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SEO Manager
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In this role, you will develop and lead holistic SEO strategies aligned with client goals, with a strong focus on both traditional organic search and AI-powered search visibility.
About Green Line Digital
We’re a marketing technology agency. Our goal is to help our clients use the latest platforms and automation to bring better performance and efficiency to their marketing channels. The marketing tech landscape is constantly evolving, and we make sure they stay on top of it. We believe in the power of data done right, technology that provides value, complete transparency, and the right people to bring it all together. Our team is made up of industry experts providing strategic solutions and decades of experience for a range of clients across multiple verticals.
Description
About the Position
This is a fully remote position. At Green Line Digital, we pride ourselves in being an extension of our client’s teams. We believe in transparency in all of our advertising practices. As an extension of our clients, we provide high caliber support by having experienced and responsive team members. We are problem solvers at heart and work to solve clients’ complex digital marketing challenges by leveraging data and technology.
You will develop and lead holistic SEO strategies aligned with client goals, with a strong focus on both traditional organic search and AI-powered search visibility. In this role, you will be the subject matter expert, responsible for guiding clients, managing projects, delivering key insights, and driving meaningful growth.
If you are an excellent communicator with proven experience leading SEO initiatives across diverse industries, we would love to hear from you. In this role, you will learn every day, deliver real impact for clients, and expand your expertise in an evolving search landscape.
Responsibilities:
- Identify opportunities and develop strategies to improve organic performance using strong analytical, technical, research, and content marketing skills
- Create and implement strategies to enhance brand visibility in AI-driven and traditional search environments
- Collaborate with digital media planners, web developers and creatives to apply SEO best practices to client digital properties
- Serve as the SEO subject matter expert for assigned accounts, providing clear recommendations aligned with client goals
- Lead client accounts independently, including developing, presenting, and managing SEO strategies
- Execute day-to-day SEO tasks such as competitive analysis, keyword research, content optimization, technical audits, content marketing, and performance analysis
- Demonstrate resourcefulness and the initiative to lead advanced SEO projects
- Manage and execute local search initiatives
- Optimize on-site content, including HTML elements, image assets, internal linking, metadata, and UX considerations
- Conduct keyword research to support existing content optimization and identify new growth opportunities
- Monitor key organic search and AI visibility metrics, delivering concise, actionable insights that help client partners understand performance and next steps
- Troubleshoot website issues, perform ad hoc analyses, and drive resolutions to completion
- Stay current on AI discovery trends, consumer behavior, industry developments, algorithm updates, and SERP changes, adapting strategies as needed
- Additional responsibilities as assigned
Qualifications, Skills, and Requirements:
- Bachelor’s degree in Marketing or related field
- 5+ years of experience in SEO
- Proven experience managing client accounts and leading SEO services
- Expertise developing SEO strategies incorporating AI optimization techniques
- Extensive understanding of SEO principles, best practices, and industry trends
- SEO experience working with e-commerce websites and analytics platforms
- Strong analytical skills, with the ability to interpret and translate data into clear, actionable insights
- Working knowledge of HTML, JavaScript, robots.txt, XML sitemaps, and Schema
- Experience with Google Analytics, Google Search Console, and leading SEO tools (e.g., SEMrush, Ahrefs, Screaming Frog, DeepCrawl).
- Experience managing local search listings and tools (e.g., Yext, dbaPlatform, Moz Local).
- Familiarity with LLM technology and AI-driven workflows
- Proactive, positive, self-starter attitude with strong organizational skills
- Excellent written and verbal communication skills
- Strategic thinker with creative problem-solving abilities
- Ability to manage time-sensitive deadlines and prioritize effectively
- Strong SEO copywriting and research abilities
- Comfortable working both independently and collaboratively
Salary
$75,000 - $85,000 per year
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