Senior Marketing Officer

Job Description – Senior Marketing Manager

Location: Dehradun
Industry: Hospitality / Luxury Hotel

Role Overview:
The Senior Marketing Manager will lead and execute strategic marketing initiatives to strengthen brand positioning, drive room revenue, enhance F&B visibility, and promote luxury experiences of the hotel. The role requires strong expertise in hospitality marketing, digital strategy, and brand management.

Key Responsibilities:

• Develop and implement comprehensive marketing strategies aligned with business goals.
• Manage brand positioning, advertising, PR, and communication for the hotel.
• Drive digital marketing initiatives including social media, website, SEO/SEM, and online campaigns.
• Collaborate with sales, revenue management, and operations to maximize occupancy and revenue.
• Plan and execute promotional campaigns, seasonal offers, and events.
• Manage agency partnerships, influencers, and media relations.
• Monitor marketing budgets, ROI, and campaign performance.
• Conduct market research and competitor analysis to identify growth opportunities.
• Ensure brand consistency across all touchpoints.

Qualifications & Experience:

• MBA/PGDM in Marketing or relevant field.
• 8–12 years of experience in marketing, preferably in luxury or 5-star hospitality.
• Strong understanding of digital marketing, branding, and customer engagement.
• Excellent communication, leadership, and strategic planning skills.

Key Competencies:

• Strategic thinking
• Luxury brand management
• Digital marketing expertise
• Stakeholder coordination
• Analytical and result-driven mindset

Job Types: Full-time, Permanent

Pay: ₹40,000.00 - ₹90,000.00 per month

Work Location: In person