SEO Digital Marketing Specialist

Location: Lahore, Wapda Town.
Timmings: 10:00 AM-07:00 PM
Experience Required: 3–5 Years

Job Summary:

We are looking for a highly skilled SEO Expert with 3–5 years of proven experience in the IT industry. The ideal candidate will be responsible for developing and executing effective SEO strategies to improve organic search rankings, drive qualified traffic, and increase conversions for IT products and services.

Key Responsibilities:

• Develop, implement, and optimize on-page, off-page, and technical SEO strategies.
• Conduct keyword research specifically for IT, software, SaaS, and technology-related services.
• Optimize website structure, landing pages, and content for search engines.
• Perform technical SEO audits (site speed, indexing, crawlability, schema, Core Web Vitals).
• Manage and execute link-building strategies with high-quality, relevant backlinks.
• Collaborate with developers, content writers, and marketing teams to ensure SEO best practices.
• Monitor website performance using tools like Google Analytics, Google Search Console, Ahrefs, SEMrush, etc.
• Track, analyze, and report SEO performance, rankings, traffic, and conversions.
• Stay updated with the latest Google algorithm updates and SEO trends.
• Optimize SEO for international and local markets if required.
• Identify SEO issues and provide actionable recommendations.

Required Skills & Qualifications:

• 3–5 years of hands-on SEO experience in the IT industry.
• Strong understanding of technical SEO, on-page SEO, and off-page SEO.
• Experience working with IT service websites, SaaS platforms, or software companies.
• Proficiency in SEO tools: Ahrefs, SEMrush, Screaming Frog, Moz, etc.
• Strong knowledge of HTML, CSS basics, and SEO-friendly website architecture.
• Experience with CMS platforms (WordPress or custom CMS).
• Ability to analyze data and translate insights into actionable strategies.
• Excellent communication and reporting skills.

Preferred Qualifications:

• Experience with international SEO and multi-language websites.
• Understanding of content marketing and CRO.
• Knowledge of paid search is a plus.
• SEO certification(s) will be an advantage.

Benefits:

• Daily Lunch
• Medical Allowance
• Bonuses
• Fuel Allowance
• Paid Leaves
• Performance-Based Increments
• Annual Tour & Team Events
• Hands-on Training with Experienced Mentors

Note: Background verification will be conducted with previous employers upon shortlisting.

Job Type: Full-time

Application Question(s):

• What is your current salary?
• What is your expected salary?
• Where are you currently based?

Work Location: In person