Senior UI/UX Designer

About Zaps Group:

Zaps Group is at the forefront of developing innovative and user-centric digital solutions in the B2C space. We are passionate about creating seamless and engaging experiences that delight our customers and drive our business forward. Our design team is a collaborative and creative force, and we are looking for a seasoned UI/UX designer to join us in shaping the future of our products.

Job Summary:

We are seeking a highly skilled and experienced Senior UI/UX Designer with a deep understanding of the B2C landscape. The ideal candidate will have a proven track record of designing and delivering exceptional user experiences for consumer-facing products. You will be responsible for the entire design process, from user research and concept development to creating polished user interfaces and validating your designs with users. A strong grasp of usability and design thinking principles is paramount for success in this role.

Key Responsibilities:

• User-Centered Design: Champion a user-centered design approach throughout the product development lifecycle. Conduct in-depth user research, including interviews, surveys, and usability testing, to gain a profound understanding of user behaviors, needs, and motivations.
• Design Strategy & Vision: Collaborate with product managers, engineers, and other stakeholders to define and align on a compelling design vision and strategy for our B2C products.
• Concept to Execution: Translate complex user needs and business requirements into intuitive and elegant design solutions. Create wireframes, user flows, journey maps, interactive prototypes, and high-fidelity mockups to effectively communicate design ideas.
• UI Design Excellence: Craft visually appealing and on-brand user interfaces that are both beautiful and functional. Develop and maintain a comprehensive design system to ensure consistency across all our digital platforms.
• Usability & Iteration: Plan and conduct usability studies to identify pain points and areas for improvement. Analyze feedback and user data to iterate on designs and continuously enhance the user experience.
• Cross-Functional Collaboration: Work closely with product and engineering teams to ensure the feasibility of designs and the faithful implementation of the user experience.
• Mentorship & Leadership: Provide guidance and mentorship to junior designers, fostering a culture of design excellence and continuous learning within the team.

Qualifications and Skills:

• Experience: A minimum of 6 years of professional experience as a UI/UX Designer, Product Designer, or a similar role, with a strong portfolio showcasing your work on B2C products.
• B2C Expertise: Demonstrated experience and a deep understanding of designing for a consumer audience, including knowledge of e-commerce, mobile applications, and consumer engagement strategies.
• User Understanding: A genuine empathy for the user and a passion for understanding their needs. Proven ability to translate user insights into actionable design decisions.
• Design Thinking & Usability: A strong command of design thinking principles and a robust understanding of usability heuristics and best practices.
• Technical Proficiency: Expertise in industry-standard design and prototyping tools such as Figma, Sketch, Adobe XD, and InVision.
• Communication: Excellent communication, presentation, and interpersonal skills. The ability to articulate and defend your design decisions to stakeholders at all levels.
• Problem-Solving: Strong analytical and problem-solving skills, with the ability to turn complex problems into simple and engaging user experiences.
• Education: A Bachelor's degree in HCI, Design, Cognitive Science, or a related field is preferred.

Job Type: Full-time

Pay: ₹500,000.00 - ₹1,000,000.00 per year

Work Location: In person