The SEO Intern at UniAthena will support the execution of search optimization strategies to improve organic visibility across search engines and emerging AI-driven discovery platforms. This role focuses on analysis, execution, and collaboration rather than CMS ownership or development work.
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Assist in executing SEO strategies to improve organic search visibility and keyword performance.
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Track and analyze keyword rankings, organic traffic, impressions, CTR, and engagement metrics.
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Conduct competitor analysis to identify SEO, content, and backlink opportunities.
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Support off-page SEO activities including ethical link-building, brand mentions, and digital PR submissions.
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Assist in content optimization by providing SEO recommendations (titles, meta descriptions, headings, internal linking).
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Collaborate with the content coordination team by sharing SEO insights and performance feedback.
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Monitor and report technical SEO issues such as broken links, crawl errors, and indexing concerns, and coordinate fixes with relevant teams.
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Support regional and global SEO initiatives by tracking keyword performance across target geographies.
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Contribute to performance reporting and insights using analytics and SEO tools.
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Stay updated with evolving SEO practices, including:
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GEO (Generative Engine Optimization) – visibility on AI-powered search and LLM responses
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AEO (Answer Engine Optimization) – optimizing content for direct answers and featured formats
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Assist in analysing UniAthena’s visibility and performance across emerging AI-driven discovery platforms.
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Basic understanding of SEO fundamentals (on-page, off-page, and technical SEO).
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Familiarity with SEO and analytics tools such as:
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Google Search Console
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Google Analytics
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SEMrush / Ahrefs (or similar)
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Understanding of keyword research and search intent.
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Basic awareness of HTML and CSS for SEO interpretation
- Strong analytical skills with attention to detail.
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Good written and verbal communication skills for collaboration and reporting.
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Willingness to learn and adapt to evolving SEO trends and state-of-the-art practices.
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Organized, proactive, and able to manage multiple tasks in a fast-paced environment