SEO and Digital Marketing Specialist

BeachGuide is seeking a talented SEO and Digital Marketing Specialist to join our team. Based in the US, this role is vital in enhancing our online presence and driving targeted traffic through innovative digital strategies. Your expertise will directly contribute to our mission of making beach vacations easier to plan and more enjoyable for travelers.
Responsibilities

Develop and implement effective SEO strategies to improve search engine rankings.

• Manage and optimize content across WordPress and other CMS platforms
• Conduct keyword research and analyze web traffic metrics using Google Analytics and Google Search Console
• Enhance website performance through technical SEO
• Build quality backlinks through strategic link-building initiatives
• Coordinate social media campaigns
• Monitor and report on SEO performance using SEO tools and web analytics platforms
• Stay updated with the latest trends in search engine algorithms and digital marketing best practices

Qualifications

' Proven experience in SEO, content management systems, and digital marketing.

• Strong knowledge of Google Analytics, Search Console, Tag Manager, and SEO tools
• Proficiency in WordPress and metadata optimization
• Excellent analytical skills with the ability to interpret web analytics data
• Experience with link building and SEM campaigns is preferred
• Experience within hospitality is preferred but not required
• Ability to work independently and collaboratively
• Strong communication skills to effectively convey strategies and results

Include cover letter with resume. Applications without a cover letter will not be reviewed.

Pay: $25.00 - $40.00 per hour

Expected hours: 20.0 per week

Benefits:

• Flexible schedule

Education:

• Bachelor's (Required)

Work Location: Remote