SEO Manager

Location: On-site
Employment Type: Full-time
Salary: Competitive and based on experience and skill level

KSM Media Hut is hiring an experienced SEO Manager who can lead SEO end-to-end and drive real, measurable growth across multiple client websites. We’re looking for someone who understands modern SEO deeply, stays ahead of algorithm changes, and can confidently execute across SEO + AEO (Answer Engine Optimization) + GEO (Generative Engine Optimization).

We’re proud to share that KSM Media Hut has been awarded “DIGITAL MARKETING AGENCY OF THE YEAR 2025” by Payoneer. We are a performance-focused digital marketing agency working with diverse industries, long-term clients, and serious growth goals. This role is ideal for someone who can take websites from “stuck” to “scaling” using clean technical foundations, strong content systems, and smart authority-building strategies.

What You’ll Do: SEO Strategy & Growth Leadership

• Build and execute complete SEO roadmaps for local, national, e-commerce, and service-based websites.
• Own organic growth targets including rankings, traffic quality, leads, and revenue.
• Audit performance, identify growth gaps, and convert insights into clear execution plans.
• Create scalable SEO systems and SOPs that improve speed, quality, and consistency.

Technical SEO (Full Ownership)

• Perform advanced technical audits covering crawlability, indexation, canonicalization, redirects, internal linking, pagination, and faceted navigation.
• Improve Core Web Vitals and site performance in collaboration with dev and design teams.
• Handle site migrations, redesigns, domain changes, and URL structure updates safely.
• Implement and maintain structured data (schema) for rich results, local SEO, and entity clarity.
• Manage robots.txt, XML sitemaps, noindex rules, and duplicate content controls.

On-Page SEO & Content Optimization

• Lead keyword research and mapping for full topical coverage and search intent.
• Optimize service pages, city pages, blogs, product pages, and comparison content.
• Create clear content briefs including headings, FAQs, internal links, entities, and intent alignment.
• Maintain a strong internal linking structure that supports rankings and conversions.

AEO (Answer Engine Optimization)

• Build and optimize content for question-based and conversational searches.
• Develop AEO-focused formats such as FAQ hubs, PAA-style sections, and short direct answers.
• Increase featured snippet and answer-box visibility.
• Structure content for clarity, extraction, and zero-fluff delivery.

GEO (Generative Engine Optimization)

• Optimize content for AI-assisted search and discovery experiences.
• Strengthen topical authority and entity relationships across websites.
• Create AI-readable content including definitions, comparisons, step-by-step guides, and summaries.
• Enhance trust signals by establishing author credibility, utilizing reputable sources, and maintaining a consistent business identity.

Off-Page SEO & Authority Building

• Execute ethical, white-hat link-building strategies.
• Conduct backlink audits and cleanup where required.
• Build outreach and digital PR workflows to earn high-quality mentions.
• Strengthen local authority through citations, relevance signals, and branded search growth.

Local SEO

• Optimize Google Business Profiles including categories, services, photos, posts, Q&A, and reviews.
• Manage local landing pages and service-area strategies without spam tactics.
• Maintain NAP consistency and strong local entity signals.
• Improve local pack visibility and lead quality.

Analytics, Reporting & ROI Tracking

• Manage GA4, GSC, Looker Studio dashboards, and conversion tracking.
• Deliver weekly and monthly reports with clear insights and next steps.
• Track rankings, traffic quality, conversions, and SEO-driven revenue.
• Communicate SEO impact in business terms.

Team Leadership & Collaboration

• Manage SEO specialists and writers, assign tasks, and review deliverables.
• Ensure technical and content quality before publishing.
• Train team members on SEO best practices and updates.
• Coordinate effectively with developers, designers, and account managers.

Required Experience & Skills

• 6–7 years of hands-on SEO experience (agency experience preferred).
• Strong expertise in Technical SEO, On-Page SEO, Content SEO, and Local SEO.
• Proven experience with AEO and answer-first content structures.
• Practical understanding of GEO and AI-driven search optimization.
• Demonstrated success ranking competitive keywords and driving leads or sales.
• Strong grasp of search intent, topical authority, and entity-based SEO.
• Ability to manage multiple projects with clear prioritization.

Tools You Should Know

• Google Search Console, GA4, Looker Studio
• Screaming Frog / Sitebulb
• Ahrefs / SEMrush
• Keyword research and competitor analysis tools
• WordPress and common CMS platforms
• Basic HTML/CSS knowledge
• Schema (JSON-LD)

Bonus Skills & Tools

• Log file analysis and crawl diagnostics
• Advanced internal linking and content clustering systems
• Content decay prevention, pruning, and refresh strategies
• CRO-focused SEO collaboration
• BrightLocal, Whitespark, Local Falcon
• PageSpeed Insights and Core Web Vitals debugging
• Schema testing and validation tools
• Content optimization tools (Surfer, Clearscope, Frase, MarketMuse, or similar)
• Entity and knowledge graph tools
• Call tracking and attribution tools

What Success Looks Like

• Consistent ranking, traffic, and conversion growth across client websites.
• Clean and scalable SEO systems are used confidently by the team.
• Strong technical health and indexation clarity.
• Increased featured snippet and answer visibility.
• Improved AI-driven and entity-based visibility.
• Reporting that clearly ties SEO work to revenue and business impact.

Why Join KSM Media Hut

• Award-winning digital marketing agency with a strong growth culture.
• Freedom to lead strategy and execute properly.
• Opportunity to build processes, lead teams, and grow into senior leadership.

Apply Now!

Job Type: Full-time

Pay: Rs150,000.00 - Rs200,000.00 per month

Work Location: In person