SEO specialist

Location: Karachi (On-site, Work from Office)
Schedule: Night Shift – 8 AM to 5 PM Houston Time (6 PM to 3 AM Karachi Time)
Type: Full-time

About the Role

We are looking for a hands-on, all-rounder SEO Specialist who can manage the full spectrum of SEO—on-page, off-page, technical, content strategy, and analytics. This role is ideal for someone who thrives in fast-paced environments, keeps up with Google’s evolving guidelines, and knows how to adapt strategies for both traditional SEO and the new AI-driven search landscape.

Responsibilities

• On-Page SEO: Optimize site structure, meta tags, headings, internal linking, and content layout.
• Off-Page SEO: Build and manage high-quality backlinks, conduct competitor backlink analysis, and grow domain authority.
• Technical SEO: Ensure Core Web Vitals, crawlability, site speed, indexing, schema markup, and mobile optimization.
• Content SEO: Collaborate with writers to produce people-first, EEAT-compliant content, structured for both Google and AI-based answer engines.
• Analytics & Reporting: Track performance using Google Analytics, Search Console, and industry tools (SEMrush, Ahrefs, Moz, Screaming Frog, etc.), delivering actionable insights.
• AI-Ready SEO: Prepare content for Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO)—making sure our brand stays visible in AI-powered search results.
• Stay on top of the latest Google updates, algorithm changes, and SEO innovations.

Requirements

• 3+ years of proven, hands-on SEO experience across all areas (on-page, off-page, technical, content, analytics).
• Strong knowledge of Google Search algorithms, Core Web Vitals, and SEO tools (Ahrefs, SEMrush, Moz, Screaming Frog).
• Experience with schema markup, structured data, and AI-driven optimization techniques.
• Ability to manage full SEO campaigns end-to-end with measurable results.
• Excellent communication, reporting, and problem-solving skills.
• Flexibility to work during night shift hours (Karachi time 6 PM – 3 AM).

What We Offer

• Opportunity to work on international projects and global markets.
• A challenging role that requires ownership and offers continuous learning.
• Collaborative work culture with room for innovation and growth.

Job Type: Full-time

Pay: Rs40,000.00 - Rs100,000.00 per month