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SEO Specialist

Karachi, Pakistan

Soft Nation Technologies is looking for SEO Specialist to join the team.

About the Role:
We are seeking a results-driven SEO Specialist to manage our search engine optimization activities. You will be responsible for developing and implementing effective SEO strategies to drive organic traffic, improve search rankings, and enhance online visibility.

Key Responsibilities:

  • Develop and execute successful SEO strategies for website and content.
  • Conduct keyword research to guide content teams.
  • Optimize website content, landing pages, and paid search copy.
  • Perform technical SEO audits and implement improvements.
  • Track, report, and analyze website analytics and campaigns.
  • Stay up to date with the latest SEO and digital marketing trends, tools, and best practices.
  • Build high-quality backlinks to improve domain authority.
  • Collaborate with content, design, and development teams to ensure SEO best practices are implemented.

Requirements:

  • Bachelor’s degree in Marketing, IT, Business, or related field.
  • Must have experience in IT industry or eCommerce domain
  • 2–3 years of proven experience as an SEO Specialist or similar role.
  • Strong understanding of search engine algorithms and ranking methods.
  • Experience with SEO tools (Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc.).
  • Knowledge of HTML/CSS and website management platforms (WordPress, Shopify, etc.) is a plus.
  • Excellent analytical, organizational, and time management skills.
  • Strong communication and collaboration abilities.

Job Type: Full-time

Pay: From Rs50,000.00 per month

Work Location: In person

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