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SEO Executive

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As an SEO Executive at Urban Yatra, you will be responsible for planning and executing SEO strategies to improve website visibility, increase organic traffic, and drive qualified leads. You will work closely with the marketing team to optimize content, track performance, and enhance the company’s digital presence in the travel & tourism sector.

Key Responsibilities

  • Conduct keyword research to identify growth opportunities and target audiences.
  • Optimize website content, landing pages, and blog posts for search engines.
  • Implement on-page and off-page SEO strategies to improve rankings.
  • Perform technical SEO audits and coordinate with developers to resolve issues.
  • Build high-quality backlinks through outreach, partnerships, and content marketing.
  • Monitor, analyze, and report on website traffic, keyword rankings, and SEO performance.
  • Stay updated with the latest SEO, search engine, and digital marketing trends.
  • Collaborate with the content, design, and social media teams to align SEO with campaigns.
  • Track competitors’ SEO strategies and suggest improvements.
  • Assist in local SEO optimization for travel destinations, tours, and regional promotions.

Key Skills & Competencies

  • Strong knowledge of SEO tools (Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc.).
  • Good understanding of on-page, off-page, and technical SEO.
  • Familiarity with CMS platforms (WordPress, etc.) and basic HTML.
  • Analytical mindset with problem-solving ability.
  • Strong communication and content optimization skills.

Qualifications & Experience

  • Bachelor’s degree in Marketing, Digital Marketing, or related field.
  • 3-5 years of experience in SEO .
  • Proven record of improving website rankings and organic traffic.

Job Type: Full-time

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits:

  • Cell phone reimbursement

Experience:

  • total work: 4 years (Required)
  • SEO tools: 3 years (Required)

Work Location: In person

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