Senior Social Media Team Leader

Job Summary:

We are seeking a highly motivated and experienced Senior Social Media Team Leader to lead our social media team. The successful candidate will be responsible for developing and implementing social media strategies to enhance our brand awareness, engagement, and online reputation. The Senior Social Media Team Leader will work closely with other departments and team members to ensure consistency in messaging, brand voice, and overall social media presence.

Key Responsibilities:

• Develop and execute social media strategies to increase brand awareness, engagement, and online reputation.
• Manage and mentor a team of social media specialists, providing guidance and support to ensure the team is meeting its goals and objectives.
• Monitor social media channels to identify emerging trends, opportunities, and issues, and respond accordingly.
• Collaborate with other departments to ensure consistency in messaging, brand voice, and overall social media presence.
• Develop and manage social media content calendars and ensure content is optimized for each platform and target audience.
• Track and analyze social media metrics to evaluate the success of social media campaigns and adjust strategies accordingly.
• Stay up-to-date with industry trends, best practices, and emerging technologies to continuously improve social media efforts.
• Manage social media advertising campaigns and budgets to ensure maximum ROI.
• Manage influencer relationships and partnerships to amplify brand awareness and reach.

Requirements:

• Bachelor's degree in Marketing, Communications, or related field.
• 1+ years of experience in social media management.
• Proven experience in developing and implementing successful social media strategies that have increased brand awareness, engagement, and online reputation.
• Strong understanding of social media platforms, their features, and how to optimize content for each platform.
• Excellent written and verbal communication skills with exceptional attention to detail.
• Strong leadership skills with experience managing and mentoring a team.
• Proven ability to analyze social media metrics and adjust strategies accordingly.
• Experience managing social media advertising campaigns and budgets.
• Strong project management skills with the ability to manage multiple projects simultaneously.
• Experience in influencer marketing and partnerships is a plus.
• Knowledge of graphic design, video editing, and content creation tools is a plus.

Job Type: Full-time

Pay: ₹28,000.00 - ₹30,000.00 per month

Benefits:

• Paid sick time
• Provident Fund

Ability to commute/relocate:

• Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor's (Preferred)

Experience:

• total work: 3 years (Preferred)
• Management: 3 years (Preferred)

Work Location: In person