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SEO Specialist (AI Focused)

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Position Title: SEO Specialist (AI Focused)

Location: Mumbai, India

Reports To: Manager - Web & Mobile Technology

Experience Required: 1-3 Years

Position Summary:

We are seeking a full-time, on-site Search & AI Visibility Specialist to drive organic search performance and AI-driven discoverability through SEO, content optimization, and analytics. The role involves collaborating with internal teams and clients to execute and improve search and AI visibility strategies across projects.

Key Responsibilities

  • Execute and optimize SEO and AI visibility strategies to improve organic rankings and AI discovery.
  • Conduct keyword research, search intent mapping, competitive analysis, and topical authority development.
  • Optimize content for search engines and AI platforms (e.g., Google AI Overviews, ChatGPT, Gemini).
  • Monitor performance using GA4, Google Search Console, and SEO tools; prepare weekly visibility and keyword reports.
  • Identify and implement white-hat link-building opportunities.
  • Stay updated with Google algorithm changes and AI-driven search trends.
  • Collaborate with cross-functional teams across time zones.

Required Skills & Experience

  • Strong expertise in on-page, off-page, and technical SEO.
  • Experience with AI-assisted SEO workflows and automation.
  • Proficiency with tools such as Semrush, Ahrefs, Moz, SpyFu, or Ubersuggest.
  • Solid understanding of analytics, tracking, and performance reporting.

Required Education and Experience

  • Graduate/Diploma or Equivalent degree in Marketing.
  • At least 2 years of prior experience in SEO/AI Visibility.

Position Type/Expected Hours of Work

This is a full-time position, Monday through Friday, 11:00am - 8:00pm, 40 hours per week. Occasional evening and weekend work may be required as job duties demand.

Job Types: Full-time, Permanent

Benefits:

  • Health insurance
  • Leave encashment
  • Paid time off
  • Provident Fund

Work Location: In person

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