arabic Speaker) – Laith Al Obaidi Group

Location: [Dubai/UAE]

Industry: Automotive / Cars Trading

Position Type: Full-Time

Job Summary:

To plan, coordinate, and execute marketing activities that strengthen the company’s automotive brand presence, drive sales leads, and enhance customer engagement across digital and traditional platforms.

Key Responsibilities:

Marketing Strategy & Planning

• Support in developing and implementing annual marketing plans aligned with sales objectives.
• Conduct market research, competitor analysis, and trend tracking to identify opportunities.
• Assist in defining target audiences and tailoring campaigns accordingly.

Brand Management

• Maintain consistency of brand image across all online and offline channels.
• Support new model launches, branding campaigns, and promotional activities.

Digital Marketing

• Execute digital campaigns across Google, Meta, and other online platforms.
• Manage social media content, website updates, and online vehicle listings.
• Track campaign performance, lead generation, and digital analytics (CTR, conversions).

CRM & Customer Data

• Ensure accurate entry and segmentation of customer data in the CRM system.
• Monitor lead flow, follow-up quality, and conversion performance.
• Provide insights to improve customer retention and re-engagement.

Events & Offline Marketing

• Organize and coordinate showroom events, test-drive days, and sponsorships.
• Liaise with agencies, suppliers, and media for campaign execution.

Sales Support

• Collaborate with the sales team to generate leads and measure marketing ROI.
• Develop promotional materials and assist in lead nurturing campaigns.

Reporting & Analytics

• Prepare monthly marketing performance reports and competitor benchmarking.
• Track KPIs including lead conversion, campaign ROI, and customer engagement metrics.

Key Performance Indicators (KPIs):

• Lead generation volume & conversion rate.
• Campaign ROI and cost per lead.
• Social media engagement & follower growth.
• CRM data accuracy and lead follow-up compliance.
• Customer event participation and satisfaction rates.

Qualifications & Requirements:

• Bachelor's degree in Marketing, Business, or related field.
• Minimum 4–6 years of marketing experience, preferably in the automotive sector.
• Strong knowledge of digital platforms, CRM systems, and marketing analytics.
• Excellent communication, coordination, and project management skills.
• Creative mindset with attention to detail and brand identity.

What We Offer

• Salary Range: 13000 to 15000
• Dynamic and professional working environment
• Opportunities for growth and development within a leading regional group