Our client Digivate Agency is looking for a SEO Expert in Lahore.
An SEO Expert for coupon and affiliate websites is responsible for driving organic traffic, improving search rankings, and increasing affiliate conversions through data-driven SEO strategies.
Keyword Research & Strategy
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Research high-intent keywords
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Identify keywords for new brands, trending products, and seasonal campaigns.
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Map keywords to brand pages, category pages, and blog content.
On-Page SEO Optimization
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Optimize:
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Page titles, meta descriptions, H1–H3 headings
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Coupon page content (unique descriptions, FAQs, terms)
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Avoid duplicate content across brand pages and codes.
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Implement internal linking between:
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Top brands
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Related categories
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Blog → brand pages
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Optimize URLs, breadcrumbs, and schema markup (Coupon / Offer / FAQ)
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3. Content Optimization & Management
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Ensure SEO-friendly, user-focused content on:
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Brand coupon pages
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“How to use” sections
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Shopping guides and deal blogs
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Update expired coupons and replace with fresh offers.
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Coordinate with content writers to maintain quality + search intent.
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Technical SEO for Coupon Sites
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Monitor and fix:
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Indexing and crawl errors (Google Search Console)
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Duplicate URLs and canonical issues
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Thin or low-value pages
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Improve page speed, Core Web Vitals, and mobile usability.
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Manage noindex/index rules for expired or low-performing pages.
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Affiliate Conversion Optimization (SEO + CRO)
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Optimize page layouts to improve:
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Click-through rate (CTR)
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Affiliate link engagement
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Monitoring Performance & Reporting
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Track SEO KPIs:
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Organic traffic
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Keyword rankings
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Clicks & impressions
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Affiliate conversions & revenue impact
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Prepare weekly/monthly SEO reports.
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Analyze top-performing brands vs underperforming ones.
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Competitor & Market Analysis
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Monitor competitor coupon sites for:
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Ranking keywords
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Content structure
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Schema usage
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Track seasonal trends (Black Friday, Christmas, Winter Sales, etc.).
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Work closely with marketing team
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Affiliate Coordinators (Brands)
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Content team (SEO briefs and updates)
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Ensure SEO aligns with:
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Brand priorities
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SEO Compliance & Google Guidelines
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Ensure content follows Google’s Helpful Content & Spam policies.
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Avoid:
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Auto-generated thin pages
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Keyword stuffing
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Maintain transparency and trust for users.