SEO Specialist

Job Title: SEO Specialist

Job Location: G8 Markaz Islamabad

Job Timings & Type : 12pm-9pm (Summer) / 1pm-10pm (Winters) - Full Time Office Based.

Position Overview:

We are looking for an experienced SEO Specialist with expertise in optimizing websites to improve search engine rankings, increase organic traffic, and drive conversions. The ideal candidate will have a deep understanding of SEO best practices, keyword research, on-page optimization, and technical SEO.

Key Responsibilities:

• Conduct keyword research to identify high-value search terms relevant to our products and target audience.
• Optimize product pages, collection pages, and other website content for target keywords, meta tags, and structured data.
• Implement on-page SEO best practices, including optimizing title tags, meta descriptions, headings, and image alt text.
• Create, write, and edit high-quality, SEO-optimized content, including product descriptions, blog posts, landing pages, and category pages.
• Monitor website performance using SEO tools such as Google Analytics, Google Search Console, and third-party SEO software.
• Identify technical SEO issues and work with the development team to implement solutions for improved website performance and crawlability.
• Collaborate with content creators and marketing teams to develop SEO-friendly content strategies.
• Stay updated on industry trends and algorithm changes to adapt SEO strategies accordingly and maintain high search engine rankings.
• Provide regular reports and analysis of SEO performance metrics, including keyword rankings, organic traffic, and conversion rates.
• Work closely with other marketing teams to integrate SEO strategies with other digital marketing initiatives, including paid search, social media, and email marketing.

Qualifications:

• Bachelor's degree in Marketing, Business, Computer Science, or related field.
• Minimum of 2-3 years of experience in SEO optimization andand content writing for digital platforms.
• Proven track record of improving search engine rankings and driving organic traffic to e-commerce websites.
• In-depth knowledge of SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, or Ahrefs.

Job Type: Full-time

Application Question(s):

• Are you currently living in Islamabad/ Rawalpindi?
• Do you have 2 years of experience as SEO specialist?
• Are you fluent in English speaking?

Work Location: In person