SEO Specialist

Responsibilities:

• Develop and implement effective SEO strategies to improve organic search rankings, website traffic, and user engagement.
• Conduct keyword research to identify opportunities for content creation and site optimization.
• Perform on-page optimization including meta tags, headers, internal linking, URL structure, and schema markup.
• Optimize website content for search engines and user experience in collaboration with content writers and marketing teams.
• Conduct technical SEO audits to identify issues related to crawlability, indexation, mobile usability, site speed, and core web vitals.
• Monitor and report on SEO performance metrics using tools such as Google Analytics, Google Search Console, and SEO platforms.
• Track keyword rankings and adjust SEO strategies based on performance data and industry trends.
• Execute off-page SEO activities including backlink outreach, link building, and digital PR strategies.
• Stay updated on the latest SEO trends, algorithm changes, and best practices.
• Collaborate with web developers to implement technical recommendations and improve site structure.
• Assist in developing content strategies aligned with SEO goals.
• Prepare regular reports and insights on SEO performance for internal teams.

Job Types: Full-time, Permanent

Pay: From ₹200,000.00 per month

Benefits:

• Health insurance
• Paid sick time
• Provident Fund

Work Location: In person