Senior Media Buyer

Job Summary

We are looking for a skilled and results-driven Media Buyer with a strong understanding of media planning and buying to join our growing marketing agency. The ideal candidate will have proven experience in planning, negotiating, and executing media campaigns across digital with the ability to maximize ROI and deliver measurable results key

Responsibilities

• Media Strategy & Planning Collaborate with clients and internal teams to define objectives, target audiences, and campaign goals.
• Develop integrated media plans that align with client objectives and budgets.
• Conduct in-depth market research to identify the most effective media platforms.
• Media Buying & Negotiation Execute and manage media buys across digital and traditional channels. Negotiate with vendors to secure competitive rates and added value.
• Build and maintain strong relationships with publishers, media networks, and ad platforms. Campaign Management & Optimization Monitor campaign performance in real time, ensuring KPIs are met.
• Optimize strategies and budgets based on performance data.
• Work closely with the digital team to enhance results across PPC, display, social, and programmatic ads.
• Budget Management Allocate and track media spend to ensure efficiency and ROI. Provide detailed financial and performance reports.
• Coordinate with the finance team to manage invoices and payments. Reporting & Analytics Deliver comprehensive campaign reports with performance insights.
• Analyze KPIs (CPM, CPC, CTR, conversions, etc.) to drive optimization. Present findings and strategic recommendations to clients.
• Market Research & Insights Stay updated on media trends, emerging platforms, and consumer behavior.
• Conduct competitor analysis to identify opportunities for differentiation. Recommend innovative media opportunities to keep clients ahead of the curve.

Qualifications

• Education & Experience Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
• 2–5 years of experience in media buying (agency experience preferred).
• Proven expertise in planning and executing campaigns across multiple media channels. Skills: Strong knowledge of local media vendors and pricing structures.
• Proficiency in Google Ads, Meta Ads Manager, LinkedIn Ads, and analytics platforms. Excellent negotiation and vendor management skills.
• Analytical mindset with ability to measure and optimize campaign performance. Exceptional communication and presentation skills.
• Fluency in Arabic (English is a plus). Preferred Experience with programmatic advertising and campaign optimization.
• Familiarity with industries such as luxury, clinic, real estate, or hospitality.

Job Type: Full-time

Pay: AED4,000.00 - AED7,000.00 per month

Application Question(s):

• Are you fluent in Arabic?

Language:

• Arabic (Required)

Location:

• Jebel Ali (Required)